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March 2012 Thrive Newsletter

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Lacey Chamber newsletter for March 2012
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Lacey Chamber of Commerce thrive! March 2012 / Vol. 13, No. 3 Inside this issue Calendar of Events 2 President’s Message 3 Developing Relevance 4 7 Critical Legal Tips for Those Over 50 5 February 5:01 Surge—ACU 6 Kidwiler Scholarship Thank Yous 6 Tutoring is to Education as Coaching is to Athletics 7 Business is Booming! 8 Exceptional Lacey Teen - Boys & Girls Club 9 January Grand Opening—Kumon 10 Schedule a Costco Reception 11 Keyboard Shortcuts 11 Follow us on: Design and layout of the Thrive newsletter is performed by Essential Business Support. Who can produce a video about my company? THINK Chamber First Pardiman Productions—(360) 259-6672 NW Media Company LLC—(800) 645-8003 The Williams Group—(360) 352-3031 5:01 Surge at America’s Credit Union Resource Development Director Diane Pieroni of Together! and ACU President/CEO Kenneth Leonard with ribbon of money donated to Together! See page 6. 2012 Community Resource Guide Ad Space Still Available All ads are full-color. Contact Sceni Foster at 491-4141 or [email protected] for rates and to reserve your space. 1961-2011 Community Resource Guide 2011-12 Kumon Math & Reading Center’s Grand Opening L to R: Owner Andrew Taber with his wife, Naomi Mauraoka, along with their son; student of Kumon Math, Kassy; Mayor Virgil Clarkson; Chamber President Felix Peguero. See page 10.
Transcript
Page 1: March 2012 Thrive Newsletter

Lacey Chamber of Commerce

thrive!March 2012 / Vol. 13, No. 3

Inside this issue

Calendar of Events 2

President’s Message 3

Developing Relevance 4

7 Critical Legal Tips for Those Over 50 5

February 5:01 Surge—ACU 6

Kidwiler Scholarship Thank Yous 6

Tutoring is to Education as Coaching is to Athletics 7

Business is Booming! 8

Exceptional Lacey Teen - Boys & Girls Club 9

January Grand Opening—Kumon 10

Schedule a Costco Reception 11

Keyboard Shortcuts 11

Follow us on:

Design and layout of the Thrive newsletter is performed by Essential Business Support.

Who can produce a video about my

company?

T H I N K Chamber FirstPardiman Productions—(360) 259-6672NW Media Company LLC—(800) 645-8003The Williams Group—(360) 352-3031

5:01 Surge at America’s Credit Union

Resource Development Director Diane Pieroni of Together! and ACU President/CEO Kenneth Leonard with ribbon of money donated to Together! See page 6.

2012 Community Resource Guide Ad Space Still AvailableAll ads are full-color. Contact Sceni Foster at 491-4141 or

[email protected] for rates and to reserve your space.

1961-201

1

Community Resource Guide 2011-12

Kumon Math & Reading Center’s Grand Opening

L to R: Owner Andrew Taber with his wife, Naomi Mauraoka, along with their son; student of Kumon Math, Kassy; Mayor Virgil Clarkson; Chamber President Felix Peguero. See page 10.

Page 2: March 2012 Thrive Newsletter

2 March 2012

Forum SponsorEdward Jones Investments-Marv Kopp and Jeff Kopp3231 Willamette Drive Suite FLacey, WA 98516360-438-6637www.edwardjones.com

Media SponsorMorningside809 Legion Way SEOlympia, WA 98507360-596-3520www.morningsideservices.com

5:01 Surge – Wednesday, March 21O Bee Credit Union8665 Martin Way EastLacey, WA 98516360-459-4272www.obee.com5:01-7:00 p.m.

