M A G A Z I N E

Media Kit

The Game’s Most Widely Read Publication

GOLF MaGazinE Media Kit JA

NU

AR

Y n Season Preview n Klang Valley Courses n Back To Basics

FEB

RU

AR

Y

MA

RC

H

AP

RIL

MA

Y

JUN

E

JULY

AU

GU

ST

SE

PT

EM

BE

R

OC

TO

BE

R

NO

VE

MB

ER

DE

CE

MB

ER

n EquipmentnGet Fit Issuen Buy A Better Game

nMaybank Malaysian Openn Premier Golf Resortsn Club Test: Drivers

n Finance & InvestmentsnMasters Previewn Club Test: Irons

n The Players Preview n Highland Coursesn Club Test: Hybrids & Woods

n US Open Reviewn Apparel / Shoesn Club Test: Putters & Wedges

n British Open PreviewnWatches FocusnGolf Accessories

n PGA Championshipn Healthcare FocusnMid-Season Tune-up

n Astro Supplementn FedEx Cup Playoffsn Top Courses To Play

n CIMB Asia Pacific Classicn Sime Darby LPGA Malaysian Seaside Courses

n Property Focusn Asian Tour Perspectiven Latest Equipment

n Year in Reviewn Player of the YearnGift Guide

*Editorial Subject to change

M A G A Z I N E

RORYMcILROY

AGONY AT

AUGUSTA TO

ECSTASY AT

THE U.S. OPEN

The Irish Phenom

Is Ready to Rule

The World

Player of the Year

By Cameron Morfit

G O L F M A G A Z I N E ’ S

THE GREATEST SHOT,

BEST TWEET, TIGER’S

WORST MOMENTYEAR IN REVIEW

EDITORIAL AT A GLANCE

25,000 distributed to:

n Leading golf clubs and resorts in the region n Executive lounges and suites at 4 and 5-star hotels

n Business class lounges of airlines in Malaysia n Leading bookshops and news-stands throughout the country

GEOGRAPHICAL

Klang Valley 50%

South Region 13%

North Region / Sabah / Sarawak 22%

Others 15%

AGE

Below 30 25%

30-39 30%

40-49 27%

50 and above 18%

GENDER

Male 78%

Female 22%

GOLF MAGAZINE is your monthly solution to capturing the affluent avid golfer. Each month, players from all spheres of society read GOLF MAGAZINE to find the best content to help them improve their game. Featuring tips from world-acclaimed Teachers, unparalleled equipment reviews, custom fitting for the best clubs, travel & lifestyle content, award-winning interviews and golf’s leading personality, David Feherty.

EDITORIAL SEGMENTS:Front 9A useful guide to your world of golf and the views of pros

Your GameLessons from top 100 VS Teachers

The ShopThe best advice for all your equipment needs

FeaturesExclusive focus, including the award-winning GOLF MAGAZINE Interview and much more

Best TripsIn depth views on the best local and international destinations

Women’s GolfAn update of the ladies game

Back 9A brief on what’s happening on the local and regional scene

Private LessonsAn illustrative series on tips to gain confidence and improve your game

THE BEST CONTENT

GOLF MaGazinE Media Kit

DEMOGRAPHIC PROFILEANNUAL PERSONAL INCOME

8%Below 100,000 40%

250,000 - 500,000

20%Above 500,000

32%100,000 - 250,000

Occupations5%Others 28%

Managerial Level

25%Professionals

42%Entrepreneurs

BOOKING DEADLINES3 weeks before material deadline

MATERIALS DEADLINESBy first week of preceeding month

FULL PAGETrim size 210mm(w) x 280mm(h)Bleed size 220mm(w) x 290mm(h)Text area 185mm(w) x 265mm(h)

DOUBLE PAGE SPREADTrim size 420mm(w) x 280mm(h)Bleed size 430mm(w) x 290mm(h)Text area 370mm(w) x 265mm(h)

½ PAGE VERTICALTrim size 105mm(w) x 280mm(h) Bleed size 115mm(w) x 290mm(h)Text area 85mm(w) x 265mm(h)

½ PAGE HORIZONTALTrim size 210mm(w) x 140mm(h)Bleed size 220mm(w) x 150mm(h)Text area 185mm(w) x 120mm(h)

DIGITAL AD MATERIAL SPECIFICATIONSMEDIA Files supported are PDF, Tiff, EPS or hi-resolution JPEG. All submitted media must be clearly labelled.

RESOLUTION 300 DPI for all submitted images and files.

COLOUR All submitted images/files must be converted to CMYK

FONTS All submitted fonts must be truetype and postscript in nature. Illustrator and Photoshop files should have all fonts converted to paths/outlines.

PROOFS All submitted files must also have digital proofs for colour guidance on press, complete with standard trim and bleed marks.

InovatIf MedIa asIa sdn BhdG-G-28, Jalan PJU 1/45, Aman Suria, 47301, Petaling Jaya, Selangor, Malaysia.Tel: (603) 7803 9892 Fax: (603) 7803 9682 Website: www.inovatifmedia.asia

ADVERTISING RATESOutside Back Cover RM9,500

Inside Back Cover RM8,500

Double Page Spread (ROP) RM11,000

Full Page (ROP) RM6,500

½ Page RM4,300

Course Directory RM6,000per annumLoading for Specific Position up to 25%

Double Page Spread

Full Page Half Page

SIZE SPECIFICATIONS

Course DirectoryTrim size 60mm(w) x 80mm(h)Bleed size 70mm(w) x 90mm(h)Text area 54mm(w) x 74mm(h)

GOLF MaGazinE Media Kit

MECHANICAL SPECIFICATIONSBLEED FOR ALL SIDES 5mmGUTTER WIDTH FOR DPS 6mm for both sides

REqUIREMENTS

Course Directory