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Media information 2020 MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT | ONLINE | ADVERTISING OPTIONS | FURTHER INFORMATION
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Page 1: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Media information 2020

MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT | ONLINE | ADVERTISING OPTIONS | FURTHER INFORMATION

Page 2: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

OUR GOAL through the Cruise & Ferry brand is to provide an unparalleled insight into the successes,

challenges and business issues faced by this unique industry through engaging with the multiple stakeholder groups.

Cruise & Ferry Review is published in MARCH and SEPTEMBER and our Interiors and Itinerary Planning annuals are published in JUNE and NOVEMBER (see schedule on next page). All of them are available in print and as digital editions and offer opportunities to enhance brand awareness and facilitate communication with customers and industry thought-leaders.

This brochure is intended to provide you with the information that you will need to make an informed decision about how you can leverage these valuable marketing tools to maximum effect. If it leaves you with additional questions please do get in touch with one of our account managers.

Jon IngletonExecutive Editor

Media channelsIN PRINTCruise & Ferry Review has been at the heart of passenger shipping for over 25 years“

”Cruise & Ferry Review is a member of:

E-MAILCatch news, views and market insights with our monthly e-newsletter

ANNUAL PUBLICATIONS & SUPPLEMENTS

DIGITAL & SOCIAL MEDIADigital editions are available on PCs, tablets and mobile devices

ONLINECruiseandFerry.net hosts the latest news and industry-wide information

Page 3: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Publishing scheduleThe Cruise & Ferry team works for you throughout the year. Whenever you have a story to tell or a message to share, we’re available and by your side to make our audiences work for you.

IN PRINTOne biannual and two annual magazines

DIGITAL EDITIONFor each issue

MARCH JUNE SEPTEMBER NOVEMBER

ONLINEUpdated daily

E-MAIL NEWSDistributed monthly

SOCIAL MEDIADaily social media updates via Twitter, Facebook and LinkedIn

INDUSTRY EVENTS – Extended reach through leading industry conferences and exhibitions

Page 4: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Written by industry leaders for the industry

“ We are continuing on a path of sustainable innovation through the order of two innovative LNG-fuelled ships.” Neil Palomba, President

Costa Cruises

“ Carnival has introduced many new innovations, and now the first ship in North America to be powered by LNG.” Christine Duffy, President

Carnival Cruise Line

“ It’s our responsibility to protect the beauty that surrounds us.” Mark Collins, President & CEO

BC Ferries

“ Our cruise ships are equipped with some of the latest and most efficient environmental technologies to minimise their carbon footprint.” Gianni Onorato, CEO

MSC Cruises

“ The environment is one of our highest priorities. We will do everything that is expected of us.” Rick Meadows, President

Seabourn

“ We want to go beyond industry requirements when it comes to minimising our pollutant gas emissions. Our aim to be as eco-efficient as possible.” Paavo Nõgene, CEO,

Tallink Grupp

“ Our main objective has always been to keep the impact of our cruise ships on the environment as low as possible.” Wybcke Meier, CEO

TUI Cruises

“ Protecting the rivers we sail on is a top priority and we have demonstrated this commitment through thoughtful design of our ships.” Rudi Schreiner, President

AmaWaterways

“ We must make immediate changes for today, It’s just as important to work hard to find the solutions tomorrow.” Christophe Matthieu, CEO

Brittany Ferries

“ Our mantra of continuous improvement is what inspires our industry firsts. It’s also what drives our commitment to protecting the environment.” Richard Fain, Chairman & CEO

Royal Caribbean Cruises Ltd

“ Sustainability is embedded throughout everything that we do. Designing for the future is part of the fabric of our company.” Lisa Lutoff-Perlo, President & CEO

Celebrity Cruises

“ The ferry sector is already setting the industry’s pace on emissions targets.” Mike Corrigan, CEO

Interferry

“ Nobody wants air pollution or oceans filled with trash so we do our utmost to minimise it.” Arnold Donald, President & CEO

Carnival Corporation

“ Our people tell me that we have to operate as sustainably as possible. That’s where our drive for sustainability comes from.” Daniel Skjeldam, CEO

Hurtigruten AS

“ One of my main focus areas is to increase public awareness of the collective strength and commitment of our members’ sustainable tourism initiatives.” Kelly Craighead, CEO

CLIA

Unsurprisingly sustainability and the environment was a dominant topic in 2019. Read Cruise & Ferry magazines and e-media to find our what industry leaders are preoccupied with in 2020 and beyond.