Please come network with us and enjoy raffle prizes!RSVP to [email protected]

March Chamber EventsWednesday—ForumSpeaker: Scott Spence, Lacey City ManagerTopic: State of the City AddressRegistration begins at 11:30 a.m. Program begins at noon Saint Martin’s Worthington Center Cost: members prepaid online $18/at the door $25 Please prepay at www.laceychamber.com/register-overview/Thank you to our Forum & Media Sponsors:

Edward Jones Investments Marv Kopp and Jeff Kopp Morningside

Thursday—Member Orientation10:30 a.m.-noon and 5:30-7:00 p.m.Chamber Conference RoomRSVP to Tony Salas, 491-4141

Friday—Government Affairs Council 11:30 a.m. Panorama—Chambers House Restaurant 1751 Circle Lane SE

Monday—Golf Committee Meeting1:15 p.m.Chamber Conference Room

Tuesday—Military Affairs Council7:30 a.m. Best WesternInn & Suites—Lacey

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Monday—South Sound BBQ Fest Meeting 4:00 p.m. Cabela’s 2nd floor conference room

Tuesday—Education Council 9:30 a.m. Kumon Math & Reading Center

Wednesday—5:01 Surge

O Bee Credit Union8665 Martin Way EastLacey, WA 98516360-459-42725:01-7:00 p.m.

Monday—Golf Committee Meeting1:15 p.m.Chamber Conference Room

Tuesday—Ambassador’s Committee 12:00 p.m. (noon) Dirty Dave’s Pizza 3939 Martin Way

Wednesday—Board Meetings Executive 8:30 a.m. Complete Board 9:30 a.m. Chamber Conference Room

Lacey B.A.N.G. (Business and Networking Group) Tuesdays, 11:45 a.m.-1:15 p.m.

Copper Creek Coffee Company 4120 Martin Way E

Wednesdays, 7:15-8:45 a.m.Best Western Suites in Lacey 8326 Quinault Dr. NE

Space is limited in both groups, contact Tony Salas 491-4141 to reserve your spot. Free to attend, just the cost of your meal.

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SponsorsExecutive Board

Felix Peguero, President, Edward Jones Investments, 438-0341Lowell Gordon, President Elect, The Creative Office, 754-1732Angelique Wilson, Vice President, Professional Temp Staffing Agency, 786-8443Mike Harris, Treasurer & Board Member, Columbia Bank, 459-3344Karen Schade, Secretary, Edward Jones InvestmentsJerry Farmer, Past President, 94.5 ROXY, 236-1010

Board of DirectorsAndrew Barkis, Hometown Property Management, 456-7368Marny Bright, Business Examiner, 878-2158Tom Carroll, Network Communications International, 701-1532Al Eckroth, Virgil Adams Real Estate, 701-3307Jason Hammeren, Cabela’s, 252-3500Grace Kendall, FASTSIGNS, 438-3800Brent Walz, OBee Credit Union, 528-5361Madelin White, Merle Norman Cosmetics, Wigs & Day Spa, 491-4911

Committees & ChairsAmbassadors–Tony Salas, Lacey Chamber 491-4141Auction–Madelin White, Merle Norman Cosmetics, Wigs & Day SPA, 491-4911BBQ–Al Eckroth, Virgil Adams Real Estate, 701-3307Education–Angela Grant, Club Z! In-home Tutoring Services, 438-9800Fundraising–Tony Salas, Lacey Chamber, 491-4141Government Affairs–Daniela Anderson, Hometown Prop. Mgmt, 456-7368 Golf–Chair Needed call 491-4141 if you are interestedKidwiler Scholarship Foundation–Lowell Gordon, The Creative Office, 360-507-0618Military Affairs–Carlene Joseph, Harborstone Credit Union, (253) 983-8636

Board of Directors

Weekly

Page 3: March 2012 Thrive Newsletter

March 2012 3

Message from the President

By Felix Peguero, Edward Jones Investments

Iwould like to start off by extending a BIG thank you and farewell to our wonderful

event coordinator, Amanda Connolly. She has done an excellent job for the Chamber over the past two years and we wish her and her husband the very best as they start a new life together in Texas. Life is full of changes. It takes us all in

different directions, and, as you may already know, change is something we are familiar with here at the Lacey Chamber of Commerce. Thanks again, Amanda, for your contributions to the Chamber. You will be missed.

On that note, we are looking to hire a new event coordinator. So, if you know someone with the skill set and the experience to help us manage our many events and fund-raisers, please let us know. The position is posted on Worksource and Craigslist under “event coordinator.” Our next major fund-raising event is the 14th Annual Golf Classic Tournament on June 1. If you are interested in being a part of the golf committee or procurement, please reach out to our Golf Committee Chair and Vice President Angelique Wilson. I also want to thank Ms. Wilson for stepping up and volunteering even more of her time to chair the golf committee. I am sure that with her at the helm this will be our best golf tournament yet.

