The Yo* Magazine, a subdivision of The Jambar, spotlights society and celebrates what it means to be a young adult in the city of Youngstown. Through the voice of college students, the magazine offers everything the audience everything they need to stay inspired, understand and appreciate the unique challenges of living in our region. The pages of the Yo* Magazine are filled with compelling profiles of exceptional members of the community, local music acts, theatre, celebrity natives’ memoirs of the city and some of the best photography of Youngstown. Our goal is to prove the diversity of the city is worth celebrating. Every street, person and building has a story to tell.

Our Mission

General Focus and ReadershipThe Yo* Magazine is published twice a year, at the end of each fall and spring semester. Our readers look to the Yo* Magazine for a place to find more in-depth, edgier features that they would normally not find in the student newspaper. They look for new and fresh social events in the city as well as new musicians to listen to and theatre events to attend.

Our style is bold, our style is edgy, and our style is a statement. The purpose of the Yo* is to go beyond the column inches of The Jambar. Our voice is that of a young adult audience that is in the stage just before a full-time career looking to keep having fun until there is no choice but to grow up. Even then, we still want to try to reach out to the full-time job audience and let them know it’s OK to work and play, too.

Our circulation is that of The Jambar, approximately 5,500. Our readers include men and women, ages 18-25. We have a regional readership, but the majority of these readers are based in the Youngstown State University community.

Copies of the Yo* Magazine are distributed on Youngstown State University’s campus on the Thursday of the last day of classes in each semester. This coincides with the graduation issue of The Jambar. Our hope is that every student will pick up both publications for keepsake.

[The Yo* Magazine]Gd

Youngstown’s regional culture magazine for loving life and living

KINGS of theRING

*the survival issue, spring 2009

Local wrestlers fight to survive inside the ropes

VexFest sends shockwaves through city*

Urban artwork*

Local artist draws on Youngstown experience*

E-mail: theyomagazine@gmail.com Phone: 330-941-1991 Web site: Pending

The Jambar staff is contractually involved in the publication of the magazine, however we do accept and encourage work from photographers, editors writers and designers. We consider all queries. A query should include a thorough story outline that showcases your article proposal and highlights each point of the story. The query should also discuss how the article will benefit the Yo* Magazine, the readership and the relevance of the story.

Send your query letters electronically to theyomagazine@gmail.com. Please send your letter as an attachment. Allow a week for a response from the Editor-in-Chief of the Yo* Magazine about your query.

Accepted stories for the Yo* Magazine must be at least 700 words in length to allow for the editing process as well as room for design. Stories are encouraged to exceed this amount.

You must also submit ideas for art with your stories. If your story is accepted, you must make arrangements with a photographer from the Yo* Magazine to take pictures, or take it upon yourself to get art or design ideas for your story. If photos or art is unfit to print, you will be asked to retake photos.

Submission Guidelines for the Yo* Magazine

GeographyYoungstown-Warren-Boardman, Ohio / Select Pennsylvania metropolitan areas.Northeast Ohio and select Western Pennsylvania.

Areas of InterestThe readership consumes local music and visiting musicians, local fine and performing arts and entertainment, bargain fashion, and its interested in relationships, travel, health/fitness, managing budgets (getting more for their money), social issues, political issues, and unique angles on regional culture.

For AdvertisersThe Yo* offers the chance to reach one of the hardest audiences to communicate with: those between 18-25. The group, while often willing to spend their cash, must be reached where they live and how they live. The Yo* is their home.

The Yo* Magazine offers potential to connect with even more members of the target audience that’s thetoughest to reach.

Full-page ad....................$500Half-page ad...................$300One-quarter page ad........$200One-eigth page ad...........$150

Contact Information:

Chelsea Pflugh Editor-in-Chief The Jambar and The Yo* Magazine 330-941-1991

Brian Cetina Design Editor, The Jambar Intern, The Yo* Magazine 330-941-1807

Jonathon Favie Sales Manager The Jambar and The Yo* Magazine 330-941-1990

[get plugged in]

FULL PAGE AD for The Yo* Magazine