Madrid - Citibank

Intro Blah Blah LUXE Insider LUXE Loves LUXE Loathes Fab vs. Drab LUXE ItinerariesP1 / LUXE MADRID
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Madrid
MIRÓ, MIRÓ, ON THE WALL, WHO’S THE FAIREST OF THEM ALL?
Long overshadowed by its Gaudi-er
sibling Barcelona, Madrid has slowly but
surely blossomed into a charming city in
its own right, as sophisticated as it is fun,
as welcoming as it is exciting, and with
passion enough to prove it’s the capital
for good reason. With Picasso blue skies,
world-renowned museums, legendary
that Madrid reigns supreme. Now all that’s
left to do is set foot in the Reina Sofia
museum and ask – Miró, Miró, on the wall,
who’s the fairest of them all?
The cult pocket city guides and mobile
apps for the busy, sophisticated traveler
www.luxecityguides.comCITI PRESENTS LUXE CITY GUIDES
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politely – just don’t expect them to
be polite back to you.
• International country code is +34,
always add 91 for local calls.
• In an emergency, dial 112.
• Madrileños tend to dress up, so ditch
the flip-flops.
beyond old Madrid, so get out
there and eat.
• Madrid is safe, but beware the odd
rogue pickpocket.
am on weekends.
if paying by credit card.
• Best time to visit is spring and
autumn (May is tops), summer is
brick-oven hot and the whole city
shuts down in Aug, while winter is
cold and clear.
mins / €25 by taxi.
and all trips are €1
• Real Madrid matches are Sep-May
(note fútbol is a religion, insult it
at your peril), and feast day of San
Isidro (15 May) is bullfighting hell.
• Almost all shops are shut for lunch
from approximately 2-5pm and
Sol district and on the 1st Sunday of
the month).
Blah blah
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career in fashion and design – he
previously taught at the prestigious
Art Institute of Chicago, and worked
at international firms like Loewe and
Hermès, before breaking out to launch
his own clothing line. The Baruc Corazón
collection is a self-titled ‘statement’
of style and originality, made with the
sophisticated clothing connoisseur
LUXE INSIDER
Baruc Corazón
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LUXE INSIDER
Baruc Corazón 1) WHAT’S THE BEST LOCAL DELICACY IN MADRID?
The churros and picatostes (fried
bread) for breakfast, or to end a
long night the cocido madrileño (the
typical stew of Madrid) and another
version, the cocido maragato. For
cocktails, historical Le Cock Bar, or the
sandwiches and champagne cocktails
(broken eggs) at Casa Lucio and
the arroz ciego (blind rice, a sort of
paella) of Samm, and the seafood at El
Pescador – they say that Madrid is the
best port in Spain, even though it has
no sea!
www.barcock.com
www.embassy.es
www.casalucio.es
www.marisqueriaelpescador.net
2) WHAT ARE YOUR THREE FAVORITE SHOPS IN MADRID? Portuondo Wakonigg, for its winning
combination of classic antiques,
furniture and conceptual art.
craftsmanship, incredible amber
designed by artist Adolfo Barnatán.
Casa Hernanz, for the best espadrilles,
worth braving the queue of tourists…
www.jorgeportuondo.com
www.elenabenarroch.es
www.alpargateria-casahernanz.com
3) WHERE DO YOU GO TO GET CLOTHES TAILORED OR BESPOKE?
Normally I do it in my showroom – since
I am a designer, I have to try everything
myself before selling – that is the best
guarantee. Otherwise, Pedro Muñoz
w www.sastreriapedromunoz.com www.ertlandcohn.com www.knackmen.com
4) WHAT IS YOUR FAVORITE NEIGHBORHOOD FOR A DAY OF SHOPPING?
On Calle Génova there is an interesting
mix of shops, art galleries, showrooms
and delicatessens. The street Blanca
de Navarra has florists, shops and
charming café La Vaquería Suiza, while
Calle de Orfila has Marlborough Gallery
and Soledad Lorenzo. Other favorites
for shopping include Argensola and
Fernando VI, both offering a variety
of boutiques…
Nikkei225, for toro usuzukuri, sea
urchin ceviche, and nigiri criollo. Sudestada, for Cua Mem (Vietnamese
spring rolls with crab and pork) and
red curry with beef cheeks. Julián
de Tolosa, for perretxicos in season,
white asparagus, hearts of Tudela,
and the best, roasted in wood-fired
grill steak!
www.nikkei225.es www.sudestada.eu www.casajuliandetolosa.com
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seven uniquely themed suites at this
guesthouse tucked inside a C.18th
building will do very nicely. With a
sumptuous home-away-from-home
with hand-painted murals, gorgeous
breakfast salon and charming
and a selection of palate-pleasing
tapas. The waiters are knowledgeable
and speak English, and the in-house
sommelier can help with pairings too.
THE LAB ROOM Spa
swimming and hydrotherapy pools,
even a barbershop, so you can stay
trim, taut and pretty.