Coming up in our March Forum, new city manager Scott Spence will be delivering the “State of the City” address. Mr. Spence was appointed as the new Lacey city manager on

August 9, 2011, by the Lacey City Council. Mr. Spence has been with the City of Lacey since 1999, first serving as public affairs director and then appointed as assistant city manager in 2003. Prior to coming to Lacey, he spent three years at the City of Sherwood, Oregon, as assistant to the city manager and assistant city manager. We are looking forward to hearing from Mr. Spence and learning more about our fair city.

At the end of February my family and I are taking advantage of the Lacey Chamber auction item that was donated by Grace Kendall of FASTSIGNS. It is a week stay in Anaheim, CA, at the WorldMark resort. While soaking up some sun, we will also be enjoying Disneyland and California Adventure Theme parks. The next time you see me I will be refreshed, relaxed, and sporting a nice tan. See you at the March Forum!

At your SERVICE,

Felix PegueroLacey Chamber President

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Page 4: March 2012 Thrive Newsletter

4 March 2012

The world of business is going through a quiet revolution. While large

businesses continue to expand and take a greater share of the marketplace, small entrepreneurs are looking to fill the gaps that those large companies have a difficult time filling. That trend is also true in Lacey. With over 2,700 licensed businesses within her boundaries, Lacey is a strong

economic force and a leader in many areas that attract new business to our community. Of that large business population, over 75% of these businesses have fewer than 10 employees.

As the Lacey Chamber of Commerce looks toward the future, we are no different than all other Chambers around the nation as we look to develop relevance to the needs of our business community. Speed networking, freestyle networking, social media, and dozens of other attempts have been, and are being, made to capture the minds, wallets, and energy of those small businesses that are looking to earn their share of the market. In short, a host of people believe that networking is the one true path to prosperity. Shop local, buy local, eat local, drink local efforts are springing up all around the nation as citizens look to save or create jobs in their communities. While I agree that we should think, act and shop locally, many who are promoting this action are forgetting that a good number of Chamber members also have a national presence. Costco, Fred Meyer, Wal-Mart and Best Western are all Chamber members with nationally known names but account for nearly 1,000 Lacey jobs. This was why we developed Think Chamber First. We all want to do business locally and supporting each other as Chamber members is a great way to keep our resources here.

With these efforts diverting niches away from the traditional Chamber models, it leaves the Chamber with few choices. Continue with a traditional Chamber of Commerce model that has been successful for dozens of years and many established business owners are comfortable with, or create a model that is relevant to the surge of new businesses that have not experienced or are unhappy with the Chamber of the past. The Lacey Chamber of Commerce is committed to remaining relevant to all our current and future members. There will be new innovations coming over the next year including technology, education, benefits, networking, marketing, and media that are all being designed to help your business develop prosperity in the coming months and years. As always, we will deliver these programs in a cost efficient manner to maintain our position of delivering great value to our members.

Whether your business is large or small, The Lacey Chamber of Commerce, your Premier Business Resource, will continue to be innovative and relevant to the business community and the citizens of Lacey.

Developing RelevanceBy Tony Salas, Executive Director, Lacey Chamber of Commerce

Olympia: 1625 Cooper Point Rd. SW • 360.357.6683Lacey: 5210 Corporate Center Ct. SE, Ste. A • 360.459.2108

Life’s moments are precious.Keeptheminfocus.

OLYMPIA VISION

C L I N I C

www.olympiavision.com

Page 5: March 2012 Thrive Newsletter

March 2012 5

Seven CRITICAL Legal Tips for Those Over 50Submitted by John Bradburn, Independent Associate Legal Shield

The following tips will help you prepare for the legal challenges involved in growing older.

Prepare a will and estate plan1. so that upon your death your assets will pass exactly as you intend. Do you want a state law, rather than you, to decide who inherits your estate?

Prepare a durable power of attorney2. so that someone you trust can make decisions on your behalf in the event you are unable to do so. Who do you want to handle your affairs if you are unable to?

Prepare an advanced medical directive (living will)3. so that someone is empowered to make medical decisions on your behalf and in accordance with your wishes if you cannot. Do you want life support if you become totally and permanently incapacitated?

Prepare retirement and disability plans4. so that your care upon retirement or disability is not left to chance. Is Social Security enough to sustain you?

