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LSCP 2011 Year in Review

Date post: 28-Nov-2014
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Presentation was given to the Lake Superior Community Partnership Board of Directors on January 26, 2012. Includes a review of LSCP's accomplishments in 2011.
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Lake Superior Community Partnership DRIVING ECONOMIC DEVELO
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  • 1. The LSCP is an EconomicDevelopment Organization focusedon the creation and retention of JOBS in theMarquette County region. Public Private *Based on annual dues

2. DUES: $225,573 GOV. SERVICE FEES: $77,790 CONTRACTS: $183,235 FUNDRAISING & SERVICES: $78,927 GRANTS & OTHER: $124,483Total ProjectedIncome: $690,008 3. TotalSTAFF $406,026Expense: OPERATIONS $112,297$671,128 PROGRAMS $152,805 Total Projected Net Income: $18,880 4. Investors by Business SizeMICRO (less than 25 employees)SMALL (25-100 employees)LARGE (over 100 employees) 5. Investors by Industry Non-Profit Health Services Financial/Insurance Service/General Industry/Manufacturing Media Utility Construction 6. Created to increase transparency MeasuresCommunications, EconomicDevelopment, Employment, andCommunity Wealth 7. Communications20112010 Progress Web visits39,17743,513 Web site Traffic Declined in 2011 (9%) Web Page Views98,177144,301 Initial traffic surge in 2010 Unique Visitors 26,31330,001 Increase in social media engagement New Visits64.46%68.15% Content shift from tourism to moreBounce Rate53.33%40.19% business development basedTwitter (total)>Following593 104>Followers22130RSS (total) >subscribers>posts 73175 6 98Social Media ExplosionBlog Engagement in all mediums nearly>subscribers27 N/Adoubled>Page Views 2,379N/A Mining Journal Column adopted into blogFacebook (Total Fans) 677 446 Content shift from tourism based to more>New Likes309 469business development based >Post Views 520,688 42,838>Post Feedback2,090 327LinkedIn (Total Group members)11238 8. In 2011, www.marquette.org underwent amajor content overhaul andrestructuring.A Partners Only sectionExclusive access to informationOnline dues payments and eventregistrationOther additions and changes include: Upper Peninsula Jobs portal UPCDC information portal Live social media feeds Online interactive County map County-wide collaborative community calendar LSCP Dashboard Entrepreneurial and business resource information More streaming promotional videos of Marquette County 9. Guide to Business Development &Marketing Resources Economic Development Talent Enhancement/Workforce Development Networking & Business Promotions Business to Business Programs Business Marketing & Advertising Insurance benefitsMarquette County Vision 2011 Sponsored by the Partnership incollaboration with The Mining Journal. More than 10,000 copies of the magazineto prospectiveresidents, businesses, siteconsultants, developers and visitors. 10. Partnership News and Views 7 Community 9 Advocacy16 LSCP Events & Membership15 Business, Economic& Workforce Development 3 Miscellaneous Weekly column also published innew blog allowing for readerfeedback. Viewers can subscribe and getupdated columns directly to email. 11. From the Desk of Amy Clickner RSS Newsfeed Sent 3173 Subscribers 2011 Recipients 133 6 Subscribers 2010 Open Rate 37%175 Posts in 201198 Posts in 2010 Site Consultant NewsletterEblastsRecipients 500337 in 2011Format refined97 in 2010Active Users 3,328Sent quarterlyOpen Rate 23%Open Rate 16% 12. QR tags Placed on our printed materials forsmartphone scanning. Once scanned, the code will open adesignated page on LSCP Web site.Crowdrise Crowdsourcingfundraising site fornon-profits.Webinars Gives partners the opportunity to marketthemselves and the LSCP to reach people innew ways. 13. New Partners in 2011 39New Partner Revenue $9,374Retention Rate 88% (National Average 84%)Year End Partners 726 14. Business After Hours Events 25Business After Hours Attendees 3,357 15. Ribbon Cuttings in 2011 31Ground Breakings 3 16. MICRO (less than 25 employees)SMALL (25-100 employees)LARGE (over 100 employees) 17. Gov./Non-ProfitHealth ServicesFinancial/InsuranceService/GeneralIndustry/ManufacturingMediaUtilityConstruction 18. Upper Peninsula Jobs Portal A portion of the MEDCs statewide interactive job posting and search system. Live on Lake Superior Community Partnership Web site Talent Connect LSCP Internship program 11 NMU interns Internship hours 1,378 Live Work Detroit Model for 2012 Live it U.P. Business Expo 19. Prepares