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Transformative innovation for the global good
Fred Steward, Brunel University, UK
STEPS Manifesto seminar, 30 October 2008
Environmental sustainability – a public good Existing pattern of innovation is unsustainable A core issue Transformative innovation similar to public health
and the welfare state Sustainability oriented innovation policy Societal mission, purposive and pervasive, role of
government
The greatest challenge of our time
‘Modern’ socio-technical regimes and unsustainability
Automobility/aeromobility – climate change Carbon based electricity – climate change Resource intensive food - biodiversity Printed paper communication -deforestation The high consumption household – water
stress carbon emissions
Shared issue between developed & developing countries Established regimes in developed countries
the problem of path dependency
Emergent regimes in developing countries
the problem of expectations
Different forms of lock-in
Visions of sustainable future regimes
Low carbon economy Ecological food Paperless society The sustainable household
The challenges for innovation & policy
A sustainability oriented innovation policy Need for system innovation
Involves technology & social change
Crosses the production & consumption divide
The reintroduction of societal mission
Environmentalism – from margins to mainstream
Formal policy commitments at global level No growth vs decoupling Climate change – transition to low carbon
economy Stern’s case for public intervention
The rise and rise of environmental sustainability
New consensus around innovation for sustainability
Revolution – from white heat to green cool Misleading metaphors:
Big technology – Manhattan ProjectIncrementalism – new productsGeneric technologies – Industrial Rev
New framework needed
Innovation will save the world
Proliferation jungle Dogmas – market based instruments,
producer oriented Keeping sight of the broad sustainability
agenda Transformative innovation
Through a glass darkly – the contemporary policy window
Long term visions –short term action Sociotechnical approach – bridging new
technology and behavioural change Global and local – reconfiguring national
innovation policy Invention and imitation – being realistic about
novelty Incumbent and emergent – recognising
contradictions within the business world
5 principles for reconfiguring innovation policy for sustainability
A new portfolio of innovation policy measures
Demanding futures Sustainable innovation commons Radical reinnovation Green ‘new deal’ Sustainable transition arenas