22
MC 2 CAPABILITIES 2017 Extending Brands into experience
MC2
CAPABILITIES
2017
Extending Brandsinto experience
CREATE EXPERIENCE STRATEGY RESULTSCUTTING EDGE INSPIRE PARTNER INVENTPASSION EXPERIENTIAL ROI INNOVATIONNATIONAL EXPLORATION DESIRE EFFICIENCY
QUALITY VALUE GLOBAL RESULTS-DRIVENSOLUTIONS COMMUNITY ENGAGE TRANSFORM
COLLABORATE EXCITE CRAFT CHALLENGE INFORM
SMART HANDS-ON SUSTAINABLE MEASURE
RESONATE BRAND ENVIRONMENT DELIVER
EXPLORE EMOTION BELIEVE SUCCEED
3
“
Richard McAdamPresident
Gary BensonChief Executive Officer
”
Our mission is to provide our clients the expertise necessary to extend their brands into memorable and inspiring experiences...Our aim is to deliver the highest levels of creativity and service through customized account teams, developing cutting edge creative solutions with the goal of producing a competitive advantage for our clients...
From strategy through execution, our defined process, attention to detail and integrity empowers our clients with high value and measurable results.
4
EXHIBITS
We provide complete design, construction, installation and storage of trade show and exhibit properties. With in-house fabrication we can scale from small strategic booths to comprehensive, integrated trade show experiences. Our General Contracting service manages all aspects of trade show experiences including registration and travel logistics, facility contracting and show services.
5
EVENTS
We are a nationally recognized provider of corporate events and meeting services including general sessions, special events (proprietary and public), launch events, high end entertainment booking and production, meeting logistics, graphics production and deployment.
6
ENVIRONMENTS
From experiential design through display fabrication, MC² provides turnkey development and delivery of permanent marketing environments and displays. Employing the state-of-the-art CAD and fabrication equipment, MC² delivers corporate presentation facilities, museum displays, retail environments and sponsorship activation experiences.
7
INSTALLATION, DISMANTLE & LOGISTICSMC² maintains a full-time staff of skilled, responsible on-site supervisors. Their expertise and familiarity with client properties provides a constant as your properties move in and out of the venue. Our supervisors perform daily maintenance checks prior to opening and after closing. On-site supervisors prepare a post show report delineating any problems, benefits, damages, depleted quantities or general insights.
• National logistics from one central planning office for all field labor throughout our network for all convention centers and private events
• Budget analysis assistance or total budget control
• I&D labor throughout the United States and Europe
• Warehousing in MC² owned facilities in major cities
• National rental programs available at all MC² sites for cost effective exhibits and environments that can be duplicated in multiple locations at the same time
• National and European creative teams working together for the best creative solutions
• Work produced in any graphic format• Integrated graphic production
throughout the network for identical matching results.
• Expert typography• Logo design, color design, lighting design
and program design• Video production from scripts to
finished presentations• Graphic animation and electronic media
for brand messaging
Our experience comes from producing thousands of trade show graphics each year. We work with client agencies or directly with our clients, to create and execute all graphic elements including typographic layouts and photographic reproductions. We archive graphic files from each project for reuse and revision to assure continuity throughout a client’s program and cost effectiveness.
GRAPHICSDESIGNMC² is one of the nation’s premier resources for creative design, fabrication and production services. With seven production centers and a network of supporting offices, we provide our clients with the optimal balance between creative impact and cost. We respect our client’s financial goals, and we work through a development protocol that ensures client involvement in the creative process.
• Network of fabrication facilities unified by standards and practices from job descriptions to common materials
• Centralized Design Department setting standards, economies and levels of excellence
• Form Z, AutoCad and 3D Studio proficiency
• Integrated Design / Project Management
• Online Project Management for 24/7 access to projects, renderings, scripts, time lines, shipping, updates, graphics and approvals
EVALUATEEXECUTEEXPERIENCEENVISIONEXPLORE
8
Corporate Headquarters
MC2 Locations
Partner Locations
15 LOCATIONS
8 FABRICATION FACILITIES
800,000 + SQ. FT. WAREHOUSE STORAGE
Atlanta Boston Detroit ChicagoCharlotteDüsseldorf Kingman Las Vegas Lehigh Valley New York OrlandoLos Angeles Plano San Francisco St. Louis
I&DSTORAGEDESIGNSALES
PRODUCTION
PORTFOLIO EXHIBITS
10
SAMSUNG | CES
11
CANON | CES
12
FERAG | DRUPA
13
BLOOMBERG | BNEXT
14
SONOS | ISE
PORTFOLIO EVENTS
16
CANON | CANON EXPO 2015
17
TOYOTA | ENVIRONMENTAL MEDIA AWARDS
18
TOYOTA | CLIENT APPRECIATION EVENT
19
DURKAN | CLIENT APPRECIATION EVENT
20
TOYOTA | EVER-BETTER EXPEDTION
21
SAMSUNG | PRODUCT LAUNCH EVENT
THANK YOU
VICE PRESIDENT, STRATEGIC BUSINESS DEVELOPMENT
JASON GOBEYN
Extending Brandsinto experience
