Faluner Weg 33 | 24109 Kiel | P.O.Box: 3407 | 24033 Kiel _ GERMANYTel.: 0049-431 53592-82 | Fax: 0049-431 53592-26 | eMail: [email protected]
www.bi-medien.de
media data 2017
The professional magazine for structural engineering, building and road construction
member of the study group reader analysis construction
Brief descriptionOne of the strongest publications on the market!With an unprecedented print run of 21,100 copies bi-BauMagazin offers valuable support for decision makers in particular for middle-sized companies. It informs about construction machines, building materials and building procedures. Reports, interviews and special articles are set up for easy reading and are equally professionally presented.This special magazine obtains a particular profile with the column ‘Management’. It offers an important advantage to the contractor to withstand in difficult economic surroundings. Also bi-BauMagazin dedicates intensively to the subject of road and infrastructure building.A large part of our readers receive the bi-BauMagazin in a subscription bond with our daily published bi-Public tender services resp. the bi-data file of public tender services(www.bi-online.de) – an outstanding combination within the German specialized press.
Target groupsDecision makers and leading management (manager resp. owner) in middle-sizedcompanies for structural engineering, civil engineering and underground construction as well as road construction.
www.bi-baumagazin.deperiodical of the road and traffic engineers in Schleswig-Holstein e.V.
contact
Fachzeitschriften | Vergabeplattform | eVergabe
Recht Zündstoff in der neuen VOB 2016Akku-Werkzeuge 36V-Bohrhämmer im Vergleich
Holzbau Holz-Hybrid mit sieben Geschossen
Nr. 5 Mai 2016 10,- €
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ErdbewegungDer Traum von der Nullemission
Maschinensteuerung
Auf dem Weg zur Baustelle 4.0
Titel bi-BauMagazin 5-16.indd 1 18.05.2016 12:26:47
Publishing Housebi medien GmbHFaluner Weg 33 I 24109 KielP.O.Box 3407 I 24033 KielTelephone 0049-431 53592-82Telefax 0049-431 53592-26eMail [email protected] www.bi-medien.de
Representative ItalyCasiraghi Pubblicità InternazionaleVia Cardano 81 I 22100 Como, ItalienTelephone (+39) 031 261407 eMail [email protected]
media partner Bauindustrie Niedersachsen-Bremen
Benno Stahn Editor bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Hendrik Stellmach Editor bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Wolfgang Tschakert Editor-in-chief bi-BauFahrzeuge Hofmarkstr. 31a 82152 Planeggtel.: 0049-89/[email protected]
Paul Fröhlich Advertisements bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Rudi Grimm Editor-in-chief bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Britta Brinkmeier Editor bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Katja Mercuri Advertisements bi-UmweltBau
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Carsten Díaz Head of Sales
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Artur zu Eulenburg Editor-in-chief bi-UmweltBau
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Boris Valdix Editor bi-UmweltBau
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Diego Casiraghi Advertisements Representative Italy
tel.: 0039-031 261407
Ebba Stoffregen Editor-in-chief bi-GaLaBau Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Sonja Bauer Editor bi-GaLaBau Bahnhofstr. 27 91180 Heidecktel.: 0049-9177/[email protected]
Nicole Beckmann Advertisements bi-GaLaBau
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
Lasse Lommel Editor bi-BauMagazin
Faluner Weg 33 24109 Kieltel.: 0049-431/[email protected]
� editorial staff
� advertisements
Print run per issue: 21,100 copies
GTC of bi medien: www.bi-medien.de/agb
copies
Nielsen I 4,357Sleswig-Holstein, Hamburg, Bremen, Lower Saxony
Nielsen II 4,726Northrhine-Westfalia
Nielsen IIIa 3,294Hessia, Rhenish Palatinate, Saarland
Nielsen IIIb 2,124Baden-Wurttemberg
Nielsen IV 2,383Bavaria
Nielsen V 543Berlin
Nielsen VI 1,978Mecklenburg-Vorpommern, Brandenburg, Saxony-Anhalt
Nielsen VII 893Thuringia, Saxony circulation 20,298
archives 290
edition 20,588
distribution
distribution analysis*
copies %
Executing companies
High rise construction (including completion) 6,008 29.6
High rise and underground construction 1,664 8.2
Underground construction 7,267 35.8
Road construction 3,755 18.5
Others (construction machinery trade) 1,604 7.9
20,298 100
receivers
High rise construction (including completion)6,008
High rise and underground construction 1,664
Underground construction 7,267
Road construction 3,755
Others (construction machinery trade) 1,604
Baden-Württemberg10,46%
Bayern11,74%
Berlin2,67%
Brandenburg3,13%
Bremen0,67%
Hamburg1,49%
Hessen8,18%
Mecklenburg-Vorpommern4,67%
Niedersachsen10,75%
Nordrhein-Westfalen23,27%
Rheinland-Pfalz5,89%
Saarland2,17%
Sachsen2,71%
Sachsen-Anhalt1,94%
Schleswig-Holstein8,56%
Thüringen1,68%
Bundesweite Verteilung der Leserschaft* des bi-BauMagazins
* gemessen an der Anzahl der Adressen, die das bi-BauMagazin empfangen.
