LLyndon yndon BBaines aines JJohnsonohnson

Mr. BachMr. BachUnited States HistoryUnited States History

PersonalityPersonality• Friendly and Friendly and

personablepersonable• Coarse and unpolishedCoarse and unpolished• Hard worker who likes Hard worker who likes

to be in controlto be in control• ““The Johnson The Johnson

Treatment”Treatment”

New Deal LegacyNew Deal Legacy• Started as a Started as a

school teacherschool teacher• Worked with Worked with

youth in Texas as youth in Texas as part of a New part of a New Deal programDeal program

A young LBJ shaking hands with FDR

Pride of TexasPride of Texas• Serves in Navy in Serves in Navy in

WWIIWWII• Elected to H of RElected to H of R• Elected to SenateElected to Senate• Becomes Senate Becomes Senate

Majority LeaderMajority Leader• Vice President to Vice President to

JFKJFK• Assumes Assumes

presidency upon presidency upon assassinationassassination

Champion of Civil Champion of Civil RightsRights

• Unexpected Unexpected advocate for civil advocate for civil rightsrights

• Signs the Civil Signs the Civil Rights Act of 1964Rights Act of 1964

• Signs the Voting Signs the Voting Rights Act of 1965Rights Act of 1965

• Charters the Charters the Kerner Kerner CommissionCommission

The War on PovertyThe War on Poverty• Jobs CorpsJobs Corps• Volunteers in Volunteers in

Service to Service to America (VISTA)America (VISTA)

• Head StartHead Start

1964 Campaign1964 Campaign• Democratic Democratic

Nominee – Lyndon Nominee – Lyndon Baines JohnsonBaines Johnson– Emergence of Emergence of

modern liberalismmodern liberalism• Republican Republican

Nominee – Barry Nominee – Barry GoldwaterGoldwater– Emergence of Emergence of

modern modern conservatismconservatism

The Daisy AdThe Daisy Ad

1964 Electoral Map1964 Electoral Map

The Great SocietyThe Great Society• National Public National Public

Radio (NPR)Radio (NPR)• Public Public

Broadcasting Broadcasting System (PBS)System (PBS)

• National National Endowment for Endowment for the Artsthe Arts

• Public HousingPublic Housing

Health CareHealth Care• MedicareMedicare• MedicaidMedicaid

The Destruction of LBJ’s The Destruction of LBJ’s PresidencyPresidency