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Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams:...

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Pomp NL General information Title Subtitle Contents Main topics Published by Publisher Account management Readership Year Published Editorial Pomp NL Trade magazine with a vision for the future. Pump NL informs middle management staff in the industry and (semi-) government about everything in the field of fluids and vacuum technology. The editorial staff cover topics from a technology angle, the current state of affairs, and informs about standards and regulations in both national and international fields. Innovation in pump technology is the main subject, broken down in branches and applied techniques. Also, the editors report on components and additional equipment, maintenance technology, education and financial business news. - (waste) water - food & beverage - (petro) chemistry Eisma Industriemedia bv Informaticaweg 3, 7007 CP Doetinchem Rens Sturrus Miranda Hissink Vincent Hermans T +31 (0) 882 944 837 T +31 (0) 882 944 837 E [email protected] E [email protected] 5,500 based on subscriptions and controlled circulation 16 6 x per year Eisma Industriemedia bv Advertising rates Additional Leaflets, attachments, answer cards, sticker Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 pagina’s A4 3.050 2.600 3 pagina’s A4 3.650 3.930 4 pagina’s A4 4.350 4.730 Double antwer cards: on request Stickers: on request Full colour 1x 3x 6x 12x 2/1 page 4892 4693 4399 4146 1/1 page 3214 3065 2895 2735 1/2 page 2472 2365 2236 2117 1/4 page 2029 1973 1865 1725 1/8 page 1813 1726 1628 All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months. Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card. Front Cover advertising rate 1/1 Full colour + 35% Cover 2 and 3 advertising rate + 15% Cover 4 advertising rate + 25% Preferred position advertising rate + 15% Bleed: advertising rate + 5%
Transcript
Page 1: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Pomp NL General information

TitleSubtitle

Contents

Main topics

Published by

Publisher

Account management

Readership

YearPublishedEditorial

Pomp NLTrade magazine with a vision for the future.

Pump NL informs middle management staff in the industry and (semi-) government abouteverything in the field of fluids and vacuumtechnology. The editorial staff cover topics from a technology angle, the current state of affairs, and informs about standards andregulations in both national and internationalfields. Innovation in pump technology is themain subject, broken down in branches andapplied techniques. Also, the editors report on components and additional equipment, maintenance technology, education andfinancial business news.

- (waste) water- food & beverage- (petro) chemistry

Eisma Industriemedia bvInformaticaweg 3, 7007 CP DoetinchemRens Sturrus

Miranda Hissink Vincent HermansT +31 (0) 882 944 837 T +31 (0) 882 944 837 E [email protected] E [email protected]

5,500 based on subscriptions and controlledcirculation166 x per yearEisma Industriemedia bv

Advertising rates

Additional

Leaflets, attachments, answer cards, sticker

Media kitDate: 1 January 2019

Rates up to 20 grams:attachement leaflet

1 pagina A4 not possible 2.1802 pagina’s A4 3.050 2.6003 pagina’s A4 3.650 3.9304 pagina’s A4 4.350 4.730Double antwer cards: on requestStickers: on request

Full colour 1x 3x 6x 12x

2/1 page 4892 4693 4399 4146

1/1 page 3214 3065 2895 2735

1/2 page 2472 2365 2236 2117

1/4 page 2029 1973 1865 1725

1/8 page 1813 1726 1628

All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per

placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months.

Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card.

Front Cover advertising rate 1/1 Full colour + 35%Cover 2 and 3 advertising rate + 15%Cover 4 advertising rate + 25%Preferred position advertising rate + 15%Bleed: advertising rate + 5%

Page 2: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Digital advertising material

PDF• Certified PDF• Enter all fonts

Quark Xpress of InDesign• All (Macintosh) fonts, illustrations and images to be included

Adobe Illustrator• Font styles to be converted to font countours• *.ai, *.eps

Adobe Photoshop• Flattened (not in layers)• *.tiff, *.eps, *.jpg, *.psd• No multi channel or duo tone images

Other (without format)• Tekst uitsluitend in Word, afbeeldingen separaat bijvoegen

Sizing

Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder

nummer 2615. Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum

uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend.

No. Publicationdate Deadline Themes Expositions

1 8 February 2019 14 January 2019 Intelligent Pumpsystems water Aqua Nederland, 19 t/m 21 Marchtreatment Vakbeurs en Rioleringsdagen, 19 t/m 21 March

2 22 March 2019 1 March 2019 Service and Maintenance Maintenance Antwerpen, 27 en 28 MarchHannover Messe, 1 t/m 5 AprilMaintenance Next, 9 t/m 11 April

3 28 May 2019 30 April 2019 (Petro) Chemistry

4 3 September 2019 7 August 2019 Pumps and Valves Pumps & Valves, 2 en 3 Oct.