students to install, maintain and operate electricalsystems to supply electric energy to residential, commercialand industrial customers. Jerry LePage Line Tech Instructor Graduated 8th class in 2011Trained 266 students to date73% successfully employed 20. Collaboration with Marquette-Alger RESA. Applied for and awarded $100,000 from the EarlyChildhood Investment Corporation. LSCP Foundation was able to assist the MarquetteAlger Great Start Collaborative as the fiduciary. Grant resulted in 23 preschool or daycarescholarships for three-year-old children in Marquetteand Alger Counties. Kathy Lammi, GSC Director for Marquette & AlgerCounties is a contract employee of LSCP. 21. Second year of program with 70members Continued success with Drinks & Linksand Lunch & Learn events Added new events such as Movie in thePark, Lawn Games Skills Challenge andYP Field Trips Adopt-A-Family community serviceproject 22. Graduated 13th class on May 12, 2011 Graduated to date 316 Participants in current class 21 23. Working toward changing policy andinfrastructure. Successful in bringing the Safe Routes toSchool program and the Complete Streetspolicy to our community. Works to align the Upper Peninsulas workforcewith current and future employment needs. 5th annual Pathways to Your Future Career Day. Organized and funded by LSPE, LSCP, NMU and MARESA 123 presenters in 6 career pathways 750 students participated 24. One of only 29 accredited economicdevelopment organizations in the world.First AEDO in the Upper Peninsula and theonly in the State of Michigan.Amy Clickner, CEcD, CFRMLois Ellis, CEcD, EDFP Chief Executive Officer V.P. of Economic Development 25. Business Retention: The process of encouragingbusinesses to stay and grow within a community wherethey are valued contributors to the local economy.A Business Retention program provides assistance to: Keep the business from relocating to another area. Helps a business survive economic difficulties. Assists a business expansion that adds new jobs. Increases the competitiveness of a business in the wider marketplace. 26. LSCP Retention Visit A face-to-face meeting with an existing company. A check-up of the overall health of the enterprise. An opportunity to say thanks for their economic contribution to the region.Topics:facilities, workforce, markets, products, challenges, opportunities, financing, regulation and technology.Outcomes: assistance on a topic of concern and/or identification of resourcesto facilitate an opportunity.Jobs: existing jobs at the business are counted as Retained and any potentialjob development is counted as New. 27. In 2011, LSCP economicdevelopment activities supportedprojects in all stages ofdevelopment that represented: The retention of 4,720 jobs The development of 2,162 new jobs 28. Communications20112010Progress Web visits39,17743,513 Web Page Views98,177144,301 Unique Visitors 26,31330,001 New Visits64.46%68.15%Bounce Rate53.33%40.19%Twitter (total)>Following593 104>Followers22130RSS (total) >subscribers736>posts17598Blog>subscribers>Page Views272,379 N/A N/A Employment Nov11 Nov 10 ProgressFacebook (Total Fans) 677 446 Unemployment Rate6.5 8.5>New Likes309 469 >Post Views 520,688 42,838 Workforce 35,400 35,863>Post Feedback2,090 327Total Employment33,100 32,822LinkedIn (Total Group members)11238Total Unemployment2,300 3,041Marquette County Wealth20062007 2008 2009 2010 ProgressPopulation 65,12965,16565,46265,70367,077Property Tax Revenue$56,453,883$60,334,868 $64,177,780 $66,412,661 $69,585,222Median Household Income$40,936$45,536 $43,599 $41,273$44,038Per Capita Income$26,526$27,783 $29,552 $31,316$31,461Median Home Sales Price $147,000$150,000$152,400$142,000$152,000 29. In 2011, the LSCP provided assistance to 228 clients seeking economic development services.The following types of services were provided tothese clients: 186 - General business development consultation 125 - Retention of existing businesses82 - Business financing66 - Business plan development44 - Site location services43 - Marketing assistance11 - Advocacy 30. Development Stage ofBusinesses Served:125 Retention/Expansion ofExisting RETENTION/EXPANSION 57 Start ups START-UPS 46 Attraction/Prospects ATTRACTION/PROSPECTS 31. Distribution of Clients - 2011 46% of Population68 Clients 19% of Population16 Clients35% of Population21 ClientsEwingNon-region Specific: Twp 123 Clients *Totals include clients not located in a specific region 32. Economic DevelopmentCorporation of the Countyof MarquetteLoan Clients: 13Loan Proceeds: $680,696*Supported 51 new jobsand 295 retained jobs inMarquette County. 