recommend.com | edu.recommend 1
WORTH INTERNATIONAL MEDIA GROUP
MEDIA KIT 2016Helping Travel Agents Sell Travelrecommend.com/edu.recommend.com
recommend.com | edu.recommend2
recommend brandRecommend
is distributed to over 48,500 travel agents and tour operators throughout the U.S. and Canada, making it the highest print direct-request publication in the industry.
Recommend offers high retention and pass along rate due to the nature of its engaging, timely, and useful content, with an average 2.7 total readers per copy and a total readership of over 130,400.
Mission❱ Recommend helps travel agents sell travel by providing in-depth destination and travel product content; the ideal editorial environment for all travel suppliers.❱ For over 45 years, we have stayed true to the focus, catering directly to the travel agent professional.❱ Recommend has created successful media, marketing, and educational programs for leading hotels, airlines, cruise lines and destinations across the globe.
RECOMMEND MAGAZINEthe highest direct-request circulation of any travel trade
EDU.RECOMMENDtravel agent education training portal
RECOMMEND.COMan online hub for travel agents
RECOMMEND NEWSLETTERSweekly + spotlight newsletters sent to 30,000 opt-in travel agents
CUSTOM PUBLISHINGcomprehensive travel planners and educational inserts
31,087President/Owner/Director
20,563Home-based Travel Agents
17,301Frontline Travel Agents
*Sources: June 2015 VAC/Recommend Reader Survey
recommend.com | edu.recommend 3
the market + recommendRecommend is the leader in helping travel agents sell travel.
Recommend is the premier publication for travel agents and their clients: informative and value added.”
Recommend magazine – an all time travel industry favorite.”
Recommend is a must-have in the travel business!”
I use Recommend as a reference guide. I have it at my desk, available at all times. I especially enjoy the feature articles – from the hotels to the travel destinations.”
❱ Agents find Recommend to be the most helpful when selling travel, 52% over competition.❱ Recommend also has an unduplicated reach of 33% over competitive titles.❱ 90% of agents turn to recommend as inspiration in helping serve clients.
❱ Travel agent employment is projected to grow by 10% by 2020 – about as fast as the average for all occupations❱ In 2012, travel agencies were responsible for selling:
$86billion
what agents are saying about recommend...
in air travel (64% of the market)
in cruises (64% of the market)
$9billionin tour packages (66% of the market)
* Source: 2014 Bureau of Labor Statistics
“
$15billion
“ “ “
*Sources: June 2015 VAC/Recommend Reader Survey
recommend.com | edu.recommend4
booking habits
*Publishers Own Data
reco
mm
end.
com
helping travel agents sell travel
january 2016
Onsite/Onboard Reviews
AmaSerenaEgyptJapan
Universal Orlando
helping travel agents sell travel
reco
mm
end.
com
helping travel agents sell travel
National Parks Celebrating 100 Years
Increase your destination knowledge, sell more effectively and earn rewards.
2016 Delta Air Lines Caribbean, Mexico & Latin America Guide
94-3 COVERS.indd 3 12/18/15 8:00 AM
helping travel agents sell travelmarch 2015
reco
mm
end.
comhelping travel agents sell traveljune 2015
Romance Travel Forum: Industry Leaders
Give You the 4-1-1 on this Lucrative Market
Destination Weddings &
Honeymoons
3 COVER.indd 3 5/26/15 8:48 AM
Destinations Booked Domestic
Total U.S. 98%
Florida 87%
Las Vegas 78%
Hawaii 77%
Alaska 73%
California 71%
Niche Markets Booked
Beach Vacations 81%
Family/Multigenerational Travel 46%
Honeymoons 63%
Destination Weddings 43%
Group Travel 43%
Luxury Travel 53%
Casino/Gaming Travel 49%
Cruise
Cruise 92%
Large Ship 90%
Luxury 52%
River Cruises 61%
Small Ship 56%
Transportation
Air (coach) 90%
Air (business/first class) 69%
Car Rental 84%
Escorted Tours 76%
F.I.T. Tours 72%
Rail Travel 62%
Destinations Booked International
Caribbean 92%
Bermuda 32%
Mexico 84%
South America 49%
Central America 51%
Australia/New Zealand 47%
Asia 65%
South Pacific (not including Australia/New Zealand)
32%
Europe 87%
Scandinavia 35%
South Africa 28%
Africa (not including South Africa)
25%
Middle East (not including Israel and UAE)
16%
Israel 20%
Canada 61%
Facilities
Hotels/Resorts 89%
All-Inclusive Resorts 89%
Attractions/Theme Parks 65%
Casino Hotels 63%
Condo/Vacation Rentals/Villas 40%
Golf Resorts 21%
Spa/Wellness Resorts 26%
Travel Booked
Leisure 96%
Business 50%
recommend.com | edu.recommend 5
digital portfolio
recommend.comThe main online portal for travel agents, featuring
content from Recommend’s print edition, exclusive web-only content, travel planner guides, travel
agent offers, FAMs, and more.
