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Marketing Final Presentation

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Page 1: Marketing Final Presentation
Page 2: Marketing Final Presentation

Strategic Management

ITM SMBA 21

Prof. Singh

Page 3: Marketing Final Presentation

Kapil Pal 02 Chetan Sharma 04 Shraddha Chavan 06 Rohit Karande 09 Viresh Parikh 10 Ashish Manjrekar 11 Ajish Thomos 13 Aparna Jadhav 14 Bhavesh Vakani 15 Vishal Patel 16 Pradeep Gawde19 Shodhan Pujari 22

Page 4: Marketing Final Presentation

‘excellence always sells’ Earl Nightingale

‘Excellence is doing ordinary things extraordinarily well’ Booker T Washignton

‘Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected’ Steve Jobs

Performance excellence. I’m ready Now take me there

Page 5: Marketing Final Presentation

World Bank 1999 ‘ Corporate Governance is about promoting corporate fairness, Transparency and accountability.’

INTERACTION BETWEEN SHAREHOLDERS+BOARD OF DIRECTORS+COMPANY MGT= CORPORATE GOVERNANCE

GIVES ADDED VALUE TO STAKEHOLDERS

TASK OF OWNERS AND MANAGERS MUST BE CLEARLY DEFINED

Page 6: Marketing Final Presentation

LnT Cipla 3M Emami TCS Indigo

Page 7: Marketing Final Presentation

A. M. Naik (Managing Director and CEO)

Hydrocarbon, Heavy Engineering, L&T Construction, Power, Electrical & Automation, Machinery & Industrial Products, Information Technology, Financial Services, Shipbuilding, Railway Projects.

Performance excellence by Supply chain Management

Corporate governance

Page 8: Marketing Final Presentation

3M's first chairman of the board, William L. McKnight, was a unique leader and 3M has had outstanding leaders at all levels of the company ever since.

Consumer, Electronics and Energy, Health Care, Industrial, Safety and Graphics

Customer Service and Customer Collaboration

Distribution Center Operations

Factory Operations: Procurement, Inventory Control or Materials ManagementSales & Operations PlanningDemand ManagementPerformance excellence by Supply chain ManagementCorporate governance

Page 9: Marketing Final Presentation

Dr. Yusuf K. Hamied (1935)

global presence in over 170 countries

raw materials, intermediates, prescription drugs, OTC and veterinary products

Performance excellence by Supply chain Management

Corporate governance

Demand Forecasting, S&OP, Demand Sensing, Promotion Forecasting and Multi-Echelon Inventory Optimization

Page 10: Marketing Final Presentation

Mr RS Agarwal, Chairman (1974)300 products based on ayurvedic formulationsemployee more than 4000 people , reach out to 40 lakh retails

Performance excellence by Supply chain ManagementCorporate governance

Page 11: Marketing Final Presentation

Emami

Page 12: Marketing Final Presentation

Ratan Tata (1968) Chairman -> Cyrus Mistry. CEO & MD -> Natarajan Chandrasekaran 44 countries and has 199 braches across the world. Total employers 370000 and 31% were woman company won recruiting and staffing industry leders of the

year and best employers brand award world hrd congress annual meet 2012.

Performance excellence by Supply chain Management Tata’s are in IT, Consulting, Products, BPO..

Page 13: Marketing Final Presentation

2006 headquarters gurgaon haryana india largest airline with a market 29.5% june 2013\ fastest growing low cost carrier in the world none of flights have business claSS OR FIRST

CLASS SECTION, only economy class seat skytrax awards best low cost carrier 2010, 11,

12, 13 CNBC travel awards Performance excellence by Supply chain

Management

Page 14: Marketing Final Presentation

The Starbucks Story Our story began in 1971. Back then we were a roaster and

retailer of whole bean and ground coffee, tea and spiceswith a single store in Seattle’s Pike Place Market.

Our Stores Our stores are a neighborhood gathering place for meeting

friends and family. Our customers enjoy quality service,an inviting atmosphere and an exceptional cup of coffee.

Total stores: 17,651* (as of July 1, 2012)

Page 15: Marketing Final Presentation

Responsible Company Ethical Sourcing Environmental Stewardship Community Involvement

Award : “No. 1 Best Coffee,” Fast Food and Quick

Refreshment categories Zagat’s Survey of National Chain

Restaurants – 2009‐2011

Page 16: Marketing Final Presentation

“Sustainability Design Award”Global Green USA – 2011

“Most Ethical Company, European Coffee Industry” Allegra Strategies – 2009‐2011

“Business Person of the Year,” Howard Schultz, Starbucks chairman, president and chief executive officer

Fortune – 2011

Page 17: Marketing Final Presentation

SETUP A HIGH PERFORMING TEAM!

Page 18: Marketing Final Presentation

March 29, 1918 He was a high achiever in his school days; President

of the student body JC Penney at a management training program Army captain in an intelligence unit during World

War II $25,000 loan from his father-in-law to acquire his

first store, a Ben Franklin franchise in Newport, Arkansas.

In 1962 Walton opened his first Wal-Mart store in Rogers, Arkansas

Page 19: Marketing Final Presentation

Stick to fundamental values Don’t follow the money, follow your passion Take care of your people Share your profits with all your associates, and treat them as

partners. Motivate your partners.  Communicate everything you possibly can to your partners. Appreciate everything your associates do for the business. Celebrate your success.  Listen to everyone in your company and figure out ways to get

them talking. Exceed your customer’s expectations. Control your expenses better than your competition. Swim upstream.