33. EDC Leased Building 522 with signedpurchase option Regionalization of CDBG fundsthroughout the U.P.LSCP Presque Isle Power Plant Non-ferrous mining taxation Exporting resources and training Regionalization of MEDC services County Road 595 development EDFP training 34. Partnership between local and regional economicdevelopment agencies and the Michigan EconomicDevelopment Corporation (MEDC). The Councils purpose isto provide strategic direction and programmatic input to theMEDC senior leadership team. Intended to help advance the State of Michigans economicdevelopment through strengthening therelationships, leveraging the assets and improving the flowof communication and project management between theMEDC and local partners. 35. Regional Map for Realignment ofService Areas for EconomicDevelopment 36. To align state resource providers1. Company receives multiple visits from various service providers2. Eliminate duplication of services3. More effective/efficient access to resources4. MEDC focus on regional/local priorities 37. Amy Clickner - Marquette CountyKathy Reynolds - Alger CountyKristen Claus - Sault Ste. Marie Laurie Jasmin - Schoolcraft CountyNancy Douglas - Menominee County Beth Allen - Ontonagon CountyPhil Musser - Keweenaw CountyVicki Schwab - Delta CountyRoy Kemppainen - Village of Baraga Bruce Orttenburger - Dickinson CountyCathi Cole - MEDCDonna LaCourt - MEDCCarmen Pittenger - Luce County Kathy Noel - Chippewa CountyBob LaFave - Village of LAnse Lois Ellis - Marquette CountyJulie Melchiori - Iron County 38. Cathi Cole Nick SekmistrzDoug DeYoungBusiness Development Manager Community Assistance SpecialistGovernment Relations LiaisonMichigan Economic DevelopmentMichigan Economic Northern Michigan Regional Chamber AllianceCorporationDevelopment CorporationDonna LaCourt Chris Bosio International Trade Development ManagerInternational Trade Development ManagerAgriculture & Rural DevelopmentMichigan Economic Development CorporationMichigan Economic Development Corporation 39. Salesforce rollout Location One Information System State Trade and Export Promotion Legislative advocacy/alerts Shared marketing portal U.P. wide Talent Portal U.P. Economic Development Liaison Edward Lowe Foundation EconomicGardening 40. Counties visited: 9 Luce, Schoolcraft, Iron, Menominee, Houghton, Baraga, Alger, Delta, Sault Ste. Marie Miles logged for regional collaboration effort: 1,333 LocationOne Information Systems Counties Live: 5 Luce, Schoolcraft, Iron, Marquette, Alger Commercial Sites & Buildings listed 300+ Salesforce Completed necessary steps in the Getting Started stage of Local Partner Portal implementation process. Working with MEDC to arrange connection date. Licenses will be assigned to EDOs to create Region 1 Salesforce sharing network. 41. 18 Current Companies submitted forms in Region 1 Marquette (3) Iron Mountain (3)*16 visited by MEDC staff Escanaba (2) Sawyer Houghton Baraga Munising Ironwood Manistique Newberry Menominee Wakefield Sault Ste. Marie 42. County Road 595 International Bridge Mining Tax Legislation Forest Road Regulations EPA Air Quality Standard &Power Generation/Transmission Presque Isle Power Plant County Road 595 Essential Air Service Program Sawyer International Airport42 Letters of Support in 2011 43. 2011 Legislative White Papers Economic Development U.P. Representation on Committees & Task Forces Transition for economic development Education School Aid Fund Transfers Sinking Fund Lansing trip/Meetings with Elected Officials Reporting Requirements Early Childhood Education U.P. 200 VIP Legislative Reception Health Care Impact on Regional & Local Economies Medicaid Increased Health Care Career Education Physician Recruiting in Rural Areas Tourism Pure Michigan Campaign Four-lane Highway Expansion Welcome Center DNR Trust Fund Transportation County Road 595 International Trade Crossing Transportation Funding Task Force Aviation 44. The Alliance was established on the premise that many legislativeissues impact northern Michigan in similar ways. Created to maximize the political influence of this 12-county allianceand the over 6,000 businesses it represents. The Alpena Area Chamber of Commerce The Benzie County Chamber of Commerce The Cadillac Area Chamber of Commerce The Charlevoix Area Chamber of Commerce Lake Superior Community Partnership The Petoskey Regional Chamber of Commerce The Traverse City Area Chamber of Commerce Gaylord Area Chamber of Commerce


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