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LSA Bootcamp Austin: Boost Your Business with Local Video

Date post: 12-Apr-2017
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12
The BetterVideo Solution
Transcript

1

The BetterVideo Solution

What is BetterVideo?

BetterVideo is a turnkey solution allowing partners to quickly and easily add video to their digital offering

Video Production

Workflow Video Players

VSEOMobile Hosting & DeliveryReporting

TrueView Ad Campaigns

Private Branded Scalable Video

Why Video?

• Digital video is the most engaging way to connect with your consumers

• Introduce your business & share what makes it special

• Tell your story, in your words

• Visually familiarize new customers with your location & staff

• Showcase new products, seasonal sales & services

• Share powerful client testimonials

VIDEO SUPER CHARGES DIGITAL MEDIA 4

210 million people (65% of the population) will watch digital videos in 2016.Sources: eMarketer 2015

VIDEO ENGAGES WEBSITE VISITORS 5

Visitors who view video on a website stay 2 minutes longer*

44% of consumers made a purchase after viewing an online video**

Sources: * comScore 2014; ** Thrive Analytics, 2014 & 2015 Small Business Advertising Surveys

VIDEO OPTIMIZES ONLINE SEARCH 6

41% higher click through rate for listings and search results when video is included.

Sources: aimClear 2014

VIDEO BOOSTS SOCIAL ENGAGEMENT

89% are likely to share a video if they consider it informative**

Videos are shared 1200% more than links or text combined*

Source: * Hootsuite 2014, ** Animoto 2013

VIDEO GET EMAILS OPENED AND ACTED UPON 8

Dear Sam,

Emails with embedded videos received 55%higher revenue per email.

Emails with embedded video have 50% more clicks.

Source: Experian 2013. * Brainshark 2014 **Animoto 2014

VIDEO GETS CASH REGISTERS RINGING 9

Retailers who have added product videos saw a 91% increase in conversion.

Source: LiveClicker 2015.

What to THINK ABOUT when picking a videographer 10

•Experience• Examples• Ask questions

•Equipment• HDSLR, lav mics, basic lighting

•Vision • Know what you want & communicate it clearly ahead of time

Source: Forrester Research 2009

Jimmy HuntVP Sales & Marketing MEDIA DISTRIBUTION SOLUTIONS

[email protected]

/BETTERVIDEOMDS

/MEDIADISTRIBUTIONSOLUTIONS

/BETTERVID

/MEDIA-DISTRIBUTION-SOLUTIONS

+MEDIADISTRIBUTIONSOLUTIONS

our products:• Basic Montage • Full Motion Video

• FM: http://qlnk.io/ql/569ebd66e4b0b55a66cbe7e2• FMPlus: http://qlnk.io/ql/569ebc79e4b0774887823b43• FMCustom: http://qlnk.io/ql/569ebdcee4b0c2616698d3c5• Drone Capabilities:

http://qlnk.io/ql/569ebeebe4b0b55a66cbe7ef


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