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Magna Steyr InnovationsDIALOG WKOÖ Linz 1 10/15/2018
Magna SteyrInnovationsDIALOG
WKOÖ Linz
1
10/15/2018
Organizational Structure
VEHICLE ENGINEERING &
MANUFACTURING
Karl StrackePresident
COMPLETE VEHICLES
Mike BissonPresident
SEATINGEXTERIORS
Grahame BurrowPresident
BODY & CHASSIS
John FarrellPresident
BODY EXTERIORS & STRUCTURES SEATING SYSTEMS POWER & VISION
ELECTRONICS
Kelei Shen
President
POWERTRAIN
Swamy Kotagiri
President
MECHATRONICS,
MIRRORS, LIGHTING
John O’HaraPresident
Tom Skudutis Swamy Kotagiri
Don Walker Chief Executive Officer
Tom Skudutis Chief Operating Officer
Jim Tobin Chief Marketing Officer, President Magna Asia
Swamy Kotagiri Chief Technology Officer
Guenther Apfalter President Magna Europe
Mike Sinnaeve VP Operational Improvement & Quality
Chief Financial OfficerVince Galifi
Mark Dong President Magna China
March 2018
Guenther Apfalter
Global Presence
~173,000 Employees
28 Countries
57 OEM Customers
339 Manufacturing
89 Eng / Product Dev / Sales
$38.9 Billion
(2017 Sales)
NORTH AMERICA
139 Manufacturing / Assembly
21Engineering / Product
Development / Sales
79,475 Employees
SOUTH AMERICA
13 Manufacturing / Assembly
2Engineering / Product
Development / Sales
3,800 Employees
ASIA
67 Manufacturing / Assembly
19Engineering / Product
Development / Sales
26,575 Employees
EUROPE
120 Manufacturing / Assembly
47Engineering / Product
Development / Sales
63,275 Employees
Q2 2018
Disclosure or duplication without consent is prohibited 310/15/2018
Organizational Structure
VEHICLE ENGINEERING &
MANUFACTURING
Karl StrackePresident
COMPLETE VEHICLES
Mike BissonPresident
SEATINGEXTERIORS
Grahame BurrowPresident
BODY & CHASSIS
John FarrellPresident
BODY EXTERIORS & STRUCTURES SEATING SYSTEMS POWER & VISION
ELECTRONICS
Kelei Shen
President
POWERTRAIN
Swamy Kotagiri
President
MECHATRONICS,
MIRRORS, LIGHTING
John O’HaraPresident
Tom Skudutis Swamy Kotagiri
Don Walker Chief Executive Officer
Tom Skudutis Chief Operating Officer
Jim Tobin Chief Marketing Officer, President Magna Asia
Swamy Kotagiri Chief Technology Officer
Guenther Apfalter President Magna Europe
Mike Sinnaeve VP Operational Improvement & Quality
Chief Financial OfficerVince Galifi
Mark Dong President Magna China
March 2018
Guenther Apfalter
Engineering Services including
Complete Vehicle Development
EngineeringFrom systems and modules to
complete vehicle engineering
Design and vehicle concepts
Complete vehicle engineering and
integration
Development of modules and systems
Safety engineering and testing
Test beds, prototype and low-volume
manufacturing
Hybrid and electric vehicles
Disclosure or duplication without consent is prohibited
Vehicle electronics and digitalization
510/15/2018
World Class Manufacturing
Complete VehicleManufacturing
World Class flexible solutions from
niche to volume production
Disclosure or duplication without consent is prohibited 6
EUROPE
Germany
Heilbronn
Austria
Graz
France
Hambach
Slovenia
Maribor-Hoče (SOP 2019)
Complete vehicle production in Graz, production of door modules
in Hambach, manufacturing of structural components in Heilbronn
and a new multi-OEM paint shop in Maribor-Hoče8,500 Employees
10/15/2018
ASIA
China
Zhenjiang (SOP 2020)
3.3 Million Automobiles made in Graz
10/15/2018 Disclosure or duplication without consent is prohibited 7
Audi
V8L
1990 – 1994
VW
Golf Country
1990 – 1991
Jeep Grand Cherokee
ZG/WG/WJ
1994 – 2004
Mercedes-Benz
E-Class
1996 – 2002
Mercedes-Benz
M-Class
1999 – 2002
Chrysler
Voyager
2002 – 2007
Mercedes-Benz
E-Class
2003 – 2006
BMW X3
2003 – 2010
Saab
93 Cabrio
2003 – 2009
Jeep Grand Cherokee
WH
2005 – 2010
Chrysler
300 C
2005 – 2010
Jeep
Commander
2006 – 2010
Aston Martin
Rapide
2010 – 2012
Mercedes-Benz
SLS Painted Aluminum Body
2009 – 2014
Mercedes-Benz
G-Class
since 1979
VW Transporter
T3 4x4
1984 – 1992
Voiturette
1906
Alpenwagen
1919
Puch
500 / 650 / 700c / 126
1957 – 1975
Haflinger
1959 – 1974
Pinzgauer
1971 – 2000
in Production
BMW Z4 starting with end of 2018
Jaguar
I-PACE
since 2018
Peugeot
RCZ
2010 – 2015
MINI
Countryman
2010 – 2016
MINI
Paceman
2012 – 2016
BMW
5 Series
since 2017
Jaguar
E-PACE
since 2017
in Productionin Productionin Production
Complete Vehicle Manufacturing
Different Customer Programs – One Location
Disclosure or duplication without consent is prohibited
Hall 1
Hall 12
Hall 2
Hall 8
Custom
Manufacturing
Mercedes-Benz G-ClassBody-in-White (Hall 2), Assembly (Hall 12)
BMW 5 Series
BMW Z4, SOP 2018
New program, SOP 2019(Hall 3, 81, 82)
Jaguar E-PACE
Jaguar I-PACE
(Hall 1, 2, 3, 39, 71)
Paint Shop
(Hall 8, 14)
Engineering
Hall 14
Hall 39
Engineering
Center
Hall 81
Hall 3
Hall 82
Hall 71Jaguar
I-PACE
since 2018
Jaguar
E-PACE
since 2017
New program
start in 2019
Test Track
Apprentice
Training Center
Prototype
Build
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New Mercedes-
Benz G-Class
since 2018 BMW Z4
start at the
end of 2018
BMW
5 Series
since 2017
Disclosure or duplication without consent is prohibited
Industrial Services
910/15/2018
Relevant know-how for the
automotive industry
Process expertise for industrial
companies from all sectors
Disclosure or duplication without consent is prohibited
Industrial Services
1010/15/2018
Shopfloor
Management
InnovationsDIALOG @ Magna Steyr
Agenda
10/15/2018 Disclosure or duplication without consent is prohibited 11
persönliche Vorstellung
Vorstellung Magna = erledigt
Innovationstreiber
„Wir wollen nicht jede Idee!“ - Aktivitäten
im Innovations- & Ideenmanagement
GAP-Prozess – agil wo es passt -
Auswirkungen auf die Unternehmung
Einflüsse als
Basis
Rahmen-
bedingungen
Laufende
Diskussion
Disclosure or duplication without consent is prohibited15.10.2018 12
