7. M-Days „The home of Mobile“1 - 2 February 2012 in Frankfurt

Forecast 2012: 50% visitor growth, 120 exhibitors, 200 speakers

Video recordings to the M-Days:

• M-Days Speaker- and Exhibitor voices to 2011• M-Days Key-Speaker-Stages 2011 (english)

• M-Days 2012: Partnership Telekom appfahren Award: Automotive meets Mobile

• M-Days 2012: Partnership with GS1: Trading Companys join in the M-Days

• M-Days opens UK Office

• M-Days 2011: Views and trends of the App market • 2011: MyMobai honours its Facebook-promise at the M-Days (Bild.de Video)

Visitors analysis

At the M-Days have been:

• 49% mobile industry participants and 51% from other industries• 61% of all executives have direct responsibility for expenditure

Exhibitor Speaker Visitors

M-Days attendees 2011

Be there...

The Congress- and Fair stages …

Mobile WebmCommerce | mMarketing | mPublish | mPrint | mEntertainment | Couponing | Augmented Reality Entertainment | Augemented Reality Advertising | mPayment | mTaging | Location Based Services | mSocial Media| mContent | Development

Mobile Business SolutionsmSecurity | mEnterprice | mSolutions | M2M | Automotive

Mobile TechnicLong Term Evolution | mSecurity | M2M | mAugmented Reality | mResearch | mCloud | Near Fild Communication | mSystem Integration | Telecommunication | Development

Apps / ApplicationProvider | Systemdevices / Systemplattforms | Marketplaces ( iOS, Windows, Android, Symibian, BlackBerry etc.)| User Interface | Content | Development

M-Days topics

HOT TOPIC´SGrowing exhibitors with evolving topics!

Mobile Working:

2012 findet parallel zum M-Days-Kongress das Thema Mobile Working eine fokussierte Rolle. Hier werden die Themen in der ganzen Breite der Arbeitswelt aufgezeigt. Hierzu wurde ein eigener Kongress-Strang an beiden Tagen festgelegt.

Zielgruppe: Personaler, IT-Verantwortliche (Extra Paper anbei)

• Ausstellerbühnen: Vortragsslot in 10 Minuten-Takt „Die besten Apps“• Showbühne auch für Start-ups/mVenture• zweiter Tag Speedmeetings mit Developern und App-Suchern

APP Show-Bühne

Developer stage for different operating systems

• seperate area (800 m²) in the exhibition area of M-Days• daily separated presentation areas for operating system providers and device and software developers

Developer / App Area

Company:Booth:Option:Version: 06.10.2011

soldreservedoptionfree

E29

F29

G29

G11G15G17G19G21

A25

D01

D29

C29

E31

F28F30

Strong communication during the whole year!

Two industry publications supporting M-Days with special issues and special topics releases to secure the strongest possible attention for the exhibitors and sponsors.

“The media and exhibition combination with GFM Nachrichten and M-Days services is different and was very appealing to us!”, said our sponsors Sponsoren Nokia and Telefónica o2

Special Communication

The expert publications provide the descision makers of the digital mediaand communication industries as well as the whole mobile industry withrelevant releases.

Exhibitors and sponsors will be presented here actively!

87,000 overall print contacts and 231,000 online contacts are contacted solely by us!

Additional media support via competence and industry reports with partners like...

… and many more!

Congress programissue 25.000

Supplements Program strukture (6 pages)

issue 44.000 – sulllements in Horizont, WUV

DIN lang Flyer, issue 3.000

GFM Nachrichten

M-Days Specialissue 28.000

The partnership with App-fahren, parallel to IAA, opens the door a bit more to theautomobile industry …

Video

The close partnership with GS1 opens the doors to the trade industry …

Video

Show Your App Award

32.100 votes / votes in addition the jury descisions !

Over 140 App submissions! 120 DevelopmentCompanies said „Thanks“ for the strong media attion.

Sponsor &

Strong media success!Media clipping: 350 relevant clips

partner allone in D/A/CH 2011:

Possibilities: Special sponsoring positions to be present with the B2B sector, with app developers and with app consumers.

Possibilities: Special Sponsoring opportunities to be present in the B2B branche as well as to App developers and App consumers.

The sattelit events Mobile National Days locations in 2011

Hamburg, 07.09.2011

London, 22.11.2011

Salzburg, 07.11.2011

Cologne, 06.07.2011

Teaser events support the main event of the year, the M-Days, with strong attention in the selected markets!

Further infornations: www.mobile-national-days.com

The M-Days team

SalesDorothe KleinDorothe.klein@messefrankfurt.com

Tel: +49 (0)69 7575-5330

Exhibitor careAlessandra BeckerAlessandra.becker@messefrankfurt.comTel: +49 (0)69 7575-5331

SalesNicoletta Gehlmannn.gehlmann@11prozent.deTel: +49 (0)8122-955 625

Media/PRFranziska Kratzerf.kratzer@11prozent.deTel: +49 (0)8122-955 625

Office UKStuart Willetts.willett@m-days.comTel: +44 (0)7734 - 315506

Sponsoring Sales/StrategyCarsten Szameitatc.szameitat@11prozent.deTel: +49 (0)8122-955 625

Communication/CongressAngelique Szameitata.szameitat@gfm-nachrichten.deTel: +49 (0)8122-955 625

Acting on behalf of Messe Frankfurt Exhibition GmbH:11 Prozent CommunicationLandshuter Str. 5785435 ErdingFax: +49 (0)8122-955 627

OrganizerMesse Frankfurt Exhibition GmbHLudwig-Erhard-Anlage 160327 Frankfurt am MainFax: +49 (0)69 7575-5727

www.m-days.com