advertising opportunitiesROS: 728x90, 300x250, 300x90, in banner video roll, peel back, homepage takeover, pushdown,
interstitials and other rich media.
email blasts + newslettersrecommend weekly (every wednesday)A weekly newsletter sent to over 30,000 opt-in travel agents, covering worldwide travel content written by the editors of Recommend.
recommend spotlightA monthly newsletter, covering region/product specific content written by our editors. Spotlights Include: ❱ Caribbean/Mexico/Latin America/ ❱ Cruise
advertising opportunities❱ Feature stories: (featured on recommend.com, 400 words or less) range from agent incentives to destination and travel product information with a link to advertiser’s website ❱ Banners: 300x250, 300x90 ❱ Takeover
email blasts + re-blastsRecommend email blasts utilize a targeted, opt-in list of over 30,000 travel agents to deliver email messages with high-response rates and excellent conversions. Geo-targeting and behavioral segmenting are available. Re-blasts can be sent to agents who demonstrated interest via opens of original email blasts.
custom email newsletterRecommend can create, design and send a custom edition newsletter to our opt-in list of subscribers. Newsletters will feature up to three (3) custom content pieces based on client’s initiatives. Teaser content from the newsletter will link to full content articles on Recommend’s website.
recommend.com | edu.recommend6
education programsRecommend’s education portal delivers the ultimate agent education experience. Our unique and engaging content allows agents to dive into destinations and become brand champions. Recommend helps suppliers engage travel agents, build trusted relationships and increase bookings.
edu.recommend.com is the current source of destination education for well over 42,000 travel agents in the United States and Canada. The website’s contemporary design offers a simple handling that makes edu.recommend.com the first choice for travel professionals everywhere.
The core of every program:❱ Online education course and specialist exams developed
and written by Recommend’s expert team of editors❱ Multimedia-ready course materials (movies, slideshows, audio tracks, flash animation and more may be featured)❱ Promoted in Recommend’s education center marketing❱ Full color specialist certificate awarded to agents upon completion❱ Specialist graduate lists are available for download at any
time via custom supplier dashboard
Education Program Add-onsRecommend offers cutting-edge technology, booking monitoring systems and more in order to build a robust educational program and increase agent participation:❱ Print editions of specialist courses inserted in Recommend magazine❱ Accreditation: Continuing education credits from The Travel Institute and the Association of Canadian Travel Agencies ❱ Global specialist finder application (widget application for supplier website)❱ Rewards programs utilizing Recommend’s Agent Transaction Monitor (ATM) ❱ Webinars: An interactive multimedia event, moderated by Recommend and hosted by experts chosen (or approved) by the
supplier sponsor❱ Extended online promotional campaigns for increased annual exposure
Recommend’s Agent Transaction Monitor (ATM) Recommend offers a web-based ATM where travel agent graduates of any course can record their bookings. The benefits of our ATM include:❱ Graduates will be motivated to book more travel to the
destination by the prospect of gifts or other incentives. ❱ All bookings recorded in the portal can be monitored and
downloaded at any time via the Sponsorship Dashboard, creating a tangible tool for assessing ROI of the program.
Interactive Mapping: Allows agents to dive into the destinations they’re studying. Interactive mapping through Google Maps is built into each course, including access to Google Street View.
Device Compatibility: Any screen, any time. edu.recommend.com is built to adapt to the latest devices. Responsive design adjusts to smart phones, tablets, laptops, and desktops for optimized viewing.