Review all private and governmental benefits5. to which you may be entitled, including life and health insurance, Medicare, Medicaid, Social Security, private pension and benefit plans to insure that you receive the maximum benefits to which you are entitled. Do you know all of the military, retirement, and other benefits you are entitled to?

Prepare a comprehensive summary of assets and 6. benefits, including all bank accounts, savings accounts, CDs and other assets together with all benefits for which you are or may be eligible. Can your attorney in fact readily identify all of your assets and benefits?

Prepare an Important Papers Packet 7. containing vital documents and your comprehensive summary of assets and benefits. The packet should include copies of your Social Security card, life insurance policies, will, military discharge papers, medical alerts, names and addresses of your physicians, immunization records, other important medical information, including allergies, deeds, and titles or bills of sale of particularly valuable property such as fine jewelry. How will your attorney in fact or executor find your important papers?

If you have questions or need assistance, John Bradburn, Independent Associate Legal Shield 360-250-3548 is ready to help.

C M Y CM MY CY CMY K

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Page 6: March 2012 Thrive Newsletter

6 March 2012

Mardi Gras Themed 5:01 Surge at America’s Credit Union

Kidwiler Scholarship Fund Thank Yous

The Lacey Chamber would like to thank these member businesses who donated raffle prizes to benefit the Kidwiler Scholarship at the February 2012 Forum:

A Steve’s Professional Truck Mounted Steam Cleaning–bouquet of flowers

Annie’s Unique Gifts & Gift Baskets–”A Taste of Italy” basket

Cabinets by Triovonna–coffee

COSTCO–box of gourmet truffles

Custom Security–fire extinguisher

D Zines: Creative Solutions & Graphic Designs-$25 pedometer

Edward Jones Investments–Felix Peguero–stress pig

FASTSIGNS–homemade apple butter

Paprika Catering–Super Bowl platter

Professional Temp Staffing Agency–box of Belgian chocolates

RelyLocal–set of Reward cards

S. Stewart Ridgeway, CPA-coffee South Bay Press–framed artwork

Thank you for your continued support!

February 22 America’s Credit Union (ACU) opened their doors to the Lacey Chamber and our members as

the host of the February 5:01 Surge. ACU recently made its home in the Hawks Prairie area at 8308 Quinault Drive NE (across the parking lot from the Chamber office). Upon arrival guests were greeted with Mardi Gras beads and balloons. Paprika Catering carried on the theme with jambalaya, cajun chicken skewers, and lemon ice pie. To celebrate ACU’s new location, President/CEO Kenneth S. Leonard, Branch Manager Jody Chasen, and Lacey Council Member Lenny Greenstein cut a ribbon of money and $500 was donated to Together! Thank you ACU.

A great big Thank You to Lacey Chamber member Keith Curry from MVP Athletic who graciously donated over $4,100 to the Kidwiler Scholarship Foundation. MVP Athletic had a scholarship fund and after closing it’s doors decided to donate the proceeds from their fund to the Kidwiler Fund. Thank you Keith!

Thank You!

Page 7: March 2012 Thrive Newsletter

March 2012 7

Parents and students alike would do well to use tutors the same way that athletics use coaches: to teach fundamental skills to players of all skill levels.

We accept, almost without question, the need for exceptional coaching. We expect professional teams to retain the very best coaches available to help world-class athletes maintain the necessary edge to compete with other great athletes. An athlete without a coach invites chaos, disorganization, and a sloppy work ethic.

The parent of a promising young tennis player would immediately seek out a coach with the knowledge and experience to refine her skills and instill the virtues of hard work through organized and intense work sessions.

Yet, with regard to education, we tend to take a more laid-back approach. Education is preparation to compete in a very competitive world, and, as parents, we should apply the narrative of the athletic coach to our children’s education. If a promising tennis star would benefit from a coach, it only makes sense that a bright high school student eager to pursue a career in engineering would benefit just as much from a qualified math tutor. And, of course, the average student would benefit from individual instruction as well.

We all benefit from individual instruction. It is the most personal, most effective, and most proactive route to better understanding, better skill development, and better grades.

An English tutor could help a student develop writing skills far beyond his current capabilities. An algebra tutor could help any math student hit the ground running next school year with dedicated summer tutoring. A Spanish tutor could instill a life-long love of languages.

Great students are not born any more than great athletes are. They are made through hard work, discipline, and efficient training.