+34 91 559 5791
8237 / closed Mon-Wed lunch
www.thelabroom.com
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plush, deco cocktail den, a favorite
among the city’s scene-seekers for its
moody ambiance as well as its eclectic
drinks menu, which offers the best in
Madrid’s mixology.
to stalls of vendors selling everything
from produce to pasta to pastries,
with the scene much the same as it
was when the market opened in 1916.
But by night, the lively halls transform
to accommodate a C.21st scene, with
locals and visitors alike gathering for
tapas, wine and beer.
impressive list of accomplishments,
2001’ and ‘Best Pastry Chef in Spain
2008’. Aside from chocolates, cakes
and pastries, Oriol is known for
unique, one-off creations, and delights
in bespoke chocolate work too.
Silva, 22 / M: Callao / +34 91 521
4960 / 6pm-2.30am Mon-Thurs,
/ open 10am-midnight Sun-Wed,
+34 91 401 6463
all-night affair, head straight to this
Adria-trained chef’s two Michelin-
starred restaurant, set in a modern
earth-toned tunnel and serving
techniques with just three
design-conscious hotel are only
Deco restaurant. Book suite duplex
rooms for unrivalled city views.
QUINTANA 30 Dining
traditional Basque cooking, Quintana
neighborhood jewel, consistently
fancier establishments to shame.
Quintana, 30 / M: Ventura
closed Sun
/ +34 91 787 7770
+34 91 310 2169 / closed Sun-Mon
/ set menu / jacket required, tie
suggested for men
sergiarola.es
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Madrid institution, serving up hearty
Castilian fare to locals for over 30
years. The menu consists of classics
like suckling pig and roasted lamb,
but the huevos estrellados (broken
eggs mixed with potatoes) alone have
garnered a loyal following and are not
to be missed.
365 3252 / closed Sat lunch
www.casalucio.es
yourself a Paseo del Arte (see Drab
vs Fab) and spend a day browsing
Madrid’s big name museums: must-see
national art museum The Prado for
Spanish Masters, modern art mecca
Reina Sofía for Spanish Modernists,
and the former private collection at
Thyssen-Bornemisza for exquisite
highlights in between.
LA TRAINERA Dining
find on the menu at this marine-
themed restaurant, which sticks to
what it does best: cooking the city’s
freshest fish and choicest seafood to a
devoted and rowdy crowd. Extremely
popular, so book ahead.
JIMMY’S SCOOTER Shopping
truly dapper European and Spanish
fashions mainly for gents, but with
a lady’s selection too. Plus, all of the
furniture and objects in store (both
new and vintage) are up for sale,
making this a good spot to rummage
for home ware and décor.
Villalar, 11 / M: Banco de España /
+34 91 435 3460
8035 / closed Sun
/ M: Atocha / +34 91 330 2800
/ 10am-8pm / closed Sun / go
and avoid on weekends
52 / M: Atocha / +34 91 774 1000 /
10am-9pm Mon-Sat, 10am-2.30pm
Sun / closed Tue
Espana / +34 91 369 0151 / 10am-
7pm / closed Mon
www.museothyssen.org
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LUXE Loathes BULLFIGHTS
MEAT, MEAT, MEAT
SIESTA
day for at least three hours.
MAÑANA, MAÑANA,
If you need it today, good luck…
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Fab vs. Drab
out of town to see Segovia’s marvelous
medieval fortresses and gothic cathedrals
can be wearing, so why not consider
seeing the stunning ancient spires from
above, on a magical hot air balloon flight
with Ski-Kamel Sportour?
museums in Madrid’s famed Art Triangle
(made up of The Prado, the Thyssen-
Bornemisza, and the Reina Sofia) is a
huge waste of valuable time. Purchasing
a Paseo del Arte at any of the three
museums, which also gains you entry
to the other two, means you spend
maximum time looking at the art!
COOKERY CLASSESS
Spanish cuisine is only half the story,
instead how about signing up for a
cooking class with Alambique and
bringing home first-hand knowledge
interpreters can be arranged.
frankly a pointless and painful endeavor;
instead just go with it by having lunch
at 2pm, dinner at 10pm, cocktails at
midnight and dancing at 2am. Remember,
in Madrid, it’s always siesta, then fiesta!
CITY SIGHTSEEING
Madrid with your head down in a map
when you could have the experts at
Context Travel arrange personalized art,
culture, and museum walking seminars.
www.contexttravel.com
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planet, Madrid is the capital of siestas,
fiestas, wining and dining, and has
perfected the lifestyle of lie-ins and late
nights. For a special occasion, however,
rise at dawn and have your hotel pack
you a breakfast, then slip out the door
and fire up for a romantic hot-air balloon
flight with Ski-Kamel Sportour (see LUXE
Loves). Watch the sun rise as you float
over Madrid’s woods or Segovia’s ancient
spires, and cherish that unbeatable
scenery before you land back on firm
ground. Since it’s still early, why not take
a morning dip in the hydrotherapy pools
at urban oasis The Lab Room (see LUXE
Loves)? Refreshed after your swim and
shower, step outside now to see the city
finally waking up, and head on to your
LUXE ITINERARY
serving up the freshest catch to a loyal
crowd of locals. Following lunch, it’s time
for a siesta, so taxi back to your suite
duplex at Hotel Urban (see LUXE Loves),
and perhaps pull up a deck chair by the
pretty rooftop pool pre or post nap.
