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Marketing Package

Date post: 27-Mar-2016
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Outlines marketing services offered by Debbie Hill Design
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E-marketing What is eMarketing? Very simply put, eMarketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. The terms eMarketing, Internet marketing and online marketing, are frequently interchanged and can often be considered synonymous. eMarketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers. By such a definition, eMarketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity. Why is it important? When implemented correctly, the return on investment (ROI) from eMarketing can far exceed that of traditional marketing strategies. The Internet is a force that cannot be ignored. It can be a means to reach literally millions of people every year. It’s at the forefront of a redefinition of way businesses interact with their customers. MARKETING & DESIGN COMPANY DEBBIE HILL DESIGN
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Page 1: Marketing Package

E-marketing

What is eMarketing? Very simply put, eMarketing or electronic marketing refers to the application of marketing principles and techniques via electronic media and more specifically the Internet. The terms eMarketing, Internet marketing and online marketing, are frequently interchanged and can often be considered synonymous.

eMarketing is the process of marketing a brand using the Internet. It includes both direct response marketing and indirect marketing elements and uses a range of technologies to help connect businesses to their customers. By such a definition, eMarketing encompasses all the activities a business conducts via the worldwide web with the aim of attracting new business, retaining current business and developing its brand identity.

Why is it important?When implemented correctly, the return on investment (ROI) from eMarketing can far exceed that of traditional marketing strategies. The Internet is a force that cannot be ignored. It can be a means to reach literally millions of people every year. It’s at the forefront of a redefinition of way businesses interact with their customers.

MARKETING & DESIGN COMPANYDEBBIE HILL DESIGN

Page 2: Marketing Package

eNewsletter

Update your clients and customers on a regularbasis with a custom designed eNewsletter.

eBlasts

Don’t have time to write a newsletter? No problem - we can develop a short annoucemment to promote any recent activity wth your business. All you have to do is supply us with email addresses of your business network.

Web Marketing

Get your business online to help increase yoursales significantly.

Blog

Keep your customers in the know about yourday-to-day activities with the use of an onlineblog.

eBooks

Have a great reference book you wrote? Put itonline and promote it using the Internet.

Google Ad Words

Get your business in the search result sponsored links of Google search pages.

SEO

Search Engine Optimized websites improvetraffic and business by showing your businesssooner in the engine’s search results.

Website design

Get your business online with a website thatincorporates your company branding.

Electronic surveys

Find out what people are saying about yourproducts or services by soliciting feedbackusing an online survey.

Email signatures

Look professional by having an automaticsignature added to the bottom of all of youremails.

RSS feeds (Blog)

Really Simple Syndication keeps you in the know about who updates any website you follow and notifies others when you update yours.

Podcasts

Radio based programs that you can subscribeto and listen to as well. You can also write andrecord your own!

Online events

Have any upcoming business or personal events? Post them to your website and keepeveryone informed.

E-marketing

Page 3: Marketing Package

Marketing Material

If no one knows about your business then how will they know you exist?

Easy - call Debbie Hill Design!

We can create you professionally designed and effective marketing materials that will help bring in new clients and reinforce your brand. Marketing Materials are the tools to help the public understand who you are and what you offer. The more you can reach out to your target market the more return your business will receive.

Business cards, logo design, direct mail flyers, rack cards, posters, brochures: all of these help your business to grow and succeed.

We guarantee a professional and clean design that captures your brand and helps you and your business grow.

Spread the word about your business with Marketing Materials from Debbie Hill Design so that on opening day you and your business will be seeing the amount of clientele that you’ve always wanted.

MARKETING & DESIGN COMPANYDEBBIE HILL DESIGN

Page 4: Marketing Package

Flyers / Data SheetsPerfect for announcements, newsletters, menus,flyers and more!

Business CardsMake a great first impression with a professionallydesigned business card.

LetterheadPerfect to use for professional letters, invoices,quotes and more.

BrochuresShowcase your company in full-colour splendor.

PostcardsAn effective and efficient way to communicate.

Rack CardsGet your business noticed!

Banners (with stands)Perfect for tradeshows, birthdays, side walk salesevents and more.

PostersThe perfect way to promote events or specialannouncements.

Bumper StickersPromote your business with a bumper sticker!

Note BooksAdd your logo or personal message to your notebook.

Note CardsAdd distinction to every note.

Lawn Signs (with stands)Turn your front lawn into an advertisement for your business.

Invitations & AnnoucementsAnnounce every event in high style!

Gift CertificatesOffer your customers a great gift idea.

Name TagsPerfect for tradeshows, conferences and more!

Labels & StickersMake your message stick.

Christmas CardsSend your warmest wishes with a personal touch.

Appointment CardsHelp your customers remember their nextappointment.