When we place a qualified and enthusiastic tutor with a child eager for help and open to instruction, and they spend dedicated work time, we see outstanding results. What a great gift and advantage to give to a child.

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Tutoring is to Education as Coaching is to AthleticsSubmitted by Angela Grant, Club Z! In Home Tutoring Services

Page 8: March 2012 Thrive Newsletter

8 March 2012

New MembersF9 Networks Inc.2590 Willamette Dr. NE, Suite 201Lacey, WA 98503Contact: Thien PhamCategory: Computer

ProgrammingPhone: 360-915-9777Email: lauraforecounseling

[email protected]: www.F9Networks.com

Fore Counseling677 Woodland Square Loop SESuite ALacey, WA 98503Contact: Laura ForeCategory: CounselorPhone: 360-271-5858Email: lauraforecounseling

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Services.com

Business is Booming!

Renewals1-2 Years:

Capitol City PressIRC Print & DesignThurston Talk—Spark Investor!

3-4 YearsThe Results Group—Spark Investor!Legal Shield—Spark Investor!

10-14 YearsTAGS Awards & Specialties Networks Real Estate, LLCA Steve’s Professional Truck Mounted Steam

Cleaning Washington Forestry Consultants, Inc.

15+ YearsThurston County Fair Thurston County Auditor Mutual of Omaha—Mike Wolfe—Spark

Investor!

Nisqually Kennel ClubPO Box 4191Tumwater, WA 98501Contact: John ChinnCategory: Non-ProfitPhone: 360-870-3270Email: [email protected]: www.NisquallyKennel

Club.com

Steadman Properties6700 Martin Way E #118BOlympia, WA 98516Contact: Mike SteadmanCategory: Commercial PropertyPhone: 360-493-1484Email: [email protected]

Page 9: March 2012 Thrive Newsletter

March 2012 9

Exceptional Lacey Teen Named Boys & Girls Clubs Of Thurston County Youth Of The Year

Ny’Shara Cox is a true example of an extraordinary teenager. At age 17, she has just been selected to compete against other Boys & Girls Club members

from all over the state for the Washington Youth of the Year title, a $1,000 scholarship, and the chance to move on to the regional Youth of the Year competition. As the Youth of the Year for the Boys & Girls Clubs of Thurston County (BGCTC), Cox is among thousands of local youth across the country recognized by Boys & Girls Clubs of America (BGCA) for strong character, leadership skills and willingness to give back to the community.

Being named Youth of the Year is the highest honor a Boys & Girls Club member can receive. The program—founded over 60 years ago— celebrates youth who have overcome enormous odds and demonstrated exceptional character and accomplishments. These deserving young people are recognized for service to their Club and community, academic performance, and contributions to their family.

Cox, a junior at Timberline High School, will represent the Boys & Girls Clubs of Thurston County at the Washington Youth of the Year competition at Seattle University on March 21. The winner will be announced by Governor Gregoire the next morning at a special reception held at the Governor’s mansion. Ny’Shara was chosen from a group of deserving peers from the three other area Clubs after a thorough selection process. The competition included giving a speech and being interviewed by the panel of judges—a mix of BGCTC supporters, board members, and administrative staff. This is the second year in a row that a member of the Lacey Club has won.

Cox has been a member at the Boys & Girls Club since 2006, and is now a part-time staff member working in the art room. She loves working with the younger kids and, as the oldest of six siblings, is a natural-born leader. Her experience at the Club started during a very difficult time in her life. “My mom was diagnosed with cancer when I was eight years old,” Cox said. “Soon after she died I started coming to the Club. The Club helped me get through the loss of my mom by giving me so many chances to make her proud of me.”

Ny’Shara has some big dreams for her future that blend her academic strengths with her favorite hobbies. She already

has a college scholarship secured through the College Bound Scholarship program and plans to study business, fashion, and social work. Dance is also an important part of her life and she hopes to incorporate this into her professional career somehow as well.

“Ny’Shara has been a true leader in our teen programs, helping to plan activities for teens that kept them interested and hungry for more,” says Shellica Trevino, Lacey branch director. “We are so proud of her many accomplishments at the Club, school, and her church.

If Cox wins the state title, she will compete for Pacific Region Youth of the Year and an additional $10,000 scholarship. The five regional winners will travel to Washington, D.C., to compete for BGCA’s National Youth of the Year. The National Youth of the Year receives up to an additional $50,000 college scholarship and is installed by the President of the United States in an Oval Office ceremony. Ny’Shara is looking to follow in the footstep of Thurston County’s own 1984 BGCA National Youth of the Year recipient, Dr. Tony Agtarap. Dr. Agtarap is an orthopedic surgeon with Olympia Orthopaedic Associates and a founding board member of BGCTC.

Page 10: March 2012 Thrive Newsletter

10 March 2012

We had the honor and privilege of being a part of Kumon Math & Reading Center’s Grand Opening on January 25. It was previously scheduled for the 18th,

but due to our snow storm we moved it out a week.

Kumon is an after-school enrichment program that encourages each student to “develop the skills necessary to have a richer, more successful education experience.” Olympia graduate, Andrew Taber, who owns the business with his wife, Naomi Muraoka, first learned of the Kumon program while living in Japan.

Kumon, which originated in Japan and has reached 46 countries, builds on a curriculum that supports independent learners. “Elementary curriculum may look a lot like what is being taught at Lydia Hawk or South Bay schools,” states Taber, “but by sixth grade, Kumon is very difficult as compared to local middle school curriculum. American and Japanese school curriculums diverge greatly after elementary school. International standards continue at a much greater pace.”

Thank you again to Kumon Math & Reading Center for joining the Lacey community. We look forward to your enriching the lives of many students for years to come.

January Grand Opening Kumon Math & Reading Center

Hmmm... Didn’t Know That!

Forbes Magazine has rated Columbia Bank as the 34th best bank in the nation and THE BEST BANK headquartered in Washington.

Ambassador and Board Member, Madelin White being the life of the party!

Ambassador, April Henderson from Express Personal Employment Services and co-worker, Jessie Reynolds, Staffing Consultant

Page 11: March 2012 Thrive Newsletter

March 2012 11

Costco invites you to schedule a reception. A Costco reception provides information about a great benefit for your employees–Costco Membership. The reception is easy, it’s free, and there is absolutely no

administrative work for you. Your local Costco representative will arrive prepared to treat your employees to refreshments and valuable offers! At Costco shopping is believing. Our members shop for top-quality products from the brands they trust. We are able to offer such great values because of our enormous buying power and our efficient operating practices. If your employees join as an Executive Member during the reception, they receive a $20 Costco Cash Card or a $10 Cash Card if they join as a new Gold Star Member. Remember, it is a risk-free membership. We will refund your membership fees in full at any time if our members are dissatisfied. We guarantee satisfaction on every product* we sell or a full refund. Contact Shon Brewster in the marketing department at 412-3497 to schedule a reception.

*Product-specific limitations apply. Please see membership.

Schedule a Costco Reception Today

As you are working on your computer have you ever wondered if there was a faster way to accomplish certain tasks? For a lot of tasks, the answer is yes.

Learning shortcuts for frequent tasks reduces the amount of time you spend going back and forth between your keyboard and mouse. Shortcuts combine two or more keystrokes to complete a task or open a dialog box that usually requires several steps.

Following are some shortcuts and tips that can help improve your efficiency.

Keyboard Shortcuts

Microsoft WordShift + Plus Sign Increase font size Shift + Minus Sign Decrease font size Ctrl + F FindCtrl + H Find and replaceCtrl + B BoldCtrl + U UnderlineCtrl + I ItalicizeCtrl + P PrintCtrl + S Save

UniversalCtrl + A Select allCtrl + X Cut a selected itemCtrl + C Copy a selected itemCtrl + V Paste a selected itemCtrl + Z Undo an actionCtrl + Y Redo an action you just undidCtrl + P PrintF4 Repeat last actionF2 Rename file

Page 12: March 2012 Thrive Newsletter

PRSRT STDU.S. Postage PaidOlympia, WAPermit No. 60

The Lacey Chamber of Commerce8300 Quinault Dr. NE, Suite ALacey, WA 98516Phone: (360) 491-4141Fax: (360) 491-9403E-mail: [email protected]: www.laceychamber.com

CHANGE SERVICE REQUESTED

BOOM! IGNITE!

SPARK! Mike Wolfe

ORIGINAL

HEAVIER OUTLINEORIGINAL OUTLINE

“Local branding on a world of products.”

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