7/31/2019 Marine Products (Final)

1/18

Page 1

MarineProducts

7/31/2019 Marine Products (Final)

2/18

Page 2

Trends in Exports

Until 1960

Dried Products like Dried Shrimps and Dried Fishes

Market was neighboring countries(Sri Lanka,

Myanmar (formerly Burma), Singapore etc)

From 1960 1977 Frozen Products (Frozen Shrimps)

Major market beside neighboring countries were

USA, Japan. USA emerged as single largest buyer.1977 2002

Japan emerged as single largest buyer followed by

Western European countries.

7/31/2019 Marine Products (Final)

3/18

Page 3

2002 2004

USA again became the single largest importer ofIndian Marine Products.

2005 till date

European union

Japan

USA

China

South East Asia

Middle East countries

7/31/2019 Marine Products (Final)

4/18

Page 4

Indias Marine Products

Exported to more than 90 countries.

India has a long coastline of nearly 8118 Km

It has a large area under estuaries, backwaters and

lagoons, which are highly conductive for developing

capture as well as culture fishes. Employs 30 Lac people, contributes 1% to Indian

GDP and 4.5 % to agriculture and allied products.

Major Exporting Ports of India areKochi, Chennai, Vizag, Calcutta ,

Tuticorin and Mangalore

7/31/2019 Marine Products (Final)

5/18

Page 5

Indian fishing industry got a major boost after

the declaration ofEEZ (Exclusive EconomicZone) in 1977.

Major exporting States are AP, Kerala, TamilNadu, West Bengal

Potentially unexplored states are Gujarat,

Orissa, Maharashtra.

Major products are shrimps, frozen fish,cuttlefish, squid and dried items.

7/31/2019 Marine Products (Final)

6/18

Page 6

Major Export Items

-Shrimps

Oyster

Tuna Fish Squids

Lobster

Frozen Fish

Cuttlefish

http://www.google.co.in/imgres?q=Marine+/+aquatic+products+exported+by+india+at+present&hl=en&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&tbnid=EwAANHm-lmb97M:&imgrefurl=http://www.21food.com/products/hafl-cutted-evynnis-japonica-89011.html&docid=jxUnHgNxgEgqMM&imgurl=http://img.21food.com/userimages/huifengfood/huifengfood$428172919.jpg&w=500&h=331&ei=7oQuUL2-OYPsrAew4IHgCw&zoom=1&iact=hc&vpx=283&vpy=301&dur=2400&hovh=183&hovw=276&tx=163&ty=104&sig=116309131560769474295&page=2&tbnh=142&tbnw=189&start=18&ndsp=24&ved=1t:429,r:19,s:18,i:192http://www.google.co.in/imgres?q=Marine+/+aquatic+products+exported+by+india+at+present&hl=en&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&tbnid=MwnsBkXiNUyuoM:&imgrefurl=http://www.21food.com/product/search_keys-aquatic+products_c-India_cat-1005-p4.html&docid=mJa6IjwjYrN9JM&itg=1&imgurl=http://img.21food.com/20110609/product/1211517436921.jpg&w=371&h=432&ei=7oQuUL2-OYPsrAew4IHgCw&zoom=1&iact=hc&vpx=962&vpy=123&dur=3989&hovh=242&hovw=208&tx=111&ty=137&sig=116309131560769474295&page=1&tbnh=134&tbnw=119&start=0&ndsp=18&ved=1t:429,r:4,s:0,i:85

7/31/2019 Marine Products (Final)

7/18

Page 7

Shark

Mud Crabs

Sea bass

Mullets

Pearl Spot fishes.Ornamental fishes

http://www.21food.com/products/indian-mackerel-437078.htmlhttp://www.google.co.in/imgres?q=Marine+/+aquatic+products+exported+by+india+at+present&hl=en&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&tbnid=pFqiyUYXiRfIkM:&imgrefurl=http://www.21food.com/products/live-crab-352507.html&docid=8yn5gqGbjGMmUM&imgurl=http://img.21food.com/20110609/product/1306162519534.jpg&w=1024&h=768&ei=7oQuUL2-OYPsrAew4IHgCw&zoom=1&iact=hc&vpx=894&vpy=252&dur=2202&hovh=194&hovw=259&tx=119&ty=101&sig=116309131560769474295&page=2&tbnh=142&tbnw=189&start=18&ndsp=24&ved=1t:429,r:16,s:18,i:182