Streamlined Control: Newly designed interactive icons keep smart course views, lesson tracking, bookings, and rewards in full view.
recommend.com | edu.recommend 7
strategic marketing services
lead generation opportunities
custom researchRecommend’s online surveys allows for interaction with travel agents and insight into their booking habits and opinions. Recommend works with advertisers to coordinate and create the survey questions and provides a full report of the findings, along with a database of the participating agents.
readership sweepstakesRecommend creates and administers an online sweepstakes in which suppliers provide agents with an opportunity to receive rewards. The contact information of each qualified agent is captured and supplied to the sponsoring brand at the close of the sweepstakes. A readership sweepstakes with a powerful incentive presents a prime opportunity to build brand equity and generate important sales leads.
webinarsA Recommend webinar or webinar series provides an educational and engaging sales training tool for industry professionals. Every webinar is archived and available for review up to one year after the date of the live event. Recommend provides a full database of contact information for each webinars’ attendees.
travel planners Turnkey publishing travel/product planners provide in-depth information on destinations and suppliers, and the services they provide. From editorial content and design, Recommend ensures that the information conveys the desired message to travel agents, including what suppliers offer that sets them apart from their competition. Recommend writes, designs and produces the travel planner that appears in the magazine. Additionally, suppliers receive reprints of the insert as a travel agent-targeted collateral piece to distribute at trade shows and travel agent events.
experience. reliability.dedication.Built on the backbone of our renowned proprietary brands, Recommend and Prevue, Worth International has the editorial, design and production expertise to deliver best-in-class travel solutions to meet all your custom media and marketing needs.
Our custom clients include airlines, hotels and some of the world’s most desirable destinations. These industry leaders have trusted us to deliver their messaging with attention-getting print and digital solutions that connect with their audience.
Beyond our native advertising opportunities, such as travel planners and custom newsletters. Recommends’ media and marketing team can assist in elevating your brand messaging. We can develop, design, and produce custom marketing collateral, including magazine inserts, outserts, booklets, brochures, websites, white papers, rich media, and more.
www.sarasotafl .org 2013 | The Offi cial Sarasota County Visitors Guide 1
LONGBOAT KEY | SARASOTA | LIDO KEY | SIESTA KEY | VENICE CASEY KEY | MANASOTA KEY | ENGLEWOOD | NORTH PORT
VISITSARASOTA.ORG
BEAUTY AND THE BEACH A WHITE (SAND)
WEDDING
IT’S ASHORE THING
Offi cial Visitors Guide of Sarasota County
SARASOTA
68-1_v2_100413.indd 1 12/3/13 10:56 AM
72 BC-FC 1.indd 1 12/21/15 10:19 AM
SA INT LUCI A
A Supplement to
TRAVEL AGENT SPECIALIST PROGRAM
36-1 Cover.indd 1 11/18/15 10:55 AM
recommend.com | edu.recommend8
MONTH January February March*Home Based Travel Agent Show
April May*Romance Travel Forum
June
Theme & Special Section
Value Travel Special Section: Delta Air Lines Caribbean, Mexico & Latin America Guide
Luxury & SpaTravel
Special Section: Delta Air Lines Europe, Middle East & Africa GuideSpecial Focus: All-Inclusives for Family
The Culinary Issue
Special Focus: All-Inclusive Stays
Destination Weddings & Honeymoons
North America National Parks“Celebrating 100 Years” Canada(onsite)
Golf Escapes:*Arizona*California*Florida
Alaska (onsite)Hawaii
What’s New in VegasCulinary Hotel Packages
Mountain VacationsWhat’s New in Orlando
Destination Weddings & Honeymoons