Rested, it’s now a short stroll to antiques
hub El Rastro, also an excellent way to
sightsee Old Madrid while you pick up
some pieces for the mantel back home.
Don’t miss the Nuevas Galerías in a two-
storey courtyard, home to a treasure
stash of C.19th -C.20th antiques and
objects. As night falls, put the purse
away and walk past Plaza Mayor to
settle in for supper at intimate vinoteca
Taberna Matritum (see LUXE Loves),
where the warm, woody interior sets the
perfect scene for a bottle of wine and a
few plates of traditional Spanish tapas to
share. The night is still young, so onwards
to sip cocktails and enjoy magical city
views on your hotel rooftop at La Terraza.
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comparison to catwalk glam sister cities
Milan and Paris, but as any Balenciaga
and Blahnik lover will know, Spanish
fashion talent is second to none. So
dress to impress and set off for brunch
at the Terrace and Gardens at The Ritz,
where the city’s most stylish perch in
wicker chairs and savor Spanish tapas
and international dishes. From there,
it’s a 15-minute stroll to the shops at
Salamanca North, bound to fill every
shopper’s basket with its variety of luxury
labels and indie treasures. Schedule stops
at home grown labels Cristina Castañer
for awesome espadrilles, Amaya Arzuaga
for sculptural day and eveningwear, and
Oriol Balaguer (see LUXE Loves) for a
mid-retail chocolate shop, and peruse
the pastry master’s unique creations that
would also make great gifts. As you head
into the afternoon most shops will close
for a few hours, so it’s a good thing you’ve
booked an appointment with Miguel
Palacio for finely tailored women’s wear,
and Baruc Corazón (see LUXE Insider) for
crisp, classic men’s shirts. If you’re feeling
weary, taxi next to Chi Spa for a relaxing
and recharging East-meets-West massage
stop at Jimmy’s Scooter (open from
4.30pm, see LUXE Loves) for fabulous
European clothing as well as new and
vintage homeware finds. You’ve worked
up an appetite by now, so make for your
reserved table at Quintana 30 (see LUXE
Loves), a neighborhood staple delivering
delicious, authentic Basque flavors,
Imbibe cocktails with the city’s
hippest at deco-inspired mixology den
Jose Alfredo (see LUXE Loves), until
finally it’s back to your sleek suite at the
ME Madrid, where you can take nightcaps
and 360-degree city views at rooftop
terrace The Penthouse.
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Loves) will transport you back in time,
with just seven unique suites housed in a
C.18th building, each lovingly appointed
with old-world ephemera. After taking
breakfast in the salon, head out for a
walking tour of Old Madrid along Calle
de Toledo and Calle Mayor, ticking off
Basilica San Francisco el Grande, with
the largest dome in Spain and a chapel
painted by Goya, Palacio Real, the official
residence of the Spanish Royal Family, old
town hall and former prison Casa de la
Villa, and C.16th Renaissance castle Casa
de Cisneros. From here, it’s but a block
to lunch inside the iron and glass façade
of the iconic Mercado de San Miguel (see
LUXE Loves), where dozens of vendors
sell fresh produce, cheese, wine and tapas
to busy locals. It’s onwards now for an
afternoon in the renowned Art Triangle,
starting at the national Museo del Prado
(see LUXE Loves). Purchase a Paseo del
Arte (see Drab vs Fab) and zip through
to admire the works of Goya, Velazquez
and El Greco, then head next to Thyssen-
Bornemisza, housing a former private
collection with standout Old Masters and
Impressionist pieces, and finally to the
Museo Reina Sofia for the pantheon of
Spanish modernists from Dali to Miró to
Picasso. After a day spent touring the
grand past, get firmly acquainted with
present-day Madrid via its serious food
scene, and enjoy a much-anticipated meal
at two Michelin-starred top table Sergi
Arola Gastro (see LUXE Loves), where
super chef Sergi serves course after
course of reinvented Spanish cuisine,
pairing traditional ingredients and flavors
with molecular, modern techniques. Be
warned however that dinner chez Sergi
will be a several hour-long affair, and it
will be well past midnight when your bill
finally arrives. Buenas Noches!
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• Ski-Kamel Sportour
• Terrace and Garden
Lealtad / +34 91 701 6767 /
www.ritzmadrid.com
www.castaner.com
www.amayaarzuaga.com
319 4670 / by apt only /
www.miguelpalacio.com
/ +34 63 843 7302 /
+34 91 701 6000 /
www.memadrid.com
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Gran Vía de San Francisco, 1
• Palacio Real
Plaza de la Villa, 4-5
• Mercado de San Miguel
(see LUXE Loves)
• Museo Reina Sofia
(see LUXE Loves)
• Sergi Arola Gastro
(see LUXE Loves)
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