7/31/2019 Marine Products (Final)

8/18

Page 8

Ornamental Fishes

Very popular among Hobbyists

Used in Aquariums around the World.

Major Exporters

Singapore

Hong Kong

Malaysia

Thailand

Philippines

Sri Lanka

Taiwan

Indonesia

India

http://www.google.co.in/imgres?q=ornamental+fishes+exported+by+india+at+present&start=117&hl=en&sa=X&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&prmd=imvns&tbnid=OCm_orCEEPQm-M:&imgrefurl=http://agriculture.exportersindia.com/products/aquaculture/aquarium_fish.htm&docid=gtKes0lYHstK8M&imgurl=http://img1.exportersindia.com/product_images/bc-small/305748/marine-aquarium-fish-02-99611.jpg&w=200&h=139&ei=MoMuUPHvJcjTrQe6nIGADA&zoom=1&iact=hc&vpx=978&vpy=162&dur=1195&hovh=111&hovw=160&tx=148&ty=79&sig=116309131560769474295&page=6&tbnh=111&tbnw=160&ndsp=26&ved=1t:429,r:11,s:117,i:117http://www.google.co.in/imgres?q=ornamental+fishes+exported+by+india+at+present&hl=en&sa=X&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&prmd=imvns&tbnid=dRg8UaaYfcOTEM:&imgrefurl=http://agriculture.exportersindia.com/products/aquaculture/aquarium_fish.htm&docid=gtKes0lYHstK8M&imgurl=http://img1.exportersindia.com/product_images/bc-small/1566727/marine-aquarium-fish-286656.jpg&w=200&h=198&ei=uIIuUMDuFYnLrQfXoYHYDA&zoom=1&iact=hc&vpx=1142&vpy=182&dur=873&hovh=158&hovw=160&tx=126&ty=60&sig=116309131560769474295&page=4&tbnh=140&tbnw=121&start=66&ndsp=27&ved=1t:429,r:6,s:66,i:304http://www.google.co.in/imgres?q=ornamental+fishes+exported+by+india+at+present&hl=en&sa=X&rlz=1T4ADRA_enIN496IN496&biw=1366&bih=641&sout=0&tbm=isch&prmd=imvns&tbnid=8fjmSEzDSkgQOM:&imgrefurl=http://namesake-expert.blogspot.com/2010/01/export-oriented-ornamental-fish-park-in.html&docid=pvMcFwjK9EJHbM&imgurl=http://1.bp.blogspot.com/_vzMXlfzgosE/SlDNvjoAPWI/AAAAAAAAAK8/-TNWR4b5Yhg/s320/Betta+fish.jpg&w=320&h=270&ei=uIIuUMDuFYnLrQfXoYHYDA&zoom=1&iact=hc&vpx=359&vpy=186&dur=4335&hovh=206&hovw=244&tx=104&ty=110&sig=116309131560769474295&page=2&tbnh=138&tbnw=162&start=18&ndsp=24&ved=1t:429,r:1,s:18,i:135

7/31/2019 Marine Products (Final)

9/18

Page 9

Ornamental Fishes

Major Importers -

USA, Japan and Europe

China and South Africa are Emerging Markets

Global Trade of $5 Billion annually, growing by 6% India Exports worth Rs 1.58 Crores, growing at 20%

annually

The tropical ornamental fishes from North eastern andSouthern regions of India are in great demand in the

international market

Loaches, Eels, Barbs, Catfish, etc

7/31/2019 Marine Products (Final)

10/18

Page 10

Major export markets of Indiafor marine products

Traditional markets

EU

Spain

UK

Italy

USA

Japan

Emerging Markets

Vietnam

Belgium Canada

Germany

Hong Kong

China

7/31/2019 Marine Products (Final)

11/18

Page 11

During 2010-11 for the first time in the history of Marineproduct exports, the export earnings have crossed 2856

million US dollars.

