7
Media Kit 2014
Media Kit 2014
MMeeddiiaa KKiitt 22001144Commitment to delivering a first-class news service, while building up the proud Irish American communityit serves, has won the Irish Echo its reputation as the Irish American newspaper of record in the UnitedStates. Since 1928, the Irish Echo has been the premier news title in Irish America and today boasts readersin every state in the Union.
Our dynamic website at wwwwww..iirriisshheecchhoo..ccoomm, social media feeds and video blogs has put us at thecutting edge of Irish American media, a position confirmed when we became the first (and only) IrishAmerican newspaper to release an iPhone and iPad app.
This media kit will give you an insight into how our premium newspaper can give a premium return toadvertisers.
OOuurr RReeaaddeerrss100,000 Irish and Irish Americans Average age: 3882% are homeowners 44% are first-generation IrishAnnual household income: $90,000-$120,000 70% are college graduates
OOuurr IInntteerrnneett PPrreesseenncceeWith over 200,000 individual visitors to our website each month, the irishecho.com reaches a sophisticated,engaged audience across Irish America. Our email blasts, Facebook and Twitter feeds, combined with ourdaily web updates make us the go-to news and current affairs source for Irish Americans.
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CCoonnssuullaattee ooff IIrreellaanndd,, PPaarrkk AAvveennuuee,, NNeeww YYoorrkk..
No. 36 The USA’s most widely read Irish-American newspaper
PRICE: $1.75 PERIODICAL
Est. 1928 SEPTEMBER 7-13, 2011
IrishEchoIrishEchoThe
Celebrating83 years1928-2011
Vol. 84
SPECIAL COMMEMORATIVE ISSUE
Marking the 10th anniversary of the 9/11 tragedy
We remember the heroes
of September 11, 2001
CCeelleebbrraattiinngg IIrriisshh AAmmeerriiccaaForging strong links between Ireland and the US has never been more important than today. That’s why theIrish Echo has pioneered a series of groundbreaking events and conferences building fresh transatlanticbridges. The Golden Bridges annual gathering in Boston brings together leaders from Massachusetts withtheir counterparts in Donegal and Derry while the New York-New Belfast conference has built firm bridgesbetween those two great cities.
We also salute the accomplishments, pride and endeavor of Irish America in a series of events which havebrought a vibrant focus to the leading role Irish Americans play in every walk of life.
Irish 40 Under 40 (February) raises a glass to the next generation of young leaders across America.Irish Small Business 50 (April) spotlights the entrepreneurs and business leaders creating the new jobs
America needs.The Index 30 (June) recognizes major corporations with operations in Ireland and the US.
Irish 50 (October) acknowledges 50 of the country’s greatest restaurateurs and hoteliers.Irish Law and Order 50 (November) commends outstanding Irish Americans serving our country’s lawenforcement agencies.
These exciting celebrations offer your company significant advertising and promotional opportunities.Speakers at our events have included Congressman Richard Neal, New York City speaker Christine Quinn,
New York City Mayor Michael Bloomberg, Comptrollers John Liu and Thomas DiNapoli, New YorkCommssioner of Small Business Services Rob Walsh NYSE Technologies CFO Ben Chrnelich, actress Geraldine Hughes, film-maker Terry George and legendary writer Pete Hamill.
