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MALAYSIA’S LEADING FASHION & BEAUTY MAGAZINE
MALAYSIA’S LEADING FASHION & BEAUTY MAGAZINE
FUN • STYLISH • VIBRANT
PERSONAL • RELEVANT • UP-TO-DATE
THE FASHION & BEAUTY AUTHORITYFEMALE Malaysia was first launched in 1974 and is today highly regarded as the must-have fashion, beauty and lifestyle guide in the country.
BRAVE • INSPIRATIONAL • ON-TREND
LIFESTYLEThe hippest spots and the latest in food, travel, tech, music, movies and books for the modern, urban woman.
BEAUTYMakeovers, product reviews and inspiring hair and makeup spreads help the FEMALE reader better define her look.
30%
40%
15%
FASHIONBy injecting international inspirations with local relevance, FEMALE fashion is chic, cool and bold.
5% QUICK PICKSGet easy and quick updates through our regular pages such as Cover Look, Covet, Editor’s Note, Guy Guide,
Moodboard, and Style Stalk.
FEATURESEverything that is important to FEMALE readers is discussed with intelligence and insight.
10%
“FEMALE is the BFF to all style-savvy, high-achieving, fun-loving women, with practical and relevant guides to staying on top of every aspect of their lives – from FASHION to BEAUTY, relationships, career, money, health, sex and lifestyle. We update our readers on the latest runway and celeb trends, provide how-to advice on on-trend shopping and styling, inform them of the newest lifestyle happenings, inspire them with interesting feature articles and highlight the latest pop-culture movers and shakers every month.”
EDITORIAL DIRECTION
WHO WE ARE FEMALE MAGAZINE EDITORIAL MIX
000 WWW.FEMALEMAG.COM.MY
BIG SPENDERS
HIP & YOUNG
UPWARDLY MOBILE
54%
65%
60%
ARE PLATINUM AND GOLD CARDHOLDERS
ARE BETWEEN 20 AND 39 YEARS OLD
ARE PROFESSIONALS, MANAGERS OR TOP EXECUTIVES
SMART & SAVVY
HAVE A UNIVERSITY DEGREE73%
READERS’ PROFILE:
THERE ARE 164,000 FEMALE READERS IN THE KLANG VALLEY ALONE.
OUR FASHI0N-FORWARD
SHOPAHOLICS SAY:
“I get the magazine cos it’s unique compared
to other mags out there!”
“I spend over RM2,000 every month just on
shopping!”
“Advertisements give me ideas on what to buy.”
Source: Synovate
SINGAPORE
DECEMBER 2016 WWW.FEMALEMAG.COM.SG
S$6.00
FEM A L E SING A PORE
@ FEM A L E _ SING A PORE
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THE PA
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FEMA
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SINGAPORE’S LEADING FASHION & BEAUTY MAGAZINE
T H E P A R T Y I S S U E
THE LOOKSKATER LUXE, RETURN OF RAVE FASHION, PRETTY POST-PARTY EYES
THE MASTERMINDEARN CHEN, THE MAN WHO MAKES EVERYTHING COOL
THE GUEST LISTFROM NATHAN HARTONO TO THE NEXT SOCIAL MEDIA SUPREMOS
R-Cover_Dec $6 KHL.indd 2 3/11/16 11:04 AM
OUR READERS REGIONAL EDITION
WANT TO LOOK GOOD WHILE BEING KIND TO MOTHER NATURE? IN CONJUNCTION WITH EARTH DAY ON 22ND APRIL,
WE ROUND UP SOME OF THE MOST ECO-FRIENDLY BEAUTY BESTSELLERS THAT ARE CRUELTY-FREE, SUSTAINABLY-
SOURCED AND MADE OF WHOLESOME INGREDIENTS.
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SUPPLEMENTS & SPECIAL PROJECTS
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‘TIS THE SEASON OF GIVING AND SANTA’S HELPERS ARE HERE TO COOK UP SOME
VERY SPECIAL GIFTS FOR YOU AND YOUR LOVED ONES THIS CHRISTMAS!
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1. 50 GORGEOUS PEOPLE The nationwide hunt for 50 men and women who have it all: good looks, charisma, charm, talent and more!
2. COVER MODEL SEARCH FEMALE’s search for its next cover model.
3. MYSUPERFEMALE Recognising strong, empowering women in Malaysia who have made a difference in society.
4. BEAUTY AWARDS A curated list of the best beauty products in every category by industry experts.
5. 20 FAVES Our picks of favourite accessories, go-to shopping places, gadgets and more that our readers voted for.
