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Making Broadband Affordable For All Americans

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Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Wednesday, June 17, 2009
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Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Wednesday, June 17, 2009

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

A 21st Century Solution

Howie Hodges

One Economy Corporation

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Headquarters1220 19th Street, NW

Suite 610Washington, DC 20036

(202) 393-0051

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Wednesday, June 17, 2009

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Craig Settles

Successful.com

[email protected]/ Twitter: cjsettles

Making Broadband Affordable for All

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Background•Independent analyst•Helps organizations develop broadband business strategies•Author of books, special reports

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Think Globally, Act Locally

•Provide Funding

•Rules that enable localities to drive

•Offer planning support, other resources

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Not What You Do, It’s the Way That You Do It

•Access is not the Holy Grail

•Apps, programs and services•Tactics determined by constituent need

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Know What They Need

•Ask - build - ask

•Creation orientation

•Cast your net wide

•Look forward, within reason

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Need Defines Technology

•Applications suited to needs

•The environment in which used

•The broadband network

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Sustainability = Affordability

•Stuff costs money

•People cost money

•Stimulus grant depends on it

•Need a financial strategy

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Key Sustainability Factors

•The network 20% solution

•Network operations

•Digital inclusion programs

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Important Partners

•Government as anchor tenant

•Paying institutional customers

•Economic development teams

•Nonprofits

•The underserved

Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus

Craig Settles

Successful.com

[email protected]/ Twitter: cjsettles

Making Broadband Affordable for All


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