Selling a Mobile Solution

Martin Kocak Resco Sales

Mobile Solution – a shift from a MAYBE to a MUST

Grow your revenue (existing customer & new business)

Current customer base – trust, relationship, history

New customer – mobility possible ice-breaker

Your Customer wants it!

Why should I invest in a mobile solution?

Smartphones/Tablets – integral part of our lives

Recent economic conditions – staying close to the customer is crucial

CRM software a top priority investment

Full control and independence

Why should I invest in a mobile solution?

Field is where it all starts (data collection and data update)

Minimize discrepancies

Productivity and efficiency (lower customer interaction costs)

Key CRM data anytime anywhere – reliable decisions

Environment – social responsibility

Why does my Customer need a mobile solution?

Easy-to-use (intuitive), attractive, sexy gadgets

Customer satisfaction, retention, loyalty

Increased ROI

Tailor it for me! No compromising…

Why does my Customer need a mobile solution?

Why Resco?

CompetitorsLess experiences with mobile technology

Middleware dependent

???

Resco12+ years of experience in mobile technologyNo middlewareStudio - deep customizations, rebranding, independence

How do I sell MY mobile solution?

Customize the app with your logo (white-

labeling)

Have your consultants/pre-sales get used

to the app

Kick start your promotion/marke

ting, let your customers know, pay them a visit

Catch an interest by

showing all the cool features

Consultants perform

immediate demo

customization w/Woodford –

MORE INTEREST!

Collect requirements’

list, initiate business

discussion

How do I sell MY mobile solution?

Pass it on to development

team to complete

customizations w/Studio

Deliver a uniquely

tailored mobile solution –

CUSTOMER SATISFACTION

Check for user experience,

perform necessary

modifications

How do I sell MY mobile solution?

How some of our partners approached the talks…

Success stories

Join Resco Partner

Ecosystem

Start business

discussions with your Customer

How does the licensing work?

# of Mobile Users User Price /Month

501 + Negotiable

101 – 500 9/user

51 – 100 14/user

26 – 50 18/user

11 – 25 19/user

1 – 10 Negotiable

User License FeesAlternative #1 (Rental Model)

# of Mobile Users

Price 1st Year Maintenance/User Following

Years

501 + Negotiable Negotiable

101 – 500 150/user 23/user

51 – 100 240/user 36/user

26 – 50 300/user 45/user

11 – 25 350/user 53/user

1 – 10 Negotiable Negotiable

User License FeesAlternative #2 (Purchase Model

w/Maintenance)

Sample deal: 75 mobile users

50%50%

Customer Invoice = 18,000 (Based on Resco’s recom-mended price of

240/user)

Resco share (9000)Partner share (9000)

40%60%

Customer Invoice = 22,500 (Based on

Partner’s suggested price of 300/user)

Resco share (9000)Partner share (13500)

Who is Resco’s Sales Force?

Talk to us about how we can help grow your business

THANK YOU!!!