WATCHLATIN AMERICA&CARIBBEAN
NOVEMBER 2011 - YEAR III
MID-MARKETS:OPPORTUNITIES IN THE REGION
MARKET
THE REGION INPERSPECTIVE
E-Jets Operation in Latin America & Caribbean
CopaColombia
SATENA
TACA
AeroMexicoConnect
CopaAirlines
AirCaraïbes
Austral
TAME
Trip
Azul
LAC in Perspective - 2011
E-Jets at LAC - 2011
72% Market Share*194 Destinations329 Intra-LAC Routes682 Daily Flights26 Countries39 Millions of Pax*accumulated net orders, Jets 60 - 120 seats
595 mi people 9,3$ 5,8 tri GDP 8,41,578 Fleet 7,8135 E-Jets in Service 17
Facts % of the world
IN 6 YEARS:10 AIRLINES135 E-JETS IN SERVICE17% OF THE E-JETS IN THE WORLD
7,5
Arge
ntin
a
Peru
Mex
ico
Chile
Braz
il
Colo
mbi
a
Wor
ld
Deve
lope
d Ec
onom
ies*
* USA, Canda, Japan, UK, Germany, France and Italy
6,6
5,04,3
4,0 4,0
2,5
3,9
% c
hang
e (y
-o-y
)
8,5 8,3
4,7
3,6
1,6 1,5
Arge
ntin
a
Peru
Mex
ico
Chile
Braz
il
Ecua
dor
Deve
lope
d Ec
onom
ies*
* USA, Canda, Japan, UK, Germany, France and Italy
0,4
% c
hang
e (y
-o-y
)
* Group of 19 countries in Latin American & Caribbean
185(33%)
224(44%)
Non-Poors Poors
2002
0
100
200
300
400
500
600
2009
Popu
latio
n ( m
illio
n )
- 39 mi
Source: The Economist (2011)
Sources: ECLAC and The Economist 2011
Source: The Economist (2011)
The main economic and social indicators have been constantly and significantly increasing in strength in Latin America and Caribbean. From an economic standpoint, the region has demonstrated continuous growth, achieving close to 30% growth in GDP from 2004 to 2011. Countries belonging to sub-regions, such as Mercosur and the Andean Community, continue to show different rates, sustaining higher growth than the region as a whole. Other important indicators, such as Industrial Production and Personal Disposable Income, for example, have stood out, with countries in the region showing considerable growth rates.
ABOUTAIR TRANSPORTATION DRIVERS
Industrial Production 2011E
Improved Social ConditionsNumber of Poors over Total Population*
Real Personal Disposable Income 2011E
The region’s attractiveness to investors can also be seen from the risk ratings assigned by international agencies. Last year, a number of countries in the region had high scores, reflecting the substantial improvement achieved in the local economic scenario in recent years. From the standpoint of inflow of foreign investments during the last five years (including 2011, estimated up until the end of the year), the average annual growth rate is expected to be close to 20% for Latin America and Caribbean, compared to 8.5% for Asia and -0.1% for Europe.
Besides economic progress, significant improvements in social conditions have also been achieved over the last decade, resulting in a gradual expansion of the middle class in countries of the region. Inequality of income distribution has been reduced, especially in Brazil, Peru and Chile. In addition, more than 39 million people rose above the poverty line in Latin America and Caribbean from 2002 to 2009. Social improvements and an increased middle class have favored domestic consumption: real private consumption, for example, grew 4.4% on average per year, while other regions experienced rates such as 3.5% (Asia), 1.1% (North America) and 0.7% (European Union) in the last five years. The growing middle class is making it possible for an increasingly larger number of people to use air transportation.
Latin America &Caribbean
17,7%
Europe
10,4%
Middle East
7,9%
Asia/Pacific
4,1%
North America
3,6%
World
6,5%
The improvement in social and economic scenarios has had a direct impact on air transportation in Latin America and Caribbean, with passenger demand growing consistently in recent years. More recently, in the first half of 2011, demand (measured in RPK – Revenue Passenger Kilometers) increased 17.7% – more than 7 percentage points above the second-fastest growing region, and more than 11 percentage points above the world average.
A GROWING MARKET
Evaluating air traffic by country, the figures presented by Peru, Brazil, Chile and Colombia show significant progress between 2002 and 2010, as seen by the number of passengers transported per capita in the domestic market (Enplanements per Capita). Although many countries have achieved high growth rates, the average enplanements per capita is still small compared to more mature markets.