Page 5: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

In print

Cruise & Ferry Review was first

launched in the early 1990s and

since then has become a trusted and

reliable source for news and views

across all segments of the passenger

shipping industry.

Quietly boasting the biggest

selection of cruise and ferry

executive contributions to be found

in any industry media, this highly

regarded magazine sits at the heart

of the Cruise & Ferry brand.

Published in March and September,

Cruise & Ferry Review is rapidly

becoming the definitive resource for

decision makers in the cruise and

ferry industries.

Cruise & Ferry Interiors celebrates

the work of the individuals and

companies whose creative genius

and hard work continues to deliver

the most inspiring interiors across the

hospitality market.

The creative articulation of a ship’s

interior has a key role. It is the design

team’s task to offer visual diversions

and ambience to delight passengers

as well as to encourage a sense of

social cohesion on board.

Published in June and distributed in

74 countries, Cruise & Ferry Interiors is

the only annual publication dedicated

to passenger ship interiors and the

people behind them.

Cruise & Ferry Itinerary Planning

provides new information and fresh

perspectives on ports, destinations

and shorex opportunities.

The report is the only publication

dedicated to this topic and provides

fresh information and perspectives

on ports, destinations and shorex

opportunities. With cruise executives,

associations and various expert

commentators contributing to each

edition, it has become an important

planning resource.

Published annually in November the

report is circulated to an exclusive

audience of port operations and

itinerary planning executives.

Magazines continue to deliver an unrivalled reader experience. The print format is trusted, personal and engaging; it’s a place where content is enjoyed, retained and actioned more than any other.

Digital editions

Our goal is to deliver industry content to our readers

through whatever device they choose. Each of our

printed publications exist as digital editions for our online

audiences, where they can also be downloaded to consume

when offline.

Our digital readership has grown considerably over the

last several years and now regularly achieves in excess

of 40,000 unique readers. While a trend has turned back

towards print, we still expect this media channel to grow

significantly in the years to come.

“ A top class magazine full to the brim with interesting industry facts” David Grey, Managing Director, ACE Marine (naval architects)

Page 6: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Online

Our news team works closely with cruise and ferry owners and operators, associations, ports and destinations as well as many hundreds of product and service companies to produce news stories and resources for CruiseandFerry.net. And, at the beginning of each month we curate the most popular announcements and other stories for the Cruise & Ferry e-newsletter and send it to our 13,608 subscribers.

Our social media presence further helps to raise awareness of current and topical industry information and issues. While these audiences are still much smaller than our other media channels, they are rapidly becoming an influential industry voice, particularly in championing new initiatives and stimulating positive change programmes.

HOMEOur top stories and highlights from around the site

NEWSThe latest news and industry-wide information, covering:• Cruise Business• Ferry Business• Building & Refurbishment• Marine Operations• Onboard Experience• Ports & Destinations

FEATURESCommentary, features, interviews, profiles and reviews

EVENTSA calendar of events with profiles and links to book your visit or for further information

MAGAZINEOnline access to the digital editions of the magazines

RESOURCESA selection of useful resources including: Marine Traffic map, map of cruise ports, the Green List and industry events

C&F INTERIORS DIRECTORYA fully searchable directory of companies, categorised by sector

Company logo Products and services

Contact details

Company name

Leaderboard banner Button bannerHOME PAGE

C&F INTERIORS DIRECTORY

CruiseandFerry.net is the online home of the Cruise & Ferry print and e-media publications. Get in touch with us to use this resource to share your own stories.

e-newsletter& social media

“ It’s one of my staple industry magazines” Timothy Littley, Director, Seabourn

Page 7: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Around 6,900 copies of Cruise & Ferry Review and approximately 5,500 of Cruise & Ferry Interiors and Itinerary Planning are printed and shipped around the world to an influential and captive audience. Unique website users, digital edition readers, social media followers and e-newsletter subscribers extend our total annual audience to over 275,000*.

