IT’S TIME TO!

YOUR MARKETING.

TRANSF RM!

trans·for·ma·tion "-noun"

A change or alteration, "especially a radical one."

SOURCE: WORLD ENGLISH DICTIONARY!2!

…the Internet has turned what used to be a controlled, one-way message into "

a real-time dialogue with millions. !

3!

DANIELLE SACKS!THE FUTURE OF ADVERTISING!FAST COMPANY, NOVEMBER 17, 2010!

“

7!

2,750!The average US Internet user "views"

SOURCE: THE NIELSEN COMPANY, JANUARY 2011

web pages per month.

8! SOURCE: THE MEDIA AUDIT, OCTOBER 2010

1/3 of US consumers spend "three or more hours !online every day.!

10!

Your customers are relying more & more on social. 9 out of 10!

9 out of 10 Internet users visited "a social networking site each month in 2010.!

SOURCE: COMSCORE, FEBRUARY 2011

16!

64% "of Facebook "users have "become “fans” "of at least "one company.!

SOURCE: EXACTTARGET, 2011

30!

This is your new business card.!

OUTBOUND!

INBOUND!

31!

This "is "your "new "marketing "mix.!

42!

More than 1/3 of US companies "use blogs for marketing purposes.!

SOURCE: UM, OCTOBER 2010

45! SOURCE: HUBSPOT, 2011

67%of B2C companies "

and 41% of B2B companies!

have acquired a customer "through Facebook.!