Cruise River Cruising Top Cruise Lines for High-End Clients
Cruise Lines Fit for Families
Food & Wine at SeaRiver Cruising
What’s New on the Big Ships
Destination Weddings & Honeymoons
Mexico Special Section: Delta Air Lines Caribbean, Mexico & Latin America Guide
Spa Escapes All-Inclusive News for Fami-lies
Mexico’s Food Scene
All-Inclusive Destination Weddings & Honeymoons
Caribbean, Bahamas, Bermuda
Special Section: Delta Air Lines Caribbean, Mexico & Latin America Guide
Intimate Escapes
All-Inclusive News for Families
Hotels with a Culinary Twist
All-Inclusive Destination Weddings & Honeymoons
Latin America Special Section: Delta Air Lines Caribbean, Mexico & Latin America Guide
Upscale Getaways: Hotels & Tours
Destinations Ideal for Families
Culinary-Focused Travel
What’s New in Latin America
Honeymoons
Europe Value TravelManchester & Northern England (onsite)
New High-End Stays
Special Section: Delta Air Lines Europe, Middle East & Africa Guide
Culinary Tours/ Hotels
New Hotels in Europe
Honeymoons
Asia/South Pacific
Value TravelJapan(onsite)
High-End Tours Escorted Tours Culinary Tours New Hotels in Asia
Honeymoons
Africa/Middle East
Value TravelEgypt(onsite)
High-EndCamps in Kenya & Beyond
Special Section: Delta Air Lines Europe, Middle East & Africa Guide
Culinary-Focused Stays
New Tours & Hotels/ Camps in Southern Africa
Honeymoons
Space deadline
11/25/15 1/5/16 2/5/16 3/4/16 4/3/16 5/16
Material deadline
12/9/15 1/14/16 2/16/16 3/11/16 4/10/16 5/12/16
editorial calendar
recommend.com | edu.recommend 9
MONTH July August September October *Home Based Travel Agent Show
NovemberAd Study Issue*USTOA Marketplace
December
Theme & Special Section
Active & Experiential TravelSpecial Focus: Rail Travel
Romance TravelSpecial Focus: All-Inclusive
Family Travel Luxury and Spa Travel
Hot Destinationsand Tours Travel Special Focus: USTOA Tour Operator Intel
What’s New in Travel for 2017 Special Focus: Readers’ Choice Awards: Best of 2016
North America Active Stays in US & CanadaRail Travel
Off-the-Beaten Path Spots for Romance
Tour-Led Family Vacations
New High-End StaysLas Vegas
Hot Destinationsand Tours
What’s New in Travel for 2017
Cruise Expedition Cruising
River Cruising, including river cruising on America’s riverways
What’s New for Families on the Big Ships
Spa Stays Hot Destinations and Tours (IncludingRiver Cruising)
What’s New in Travel for 2017
Mexico Get Off-the-Beaten Path
All-Inclusives Made for Romance
What’s New in Mexico for Multigenerational Family Travel
High-EndAll-Inclusive Stays
Hot Destinations and Tours
What’s New in Travel for 2017
Caribbean, Bahamas, Bermuda
Active & Experiential Vacations
All-Inclusives Made for Ro-mance
Villas & Condos for Multigenerational Family Travel
High-End All-Inclusive Stays
Hot Destinations and Tours
What’s New in Travel for 2017
Latin America Active & Experiential Vacations
Intimate Spots Family-Focused Tours
Eco Spa Stays Hot Destinations and Tours
What’s New in Travel for 2017
Europe Active & Experiential Vacations Rail Travel
Millennial Couples in Europe
Heritage Tours Villa Stays Hot Destinations and Tours
What’s New in Travel for 2017
Asia/South Pacific
Active & Experiential Vacations Rail Travel in India
Intimate Spots Family-Focused Tours
Exotic Stays Hot Destinations and Tours
What’s New in Travel for 2017
Africa/Middle East
Active & Experiential Vacations
Made for Romance
Family Safaris Exotic Stays Hot Destinations and Tours
What’s New in Travel for 2017
Space deadline
6/5/16 7/7/16 8/5/16 9/7/16 10/6/16 11/4/16
Material deadline
6/12/16 7/11/16 8/12/16 9/14/16 10/13/16 11/11/16
editorial calendar
recommend.com | edu.recommend10
January February March April May June
Recommend Weekly
6, 13, 20, 27 3, 10, 17, 24 2, 9, 16, 23, 30 6, 13, 20, 27 4, 11, 18, 25 1, 8, 15, 22, 29
Cruise 14 11 10 7 5 9
Caribbean, Mexico & Latin America
21 18 17 21 12 16
Florida 28 25 24 28 19 23
July August September October November December
