Date post: | 16-Aug-2015 |
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Marketing |
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Marketing Software Development Services
20152015
Who We Are
ScienceSoft focuses on outsourced software product development and custom software development and has
worked in the area of marketing software development since 2006.
450+ employees
Customers in 25+ countries,including Fortune 500 companies
9 years in marketing software
Our Clients in Marketing are both marketing agencies and IT companies working for
international brands:
Our Clients
Testing
Mobile
Application Support
IT Services & SIEM
Dynamics CRM, SharePoint, OpenText
BI & Databases
Business Analysis
80
55
35
30
30
25
25
20
20
20
15
10
10
Distribution of Competences
*as of Nov 2014
All our specialists are proficient in English
Industry Competencies
Banking MediaRetail FMCG manufacturing
Our Experience in Marketing
Promotion management
software
Online advertisement, including real-time bidding (RTB)
Social marketing solutions
Loyalty programs
Marketing data
analysis
Marketing Data Analysis
Reporting and OLAP
Data Warehouse implementation
Predictive Analytics
ScienceSoft provides services to cover all levels of the marketing data analysis process.
Marketing Data Analysis: Our Experience
Marketing campaign analysis
Tracking key campaign metrics and
monitoring overall performance
Sales analysisProcessing and unifying data to estimate growth
potentialas well as optimize sales and marketing activities
Consumer survey analysisCollecting and processing survey data to uncover the real drivers of consumer behavior
Social Marketing Solutions
Social Marketing Applications
Developing platforms that enable creating and
publishing social media apps and turn social
networks into a customer acquisition tool
SocialAnalytics
Tracking user activity in social networks
Preparing analytical reports based on KPIs
and fan list segmentation
Social Network Integration
Enhancing lead database with social
data
Extending the reach of marketing campaigns
Online Advertisement including RTB
Analytics
Demand Side Platforms (DSPs)
Supply Side Platforms (SSPs)
Data Management Platforms (DMPs)
ScienceSoft provides services to create the main components of customized RTB systems.
Loyalty Programs
Customer Account Management
boost prospect interest through personalized offers and track the purchase history,
promotion response etc.
MobileLoyalty
personalize promotions and provide relevant
product information, both in store and at
home
Analyticsand Reporting
analyze promotions impact and loyalty program ROI, track trends in customer
behavior and forecast sales
Promotion Management Software
Promotion Management solutions to cover the whole promotion cycle:
Plan promotion
campaigns and forecast sales
volume
Review the campaign results, including the amount of shipped goods and promotion costs
Analyze sales based on the data
from the consumer research company
and retailers
Control how the commitments to retailers are executed
Check out the featured Success Stories of our Clients from the
Marketing area
Brand Health Monitoring
Success Story
ASP.NET, DevExpress, REST, Web UI, Chart controls
Customer
FMCG company that has 8,000 brands and over 400 factories around the world and operates in over 80 countries
Analytical solution that collects survey data and processes it to reveal the full potential of brands, shifts in market share as well as to predict what to expect after altering brand positioning
Solution
Tools & Technologies
Social Media Dashboard
Success Story
Spring, Wicket, Hibernate, MySQL, JUnit
Customer
Brand communications agency that specializes in Social Media and provides services for clients in the retail, tourism, finance and entertainment industries
Online dashboard that allows companies to create applications, automatically publish them on Facebook as well as monitor social network activities and gather information about company’s followers
Solution
Tools & Technologies
Mobile Loyalty App
Success Story
Android SDK, ZXing, Android Fragments, Android animation, ADT emulator, Camera API, iPhone SDK, Objective-C, UIKit/CoreGraphics
Customer
UK startup operating an online loyalty program enriched with gamification elements
Mobile app that identifies items from a particular retailer or store by reading barcodes and then offers users to spin a virtual wheel of fortune to win freebies and discounts for the selected product
Solution
Tools & Technologies
Loyalty Program for Media Company
Success Story
MS Dynamics CRM, .NET, WPF, MS Reporting Services
Customer
Online media company that has over 1,300 employees, around 350,000 corporate subscribers and 5 million readers
Loyalty program module of MS Dynamics CRM for tracking the order history of over 5 million clients and management of promotion bonus calculation
Solution
Tools & Technologies
Trade Promotion Management Solution
Success Story
Oracle 11G, IBM Cognos, Oracle Forms, Web Forms, Excel
Customer
Software company serving a US food manufacturer that owns over 150 top brands worldwide and employs around 30,000 people
Solution
Tools & Technologies
Tool for storing trade promotion data in an aggregated form. 10 multidimensional OLAP cubes analyze the collected data and accurately forecast sales volume
SCIENCESOFT OYMyyrmäenraitti 2
01600 Vantaa, FinlandPhone: +358 45 178 4880Email: [email protected]
Web: www.scnsoft.com
SCIENCESOFT5900 S. Lake Forest Drive Suite 300 McKinney, TX
75070Phone: +1 214 306 68 37
Email: [email protected] Web: www.scnsoft.com
Let’s keep in touch!