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Managing Information Storage David Barnby Director, European Marketing Centre Information Storage...

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Managing Information Storage Managing Information Storage David Barnby David Barnby Director, European Marketing Centre Director, European Marketing Centre Information Storage Group Information Storage Group Hewlett-Packard Hewlett-Packard
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Page 1: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Managing Information StorageManaging Information Storage

David Barnby David Barnby Director, European Marketing CentreDirector, European Marketing Centre

Information Storage GroupInformation Storage Group Hewlett-Packard Hewlett-Packard

Page 2: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

“Storage has been the invisible giant in IT, but it’s getting too big to ignore any longer”

Fortune, Feb

Page 3: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Information storage market growthInformation storage market growth

The information storage market in Europe is growing >72% year-on-year

1997: 2.5 million units

1998: 4.4 million units

1999: 7.7 million units

Source: IDC, 1999Includes: CD-R/RW, DC2000, 8mm/DLT/MLR,4mm/SLR, 5.25 optical jukeboxes

Page 4: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Stewart-Ford Grand Prix RacingStewart-Ford Grand Prix Racing

- Stewart-Ford F1 IT team replaced 5 separate manual backup processes with 1 HP SureStore 2/20 DLT Library running HP OmniBack for error-free automated backup

- All parts and design data stored on HP SureStore DLT Libraries

“The advancements we’ve made with HP will foster more state-of-the-art methods in the analysis and interpretation of complex data that fuels the performance of a Formula 1 race car” Jackie Stewart

Page 5: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Stewart/Ford Grand Prix RacingStewart/Ford Grand Prix Racing

- Securing valuable data for improving race performance in real-time and for the future

- Each car downloads approx. 40MB of information per lap to the pits (=27 floppy discs)

- HP DLT Libraries back up 100GB of race information per day

Page 6: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Halifax Building Society Halifax Building Society

- UK savings bank/mortgage lender with 36,000 employees and total assets of $247 billion

- HP SureStore Optical Jukeboxes replace thousands of tonnes of paper on 72km of shelves

- All data can be accessed in <6seconds

- Optical discs guarantee data for 100 years“In this role, optical storage is supreme, and we are convinced that in choosing HP as our storage

partner we have made the best choice possible” Halifax Building Society

Page 7: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Information storage - Information storage - crucial for business successcrucial for business success

- 97% of MIS managers agree that information storage is important for the successful running of their business

- Information storage is considered at least as important as current hot topics:

Year 2000 compliance (82%)Euro compliance (85%)E-commerce (90%)

Page 8: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

The consequences of inefficient The consequences of inefficient information storage are direinformation storage are dire

- Data loss is expensive - may be as much as $7.3 million per hour

- Recovery of lost data may be impossible

- 94% of companies who suffer a catastrophic data loss do not survive

Page 9: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Corporate complacency….Corporate complacency….

- 60% do not store data at an offsite location

- 31% still rely on manual procedures

- 53% do not have a formal information storage policy

- 83% of sites suffering significant data loss subsequently improved their backup systems

Page 10: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

““Data loss won’t happen to me….”Data loss won’t happen to me….”

- 86% claim their backup and storage is efficient

- Yet only 27% are extremely confident about the reliability of their current systems

- 53% agree that information storage is not considered a high priority because it’s not ‘sexy’ enough

Page 11: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Despite these statistics…..Despite these statistics…..

- 51% of European companies have not invested money in information storage in the past twelve months

- Only 46% have any plans to improve their own systems in the coming year

- Yet 10% expect to experience data loss

in the next twelve

Page 12: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

Companies agree they need to invest Companies agree they need to invest more….more….

- 12% think their companies’ investment in protecting their data is inadequate

- Annual IT spend on data storage and backup is only 9% of total

- By 2001, 75 cents of every $ spent on IT will be spent on storage (Yankee Group)

Page 13: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

HP - #1 in Information StorageHP - #1 in Information Storage

Range of information storage products - CD-Writers, tape drives, network attached storage and optical jukeboxes

Worry-free, cost-effective information storage

Easy access to information

Page 14: Managing Information Storage David Barnby Director, European Marketing Centre Information Storage Group Hewlett-Packard.

“Few of today’s corporate executives would sleep peacefully at night if they

really knew how fragile their organisations’ data protection and

backup procedures are.”( 72% of European IT managers)


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