Recommend Weekly
6, 13, 20, 27 3, 10, 17, 24, 31 7, 14, 21, 28 5, 12, 19, 26 2, 9, 16, 30 7, 14, 21, 28
Cruise 14 11 8 6 3 8
Caribbean, Mexico & Latin America
21 18 15 13 10 15
Florida 28 25 22 20 17 22
JANUARy: Pre- and Post-Cruise Stays – 1/6
FEBRUARy: Luxury/Spa – 2/24
MARCH: Family – 3/23
APRIL: Culinary – 4/20
MAy: All-Inclusive Stays – 5/25
JUNE: Weddings/Honeymoons – 6/15
JULy: Active/Experiential – 7/20
AUGUST: All-Inclusives – 8/17
SEPTEMBER: Family – 9/14
OCTOBER: Luxury/Spa – 10/19
NOvEMBER: Spotlight on Hot Destinations – 11/16
DECEMBER: What’s New for 2017 – 12/14
email newsletter schedule
newsletter space & materials deadlines
15 days prior to launch
recommend.com | edu.recommend 11
rate cardPrint (net)
1X 3X 6X 9X 12X
Full page 4/C $14,280 $13,957 $13,638 $13,315 $13,005
Spread 4/C $23,787 $23,269 $22,750 $22,232 $21,722
1/2 P spread 4/C $15,432 $15,066 $14,709 $14,344 $13,987
2/3 P 4/C $12,682 $12,414 $12,138 $11,870 $11,594
1/2 P 4/C $9,316 $9,095 $8,870 $8,649 $8,424
1/3 P 4/C $7,722 $7,544 $7,374 $7,195 $7,017
1/4 P 4/C $6,133 $6,005 $5,874 $5,746 $5,623
1/6 P 4/C $5,062 $4,964 $4,875 $4,777 $4,675
Digital (net)
Website (recommend.com, edu.recommend.com
Monthly flat rate (net)
728x90 banner (ROS) $3,000
300x250 (ROS) $3,000
300x90 banner (ROS) $2,000
In-banner Video roll (ROS) $3,000
Peel back (ROS) $3,000
Homepage Takeover (exclusive, no rotation) $9,000
Pushdown banner (ROS) $4,000
Interstitial (ROS) $3,200
Filmstrip banner (ROS) $4,500
Homepage takeover: (2) 728x90, (2) 300x250, (1) 300x250 Video Roll, background image Due to the organic natue of this position to Recommend’s website design, Recommend retains final approval on any creative execution.
Newsletter Takeover: (1) 728x90 banner, (2) featured stories, (2) 300x250 banners, (2) 300x90 buttons
Webinar: Supplied deck $12,000
Creative production: Recommend’s creative team can develop and produce any purchased advertising. Please contact your Sales Representative for production rates.
Premium Print Positions (net)
6 P Cover Wrap $57,630
4 P Cover Wrap $46,108
IFC 4/C $15,423 $14,960 $14,493 $14,059 $13,575
IBC 4/C $15,423 $14,960 $14,493 $14,059 $13,575
BC 4/C $15,708 $15,236 $14,765 $14,327 $13,825
OPP TOC – 4/C $15,139 $14,684 $14,229 $13,800 $13,315
Newsletters (Recommend Weekly + Spotlight)
Flat rate per drop (net)
728x90/300x250 banner $1,500
300x90 banner $1,000
Feature story advertorial $1,750
Weekly or Spotlight Takeover $9,000
Email marketing to 30k planners Flat rate per drop (net)
Dedicated email blast $3,500
Re-blast to opens $1,000
Custom newsletter $9,000
(weekly 7 days)
recommend.com | edu.recommend12
Page size
Full-page bleed: 8-3/8" x 11-1/8" deep. Bleeds 1/8" on all sides. Full-page trim size: 8-1/8" x 10-7/8" deep. Live area: 7"x 10". Keep live matter at least 3/8" from trim.
Material SpecificationsHigh-resolution PDF (X1A) preferred.
Sending Digital adsPreferred Method: Via FTP SiteUse Fetch or compatible FTP software to upload PDFs. E-mail [email protected] when upload is complete.Address: ftp.recommend.com or 12.170.6.160Directory: inboxName: publicPassword: wicc59
1/2-Page SPReaD
Bleed: 16-1/2" x 5-1/2" TRim: 16-1/4" x 5-3/8"
Live aRea anD non-BLeeD aD Size:
15-1/8" x 4-7/8"
CenTeReD LefT To RighT fLuSh To ToP
Trim: 16-1/4" wiDe Live: 15-1/8" wiDe AD 1/8" BLeeD
Two Page SPReaD BLeeD(BLeeDS aLL SiDeS)
Bleed: 16-1/2" x 11-1/8"
TRim: 16-1/4" x 10-7/8"
Live aRea anD non-BLeeD aD Size: 15-1/8" x 10"
Recommended: Via E-mailAttach only high-resolution PDFs to e-mails. You must include a low-resolution PDF proof. E-mail files to [email protected].
Note: If you send any file(s) via e-mail
and do not receive an acknowledgment, please contact us.
Software and Materials Not AcceptedNative files are not acceptable. You are responsible for converting the ad to a high-resolution PDF (X1A).Note: If you send any file(s) via e-mail and do not receive an acknowledgment, please contact us.