Page 20: Marketing Final Presentation

7 July 1981 Dhoni was a goalkeeper for his football team and was sent

to play cricket for a local cricket club by his football coach.  Dhoni was a Train Ticket Examiner (TTE) at Kharagpur

 railway station from 2001 to 2003, under South Eastern Railway in Midnapore (W), a district in West Bengal. 

Page 21: Marketing Final Presentation

On Leading from the Front On Motivation On Seeing What Others Miss and Taking Risks On Accepting Mistakes On Criticism

Page 22: Marketing Final Presentation

August 30, 1930 Third wealthiest person in 2011 Buffett displayed an interest in making and

saving money At the age of 11, he bought three shares of

Cities Service Preferred for himself, and three for his sister

Page 23: Marketing Final Presentation

Stick to Fundamental Values Live simply Give back

Page 24: Marketing Final Presentation

24 April 1973 Young boy, Tendulkar was considered a bully, and often

picked up fights with new children in his school 1988 Cricket Club of India Tendulkar is an ardent devotee of Sathya Sai Baba of

Puttaparthi he cricketer is also known to celebrate Ganesh Chaturthi at

home and frequently visits temples during night when it is calm and quiet

Page 25: Marketing Final Presentation

“If Cricket is a religion, then Sachin is God” is a cliché. However, every cricket fanatic will endorse this dictum.

There are several great cricketers, but few have earned the title of a legend. Sachin's unadulterated leadership qualities are an epitome of the same. It is debatably true that Sachin's playing style has revolutionized the ODI and test format.

Attitude Modesty Inspirational Champion

Page 26: Marketing Final Presentation

23 January 1926 in Pune Founder and chief of the Shiv Sena  career as a cartoonist in the Free Press

Journal in Mumbai in the 1950s, The Times of India, he launched a cartoon weeklyMarmik with his brother

Page 27: Marketing Final Presentation

an example in visionary leadership believe it or not, Sena does work at a local level –

and it works for the common man like no other organisation can or will.

emotional support He completed 45 bridges in Mumbai in those 5

years. the fact of the matter is that Balasaheb was

himself a doer and he created a party of doers.

Page 28: Marketing Final Presentation

11 October 1942 Amitabh Bachchan was born in the city of

Allahabad Shrivastava, his father had adopted the

pen-name Bachchan.

Page 29: Marketing Final Presentation

 Humble No enemies policy Never loses control. Impeccable character. Perfections His smile and his jovial attitude towards life. His zeal, his stamina and his willingness to

explore newer horizons even at 70!

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Page 31: Marketing Final Presentation

Dr.Manmohan Singh His image is of formidable intellectual ,

political leader of integrity He is compassionate and attentive to

common people and as recognized as technocrat

He is known as a bold leader. He said he believe in taking india to new

heights. Energy scarcity is hampering progress of

the country.

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Page 33: Marketing Final Presentation

Focus & Commitment Simplify - Listening Control The Experience – End to End

Responsibility – Vision & Relationship When Behind , LeapFrog – Teachability &

Pre Empt Put Products before Profits - Servanthood Don’t Be a Slave To Focus Groups – Courage Stay Hungry, Stay Foolish - Passion

Page 34: Marketing Final Presentation
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Focus Competence Communication Courage Listening Self Disciplined Vision

Page 36: Marketing Final Presentation

Leadership is “organizing a group of people to achieve a common goal.”

Ratan Tata was the chairman of the Tata Group, India’s largest corporation.

He is the latest in a long line of Tatas to head the family-owned company .

Born into an old parsi family of Bombay, in December 28th 1937.

He received a Bachelor’s degree in architecture from America’s Cornell university in 1962.

He returned to India and joined the Tata Group.

Page 37: Marketing Final Presentation

Visionary Strategist Initiator Change champion Risk taker Expertise A man of integrity

Page 38: Marketing Final Presentation

Wipro Technologies, is one of the largest software companies in India.

Azim Hasim Premji ranks among the “Greatest entrepreneurs of all time” in a list compiled by leading business magazine Business Week.

He is well know Indian Business Leader whose values and ethics are renowned amongst business circles.

Azim Premji was the person who made Wipro’s shift from soap to software.

He wants to bring company within 100 technology companies in world.

Wipro began in 1947 as a small vegetable oil company founded by Azim Premji’s father.

Page 39: Marketing Final Presentation

Successful leaders must be able to articulate a clear, stated, committed vision for the company they represent and the vision must always be centered around the customer.

Success has to be build on a foundation of values. Successful leaders must have self confidence which

comes from positive attitude. They must keep improving there standards for

excellence in quality. They should know the proper execution of strategy at

right time and cost. Successful leaders are always on the side of optimism. It

is a force multiplier. Successful leaders attract and retain the best people

which leads to the success of the organisation.

Page 40: Marketing Final Presentation

http://www.youtube.com/watch?v=eyzvcEVA-Is

http://www.emamigroup.com/About-History

www.wikinvest.com/stock/3M_Company_(MMM)/Corporate_Governance_Guidelines

http://www.fiercepharma.com/press-releases/cipla-medpro-achieves-worry-free-supply-chain-planning-help-toolsgroup

Page 41: Marketing Final Presentation

Leadership should be born out of the understanding of the needs of those who would be affected by it.

~Marian Anderson

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