McDonald's

Atouani Adnane

• McDonald's Corporation (NYSE: MCD) is the world's largest chain of hamburger fast food restaurants, serving more than 58 million customers daily .

Global Operations

• Founder(s) Richard and Maurice

• Revenue US$ 24.075 billion

• Number of locations 32,000+

• Employees 400,000

• A McDonald's restaurant is operated by either a franchisee, an affiliate, or the corporation itself. The corporation's revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants. McDonald's revenues grew 27% over the three years ending in 2007 to $22.8 billion, and 9% growth in operating income to $3.9 billion.

History• The business began in 1940, with a restaurant

opened by brothers Richard and Maurice McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast-food restaurant.

• McDonald's restaurants are found in 119 countries and territories around the world and serve 58 million customers each day. McDonald's operates over 31,000 restaurants worldwide, employing more than 1.5 million people . The company also operates other restaurant brands, such as Piles Café.

Countries with McDonald's stores

• McDonald's Corporation earns revenue as an investor in properties, a franchiser of restaurants, and an operator of restaurants. Approximately 15% of McDonald's restaurants are owned and operated by McDonald's Corporation directly. The remainder are operated by others through a variety of franchise agreements and joint ventures. The McDonald's Corporation's business model is slightly different from that of most other fast-food chains.

Business model

The main competitor of McDonald's are :

Products• McDonald's predominantly sells hamburgers,

various types of chicken sandwiches and products, French fries, soft drinks, breakfast items, and desserts. In most markets, McDonald's offers salads and vegetarian items, wraps and other localized fare.

Legal cases

• McDonald's has been involved in a number of lawsuits and other legal cases, most of which involved trademark disputes. The company has threatened many food businesses with legal action unless they drop the Mc or Mac from their trading name. In one noteworthy case, McDonald's sued a Scottish café owner called McDonald, even though the business in question dated back over a century . On September 8, 2009, McDonald's Malaysian operations lost a lawsuit to prevent another restaurant calling itself McCurry.

Reviews

Criticism of McDonald's are many and various: they refer to the products and the multinational enterprise are dietary, cultural, aesthetic, environmental, economic, social and even political; several neologisms have emerged to describe these new phenomena: the “Macdomination the world "and the "McDonaldization"of society. These two new concepts have taken on a meaning that goes far beyond the activity of the firm

Global Operations• McDonald's has become emblematic of globalization, sometimes

referred to as the "McDonaldization" of society. The Economist newspaper uses the "Big Mac Index": the comparison of a Big Mac's cost in various world currencies can be used to informally judge these currencies' purchasing power parity. Scandinavian countries lead the Big Mac Index with four of the five most expensive Big Mac's. Norway has the most expensive Big Mac in the world as of July 2008, whilse the country with the least expensive Big Mac is Malaysia

Health Risks Of McDonald’s Food

• So, not only are we not digesting all of the fats that come into our body, we are storing them as well, in our rears, our stomachs, and our arteries .

• You run the risk of gaining weight where you don’t want to, you also run the risk of a heart attack or worse

• And these are just two of the risks that are associated with fast foods.

Health Risks Of McDonald’s Food

• Our weight is one major thing. Fast food is usually fried or contains a part that is. Or the food is cooked in oil or grease or some other way that adds so much of the bad fats that are out there to it. All of this fat goes into our bodies and doesn’t digest well at all, if at all.

Fast foods are just not good for you or for anyone

The EndThank you for watching

By Atouani Adnane