Agency Commissions15% of gross billing to recognized agencies. If payment is 90 days delinquent from billing date, the agency will forfeit its commission. Any agency whose payment is not received within 30 days of billing date will be charged
a penalty of 1.5% interest per month.
CancellationsAll cancellations must be submitted in writing before closing date and are subject to the contractual terms (available from publisher).
Frequency RateIf advertiser fails to fulfill space contracted for multiple months, the frequency rate will be short-rated to the frequency rate earned.
Ad AlterationsAll change requests must be in writing, or via fax, and submitted prior to material deadline. No verbal corrections will be accepted. A fax or PDF of the ad with changes will be sent to advertiser or agency for approval, and a fax or e-mail approval must follow or the ad will run as originally submitted. A $50 minimum charge applies for any minor type or art correction. Extensive corrections/alterations are available by quote.
print specs + ad sizes
1/2-Page hoRizonTaL BLeeD
TRim: 8-1/8" x 5-3/8"
Bleed: 8-3/8" x 5-1/2" (Bleeds 1/8" foot, face & gutter)
CenTeReD L-R fLuSh To ToP
1/2-Page hoRizonTaL non-BLeeD 7-1/8" x 4-7/8" Live aRea:
7-1/8" x 4-7/8"
fuLL Page
TRim: 8-1/8" x 10-7/8"
Bleed: 8-3/8" x 11-1/8" (Bleeds 1/8" all sides)
2/3-Page veRTiCaL
Live aRea anD
non-BLeeD aD Size: 7" x 10"
4-5/8" x 10"
1/3-Page veRTiCaL
1/4-Page hoRizonTaL
2-1/
4" x
10"
4-5/8"x 4-7/8"
3-1/2"x
4-7/8"
7-1/8" x 2-1/2"
1/3-PageSquaRe
1/4-PageveRTiCaL
1/2-Page veRTiCaL BLeeD
TRim: 5-1/8" x 8"
Bleed: 5-1/4"x 8-1/8" (Bleeds 1/8" face & foot)
fLuSh To LefT& ToP
1/2-Page veRTiCaL
non-BLeeD
1/6-Page veRTiCaL
4-5/8"x 7-1/2"
2-1/
4"
x 4-
7/8"
Live aRea:4-5/8"
x 7-1/2"
recommend.com | edu.recommend 13
electronic ad specs
Recommend.comBanner ads & expanding banners: 728x90, 300x250, 300x90. Expanding banner ads: 160x600 to 700x600, 728x90 to 728x600, 300x250 to 600x700. File formats: GIF, JPEG, Flash. Third party served ads: Provide image tag and click through tag. File size: 50K max. Animation: Limited to one loop not to exceed 15 seconds. Requirements: URL location for click through. Deadline: 10 days prior to launch.
In-Banner Video (user initiated):File Formats: MP4/H.264, WebM, VP8. Acceptable formatsrequiring conversion: WMV, MOV. Video Length: 3:00 Min.Max. File Size: 200KB Max. Video Guidelines: Minimum 24fps.Dimensions: May vary, displayed on player dimensions.Player Dimensions: 300x250 in Pixels. Link Requirements: Clickthrough URL. Optional: Third Party Click Tags and ImpressionURLs. Deadline: 10 days prior to launch.Homepage takeover: File formats: TIFF, JPEG. Minimum file size: 2000px(w),1,500px(h), maximum file size: 2500px(w),1,600px(h).Resolution: 100 DPI minimum, 300 DPI maximum. Maximum size: 2 MB weight. Deadline: 10 days prior to launch
Recommend Weekly & Recommend Spotlights Banner ads: 300x250, 300x90. File formats: GIF, JPEG. Third party served ads: Provide image tag and click through tag. File size: 50K max. Animation: GIFS accepted. Note: First frame should display intended message, older email browsers including Outlook, only render the first frame and will not run through entire animation timeline. Requirements: URL location for click-throughs. Deadline: 10 days prior to issue.
Feature stories requirements: Maximum 40-character title and 400-word story (subject to editing for style) or a topic and supporting information. One image not to exceed 650x275 pixels (JPEG or GIF accepted, maximum file size 60K). Deadline: 10 days prior to issue.