Export details 2010-11 2009-10 Growth %

Quantity Tonnes813091 678436 19.85

Value US $ Million2856.92 2,132.84 33.95

7/31/2019 Marine Products (Final)

12/18

Page 12

MARKET WISE EXPORT

Q: Quantity in Tons, $: US Million

Country

Share %Apr-2010 -

Mar-2011

Apr-2009 -

Mar-2010Variation(%)

JAPAN Q: 9 70714 62690 8024 12.80

$: 13.06 373.00 278.56 94.44 33.90

USA Q: 6 50095 33444 16651 49.79

$: 15.35 438.49 213.52 224.97 105.36

EUROPEAN UNION Q: 21 170963 164800 6163 3.74

$: 26.78 765.15 637.40 127.75 20.04

CHINA Q: 20 159147 144290 14857 10.30

$: 15.41 440.10 379.70 60.41 15.91

SOUTH EAST ASIA Q: 29 233964 149353 84611 56.65

$: 16.43 469.36 314.85 154.51 49.08

MIDDLE EAST Q: 5 43950 34924 9027 25.85

$: 5.19 148.21 117.06 31.15 26.61

OTHERS Q: 10 84257 88937 -4679 -5.26

$: 7.79 222.60 191.76 30.85 16.09

Total Q:100 813091 678436 134655 19.85

$:100 2856.92 2,132.84 724.07 33.95

7/31/2019 Marine Products (Final)

13/18

Page 13

High production in China due to low labour cost

Vast resources available in her own waters- Bohai Sea, the Yellow

Sea, the East China Sea and the South China Sea. The total fishing

ground area is about 818,000 square nautical miles

7/31/2019 Marine Products (Final)

14/18

Page 14

Marine Products Exports Development Authority

(MPEDA)

Constituted in 1972

Headquartered Kochi (Kerala)

Its aims to cover fisheries of all kinds, increasing exports, specifyingstandards, processing, marketing, extension and training in various

aspects of the industry.

MPEDA functions under the Ministry of Commerce, Government of

India and acts as a coordinating agency with different Central andState Government establishments engaged in fishery production

and allied activities.

MPEDA plans, popularizes and implements various schemes for

promotion of export-oriented aquaculture in the country.

7/31/2019 Marine Products (Final)

15/18

Page 15

Overseas market survey

Data collection and maintenance of data Bank Assistance for market development

Publicity through media

Sponsoring of sales team / delegations.

Invitation of overseas experts for export promotion visit to India.

MPEDA proposes to implement organic aquaculture in India byavailing the consultancy and technical collaboration from the Swiss

Import Promotion Programme (SIPPO), Zurich, Switzerland.

7/31/2019 Marine Products (Final)

16/18

Page 16

Exhibition & Trade Fairs such as-

o India International Seafood Show (IISS)

One of the largest seafood fairs in Asia. It is a biennial global event, jointly hosted by the Marine

Products Export Development Authority (MPEDA) and

the Seafood Exporters Association of India (SEAI).

o

MPEDA organizes INDAQUARIA

the international event that

showcases the ornamental fish

industry of India- every year.

7/31/2019 Marine Products (Final)

17/18

Page 17

Challenges

Imposition of anti-dumping duty by US in 2004. Japan and EU imposed strict quality control standards on

Indian marine products.

The global imports of shrimp are declining and demand

towards processed food is increasing.

Indian exporters lack risk taking capacity due to financial

constraints and so dont go for technologically

sophisticated processed food Industry.

7/31/2019 Marine Products (Final)

18/18

Page 18

Group 8

Sunita

Jamuna Pradip

Sanjeeb