HHiigghhlliigghhttssAAmmoonngg oouurr hhiigghhlliigghhttss aarree• Unrivalled news coverage of Irish America• The largest classified section of any newspaper in Irish America, covering everything from ‘help wanted’
to ‘situations wanted’ and ‘apartments to rent’• Echo Opinion: Our contributors include Larry Kirwan, lead singer with Black 47, Terry Golway, author of
JFK: Day by Day, and Irish music columnist Liz Noonan• Echo Sports: No one else matches our weekly compendium of the big GAA games in Ireland and the US
IIrriisshh EEcchhoo eeddiittoorr RRaayy OO''HHaannlloonn mmaakkeess aa pprreesseennttaattiioonn ttoo MMaayyoorr MMiicchhaaeell BBlloooommbbeerrgg ooff NNeeww YYoorrkk aatt tthhee
IIrriisshh 4400 UUnnddeerr 4400 22001111 AAwwaarrddss iinn NNeeww YYoorrkk
RRoobb WWaallsshh,, CCoommmmiissssiioonneerr ooff SSmmaallll BBuussiinneessss SSeerrvviicceess iinn NNeeww YYoorrkk CCiittyy,,aaddddrreesssseess tthhee IIrriisshh SSmmaallll BBuussiinneessss 5500 22001111 iinn NNeeww YYoorrkk..
EEvveennttss ffoorr 22001144January - IIrriisshh AAmmeerriiccaann LLaaww aanndd OOrrddeerr LLeeaaddeerrss 5500February – IIrriisshh 4400 UUnnddeerr 4400 April – IIrriisshh SSmmaallll BBuussiinneessss 5500May – NNeeww YYoorrkk -- NNeeww BBeellffaasstt SSuummmmiittNovember – GGoollddeenn BBrriiddggeess ((BBoossttoonn))November – IIrriisshh LLaabboorr 5500
BBuussiinneessss PPaarrttnneerrsshhiipp OOppppoorrttuunniittiieessPPllaattiinnuumm BBuussiinneessss PPaarrttnneerr:: $$88,,000000GGoolldd BBuussiinneessss PPaarrttnneerr:: $$55,,000000SSiillvveerr BBuussiinneessss PPaarrttnneerr:: $$33,,000000BBrroonnzzee BBuussiinneessss PPaarrttnneerr:: $$11,,550000
IIrriisshh EEcchhoo SSppeecciiaall FFeeaattuurreess ffoorr 22001144
February – WWeeddddiinngg SSuupppplleemmeennttMarch – SStt.. PPaattrriicckk''ss DDaayy EEddiittiioonnMay – IIrriisshh LLaanngguuaaggee SSuupppplleemmeennttAugust – IIrriisshh DDaannccee SSuupppplleemmeennttSeptember – GGuuiiddee ttoo CCaatthhoolliicc HHiigghh SScchhoooollssNovember – TThhaannkkssggiivviinngg SSuupppplleemmeenntt
TTeessttiimmoonniiaallss
"The New York-New Belfast conference was a vital springboard for the success of The Shore,helping us to meet key investors and introducing us to an Irish American audience keen to opendoors for this project." TTeerrrryy GGeeoorrggee, Film-Maker
“As one of New York’s leading law firms, O’Dwyer and Bernstien, prides itself on its record of servicefor Irish-Americans over many generations. When it comes to contacting our clients and keepingthem informed of our areas of speciality, The Irish Echo, with its reach into all the different sectors ofIrish America, provides the perfect platform.” BBrriiaann OO’’DDwwyyeerr,, O’Dwyer and Bernstien
“The Irish Repertory Theatre has made its name as the sole year-round theatre company in NewYork City devoted to bringing Irish and Irish-American works to the stage while dedicatingourselves to theatrical excellence. That’s why we’re pleased to be associated with The Irish Echowhich is similarly committed to the highest standards in its coverage of the arts and which has anunrivalled reach into the very core of our potential marketplace.”CCiiaarraann OO’’RReeiillllyy, CChhaarrlloottttee MMoooorree, Irish Repertory Theatre, www.irishrep.org
"In my business, we need results fast so when I want to reach a focused Irish American audience Iturn to the Irish Echo for its unrivalled coverage and first-class service."KKiieerraann DDwwyyeerr,, ERA Double C Realty, www.eradoublecrealty.com
“The Irish community has always been strong in New York and part of that strength comes fromorganizations like the Irish Echo.”MMaayyoorr MMiicchhaaeell BBlloooommbbeerrgg
NNeeww YYoorrkk CCiittyy CCoouunncciill SSppeeaakkeerr CChhrriissttiinnee QQuuiinnnn ggeettss aa lliittttllee hheellpp ffrroomm hheerr ffaatthheerr LLaarrrryy ttoo pprreesseenntt aa
4400 UUnnddeerr 4400 AAwwaarrdd ttoo MMeegghhaann LLiinneehhaann..
DDiissppllaayy AAddvveerrttiissiinngg RRaatteessSSIIZZEESS AANNDD GGRROOSSSS RRAATTEESS
AAdd SSiizzee DDiimmeennssiioonnss PPRRIICCEE Full Page 5 Cols x 13 7/8 in $2,289.00 1/2 Page 5 Cols x 6 7/8 in $1,144.50 1/3 Page 3 Cols x 6 7/8 in $686.70 1/4 Page 3 Cols x 5 7/8 in $588.60 1/8 Page 2 Cols x 4 7/8 in $294.30 Business Card 2 Cols x 1 7/8 in $130.80
FFrreeqquueennccyy DDiissccoouunnttss aarree aavvaaiillaabbllee
CCllaassssiiffiieedd AAddvveerrttiissiinngg RRaatteessLLiinnee AAddss •• BBooxx AAddss •• DDiissppllaayy AAddss •• LLeeggaall NNoottiiccee
LLIINNEE AADDSSRREEGGUULLAARR LLIINNEE AADDSS $25.00 for 3 lines $7.00 per additional line (30 characters/spaces per line)HHOOUUSSEEHHOOLLDD HHEELLPP AADDSS $35.00 for 3 lines $10.00 per additional line (30 characters/spaces per line)LLEEGGAALL NNOOTTIICCEE $3 per Agate line 1000 Agate lines/page
DDIISSPPLLAAYY//BBOOXX AADDSSBBOOXX AADDSS1-3x insertions: $42.00 per col. inch 4-12x insertions: $39.90 per col. inch13-25x insertions: $37.80 per col. inch 26x insertions: $33.60 per col. inch
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WWEEBBSSIITTEE AADDSSThere will be a charge of $5.00 for ads to appear in the Classifieds section of the Irish Echo’s web site, www.irishecho.com.
Visa, MasterCard, American Express and Discover credit cards accepted. Deadline for space reservationsand ad copy is Monday at 4 p.m. for the following Wednesday’s paper.
CCoonnttaacctt DDeettaaiillss
MMaaiirreeaadd TTuullllyyAdvertising ManagerTel: 212 482 4818Email: [email protected]: @mtullynyc
TTrraacceeyy QQuuiilllliiggaannClassified ManagerTel: 212 482 4818Email: [email protected]
TThhee IIrriisshh EEcchhooHanover Square, New York, NY 10005www.irishecho.com
No. 3The USA’s most widely read Irish-American newspaper
PRICE: $1.75PERIODICAL
Est. 1928JANUARY 18-24, 2012
IrishEchoIrishEchoThe
Celebrating83 years1928-2011
Vol. 9
BByy RRaayy OO''HHaannlloonn
rroohhaannlloonn@@iirriisshheecchhoo..ccoomm
It will be another homecoming. The U.S. Navy destroyer named
after fallen U.S. Navy SEAL Michael
Murphy will be officially commis-
sioned at a ceremony in New York
Harbor this coming October."The USS Michael Murphy will
be commissioned on October 6, be-
side the Intrepid, Murphy's father
Dan told the Echo in a call from his
Long Island home.On that day, the ship's captain
and crew will formally take posses-
sion of the ship. It is possible that the
ceremony will be attended by either
President George W. Bush or Presi-
dent Barack Obama, or perhaps
even both.
"The ship will be undergoing sea
trials in March. Eventually, she will
be stationed in the Pacific with her
home port in Pearl Harbor," said
Dan Murphy.In the opening days of May last
year, Dan and his wife Maureen
were packing their bags for a trip
to Maine where the destroyer
named after their son was to be
first launched when the news
came in that Navy SEALS had cor-
nered and killed Osama Bin
Laden.Their son lost his life, and won
the Congressional Medal of Honor,
fighting in the Afghanistan war that
directly followed Bin Laden's 9/11
attack on America.It was in a 2005 firefight against
the Taliban that Lt. Murphy exposed
himself to enemy fire in an effort to
secure fire support for his vastly out-
numbered four-man team. Two of Murphy's comrades were
also killed that day. One survived.
Murphy's men were all awarded the
Navy Cross, thus making the unit
the most decorated in the history of
the SEALS.In addition to his Medal of honor,
Murphy was also the recipient of the
Silver Star and Purple Heart.Lt. Murphy was posthumously
honored by the Irish Echo at the pa-
per's first 40 Under 40 awards event
in February, 2008. Dan Murphy at-
tended the event, and brought to it
his hero son's Medal of Honor. The USS Michael Murphy, an Ar-
leigh Burke class destroyer, was
launched at the Bath Iron works ship-
yard on May 7 of last year. It would
have been Michael's 35th birthday.
ITALIAN AMERICANSSAY ‘NO’ TO NASTNews, Page 3
TUAM SUMMER SCHOOL
TO EXPLORE U.S. LINKSNews, Page 7
By Ray O'Hanlon
WITH THE pinning on of the sash, 250 gave way to
251
and Mary Higgins Clark passed on the office of
New
York St. Patrick's Day Parade Grand Marshal to her
suc-
cessor, Francis X. Comerford.
With gracious words from Clark, and a self effacing
response from Comerford, the parade succession t
ook
place on Tuesday of last week in a packed func
tion
room in New York Athletic Club on Central Park So
uth.
Brooklyn native Comerford, who is president of NB
C
Commercial Operations, told his audience that
for
someone who was once an Irish kid growing up
in a
Catholic Irish neighborhood in Brooklyn, the dream
of
being someday grand marshal of the parade was a
n ab-
solute one.He was never so excited
at the prospect, never so
humbled at being chosen for what was the grea
test
honor for an Irish American.
Parade committee chairman John Dunleavy an
-
nounced during the installation ceremony that
the
251st parade would be dedicated to all U.S. vete
rans
from every branch of service, and every war or con
flict.
The installation of Comerford, whose Irish famil
y
roots are in County Kilkenny, was attended by Irish
Con-
sul General in New York, Noel Kilkenny, whose fa
mily
roots are not, he being from Clare.
Also making an appearance during a schedule tha
t
can only be gathering rapid momentum was a
rch-
bishop, and soon to be cardinal, Timothy Dolan who
will
be wearing a red hat by the time that Grand Ma
rshal
Comerford leads the parade past St. Patrick's Ca
the-
dral on Saturday, March 17.
"I would like to thank Mary Higgins Clark, our ou
t-
going grand marshal, for making the 250th New
York
City St. Patrick's Day Parade an outstanding succe
ss,"
said chairman Dunleavy while congratulating her
suc-
cessor.
The 251st parade grand marshal,
Frank Comerford. DOMINIC TOTINO
In this composite photo, Michael Murphy is pictu
red with the ship named after him in the backgr
ound.
Xx
Comerfordinstalled
Sailing to NYShip named after fallen hero in NY by October
No. 50The USA’s most widely read Irish
-American newspaper
PRICE: $1.75PERIODICAL
Est. 1928DECEMBER 14-20, 2011
IrishEchoIrishEchoThe
Celebrating83 years1928-2011
Vol. 84
9 and had been at the heart ofthe
Irish New York story for genera-
tions. It is also a very early example
of the work of County Tipperary-
born architect Patrick Keely, the
most prolific builder of Christian
churches – an estimated 700 --in
19th century America.“It seems miraculous that this
day will happen,” said Quinn, who
like Breen can trace his roots to
Famine-era ancestors.“It seemed improbable that it
could be saved. When I got in-
volved, it was the mother of lost
causes. The gift came out ofthe
blue,” he added.