Recommend email blasts Material specifications: HTML file with click through URL(s) with in line CSS controls (tables only no DIVS) or JPEG (entire image will be clickable) no larger than 700x1000 and not exceeding 80k. Requirements: Subject line (what should appear in the subject line of the email). All images should have ALT, height and width parameters. The following are not allowed: CSS shorthand, JavaScript, Flash & no background images. Deadline: 10 days prior to launch.
Rich Media options(Worth International will finalize all rich media units pending client supplied assets. Production and setup fees are included in unit cost.)Pushdown Banner - Client Supplied Assets: 970x66 pixels (max file size 40K) expands to 970x418 pixels banner (max file size 300K). Optional: Include video within expanded banner image. 720x406 video preview image (max file size 50K). Video - FLV or MP4 format. Two clickable areas available within expanded banner. Deadline: 15 days prior to launch
Peel back: File formats: GIF, JPEG or PNG (no animated images). Third Party Served Ads: Not accepted. File Size: Small peel – 150x150 pixels, Large peel – 500x 500 pixels. Deadline: 10 days prior to launch. Requirements: URL location for click-throughs. Restrictions: Cannot use ad tracking software, customer must provide specialized tracking URL with tracking extensions. Visible Area: Peel over only displays half of a square graphic which cuts in a triangular shape from top left corner to bottom right corner. Deadline: 10 days prior to launch
Filmstrip Banner (ROS) - Client Supplied Assets: 300x600 pixels ad space includes company logo (123x40 pixels, max file size 40K), main banner (280x460 pixels, max file size 50K), and thumbnails (60x60 pixels). Unit features up to four main banners and thumbnails. (1) Main banner can show video (613x460 expanded video poster image. FLV/MP4 video). Additional components include links to social media feeds, two clickable areas within ad space, and footer text (40 characters). Deadline: 15 days prior to launch
Interstitial Ad Banners - Sizes: 640x480, 500x500. File formats: GIF, JPEG, Flash. Third party served ads: Provide third party and click through tag. File size: 50K image; 100K Flash. Animation: Limited to one loop not to exceed 10 seconds. Requirements: URL location for click through. Deadline: 10 days prior to launch.
recommend.com | edu.recommend14
Pick-up subject to geographic and other restrictions.©2015 Enterprise Rent-A-Car. G02307 11/15 JHPick-up subject to geographic and other restrictions.
11/15 JH
Exceedingexpectations
comes standard.When you choose Enterprise for your clients’ rental needs, we ensure they are completely satis� ed
during their rental experience. For nearly 60 years, Enterprise has been known for great rates, convenient locations and award-winning customer service. And with more than 7,000 neighborhood
and airport locations throughout North America and Europe, we’re always nearby.
For more information, visit enterprise.com/ta.
Enterprise was selected “Best Rental Car Company” in Recommend’s
19th Annual Readers’ Choice Awards.
Enterprise was selected “Best Rental Enterprise was selected “Best Rental Car Company” in Recommend’sCar Company” in Recommend’s
reco
mm
end.
comhelping travel agents sell traveldecember 2015
onboard reviews
Anthem of the SeasNorwegian Escape
2015READERS’ CHOICE
AWARDS
SAINT LUCIA36-Page Pull-Out
Travel Agent Specialist Program
New in 2016Tour, Hotel, Air & Cruise
Options Expand Worldwide
72-1 COVERS.indd 1 11/18/15 11:41 AM
Terence MurphyAssociate Publisher305-828-0123 ext. 120305-826-6950 [email protected]
Monique AgaliotisRegional Sales DirectorNortheast USA, EasternCanada, Europe917-244-7000305-826-6950 [email protected]
Brenda GoodwinRegional Sales DirectorCaribbean & Latin America305-828-0123 ext. 160305-826-6950 [email protected]
Lisa Marie CostaWest Coast Sales Director949.244.4760305-826-6950 [email protected]
Margarita AlvarezMexico (Cancun + Riviera Maya)(52) 998 845 5195 [email protected]