Sources: CAA’s, SABRE and The Economist (2011)
Enplanements per capita vs. GDP per capita
Source: IATA (2011)
Fleet Age in Latin América & CaribbeanScheduled airlines, all passengers configuration, jet aircraft
Countries with the largest air transportation markets in Latin America and Caribbean have an average of 0.25 enplanements per capita, i.e., 8 times lower than in the United States, for example. There is still room for significant growth.
Not only has demand for air transportation been favorable, but airlines have demonstrated their ability to take advantage of opportunities in the region. The financial results demonstrated by most of them confirm this statement: Latin America and Caribbean is the only region in the world whose airlines have continuously registered positive EBIT margins since 2007.
For the long term, Latin America and Caribbean continues to be the world leader in air transportation growth, with an annual average of 7.2% in RPK for the next 20 years. In the short term, the region is expected to maintain double-digit growth rates.
LATAM
2005 2007 2009 2011 20112007-2008 2010-2011
102000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
11
12
13
14
15
16
17
Jet A
vg. A
ge (
year
s )
Competitive Scenario: Air transportation in Latin America and Caribbean has become more competitive over the last decade when 37 new airlines entered the market while 28 ceased operations. With a net surplus of new companies, against a backdrop of increasing competition, strategic alliances and consolidation processes have occurred throughout the region. New moves are still expected and are pursued for the purpose of keeping airlines prepared for changes in the sector, supporting favorable financial results.
MAIN SCENARIOAND TRENDS
Yield: With increased competition, the yields in higher-density and more mature markets tend to be reduced to even lower levels. Business opportunities are arising from the exploration of new markets, especially medium-density ones, which have higher growth potential, as well as higher yields. The exploitation of these markets tends to occur with airlines seeking greater revenue per passenger.
Regional Integration: Specific actions were taken in order to further integrate the region through negotiated bilateral agreements (for example, the Fortaleza Agreement, actions led by CLAC - Latin American Civil Aviation Commission and policies of the Andean Community). Guidelines geared toward strengthening regional integration should help the region maintain even higher growth rates over time.
Fleet Age: The average fleet age of commercial jet aircraft in Latin America and Caribbean has dropped significantly since 2000, from an average age close to 16 to just over 11 years old in 2011. With this reduction, airlines have achieved operational efficiency gains by increasing the productivity of their fleets and reducing maintenance and fuel costs, in addition to providing improved levels of passenger service.
Airport Infrastructure: With an investment deficit in airports in many countries of the region, the allocation of resources for infrastructure needs to accompany the growing air traffic demand. Within this scenario, such investments are expected to start flowing, and new airport concessions are being addressed. Like other countries, Brazil, for example, has adopted a series of actions to better adjust capacity in relation to increasing demand. Another point that deserves attention is the excessive concentration of air traffic in a few airports in the region, which can lead to an unbalanced allocation of infrastructure investments, that is, focusing only on the main hubs. Medium and long-term planning must provide investments in secondary airports, enabling air traffic to be decentralized.
Sources: OAG and ACAS (Aug.2011)
Sources: Airlines and Embraer
Fleet Age at Latin America & CaribbeanScheduled airlines, all passengers configuration, jet aircraft
Medium Density Markets
Yiel
d (U
SD)
Distance (km)
Mid Markets: 28% higher yield in average
High Density Markets
0,00
200
300
400
500
1000
1500
2000
2500600
1100
1600
2100
2600700
1200
1700
2200
2700800
1300
1800
2300
2800900
1400
1900
2400
2900
3000
0,05
0,10
0,15
0,20
0,25
0,30
0,35
0,40
0,4583%
17%Num
ber o
f Mar
kets
Passengers Daily Each Way (PDEW)
0
25
222
320
196
29
92
57
26-5051-100
101-200201-300
301-400
4001-500501-600
601-700701-800
801-900
901-1000
1001-1100
1101-1200
1201-1300>1300
17 2298 5 2 2 7
16
50
75
100
125
150
175
200
225
250
275
300
325
350
Mid-markets (medium density of passengers, with demand typically between 25 and 300 PDEW – Daily Passengers Each Way) represent 83% of the origin-destination markets in Latin America and Caribbean.* Some special characteristics of these markets can be highlighted in terms of providing business opportunities for airlines:
Higher Yields: On average, the yields of mid-markets are 28% higher than the average yields of high-density markets. These higher yields allow airlines to earn more revenue per passenger for the same distance traveled.
