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The First Global CI Professional Certification Program “Whether it’s a new analyst on your CI team taking the basic courses or an established practitioner coming back for advanced training this is the best CI training available. Competitive Intelligence training through ACI is not your ordinary training program. The instructors are engaging, the learning environment is challenging, and the case study-based approach for practice is essential to understanding what good CI is all about.” - Eli Lilly and Co. “An incredible set of pivotal lessons on CI. This training is an absolute must have for everyone in the CI profession.” - Chevron “The amount of information and learning to take in was so incredible. The ACI courses are well worth the time and money.” - Amica “If strategy is important to your company (as it should be) the analytical and srategic training ACI offers should not be missed!!” - Cargill Market and Competitive Intelligence Workshops Established in 1999, by founders in the field. The oldest and largest educational institution solely dedicated to helping companies better control strategic risks and discover new market opportunities with competitive intelligence. The ACI training program is the only one in the field of CI approved and accredited by the International Association for Continuing Education and Training (IACET). In earning this seal of approval, you are ensured that the Academy is delivering training at the highest standards available today in the global training community. Ft. Lauderdale, FL February 10-14, 2020 Nashville, TN June 15-19, 2020 Register at www.academyci.com 630.983.5530 “Wow, the amount of learning you do in the ACI program blew me away. Ben and Helen are truly a dynamic teaching duo, thanks for being so awesome. High fives!” - ADP
Transcript
Page 1: Market and CompetitiveIntelligence Workshops · Amway Anheuser-Busch Apple ARCO Chemical Armco Armstrong World Industries Ashland Chemical AstraZeneca Pharmaceuticals AT&T ATK Axis

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The First Global CI Professional Certification Program

“Whether it’s a new analyst on your CI team taking the basic courses or an established practitioner coming back for advanced training this is the best CI training available. Competitive Intelligence training through ACI is not your ordinary training program. The instructors are engaging, the learning environment is challenging, and the case study-based approach for practice is essential to understanding what good CI is all about.” - Eli Lilly and Co.

“An incredible set of pivotal lessons on CI. This training is an absolute must have for everyone in the CI profession.” - Chevron

“The amount of information and learning to take in was so incredible. The ACI courses are well worth the time and money.” - Amica

“If strategy is important to your company (as it should be) the analytical and srategic training ACI offers should not be missed!!” - Cargill

Market and Competitive Intelligence Workshops

Established in 1999, by founders in the field. The oldest and largest

educational institution solely dedicated to helping companies better control strategic risks and

discover new market opportunities with competitive intelligence. The ACI training program is the only

one in the field of CI approved and accredited by the International

Association for Continuing Education and Training

(IACET). In earning this seal of approval, you are ensured that the Academy is delivering training at the highest standards available

today in the global training community.

Ft. Lauderdale, FL February 10-14, 2020

Nashville, TN June 15-19, 2020

Register at www.academyci.com 630.983.5530

“Wow, the amount of learning you do in the ACI program blew me away. Ben and Helen are truly a dynamic teaching duo, thanks for being so awesome. High fives!” - ADP

Page 2: Market and CompetitiveIntelligence Workshops · Amway Anheuser-Busch Apple ARCO Chemical Armco Armstrong World Industries Ashland Chemical AstraZeneca Pharmaceuticals AT&T ATK Axis

CI 101/202 Competitive Intelligence Planning & Collection.7 CEU Credit Plan and execute an effective competitive intelligence effort, including human sources Florida Feb. 10 | Tennessee June 15

CI 301 Competitive Blindspots .7 CEU Credit Pinpoint competitors’ soft spots, blind spots, and strategic vulnerabilities Florida Feb. 11 | Tennessee June 16

CI 302 Cross-Competitor Analysis .7 CEU Credit Simplify predictions of competitors’ moves and counter moves when multiple competitors are involved Florida Feb. 12 | Tennessee June 17

CI 303 Structured Intelligence Analysis Techniques .7 CEU Credit This course introduces students to a class of analytic techniques that contribute to the discipline and objective analysis using intelligence Florida Feb. 13 | Tennessee June 18

CIP™- I Core Courses

CIP™- I and CIP™- II are registered trademarks of ACI.

Professional (CIP™) Certificate Program2020 Market and Competitive Intelligence Workshops

CI 401 War Gaming Theory and Practice 1.8 CEU Credits You will be shown and you will practice all steps needed to organize and play effective war games taught by the guru who wrote the book on Business War Games Tennessee June 18-19

CI 402 Value Chain Analysis .7 CEU Credit Understand a rival’s value of its strategic differentiation and the threats to your own company’s positionTennessee June 15

CI 403 Anticipating Disruptions – Scenario Analysis Tools and Techniques 1.4 CEU Credits Mitigate uncertaintyby anticipating shifts in strategic drivers and their early warning indicators, and by generating alternative scenarios and strategies for navigating the future competitive landscape Tennessee June 16-17

Master of CI CIP™- II Advanced Courses

Advanced Analysis

Strategic Applications

CIP™ Certification If your job includes full or part-time responsibility for providing competitive intelligence to decision-makers inside your organization, ACI’s Competitive Intelligence Professional (CIP™) certification is a rigorous training program that will enhance the value you bring to your organization while providing skills that will last throughout your career.

