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SUBMITTED BY : -
Ashutosh DalviRajeev ShettyAnubandh PatilSandeep Parkhe
Vinay ThakkarRam SardaAatish RautSanil Jhadav
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Feb 1981 ESTD.1982 Joint Venture
Stakeholding
>1989
>1992
>2003
>2007 Portfolio of 12 Brands
>M800, Zen, Alto, Wagon R, Swift..
Installed capacity
>Plant at Gurgaon & Manesar
Market Leader
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OBJECTIVE
MARUTI FINANCE
MARUTI INSURANCEMARUTI TRUE VALUEN2N FLEET MANAGEMENT
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300000275000 280000
285000
350000
450000
420000
168000
145750 137200
178500
151050
214200234000
0
50000
100000
150000
200000
250000
300000
350000
400000
450000
500000
2000 2001 2002 2003 2004 2005 2006
CARS
MARKET
SHARE
PASSENGER CAR INDUSTRY
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Household Income Levels
Product Availability and Access
Product Affordability
Availability of Finance
Infrastructure (Road) DevelopmentGDP Growth
DEMAND DRIVERS
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INCOME
Years 2003 2004 2005 2006 2007
TotalIncome(mn)
92580 116894 133357 147531 169998
Sales(mn) 72535 93734 109770 120522 146539Other
Services(mn)518 457 516 555 667
Other
Income(mn)
3624 3776 3915 5335 7010
INCOME
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Category 2002 2003 2004 2005 2006 CAGRGrowth %
ExportsVolumes
12233 32240 51175 48893 34781 29.9
Sales(mn)
1995 6204 9549 11132 5734 30.2
EXPORTS
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64%
9%2%
10%
15% Asia
Africa
USA
Oceania
Europe
COUNTRYWISEEXPORTS MODELWISEEXPORTSALES
28%
1%
4%3%
28%
36%
Zen
M800
Omni
Gypsy
Alto
Others
PRODUCT MIX
0
26
14
38
22 1020
51
17
2
8
2
16
51
23
A1-M800 A2-ZEN ALTO SWIFT WAGON R
A3-ESTEEM BALENO A4-A6 OMNI VERSA UV
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Services include end-to-endbackups/solutions
Maintenance
Leasing Convenience services Remarketing
Corporate clients include GAI,Siemens, Biocon, Unitech, NSE, BHEL
N2N FLEET MANAGEMENT
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J.D.Power Customer Satisfaction Index 1st rank, Asia :7 years in a row 2000-2006
J.D.Power Sales Satisfaction Index 1st rank, Asia : 3
years in a row 2004 - 2006 Maruti 800, Zen & Esteem rated best cars in TCS
Survey 2004 by TNS - Automotive. Company's qualitysystems and practices rated as a "benchmark for the
automotive industry world-wide" by A V Belgium, globalauditors for International Organization forStandardization.
CUSTOMER SATISFACTION
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100
77
62
50
37
26 2421
0
1020
30
40
50
60
70
80
90
100
1999 2000 2001 2002 2003 2004 2005 2006
%
WARRANTY CLAIM RATIO
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0
10000
20000
30000
2003
2004
2005
2006
2007
OPERATING
PR0FIT
YEAR 2003 2004 2005 2006 2007O P
(Rs. mn)3795 9305 14062 16266 20450
OPERATING PROFIT
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YEAR 2003 2004 2005 2006 2007
Net Sales(Rs.mn)
72535 93734 106795 120159 146963
EBITDA (Rs.mn) 6640 13081 17976 20558 23785
EBITDA % 9.15 13.95 16.83 17.11 16.18
0
2
4
6
8
10
12
14
16
18
2003 2004 2005 2006 2007
EBITDA %
EBITDA
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Challenge 30 & Challenge 50 Program launched
in 2003.
Safety Feedback MPS focusing on elimination of wasteful
activities.
COST REDUCTION
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100
76.17
59.36
46.1241.86 37.95
0
10
20
30
40
5060
70
80
90
100
2001 2002 2003 2004 2005 2006
Hours
HOURS REQUIRED TO PRODUCE
A VEHICLE
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Wage bill as a % of sales fell from 3.3% in 2004
to 1.9% in 2006.
VRS (2001 & 2004 )
Compensation of workers linked withproductivity.
REDUCTION IN WAGE RATIO
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Wage bill as a % of Net Sales 2007
Maruti Udyog 1.89Tata Motors 5.54
Mahindra & Mahindra 6.71
Ashok Leyland 7.69
LOWEST WAGE RATIO OF INDUSTRY
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Year 2003 2004 2005 2006
RM / Sales % 78.3 74.5 78.1 76.8
RAW MATERIAL PRICES
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Models Localization %
M800 95
Zen 95+
Alto 90+
Swift 90
Esteem 95+
Versa 88+
INDIGENIZATION OF PARTS
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205
220
299
350
371
0
50
100
150
200
250
300
350
400
2003 2004 2005 2006 2007
VendorBase
VENDOR BASE
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0.15
0.090.07
0.01
0.09
0
0.05
0.1
0.15
2003 2004 2005 2006 2007
DEBT
EQUITY
RATIO
DEBT EQUITY RATIO
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5.1
18.8
29.55
41.16
54.07
0
10
20
30
40
50
60
2003 2004 2005 2006 2007
EPS
EPS
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YEAR 2003 2004 2005 2006 2007
NPM % 2 5.6 7.8 9.9 10.29
2
5.6
7.8
9.9 10.29
0
2
4
6
8
10
12
2003 2004 2005 2006 2007
NPM
NET PROFIT MARGIN
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o INVENTORY TURNOVER
o CASH FLOW FROM OPERATINGACTIVITIES
WORKING CAPITAL MANAGEMENT
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YEAR 2003 2004 2005 2006 2007
INV TURNOVER(TIMES)
9.8 15.2 15.4 24 31
INVENTORY TURNOVER
9.8
15.2 15.4
24
31
0
5
10
15
20
25
30
35
2003 2004 2005 2006 2007
INV TURNOVER
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YEAR 2003 2004 2005 2006 2007
CASH OPERATINGACTIVITIES (Rs.mn)
7705 10359 10737 12226 13026
7705
10737
1302612226
10359
0
2000
4000
6000
8000
10000
12000
14000
2003 2004 2005 2006 2007
Cash OperatingActivities
CASH FLOW FROM OPERATING
ACTIVITIES
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EXTREME COMPETITION
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COMPETITIVE ADVANTAGE
Low Initial Investment
Unique concessions from the government
Indigenous sourcing of components
Fully depreciated plantHigh labour productivity
Introducing new models
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CHEAPEST INDIAN CAR PLANNED IN 2008 BYTATA MOTORS
LIMITED NO. OF PRODUCTS ON DIESEL SIDE
INCREASING INTEREST RATES
CONCERNS
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