Alan RockHawaii [email protected]
Laurel HermanGroup Publisher/Editorial Director305-828-0123 ext. 121305-826-6950 [email protected]
sales contacts
1. The Beaches of Fort Myers & Sanibel1-800-237-6444
2. Boggy Creek Airboat Rides 407-344-9550
3. Bonnet House Museum & Gardens 954-563-5393
4. Bradenton/Anna Maria/Longboat Key, Florida941-729-9177
5. Charlotte Harbor and the Gulf Islands, Florida 1-800-652-6090
6. City of Gainesville 352-393-8540
7. Dixie County TDC 352-498-1403
8. Everglades Holiday Park 954-434-8111
9. FCO/FDEP 850-245-2099
10. Flagler Museum 561-655-2833
11. Flamingo Gardens 954-473-2955
12. The Florida Keys & Key West 1-800-FLA-KEYS
13. Florida’s Suwannee River Valley 877-746-4778
14. Florida State Parks 850-245-2157
15. Garrett Realty Services, Inc. 1-800-537-5387
16. Gilchrist County Tourist Development Council 352-463-3467
17. Greater Miami and Beaches 305-539-3000
18. Gumbo Limbo Nature Center 561-544-8605
19. Hernando County Tourism Bureau 1-800-601-4580
20. Highlands County Visitor & Convention Bureau 1-800-545-6021
21. HistoryMiami 305-375-1492
22. Hollywood Beach, Florida 954-924-2980
23. Key West Tropical Forest & Botanical Garden305-296-1504
24. Levy County Visitors Bureau 352-486-3396
25. Madison County Tourist Development Council 850-973-2788
26. Martin County O� ce of Tourism and Marketing 1-877-585-0085
27. The Mennello Museum of American Art 407-246-4278
28. Mexico Beach, Florida 1-888-723-2546
29. Miami Seaquarium 305-361-5705
30. Morikami Museum & Japanese Gardens561-495-0233
31. Naples Marco Island Everglades, Florida’s Paradise Coast 1-800-688-3600
32. Natural North Florida 1-877-955-2199
33. Navarre Beach/Historic Milton 850-939-8666
34. New Smyrna Beach Area Visitors Center1-800-214-6871
35. Ocala/Marion County Visitors and Convention Bureau 352-438-2800
36. Old Fenimore Mill Condos 352-543-9803
37. Pasco County Tourism 1-800-842-1873
38. Putnam County Chamber of Commerce386-328-1503
39. Sebastian River Area Chamber of Commerce & Visitors Center 772-589-5969
40. St. Augustine | Ponte Vedra – Florida’s Historic Coast 1-800-397-5660
41. St. Lucie County 772-462-1539
42. Taylor County Chamber of Commerce1-866-584-5366
43. Visit Citrus 1-800-587-6667
44. Visit Gainesville 352-374-5260
45. Visit Jacksonville 904-421-9160
46. Visit Pensacola 1-800-874-1234
47. Visit Sarasota County 1-855-788-7014
48. West Volusia Florida Tourism Bureau 1-800-749-4350
® Sweepstakes!
DISCOVER FLORIDA & WIN!
To learn more about our travel partners, visit undiscovered� orida.com
ADVERTISEMENT
1
®
Visit undiscovered� orida.com for a chance to WIN a $200 American Express gift card
and learn more about our travel partners
Enter the
UNDISCOVERED FLORIDA TRAVEL PARTNERS:
RECC_UF Ad.indd 16 10/15/15 1:42 PM
reco
mm
end.
com
reco
mm
end.
com
helping travel agents sell travel
november 2015
Hot Destinations, Cruises & Tours
Patagonia
onsite/onboard reviews
AmaWaterwaysCanada
ManchesterVietnam
+ Cuba & Culinary Travel in Mexico
30-3 COVER.indd 3 10/21/15 1:45 PM
helping travel agents sell travelmarch 2015
reco
mm
end.
comhelping travel agents sell travelapril 2015
culinary journeysaround the world
What’s New in Las Vegas + MexicoCruises With a Theme
onsite/onboard reviewsCelestyal CruisesStanton South BeachGrand Lucayan, BahamasSwitzerland Peru
THE WORLD’S LEADING RIVER CRUISE LINE...BY FAR®
� Viking Longship Aquavit Terrace® � Viking Longship Freya in Melk � Viking Longship Restaurant
CST: #2052644-40
� The only river cruise line with NO NCFs
� New award-winning Viking Longships®
� Inclusive fares—best value in river cruising
� Largest fl eet providing the most availability
� Over $1,600 commission per Viking Longship booking
� Most awarded river cruise line
� Only river cruise line to guarantee award-winning service
� Cultural enrichment with exclusive access
2016 Cruises at 2015 Prices—Expires April 30, 2015.Call 1-800-707-5680 or visit vikingrivercruises.com/agents.
LEADING THE WAYVIKING IS
IN MORE WAYS THAN ONE
44-1 COVERS.indd 1 3/24/15 8:22 AM