MID-MARKETS:BIG OPPORTUNITIESIN THE REGION
Source: SABRE (2010)
* Very low-density markets, with demand below 25 PDEW, were not taken into account.
Source: Embraer (Aug. 2011)
O&D Demand ProfileIntra-Latin America & Caribbean Markets
Yield Comparison by Type of MarketO-D Markets, Intra-Latin American & Caribbean
Less Competition: In many cases, mid-markets are still relatively unexplored in Latin America and Caribbean and in many cases may offer only connecting flights. Identifying these markets and including direct flights enable airlines to operate in markets that are not fully served yet, with a reduced level of competition.
Better Opportunities, Increased Growth: Offering direct flights in these still relatively unexplored markets allows companies to take advantage of increased passenger demand generated by improved provision of service. Currently, 65% of mid-markets in Latin America and Caribbean are only served by connecting flights or with frequencies below two flights per day. This reduced level of supply of flights is in part due to the relative excess of narrowbodies used in markets where demand is not compatible with the capacity offered. In the region, approximately 50% of the mid-markets have typical passenger demand that could be matched with aircraft of 70 to 120 seats. However, they are currently being served by jets with more than 120 seats.
Jet < 120 seats TurboProp Narrowbody
24%
56%20%
7%
Passengers per Departure
1%
1 -
19
20 -
29
30 -
39
40 -
49
50 -
59
60 -
69
70 -
79
80 -
89
90 -
99
100
- 10
9
110
- 11
9
120
- 12
9
130
- 13
9
140
- 14
9
>=
150
2%
4%5%5%
7%
11%12%
67% 14%13%
10%
7%
4%3%
2%
Adjusting supply to demand offers genuine business opportunities for a wide range of markets in the region. The typical profile of flights in Latin America and Caribbean, for example, shows that 67% of the flights offered by aircraft with a capacity exceeding 120 seats take off with 40 to 110 passengers on board, demonstrating the low operational efficiency that still exists.
The proper use of aircraft with capacity of 70 to 120 seats allows companies to offer a larger number of flights, while maintaining good load factors. As a result, airlines can achieve greater market presence, and in many cases, ensure a competitive edge over rivals.
Adjusting the average size of aircraft is especially important when opening new routes where aircraft with 70 to 120 seats can be very efficiently used. In Brazil, for example, 56% of the new routes opened in mid-markets are operating jets with up to 120 seats.
Sources: SABRE and HOTRAN (2010) Sources: Embraer, Sabre and OAG (2010)
New Routes Opened in Mid Markets, Brazil 2010Percent by Aircraft Category
Passengers Per DepartureIntra-Latin America & Caribbean Flights (>120 Seats Aircraft Only)
Relevant Information on Mid-Markets
There are 83% origin-destination markets in the region
Yields are 28% higher than in high-density markets on average
50% of mid-markets are still being served by aircraft withcapacity exceeding 120 seats, therefore at low loads
65% of mid-markets are only served by connecting flightsor with frequencies below two flights per day
56% of the new routes opened in mid-markets in Braziluse jets with up to 120 seats
Buenos Aires
Santiago
La Paz
Lima
ManausQuito
Georgetown
Bogota
Panama City
Brasilia
Mexico City Santo Domingo
DallasAtlanta
New York
ABOUT THEE-JETS FAMILY:
CONTACT
Four commercial jets with a capacity of 70 to 122 seats: EMBRAER 170, EMBRAER 175, EMBRAER 190 and EMBRAER 195
The E-Jets have a range of 2400nm and can operate on routes with more than 5.5 hours of nonstop flight
High level of schedule reliability and high completion rate
Double-bubble fuselage design with superior comfort ensures plenty of space for passengers and their baggage.
The fleet has more than 800 jets in operation, and more than 1,000 firm orders from 60 airlines in 40 countries.
Latin America & Caribbean Commercial Aviation
Tel.: + 55 12 3927 3059E-mail: [email protected]
Find more information:http://www.embraercommercialjets.comhttp://www.embraercommercialjets.com/inservice