6. BEAUTY BOOK Our special release is packed with the best topics and tips in skincare, makeup, hair, body, nails and more!
7. CHRISTMAS The discerning woman’s festive wish list.
8. ECO STARS To celebrate Earth Day, we round up some of the most eco-friendly beauty best-sellers around.
9. BODY GUIDE Health and body essentials to help any woman stay in shape and maintain a balanced lifestyle.
10. VALENTINE’S A concise list of gift ideas that our readers can use to surprise the people they love most in their life.
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THE FEMALE UNIVERSE
EVENTS & WORKSHOPS
THE NEW MALAYSIAN
ICONSWe invite well-known women from different
industries to share their style tips and
success stories with our readers in an intimate,
hands-on setting.
BODY WORKSHOPA full-day workshop where the pros and sponsors showcase products while sharing health and beauty tips to help our readers overcome their daily problems.
50 GORGEOUS PEOPLEThe finale party where our readers get to meet the Most Gorgeous Male and Female winners who scored the most votes out of the 50 finalists.
COVER MODEL SEARCHA fun-filled night out where we get
to know our finalists better and reveal the winner(s) who made it to the cover of our future issue.
2019 EDITORIAL CALENDARJANUARY
THE REINVENTION ISSUE
FEBRUARY
THE LOVE ISSUE
MARCH
THE GIRL POWER ISSUE
APRIL
THE BUDGET ISSUE
MAY
THE DIVERSITY ISSUE
JUNE
THE BODY-POSITIVITY ISSUE
SEPTEMBER
THE BIRTHDAY ISSUE
OCTOBER
THE INSPIRING ISSUE
JULY
THE FUTURISTIC ISSUE
NOVEMBER
THE ADVENTURE ISSUE
AUGUST
THE BIG BEAUTY ISSUE
DECEMBER
THE PARTY ISSUE
AWARD-WINNING COVERS (MPA AWARDS)
www.femalemag.com.my
MAY 2015
W.M/E.M – RM8.48 (incl 6% GST)
DENIM:Style tips for YOUR
body shape
519 HAIR & BEAUTY HOW-TOS
TRENDS, EXPERT SOLUTIONS & TIME-SAVING HACKS!
#IWOKEUP-LIKETHISAce The NEW ‘No Makeup’ Look Now
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DECEMBER 2010Best Cover Design (Silver)
MAY 2015Best Cover Design (Bronze)
NOVEMBER 2015Best Cover Design (Silver)
ADVERTISING RATES (PRINT)
MATERIAL SPECIFICATIONSPUBLICATION
2 /3 PAGE (VERTICAL)Trim Size: 140 (w) x 275 (h)Bleed Size: 146 (w) x 281 (h)Text Area: 120 (w) x 255 (h)
HALF PAGE (HORIZONTAL)Trim Size: 210 (w) x 137 (h)Bleed Size: 216 (w) x 143 (h)Text Area: 190 (w) x 117 (h)
HALF PAGE (VERTICAL)Trim Size: 105 (w) x 275 (h)Bleed Size: 111 (w) x 281 (h)Text Area: 85 (w) x 255 (h)
1 /3 PAGE (VERTICAL)Trim Size: 70 (w) x 275 (h)Bleed Size: 76 (w) x 281 (h)Text Area: 50 (w) x 255 (h)
DOUBLE PAGE SPREADTrim Size: 420(w) x 275 (h)Bleed Size: 426 (w) x 281 (h)Text Area: 400 (w) x 255 (h)
FULL PAGETrim Size: 210 (w) x 275 (h)Bleed Size: 216(w) x 281 (h) Text Area: 190 (w) x 255 (h)
FREQUENCY: MonthlyLANGUAGE: EnglishBOOKING DEADLINE: 7 weeks before publication
READERSHIP: 164,000*
*SYNOVATE magazine readership study (2010/2011) in Klang Valley.
*All measurements are in millimetres. Text and images must be kept at least 5mm from the spine and trim lines.
DIGITAL TRANSMISSION (PRINT ADS)Blu Inc Media Sdn Bhd only accepts print ads in PDF Format via advertisement delivery system (Digital Transmission).