“I said at one of those meetings
that the archdiocese had everything
on their side except St. Brigid,” said
Quinn, whose family has closeties
to the parish. “The archdiocese said
there was no money, and seemed
determined to tear it down.”Indeed, the demolition process
began on one Thursday afternoon
in July 2006, and before a court
order could halt it, stained glass
windows that had been donatedin
the late 19th century by Irish immi-
grant families were smashed and a
huge hole was punched in the east
wall at the back of the building.continued on page 8
A recent view of north wall of St. Brigid’s Church. PHOTO BY CAROLYN RATCLIFFE
Readaloud!Irish American Writers & Artists salon regulars
John Kearns, Charles Hale, Honor Molloy and
Kevin McPartland. PHOTO BY PETER MCDERMOTT
SCHUMER'S IRISH PLAN:10,000 VISAS PER YEARNEWS,
Page 3
Nearly thereBy Peter McDermott
THE END is in sight.The long campaign to preserve
and reopenManhattan’s St. Brigid’s
Church will see its goal realizedin
2012, supporters have told the Irish
Echo.Local reports that the official un
-
veiling might be on Feb. 1, St.
Brigid’s Day, would appear, how-
ever, to be overly optimistic.“I’d say that May 1 is more real
-
istic,” said Ed Torres, the chairman
of the Committee to Save St.
Brigid’s.The church, which overlooks
Tomkins Square Park in the East
Village, was at the center of adis-
pute from the day in 2001 it was de-
clared unsafe by the Catholic
Archdiocese of New York until
2008, when it was dramatically
saved by an anonymous benefac-
tor’s gift of $20 million to the parish
and its school.In early 2005, after the parish
-
ioners’ campaign became more
broadly known, Irish groups and
individuals threw their support
behind the committee’s legal bat-
tle and kept preservation a live
issue with events like Bardsfor
St. Brigid’s. Prominent support-
ers included Peg Breen, the pres-
ident of the New York
Landmarks Conservancy, film
actor Matt Dillon and writer Peter
Quinn.The structure had been built by
and for Famine immigrants in 1848-
St. Brigid’s will reopen in 2012, say locals
By Peter McDermott
EMCEECharles Hale hadworried that some reg-
ulars might give the Irish American Writers &
Artists salon a miss on a wet Tuesday in Decem-
ber.But, he needn’t have. For they drifted in from
the night in their ones and twos and soon theCafé
Thalia at 95th and Broadway was near to full.
Other than four young adultsworking at laptops,
they were there to listen and a good number of
them to read, as well.Hale’s concern may have stemmed from the
fact that the salon has expanded after just half a
year from its first Tuesday of the month event to
a version further downtown on the third Thurs-
day. That debuted on Nov. 17
at the Cell on West 23rd Street, which is a rather
more flexible performance space than Café
Thalia. “They can sing, they can act, and they can
play music,” said the emcee.Hale, himself, is a dab hand at the piano, an-
other IAW&A member reported back about the
first night at the Cell. “Oh, I haven’t played in
years,” he said modestly.He got involved in the IAW&A after he saw
the organization’s president Peter Quinn being
interviewed by Patricia O’Reilly on “Out of Ire-
land” about its signature event, the annual pre-
sentation of the Eugene O’Neill Lifetime
Achievement Award. Continued on page 6
No. 2The USA’s most widely read Irish-American newspaper
PRICE: $1.75PERIODICAL
Est. 1928JANUARY 11-17, 2012
IrishEchoIrishEchoThe
Celebrating83 years1928-2011
Vol. 9
BByy RRaayy OO''HHaannlloonn
rroohhaannlloonn@@iirriisshheecchhoo..ccoomm
THE BARRY GATE is now crowned
and open. A dream of the Ancient Order of
Hibernians came to partial fruition
on Friday of last week when Wex-
ford-born born American Revolu-
tionary War hero, Commodore John
Barry, was honored by an arch em-
blazoned in gold letters with Barry's
name over the Naval Academy's
main pedestrian gate in Annapolis,
Maryland. The workers from Signcraft of
Annapolis installed the arch at 11:35
a.m. eastern time on Friday, Jan. 6,
according to an AOH statement."A delighted group of Hibernians
(LAOH and AOH) and members of
the Friendly Sons of Saint Patrick
from Philadelphia were in atten-
dance and participated. Those pre-
sent took an informal but democratic
vote to recognize the gate as the
Barry Gate. Without objection, the
motion passed," the statement said.