War CommunicationGaming

Collection

The Analytical Framework

Training Options

Go to www.academyci.com for details on everything you see here, including course descriptions and faculty experience.

CI 304 Reporting & Communication of Intelligence .7 CEU Credit Designed to assist CI professionals and their managers. It will cover BOTH building CI competencies inside the organization as well as managing outsourced CI processes, establishing CI in the enterprise as a decision-support and high-value function Florida Feb. 14 | Tennessee June 19

Executive Intelligence Skills Training If you are an intelligence user in a market-facing job, such as Marketing Strategy, Pricing, Branding, Business Development, M&A or Product Management, ACI’s Executive Intelligence Skills offering provides short, targeted training to help you develop and use competitive intelligence to enhance your decision-making and strategy competencies.

Communication

Page 3: Market and CompetitiveIntelligence Workshops · Amway Anheuser-Busch Apple ARCO Chemical Armco Armstrong World Industries Ashland Chemical AstraZeneca Pharmaceuticals AT&T ATK Axis

You Can Receive Both Certification & Global CEUs

Our CIP™ Certificate Program has two levels, accommodating the different needs of our student body.

CIP™- I Core CertificationThis certification level requires you to complete all five core courses and pass the CIP™ - I exam. This level is suitable for starting CI analysts and managers with part time responsibility for CI in their jobs.

Master of CI CIP™- II Certification In order to receive Master of CI Certification, you must be CIP™- I certified, take the three Advanced courses and pass the CIP™ - II exam. This level is a necessary requirement today for those choosing a career in CI.

Faculty

We are NOT about competitor profiling, news monitoring, or other activities that are little more than collecting and warehousing enormous amounts of tactical data and unfiltered noise, or dumping “nice to know” information on uninterested users. We are the only accredited competitive intelligence training organization that knows what powerful competitive intelligence can do for you in your job. Let us equip you with this career-building skill that will pay dividends in your professional career, today and in the future.

What is Competitive Intelligence?Competitive intelligence is the art and science of generating a deep understanding of marketplace players and industry forces. It enables executives to optimize their decisions in light of the plans and strategies of other high-impact participants in the external environment. High impact players include all third parties - not just competitors - whose interactions with the company is what determines strategic success.

About ACI

Only Training to Grant Global CEUs!

ACI is an Accredited Provider by the International Association for

Continuing Education and Training (IACET).

Global Alumni Stats at the Academy of Competitive IntelligenceAt the Academy of Competitive Intelligence (ACI), alumni represent nearly every industry from around the world. They bring with them rich and diverse backgrounds. Some are engineers, others marketing experts, product managers, physicians, scientists, as well as senior managers and consultants. The Academy of Competitive Intelligence (ACI) measures its success based on alumni satisfaction. Here are some alumni statistics showing how our alumni “vote” us a world-class educational organization:

50%Represented by Fortune 500s

9000+ AlumniTotal (ACI) Alumni Worldwide and Growing

Returning Alumni that Take Additional Courses

71Number of Countries Represented by ACI Alumni

600+Number of Industries Represented by ACI Alumni

81%

Dr. Ben Gilad

Heather HallenbeckBose Corp.

Troy PfefferCintas

Dr. Helen Rothberg

Page 4: Market and CompetitiveIntelligence Workshops · Amway Anheuser-Busch Apple ARCO Chemical Armco Armstrong World Industries Ashland Chemical AstraZeneca Pharmaceuticals AT&T ATK Axis

3M CompanyABB Asea Brown Boveri Abbott Laboratories Accenture Acciona SA AdobeADP Aetna Agilent Air Liquide AmericaAir Products & Chemicals Alberta Energy Company Ltd. Alcatel-LucentALCOAAlcon Laboratories Allergan Alliant EnergyAlliedSignalAllison Transmission Allstate Alstom Power American Century American ExpressAMG Pharmaceuticals Amgen AmicaAmoco Chemical Amway Anheuser-Busch Apple ARCO Chemical ArmcoArmstrong World Industries Ashland Chemical AstraZeneca Pharmaceuticals AT&TATKAxis Communications BAE Systems Bandag Bank of AmericaBattelle Memorial Institute Bausch & Lomb Baxter Healthcare Bayer BC Hydro Benjamin Moore BestfoodsBlack & Veatch Blue Cross Blue Shield Boehringer-Ingelheim