Presentation FoldersThe perfect solution to get organized and look professional.

EnvelopesNever send a plain envelope again!

Printing is also available for these items. Ask us about our excellent prices!

Marketing Material

Page 5: Marketing Package

Promotional Marketing

The success of your business depends on the happiness of your clients. What better way to ensure happiness than by using branded companyincentives.

Clients and customers alike love to be given the option to show their support for a business they believe in and trust. Brand loyalty can be shown byoffering a wide varitey of company incentives. Everything from coffee mugs to key chains, pens and notepads.

Increase how relevant your business is with your target market by offering some of the fantastic promotional materials offered by Debbie Hill Design.

MARKETING & DESIGN COMPANYDEBBIE HILL DESIGN

COMPANY LOGO

COMPANY LOGO

COMPANY LOGO

Page 6: Marketing Package

Coffee Mugs

Serve up some fun! These mugs are theperfect gift to feature your photo, logo andmessage.

Tote Bags

The perfect carry-all for wherever you go.Personalise it with your own photo, logo ortext. A great way to promote your business,or a useful accessory for personal use.

Key Chains

Keep your message front and center atevery turn. Available in a variety of shapesand hundreds of designs. Personalise withyour own text, photo or logo.

Mouse Pads

Professional and practical, custom mousepads add a personal touch to your office.Add your photo, logo or message to createa fun gift.

Luggage Tags

Create custom tags for your travel bags.

Rubber Stamps

Need more space for your message? Tryour self-inking stamps. Available in black,blue and red.

Pens

An inexpensive and effective way topromote your business. 4-colour,360-degree printing to customise yourpen. Sleek and stylish retractable blackink pens with a comfort grip.

Notepads

For business notes, shopping lists and more. Convenient 107 x 139 mm, 50 sheets per pad..

Magnets

Keep your name in front of customers all year long with small, medium and large magnets for your business.

Window Decals

Choose from two different sizes of decals and add your text, images, logo..

Ask us about our excellentprices for all the promotionalitems listed above.

Turnaround time can be as quick as 7 days!

Promotional Marketing

Page 7: Marketing Package

Social Media

The best way to define social media is to break it down. Media is an instrument of communication, like a newspaper or a radio, so social media would be a social instrument of communication.

It is essentially a website that doesn’t just give you information, but interacts with you while giving you that information. This interaction can be as simple as asking for your comments or letting you vote on an article.

Think of regular media as a one-way street where you can read a newspaperor listen to a report on television, but you have very limited ability to give yourthoughts on the matter.

Social media, on the other hand, is a two-way street that gives you the ability to communicate too.

MARKETING & DESIGN COMPANYDEBBIE HILL DESIGN

Page 8: Marketing Package

Facebook Fan Page DesignWe can customize your Facebook fan page to incorporate elements of your existing branding.

The benefits of FacebookBranding: Facebook can be a great resource for generating brand awareness. Facebook is becoming popular amongst various age demo-graphics and can be an effective way to build your relationship with you consumers and prospects.

Customer Engagement: Using Facebook applications can be a great way for communicating promotions, contests and events.

New Customer Acquisition: Facebook provides an opportunity to find consumers you may have not otherwise known about.

Lead Generation: Facebook can act as a potential lead generation tool. Reviewing potential prospects profiles may help you build a relationship with your prospects and aid in the lead generation qualifying process.

The Viral Effect: Take word-of-mouth to a whole new level and increase your sales in a whole new way.

Interested in advertising on Facebook? We can help! Ask us about our advertisng setup packages.

Twitter Page DesignDon’t settle for the same old Twitter page that everyone uses. Call us - we can customize your Twitter profile page so it incorporates elements of your existing branding.

The benefits of TwitterParticipating in Industry Conversation: Your target audience and/or potential prospects could be on Twitter where they may be discussing their experiences. Why not be a part of that?

Participate in the conversation: Think of Twitter as the newest type of social mixer to engage with your industry.

Engage with your target audience: Twitter allows you to interact with potential prospects and your target audience. Twitter allows you to engage with these people by re-tweeting their posts or responding to something that they may have tweeted about.

Online Reputation Management: Information on Twitter breaks quickly. Businesses can use Twitter to monitor what is being said about their brand almost in real-time. If someone had a negative experience with your brand, chances are they may tweet about it. If so, work to address the issues and communicate the fact that you are doing so. Remember Twitter is a social environment so transparency and honesty can be a good thing.

Promotion: You can use Twitter as a promotional tool to announce upcoming events (webinars, tradeshows etc). Twitter presents the opportunity to promote your products or service and brand to your friends and other businesses.

SEO Boost: If you have great content on your website and you want to drive additional traffic, you can use Twitter to do so. A quick tweet with the URL can help drive additional traffic to a preferred landing page on your site.

Social Media


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