Date post: | 28-Dec-2015 |
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Management• Chief Executive
– Molly Rodriguez
• Marketing Director/Public Relations– Rocio Ferrer
• ??? – Mike Michaels
• Technical Support– Marilyn Rodriguez
Product/Service/Market Identification
• Produce electric vehicle charging stations
• Trademark logo/brand recognition
• Locations: Tampa, Orlando, Jacksonville and Miami– Airports, theme parks, downtown, government facilities,
restaurants and venues
• Target Audience: Eco-friendly, “green”-conscious people
Administration/Production Factors
•Coulomb Technologies– Produce– Maintain– Store– Restock
Growth and Development
• Charging applications for smart phones and PDA’s– Monitor charging status– Trip mapping– Station availability
Financial Information
• Government grants
• Minority Small Business Owner Loans
• Green loans and subsidies
Appendices
• (Amt of projected electric vehicle growth)• (Petroleum prices)
Political
Socio-cultural Issues
• Strengths– Strong government and private backing– Availability of funds– Low industry regulations
• Weaknesses– Expenses– Power grid– Start up costs
• Opportunities– Increasing production numbers of electric cars equals increasing demand– Harsher petroleum regulations (mpg requirements)
• Threats– Cheap petroleum– Alternative fuels