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May 2016: Mobile News and Research

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May 2016 – Mobile News and Research PointSource Analytics 1
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Page 1: May 2016: Mobile News and Research

May 2016 – Mobile News and ResearchPointSource Analytics

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Page 2: May 2016: Mobile News and Research

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IoT, CIO, Developer Studies – Exec Summary

• CIOs increased focus on security from last year, but still nearly equal with cloud computing (30%) and big data/business analytics (27%).

• CIOs planned investments highest for efficiency, business process transformation and customer experience.

• In terms of developer involvement, Industrial IoT is almost as mature as mobile.

• In North America, there are more than twice as many developers involved in IoT (44%) as a hobby or side project as professionally (19%). Asia and Africa have younger workforce and are faster to implement.

• IoT business models are changing in key industries, including consumer electronics, wearables and smart home.

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Reports Outlined

2016 State of the CIO Executive - 571 qualified CIOs asked about where they will be investing, 40% of respondents from companies 1,000+ employees. CIO Magazine

State of the Developer Nation Q3 2015 - 13,000+ developers asked about programming languages, platforms, and trends. Vision Mobile

IoT Megatrends, Dec 2015 - Trends in the IoT industry, platforms, hardward and software, and developers working on IoT. Vision Mobile

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2016 State of the CIO Executive

• Security is among the top technology initiatives driving IT investment (29%), nearly equal with cloud computing (30%) and big data/business analytics (27%).

• Enterprise CIOs rank increasing cybersecurity protections third on their list of business priorities (41%) that are driving spending, non-IT leaders rank it fifth (24%), behind optimizing productivity (40%) and transforming business processes (25%).

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2016 State of the CIO Executive

• Strategic (71 percent) and transformational (69 percent) CIOs are also significantly more likely to consider their jobs to be rewarding than functional CIOs (47 percent).

• Functional IT leaders, in contrast, are more likely to be frustrated, if not embattled.

• Regardless of company size, strategic CIOs are likelyto be paid significantly more: an average $127-167k more than functional and transformational CIOs. Strategic CIOs are also significantly more likely to have a CEO as their boss.

Appealing to CIOs to become strategic or

transformational leaders by moving to mobile can positively affect their income.

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2016 State of the CIO Executive

In 33% of companies, marketing has its own technology budget. When IT is considered a business partner or leader, CIOs are significantly more likely to be involved with approving the solution purchase (71%) and making the final vendor selection (64%) than in companies where IT is viewed as a cost center or service provider.

Working hard tobring CIOs and CMOs

together gives theCIO leverage andinput into the LOB

tech spending.

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2016 State of the CIO Executive

• Efficiency is a key area of concern for all CIOs but customer experience is important to strategic and transformational leaders.

• Strategic CIOs are most likely to report that business initiatives to introduce digital revenue streams (30%), improve agility (32%), and improve the customer experience (49%) are driving IT investments—although the latter is highly important to all three groups.

• Transformational CIOs are most likely to report business processes transformation (40%) as a business need.

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State of the Developer Nation Q3 2015

• The younger a developer is, the more likely they are to be involved in hobby projects. 89% of developers are involved in 2 or more areas of development. Most desktop developers got started in mobile through side projects and the same is now true for IoT.

• There are more than twice as many developers involved in IoT as a hobby or side project as professionally.

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State of the Developer Nation Q3 2015

• The majority of developers are targeting consumers: the obvious market for smart home and wearable technology, but more than a quarter are still not sure who their eventual customer will be.

• Those uncertain developers are the hobbyist

community, which is experimenting with IoT, and

companies researching how they can apply their

existing skills and experience to the IoT sphere.

• Smart homes are still the primary focus for developers, buoyed up by the prospect of new devices supporting Apple’s HomeKit, and Google’s Brillo.

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State of the Developer Nation Q3 2015

• Almost half of developers are hosting their apps in private clouds. Even Amazon Web Services, the biggest cloud by far, can only boast of being the primary platform for 16% of software developers, while 44% of them are happier to keep their clouds safely at home.

• Over time we expect to see more developers targeting public cloud platforms, as concerns over security fade, legacy systems get updated, and the resilience of cloud computing has more opportunity to prove itself.

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IoT Megatrends 2016

Industrial IoT almost as mature as mobile, Smart Home trails.

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IoT Megatrends 2016

Connected HomeWho owns customer relationship? Device makers, hubs, social touchpoints?

Interaction: What does a smarthome app look like?

Artificial intelligence plays a key role.

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IoT Megatrends 2016

Connected HomeSmart home draws the most attention from developers.

Platforms beat products. Nest works with many devices, extends usage. SmartThings extends with apps and scenarios. Amazon Alexa extendswith voice.

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IoT Megatrends 2016

Connected CarsFocus is shifting from control of the dashboard to control of the data.

2012: In-car dashboard apps.2014: Car as Bluetooth connected phone accessory.2016: Remote API to access vehicle data remotely. Use onboard diagnostic port to access vehicle data.

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IoT Megatrends 2016

WearablesMoving from consumer electronics to embedded in clothing. Clothing brands can now, though a connected app, re-engage customers.

Augmented and VR and next platform opportunity.

Data app platforms are emerging, devs have not

caught on yet.

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IoT Megatrends 2016

Data First PlatformsData app platforms are emerging, devs have

not caught on yet.

Data mashup applications monetize more

frequently than new devices or 3rd party apps.

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IoT Megatrends 2016: Business Models Shifting

Smart Home Smart OfficeSmart home products can easily be applied to

office environment and offer ease of installation.

Consumer and enterprise technology

increasingly converging.

Smart Home ConnectedConsumables

Smart Home ProductSubsidized IoTInsurance, energy rebates for IoT device purchase.


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