Marketing the services of IP Offices to

Business and Industry An experience…

History …

1998 January, brochure „Technology and patent information “

2002 June „Manage your Progress“

2003 Octobre, flyer „in force“

2005 January, „titles in force, resp. conterfeiting“

1998

1999 cooperations exhibitions and meetings

industrial fairs SEF

days for enterprises creation

internet www.ige.ch / www.ip4all www.estarter.ch www.eduswiss.ch www.kmuinfo.ch

. , .

1999 access through schools ...

2002

Research needs matrix

MODULE

?

Legal status

Name search

Subject search

Novelty evaluation

Overlap analysis

LicenceesLicensing evaluation

IP PortfolioIP Portfolio evaluation

F&E-Trend

Patenting

Infringement

Licencing

F&E-Management

Competitive Intelligence

Co-operation

Investment

Use of the matrix

Advertising

2002 booklet

www.ipi.ch

www.swissreg.ch

Trademark search

toblerone

hitlist

Details

Access to data: Docserver

www.Ip4all.ch

1

2

Trainings

2003

2005

Customer relations management