Boeing Bombardier Aerospace Bonneville Power Booz Allen Hamilton BoseBoston Scientific BP InternationalBrewer ScienceBristol-Myers Squibb British Nuclear Fuels p.l.c. C.R. Bard CalEnergy Company Campbell Soup CANAC Canam Manac Group Capital One CargillCarrier Castrol N.A.Caterpillar CEMEX CG Power Systems Chevron CGGVeritasChiesiCia Siderurgica Bello Mineira CIBA Vision CIGNA Cinergy CiscoCNA InsuranceCoca-Cola Cognex Colonial Life ComEd/UnicomConagraConstellation Energy Group Continental Cablevision Coors Brewing Copel Corning Corrugated MetalsCox AutomotiveCPC InternationalCubist Pharmaceuticals Daiichi Sankyo Daniel Swarovski Dayton Power & Light Delphi Delco Electronics

LifeSpanLockheed Martin Lyonnaise Des Eaux Mallinckrodt Manulife Financial Marakon Associates Mars Martin Marietta Maxim GroupMcAfeeMcGraw-Hill McKinsey McNulty & Associates Mead Johnson Nutritionals Medtronic Mercer Management Consulting Merck MetLifeMichelin Microsoft Milliken Millipore Minute Maid Molson Breweries Monsanto Motorola Mutual of Omaha Nabisco National Bank of Canada National Semiconductor Nationwide Insurance NEC Nestle USANetAppNew York TimesNortel Northern States Power Northern Trust Northrop Grumman Northwestern Mutual NOVA Chemicals Nova Scotia Power Novartis International AG Novo NordiskNuance Communications Olin Ortho-McNeil

Otis Elevator Owens-Corning Pacific Gas & Electric PacifiCare Health Systems Pasteur Merieux Connaught PerkinElmer Perot Systems PetrobrasPetro-Canada Pfizer PGG Fiber Glass Europe Philips Healthcare Pitney-Bowes PNC Bank PPLPratt & WhitneyPricewaterhouseCoopers Procter & Gamble Progress Rail Providian FinancialPublic Service Electric & Gas Putnam InvestmentsR.R. Donnelley & Sons Ralston Purina Raytheon Reebok Retevision Rhone-Poulenc Rorer Ricoh Rio Tinto Diamonds Roche Rockwell CollinsRohm and Haas Royal Insurance Canada S.C. Johnson SABIC Schott AGSAICSandia National Laboratories Sanofi-Aventis SAP SamsungSara LeeSasol Chemical Industries SBC Searle de Mexico, S.A. de C.V Shell Shire Pharmaceuticals Siemens

Harvard Pilgrim Health HDI-Gerling Heidelberg Helene Curtis Hewitt Associates Hewlett-Packard Hitachi Honeywell HSBC Finance Corp. Husky Injection Molding Hydro Agri Europe IBM ICP Portugese IDEMIA IlluminaImasco Ltd. Imperial Oil Ltd. Industry Canada IndyMac BankIngram Barge Inland Steel Industries Intel International Paper Jabil J.D. Edwards John Hancock Johnson & Johnson Johnson Controls Kaiser Permanente Keane Kellogg Kemper Insurance Kent Ridge Digital Labs Keyspan Energy Kimberly-ClarkKinetic Concepts Koch IndustriesKPMG Kraft FoodsLabatt Brewing Ltd. Lear Level 3Lundbeck A/S Lexis-NexisLexmark Liberty Mutual Insurance

Discover Novus Dow Chemical Dow Corning Dow Jones DuPont Pharmaceuticals Duke EnergyEADS Eastman Chemical Eastman Kodak ECI Telecom Ltd., Israel Ecopetrol EG&G El Paso Electric ElancoElectronic Data Systems Eli Lilly Embraer EMC Energizer Enterprise Ireland Enterprise Rent A Car Epson EricssonErnst & YoungEssity E-Systems Eveready Battery ExcelergyExxonMobil Fannie MaeFarmland Foods FedEx Fidelity Investments Ford Motor Freddie MacFujitsu GATX Genentech General Dynamics General MotorsGenesys Genzyme Georgia-Pacific GlaxoSmithKlineGoodyear Tire & Rubber Gruenthal Halliburton Hartford Life Insurance

SKF Aerospace Sobey’s Software AGSonocoSpacial Networks Sprint State Farm State Street Corporation Statoil Sterling Commerce Sun Life Financial Sun Microsystems SymantecSyniverse Technologies TargetTelcordia TetraPak Texas InstrumentsTexas MutualTextron Systems Thermo Fisher Scientific Thomson & Thomson Timken Toshiba Trans Alta Utilities Trojan Technologies TRW UCB Pharmaceuticals Union Carbide Union Gas Ltd. United Parcel Service USAA ValassisVale Oil & Gas Verizon Vertex Pharmaceuticals VMware Volvo Waters Corporation West Pharmaceutical Woodside Energy Workday XL Insurance Limited

OUR ALUMNI CAN TELL YOU WHY WE’RE BEST IN CLASS PARTIAL LIST OF GLOBAL ALUMNI

Register at www.academyci.com

The Gold Standard in CI Training®

Tel: +1 630.983.5530 email: [email protected]


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