FILE FORMAT• Font embedded above 8 points, Reverse White Text – 10 points and above.• Maximum Ink Density: 300 TVC in total.• All images in CMYK format under fogra 39L colour profile (RGB Format not accepted).• All final material/files must be sent through the advertisement delivery system together with a DIGITAL PROOF using Blu Inc Media Sdn Bhd’s ICC Colour reference profile (ISO Fogra 39L) for printing reference. The system will check and verify your files based on the print requirement and specification before being delivered to Blu Inc Media Sdn Bhd.• Supplied proofs must have Blu Inc Media’s GMG colour control bar and Ugra/Fogra, the MediaWedge V3 Colour bar with an attached pass/fail sticker indicating compliancy.• By choosing not to supply a DIGITAL PROOF using Blu Inc Media Sdn Bhd’s ICC Colour reference profile (Fogra 39L) with this ad submission, the colour reproduction of the ad will be based on industry standard best practices to achieve colour as accurate as possible from the supplied digital file.• Blu Inc Media Sdn Bhd will only take responsibility for accurate colour reproduction if the digital proof is provided using the above standards.• Digital files will not be accepted on disc, via email or any other conventional methods.• Blu Inc Media Sdn Bhd does not repair digital files. Ads containing errors will be returned to advertisers.
BLU INC MEDIA SDN BHD WILL RETAIN DIGITAL ADS FOR SIX (6) MONTHS FROM THE LAST INSERTION DATEAfter this period, digital files need to be resubmitted via the advertisement delivery system (Digital Transmission).
ACCURATE COPY INSTRUCTIONS MUST BE ENTERED WITHIN THE DIGITAL TRANSMISSION SOFTWARECopy instructions allow us to easily identify your advertisement. It is particularly important to enter the publication/run date, which is the insertion month of the advertisement.
DIGITAL FILES MUST BE PREPARED TO THE CORRECT SIZE Blu Inc Media Sdn Bhd requires a minimum of 3mm bleed on the advertisement. Please ensure that all elements that you wish to print are kept within the text area as indicated in the specifications within digital transmission application. For TEXT running across a Double Page Spread (DPS), the TEXT must be kept 10mm away from the gutter on both sides to avoid for the TEXT to be bound into the spine.NOTE: Perfect alignment of type or design across the gutter of two facing pages cannot be guaranteed.Blu Inc Media Sdn Bhd will not take responsibility of any text or visual that is cropped/bound into the gutter if the above measurements/instructions are not adhered to.
MATERIAL DEADLINEThe Material deadline is five (5) weeks before publication date. If the material is not received within the deadline, the publisher reserves the right to repeat any previous advertisement of the same size or fill the space at its discretion.
CANCELLATIONCancellation deadline is six (6) weeks before publication date. All specified positions and creative buys are non-cancellable.
If you wish to sent a digital ad and/or supply a digital proof but do not have the advertisement delivery system or suitable proofing system installed, please contact our production team/sales team for the list of advertisement delivery system providers at 03-79527000.
FEMALE (RM) 36x 24x 18x 12x 6x 3x Casual
COVER POSITION
Inside Front Cover SpreadOutside Back CoverInside Back Cover
12,1009,9336,248
RUN ON PAGE (ROP) POSITIONS
Full Page Full Colour (ROP)Double Page Spread2/3 Page Colour (Vertical)1/2 Page Colour (Vertical/Horizontal)1/3 Page Colour (Vertical)
4,1258,2503,3993,0942,780
4,4008,8003,6263,3002,966
4,5329,0643,7343,3993,055
4,6759,3503,8523,5063,151
4,9509,9004,0793,7133,336
5,22510,4504,3053,9193,522
5,50011,0004,5324,1253,707
JOINT BOOKING RATES
Outside Back CoverInside Back CoverFull Page Full Colour (ROP)Double Page Spread2/3 Page Colour (Vertical)1/2 Page Colour (Vertical/Horizontal)1/3 Page Colour (Vertical)
3,7137,4263,0562,7812,477
3,9607,9203,2592,9662,642
4,0848,1683,3613,0592,724
8,9405,6234,2088,4163,4633,1522,807
4,4558,9103,6673,3372,972
4,7039,4063,8703,5233,137
4,9509,9004,0743,7083,302
*Specified positions will be charged 20% loading. All advertisement rates are quoted in Ringgit Malaysia. Rates are subject to prevailing Government Tax.
DETAILS
FEMALE IS PUBLISHED BY BLU INC MEDIA SDN BHD (7408-K) Lot 7, Jalan Bersatu 13/4, Section 13, 46200 Petaling Jaya, Selangor, Malaysia.
Tel 03-79527000 www.bluinc.com.my
GROUP MANAGING EDITORAster Lim – [email protected]
EDITORYang Mei Ling – [email protected]
SALES DIRECTOR Fannie Lim – [email protected]
SALES MANAGERWinnie Su – [email protected]
ACCOUNT MANAGERHeng Yann Ni – [email protected]
GET IN TOUCH NOW:
