A power point annotation of a front cover from the magazine , 'The Rolling Stone' .
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Magazine Case Study – The Rolling Stone By Rosalie Pilkington
Transcript
1. Magazine Case Study The Rolling Stone By Rosalie
Pilkington
2. Contents of this power point
Explore the beginnings of the Rolling Stone
Discuss its success
Annotate a front cover from the magazine
Explain what I have learn from my research .
3. History
Founded in 1967
San Francisco American
Jan Wenner (Who still edits and publishes) and Ralph
J.Gleason
4. Format of the magazine
Produced every 2 weeks
Focuses on popular culture and politics as well as music
5. Rolling stone is
not just about the music, but about the things and attitudes
that music embraces
Jan Wenner.
6. covers from the past Appearing on the front of the Rolling
Stone is many musicians dream , having featured many of the biggest
names in the world throughout its decades of success .
7. Front cover analysis
I set out to find a rather generic cover of rolling stone ,
although there have been many special editions in which the style
of the cover changes , I feel it was important to explore the
generic features of music magazines , more importantly the classic
features of Rolling Stone that make it unique to other available
magazines .
8. Why I chose the cover
Britney Spears Is a classic icon of the 90s/early 2000s and
debatably one of the greatest pop stars of all time .
Wanting to break away from her early Disney career the magazine
cover is provocative whilst still maintaining the pop princess
legacy which remains today .
9.
10. Logo . The Rolling stone has always had the same logo , the
curled font links back to its 1960s roots , whilst its bold and
clear style makes it look still somewhat fashionable . The success
of the magazine , has led for the logo to be easily recognisable
(much like that of other large companies , e.g. mc Donald's) thus
making it stand out amongst the many different music magazines
available . Its continued use makes the logo iconic . , Colour of
Logo. Although the style of the classic magazine logo remains the
same , for this particular front cover the colour of the logo has
been changed . In its normal form the rolling stone logo is red ,
making it easily stand out as well as being a colour attracting
both genders . To go with the pink background and general bubble
gum pop theme , the logo colour has been changed to lilac. The grey
tones in this shade of lilac make it a bit more appealing to males
, regardless of it being a colour often associated with females .
The bold use of colour is also vital to make it clear which
magazine the customer is purchasing .
11. Annotation of the image . Background colour .
Stereotypically a young and girly colour , the use of pink sets the
general theme for the image , pop music has a mainly female
audience thus the use of such a colour will attract them to the
magazine . Subject of Image He pink satin background portrays the
idea of Britney being on a bed . The clothing in the photo is
provocative (underwear) , linking this to the idea of the bed , the
photo has strong connotations of sex , this helps draw in a male
audience for the magazine . Lighting and airbrushing Specific
lighting has been used to highlight parts of her body , adding
emphasis to them to draw attention , we can see this around the bus
, stomach and legs . Airbrushing has also been used to add shading
and draw away from faults in her skin tone , giving the illusion of
the perfect body . Males will buy the magazine as she is
stereotypically good looking , and females will buy it as they
aspire to be like her .
12. Layout Logo The logo (name) of the magazine is placed
clearly at the top of the page , this makes it easy to see which
magazine it is , meaning people may buy it based solely on its
reputation . Sub Headings We can see a various amount of articles
within the edition , mentioned on the front cover , the subjects
are varied (history , music and politics) , drawing in people of a
range of different interests . The subheadings are placed around
the image of Britney as not to draw away from it , but still in a
clear white font to make them readable , a larger font is used to
draw attention to the subject , and a less bold slightly smaller
font to give a brief explanation of the point .
13. What I learnt from this magazine cover
It is important that the magazine appeals to a male and female
audience to attract a larger group of readers
Use of bold colours as well as the theme of the photo can be
used to portray a subject in a certain way .