Baden-Württemberg8.356
Bayern9.376
Berlin2.136
Brandenburg2.500
Bremen532
Hamburg1.188
Hessen6.532
Mecklenburg-Vorpommern3.732
Niedersachsen8.588
Nordrhein-Westfalen18.580
Rheinland-Pfalz4.704
Saarland1.736
Sachsen2.168
Sachsen-Anhalt1.552
Schleswig-Holstein6.836
Thüringen1.344
Reichweite des bi-BauMagazins*
* Basierend auf der bi-BauMagazin Leserumfrage 2016, die vom 11.07. – 15.08.2016 crossmedial (print & online) durchgeführt wurde.
Reichweite eines bi-BauMagazins:~ 4 Leser pro Ausgabe (LpA)
0
2
4
6
8
10
12
14
ein weiterer Mitleser
zwei weitere Mitleser
3-5 weitere Mitleser
6-10 weitere Mitleser
mehr als zehn keiner außer mir
Column Chart
19% 19%
12%
ein weitererMitleser
zwei weitereMitleser
3–5 weitereMitleser
6–10 weitereMitleser
mehr als zehn
keiner außer mir
12%
7%
31%
Durchschnittliche Lesedauer für das bi-BauMagazin:~ 40 Minuten Lesezeit pro Person
0
2
4
6
8
10
12
14
16
18
20
unter 15 Minuten bis 30 Minuten bis 45 Minuten bis zu einer Stunde
länger als eine Stunde
Column Chart
2%
unter 15 Minuten bis 30 Minuten bis 45 Minuten bis zu einerStunde
länger alseine Stunde
45%
31%
10%12%
** based on bi-BauMagazin readers' survey 2016
71% readership of bi-BauMagazin are decision makers**
5%
33%
71% "movers and shakers"
38%
24%
I decide alone I decide I suggest No
Target reach of bi-BauMagazin: 4 readers per issue**
19% 19%
one additional reader
two additional readers
3–5 additional readers
6–10 additional readers
more than 10
only me
31%
12%
7%
12%
Nationwide distribution of print run bi-BauMagazin
* based on customer addresses
* based on bi medien data
Leaderboard Bigger version of Fullsize-Banner. Location: Above head of cover page or category page.
Fullsizebanner One of the most efficient ad formats, directly integrated into our website. Through mostly animated pictures users get the message straight “in the face”.
Skyscraper High-format advertising form, vertically located to the right of content. It accompanies the user through the whole reading process and attracts very high attention.
Rectangle Strikingly placed in the content area of the website.
Video-Ad Guarantees highest possible emotional impact as well as a sensible connection to online campaigns.
For other forms of adverts please ask.
tel. 0049-431/53592-82 eMail [email protected]
1
2
3
4
5
Leaderboard
Fullsizebanner
Rectangle/Imagevideo
Sky-scraper
1
3
2
4+5
www.bi-baumagazin.de
Benefit from our news portal bi-baumagazin.de, which is updated every day.
It provides insight of emerging construction projects, latest equipment trends, profiles on new products, innovations in civil engineering and the most interesting industry events.
This ensures a high frequency by our visitors.
bi-baumagazin.de offers all the advantages of modern cross-media advertising: Strengthen the presence of your company for efficient image through the interaction of print and banner advertising and thus reach all decision-makers!