With a sheet over the gate for a
few minutes, a group held an infor-
mal unveiling while John E. McIner-
ney, the National Co-Chairman and
Public Relations Director of the Barry
Memorial Project, gave a speech in
front of the gate."This is indeed a great day for the
Irish American community and the
United States Naval Academy," de-
clared McInerney. "For a long while we have been
saying - 'Let's meet at Barry Gate.' Fi-
nally, we are here today actually
meeting at Barry Gate."
"For 175 years the Hibernians
honored the memory of Commodore
John Barry," McInerney pointed out.
"Today, Barry's life, patriotism,
heroism and great naval victories are
a model and inspiration for our fu-
ture commissioned officers of the
Navy and Marine Corps. "We accomplished phase one of
the Barry Project with the new Barry
Gate," said Jack O'Brien, National
Co-Chairman and Organizer of the
Barry Project. "Now we have to raise the money
to erect the Barry Memorial and
Plaza. The total cost will be around
$200,000," he said. According to a previous re-
lease from the AOH, over 95 per-
cent of pedestrians passing in and
out of the Naval Academy's
grounds will pass through Barry
Gate. Efforts to honor Commodore
Barry, officially declared as first flag
officer of the United States Navy by
President George W Bush, origi-
nated with the AOH's District of Co-
lumbia State Board. The first
proposal was submitted on August
29, 2008 and the U.S. Naval Acade-
my's Memorials Oversight Commit-
tee gave final approval in January
2011.It is the hope of Naval Academy
officials that Barry Gate will be a
popular designated meeting place
for midshipmen.
WAHLBERG CAN RELATE
TO ‘CONTRABAND’ ROLEArts, Page 18
MUSEUM HONORS
ARCHITECT ROCHENews, Page 9
By Ray O'Hanlon
MARK your calendar!
The new Irish American Heritage Museum will cele-
brate the grand opening of its new, year-round facility
at 370 Broadway in downtown Albany, starting at 10:45
a.m. on Tuesday, Jan. 17.
Albany Mayor Jerry Jennings and representatives of
the New York State government and the Irish govern-
ment will cut the "green ribbon" to open the long
awaited facility.
Roman Catholic Diocese of Albany Bishop Howard J.
Hubbard will perfect the invocation. Siena College pres-
ident and museum trustee Fr. Kevin J. Mullen, will per-
fect the benediction. An evening reception will honor
the American Irish Legislators Society for its long-time
support of the museum.
And that's just for starters
"For 26 years, the goal has been to have a facilit
y
where we could more fully realize our commitment to
education and to share our message that one's heritag
e
is of great importance in shaping who we are," said the
chairman of the museum's board of trustees, Ed Collins.
The new museum occupies a 3,000-square-foot,
ground-level easily handicapped accessible spac
e in
the historic Meginniss Building, dating from the late
19th century.It was established in 1986 b
y the New York State
Legislature. Prior to moving to Albany, it had been a
summer-seasonal operation located near the Quill Cen-
ter in East Durham in the Catskills.
Irish heritage to shine amid the Albany skyline.
The arch over Barry Gate.
JOHN E. MCINERNEY
Albany opening
Gate openBarry Gate unveiled at U.S. Naval Academy ceremony