JOB DESCRIPTIONGEOGRAPHYSECTOR

PRINT

BDMEVP/VP/DirectorCxOOther

Audiences

Cruise & FerryTourismBuilding and refurbishmentMarine operationsOnboardOthers

North AmericaEMEAAPACLATAM

Page views in a year:

277,052Unique readers:

C&F 2018AutumnWinter

DIGITAL EDITION WEBSITE

Twitter followers: 3,555Facebook

followers: 1,817

SOCIAL MEDIA

65Kviews

subscribers9,366

51%

2%6%5%

14%

22%

44%

38%

12%

6%

41%

40%

10%9%

C&F 2019Spring

Summer

C&FI 2019

IP 2018

99Kviews

64Kviews

22Kviews

90,594 Unique users in year:

from 213 countries

Preferred devices:

55% desktop 11% tablet 33% mobile

* Unique individuals expected to be at least 100,000 – with individuals consumiung an average 2.5 different media channels

2,365 followers

Our editorial remit extends across every part of the industry, resulting in a broad and captive readership of decision makers who share our passion to contribute to the continued success of the cruise and ferry sectors.

With a readership extending to 213 countries, Cruise & Ferry branded magazines give an informed view of developments – directly from the senior executives that individually and collectively steer the shape of the industry.

For suppliers, a presence in the magazines offer a fantastic opportunity to extend brand awareness. We offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

We have a team of professional account managers, journalists and designers that support every company to maximise the benefits associated with their investment in our media.

Our inhouse team is supported by respected industry contributors including, Michele Witthaus, Michael Grey and Simon Johnson.

“ Incredibly informative and packed with interesting insights” Silke Francke, Group Marketing Manager, R&M

Readership

Page 8: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Site Sponsor £1,500/month

Leaderboard banner £750/month

Button banner £650/month

Online directory £250/year

Embedded video £500 each

E-newsletter banner £500/month

Sponsored message £750/month

Publishing Partner £12,500 £5,000 £7,500

Sponsor £10,000 £3,500

Double page £7,500 £7,500 £7,500

Full page £5,000 £5,000 £5,000

Half page £3,500 £3,500 £3,500

Quarter page £2,000 £2,000 £2,000

Standard entry (CFI only) £500

Enhanced entry (CFI only) £2,000

• Ask one of our account managers about a bespoke sponsorship package• Series discounts are available for multiple bookings

3 THE INDUSTRY’S OWN – Cruise & Ferry branded publications are written for the industry, by the industry, about the industry

3 PARTNERSHIP – Our industry partnerships place us at the heart of passenger shipping

3 HIGH RETURN ON INVESTMENT – Qualified benefits delivering true business value marketing

3 JOINT GO-TO-MARKET – Established as a channel to present product and service companies alongside industry buyers

3 WIDELY READ – A captive and influential readership developed over the last 25+ years

3 RICH HERITAGE – A rich history of positive and productive relationships and reader appeal

3 LOW PRICE – Low cost per thousand. Options to suit every size of budget

3 EDITORIAL PROFILE – Opportunities to extend and enhance your profile beyond traditional advertising

3 HIGH PRODUCTION VALUES – High quality brand that enhances your corporate image

3 LONG SHELF LIFE – Readers likely to reuse and share throughout the year.

Why advertise? Advertising options

“ Once picked up, I can’t put it down. A very enjoyable read” Seugjun Yang, Passenger Ship Sales Manager, Samsung Heavy Industries

.NET

Ask about

our low-cost

ADVERTISEMENT

DESIGN SERVICE

Page 9: MEDIA CHANNELS | SCHEDULE | FOR THE INDUSTRY | IN PRINT ... · offer advertising opportunities that cover print, as well as a range of display options within our digital editions.

Call +44 116 222 9900to speak to any of our Cruise & Ferry representatives

Benedict Pask, Senior Account [email protected]

Rebecca Gibson, Associate [email protected]

Lindsay James, Editorial [email protected]

Cruise & Ferry Review is published by Tudor Rose in the UK.

Tudor Rose is an integrated publishing and marketing services company, organised to fulfil the demands of global organisations. Our clients include some of the most recognised brands in the world, including Microsoft and the United Nations. Visit www.tudor-rose.co.uk for further information.

Cruise & Ferry Review is printed using paper certified under the Forest Stewardship Council (FSC) system, which promotes responsible management of the world’s forests.

About us

Arnold Donald, CEO and President at Carnival Corporation & Plc with his copy of Cruise & Ferry Review

Ben Surtees-Smith, Account [email protected]

Libby Sidebotham, Art [email protected]

Subscribe: [email protected]

“ I love the magazine – it’s fantastic” Thomas Spina, Director, Global Port & Destination Development, Carnival Corporation

Shelly Palmer, Account [email protected]

Kimberley McLean, Account [email protected]

Jon Ingleton, Executive [email protected]

Nolan Andrews, [email protected]

Subscribe

HERE


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