Kontakt
www.bi-baumagazin.de
www.bi-baumagazin.de
online-editorBritta Brinkmeier
tel.: 0049-431/53592-15eMail [email protected]
media contactCarsten Díaz
tel.: 0049-431/53592-38eMail [email protected]
Paul Fröhlich
tel.: 0049-431/53592-11eMail [email protected]
Advert Size (pixel) Format Homepage bi-medien €/30 days*
Homepage bi-portals** €/30 days*
All Homepages bi-medien €/30 days*
Leaderboard 728 x 90 GIF/JPG/Flash 750.- 580.- 1,650.-
Fullsizebanner 640 x 82 GIF/JPG/Flash 660.- 510.- 1,420.-
Skyscraper 160 x 600 GIF/JPG/Flash 660.- 510.- 1,420.-
Rectangle 300 x 250 GIF/JPG/Flash 660.- 510.- 1,420.-
Imagevideo mp4 750.- 580.- 1,650.-
* Talking about finding the perfect slot to place your banner we will be happy to advise you in all relevant aspects for maximum efficiency.
** bi-BauMagazin or bi-GaLaBau or bi-UmweltBau
RD: Release DateCD: Closing Date
* The Supplement bi-BauFahrzeuge has a print run of 50,000 copies and is a supplement for bi-BauMagazin, bi-GaLaBau and bi-UmweltBau. See also separate media information.
editorial Calendar 2017
Release dateclosing date
Construction Machinery Materials and methods businessleadership
dates +Events
12/2016
RD: 8.1.17CD: 15.12.16
Construction: Cranes, telescopesDemolition & preparation: crushing, screening, conveying technologyLaserPower ToolsConstruction Vehicles
Materials for the shell
and expansion
Plasters / brushing technique
Software
Human Resource Management
BAU München16.1. – 21.1.
1
RD: 8.2.CD: 23.1.
Road: milling, pavers, compactorsSpecial civil engineering, Trench ShoringComponents: engines, transmissions, hydraulicMini and compact excavators
masonry,compactions Materialsindustrial FloorsSpezialtiefbaugeotextiles
Acquisition 61. Beton-TageNeu-Ulm,14.2. – 16.2.
2RD: 6.3.CD: 17.2.
Special: sand | gravel | Natural stone | concreteConcrete pumps, truck mixersExcavators, wheel loaders, dumpersCrushing, screening, conveying tech-nologyConstruction: wall and ceiling formwork, shoring and working scaffoldsDiamond tools
Bridge Construction / rehabilitationconcrete restoration
Marketing CeBITHannover,20.3. – 24.3.
BeBoSaWillingen,23.3. – 25.3.
3+4 RD: 10.4.CD: 22.3.
Construction: mobile and tower cranes, construction hoists, telescopesSite equipmentRoad and civil engineering: wheeled excavators, attachmentsMobile container solutions
Hydraulic
refurbishment
Workwear
Transportation Infrastructure
Controlling Hannover Messe24.4. – 28.4.
TiefbauLiveKarlsruhe,27.4. – 29.4.
* With Supplement bi-BauFahrzeuge 1-2017
5
RD: 24.5.CD: 9.5.
Demolition: excavator attachments
(hammers, pliers, crushers, etc.)
Crushing, screening, conveying
Earthmoving: Excavators,
Wheel loaders, dumpers
machine control
fleet Management
Restoration and conservationroofing materialsBuilding with wood
Calculation demoparkEisenach,11.6. – 13.6.
Stone+tecNürnberg,24.7. – 27.7.
S1Stahl-/
Metallbau
RD: 16.6.CD: 2.6.
Special Edition: Industrial building construction | Metal 1-2017Target group: steel and metal construction companies, building authorities, architects and engineering officesTheme: Perspectives of the steel industry; building and designing with steel, metal,aluminum; Corrosion protection, galvanizing
editorial Calendar 2017
Release dateclosing date
Construction Machinery Materials and methods businessleadership
dates +Events
6+7 RD: 18.7.CD: 30.6.
mobile space systemsConcrete pumps / mixer truckFormworkCivil engineering and canal constructionsoil compactioncompressorsPaversConstruction VehiclesDemolition & preparation: crushing, screening, conveying technology
Building with concrete
Paths and surfaces
drainage
building siteManagement / Logistics
Marketing
steinexpoHomberg,30.8. – 2.9.
8+9 RD: 8.9.CD: 23.8.
NordBau Special Issue
Excavators, wheel loaders, attachmentsComponents: engines, transmissions,hydraulicsPower ToolsSite equipmentMachinery and equipment for road construction
Roofing and walling materials
Software
Construction materials recycling
engineering and
Transportation Infrastructure
Safety at work
Controlling NordBau Neumünster, 13.9. – 17.9.
A+ADüsseldorf,17.10. – 20.10.
* With Supplement bi-BauFahrzeuge 2-2017
S2Stahl-/
Metallbau
RD: 2.10.CD: 18.09.
Special Edition: Industrial building construction | Metal 2-2017Target group: Stahl- und Metal construction companies, building authorities, architects and
engineering offices
Themes: Perspectives of the steel industry; Build and Design with steel, metal, aluminum;
Corrosion protection, galvanizing
10+11 RD: 31.10.CD: 13.10.
Earthmoving: loaders, excavators,
Dumper
Machine control
fleet Management
Road: milling, pavers, compression
Wearing parts, maintenance
Formwork Technology
Mobile container solutions
compaction
Workwear
masonry
Customer retention and acquisition
12/2017
RD: 5.1.18CD: 12.12.17
Trade fair edition InfraTechConstruction: mobile and tower cranes,
telescopes
construction tools
Demolition & treatment:
Crushing, screening, conveying
Construction Vehicles
Power Tools
Materials for
Shell construction and fittings
Software
Plasters / brushing technique
Human Resource Management
InfraTech10.1. – 12.1.2018
RD: Release DateCD: Closing Date
* The Supplement bi-BauFahrzeuge has a print run of 50,000 copies and is a supplement for bi-BauMagazin, bi-GaLaBau and bi-UmweltBau. See also separate media information.
1/4high
43 x 250
185 x 250
1/1
185 x 190
3/4cross
137 x 250
3/4high
185 x 170
2/3cross
125 x 185
Junior-page
90 x 250
1/2high
185 x 125
1/2cross
59 x 250
1/3high
185 x 84
1/3cross
1/4cross
185 x 62
1/6cross
90 x 85
1/8high
43 x 125
1/8cross
185 x 31
1/8cross
90 x 6290 x 125
1/4high
1/16high
43 x 70 90 x 35
1/16cross
advertisement formats / print space (width x height)
bleed (+ 3 mm cut)
1/1
210 x 297
103 x 297
1/2high
210 x 140
1/2cross
103 x 140
1/4high
71 x 297
1/3high
137 x 200
Junior-Page
advertisement formats
mm (width x height) b/w 2c* 3c* 4c*
cover position 210 x 173 2,880.-
2nd oder 4th jacket page
210 x 2974,370.-
1/1 185 x 250 2,920.- 3,320.- 3,720.- 4,120.-
3/4 137 x 250 2,530.- 2,920.- 3,330.- 3,730.-
185 x 190
2/3 185 x 170 2,320.- 2,730.- 3,130.- 3,530.-
1/2 185 x 125 1,550.- 1,950.- 2,350.- 2,750.-
90 x 250
JuniorPage 125 x 185 1,550.- 1,950.- 2,350.- 2,750.-
1/3 185 x 84 1,170.- 1,370.- 1,570.- 1,770.-
59 x 250
1/4 90 x 125 965.- 1,126.- 1,270.- 1,420.-
185 x 62
43 x 250
1/6 185 x 42 585.- 645.- 705.- 765.-
90 x 85
1/8 185 x 31 485.- 535.- 585.- 635.-
90 x 62
43 x 125
1/16 90 x 35 295.- 345.- 395.- 445.-
43 x 70
Colour prices for smaller advertisements upon request. Basis prices for advertisements not corresponding to format: per mm € 3,90 for 43mm column and €4,75 for 59mm column. Reductions only granted on basis price.* Prices are only valid for colours according to Euroskala. Specially requested colours will be charged at € 600,- per colour unrelated to the advertisement format.
all prices plus VAT
Reductionsfor advertisement series within 12 months3 ads 5 %4 ads 10 %6 ads 15 %
Print space185 mm wide, 250 mm high3 columns of 59 mm each
Magazine format210 mm wide, 297 mm high
Bleed3 mm bleed
Inserts incl. postal feesup to 15 g per 1.000 € 160.-up to 25 g per 1.000 € 265.-any 25 g more € 120.-
Bound inserts2pages € 2,625.-4pages € 3,061.-
Delivery address for inserts/bound insertsupon request
Print documentsoptimized print data as PDF by email [email protected] data programmes only upon requestProduction of print documents by publisherat cost price
Payment conditions8 days after receipt of invoice – 2% discountor 30 days net. Advance payment respectively via bank collection 3% discount
advertising prices