5 15 October 2019 19 September 2019 Food & Beverage Brau Beviale, 12 t/m 14 Oct. Europort Rotterdam, 5 t/m 8 Nov.

6 26 November 2019 1 November 2018 Drives for pumps

Media kitDate: 1 January 2019

All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per

placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months.

Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card.

Supply of digital advertising material

• Per e-mail up to 10 mb to [email protected].• From 10 mb via the free server www.wetransfer.com.• Refer to title, issue number and publishing date.

Supply leaflets

Number equal to circulation + 4% spoilsFinishing to be packed handy in boxesDeadline 3 weeks before publishing at the latest

Supply to: Veldhuis Media to the attention of Theo NitrauwKanaaldijk OZ 3 8102 HL RAALTECiting: sender, title and issue of the publication

Schedule of publication 2019

Size Portrait(w x h in mm) Landscape (w x h in mm)

1/1 page 191 x 265 -1/2 page 94 x 265 191 x 1301/4 page 94 x 130 191 x 631/8 page 94 x 63 191 x 29

Print area 191 x 265Page size 230 x 300 Bleed: 3 mm trim all around

Color modus CMYKResolution 300 dpi

Page 3: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

www.pompnl.nl

Leaderboard

Rectangle

Logolink

Leaderboard

Logolink

Rectangle

Media kitDate: 1 January 2019

All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per

placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months.

Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card.

A leaderboard is shown directly below the header and has a highattention value because of location and size.The banner is included in a carousel with max. 4 other banners.

Specifications• 728 x 90 pixels, up to 49 kbRate € 772,- per six months or € 1,350,- per year

A logolink is a short, clickable text in combination with a logo,leading to a website

Specificatons• Headline up to 30 characters plus logo (60 x 30 pixels)• Text line up to 35 characters (including spaces and punctuation

marks)Rate• € 412,- per six months or € 772,- per year

Technical requirements of the banners• File formats: .jpg, .gif, animated .gif, Html5 Self Contained.• Html Code • Javascript Code

Delivery address: [email protected]. website or newsletter, period and URL

Supply specifications

A rectangle is a remarkably large ad format that is alwayspositioned on the right-hand side of the website, above the ‘fold”. The format is ideal for communicating different types of messagesincluding videos.

Specifications• 336 x 280 pixels, Max. 49 Kb /300 x 250 pixels (mobile)

Rate• € 950,- per half a year• € 1.650,- per year

Page 4: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Full banner

Advertorial

VacanciesYour vacancy announced in an advertorial plus a month on oursite. Rate € 300,- per issue.

More information

Advertorial

Full banner

Blockbuster

Blockbuster

This ad format is a prominent imaga across the full width of thepage. The blockbuster is at the top of the newsletter and limitedto one advertiser per mailing.

Specifications• 550 x 150 pixels, max. 80 Kb

Rate€ 350,- per issue

Media kitDate: 1 January 2019

All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per

placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months.

Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card.

Digital Newsletter

An advertorial is a textual ad with an image, with the option to click through to the advertiser’s website. The advertorial in a newsletter is placed between the editorial content and can’t be missed by the reader. The basic layout of the advertorial consists of an image on the left or right of the text.

Specifications• Image: 600 x 400 pixels• File size: max. 99 Kb• Header, body, pay-off 400 characters incl. spaces URL the advertorial links to• Supported formats (material): jpg., gif or .png.

Rate € 250,- per issue

A full banner is a horizontal advertising format, that covers nearlythe entire width of the page

Specifications• 468 x 60 pixels, maximum 40 Kb

Rate € 175,- per issue

Technical requirements for the banners• File formats: .jpg, .gif, animated .gif• Html Code • Citing newsletter and URL of the landing page

Banners or advertorials for placement in newsletters may bemailed to : [email protected] with a cc to Miranda Hissink, [email protected]

Supply specifications

For more information contact any of the following persons for more information:

Miranda Hissink Vincent HermansAccount manager Account manager Ph. 088-2944837 Ph. 088-2944740

M 06-55689962E [email protected] E [email protected]

Mailing date digital newsletter

Weekly on Tuesday to over 3.000 newsletter readers

Page 5: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Special Newsletter pompnl.nl Special Newsletter

Media kitDate: 1 January 2019

All orders and deliveries are subject to our general terms, as deposited with the Chamber of Commerce in Leeuwarden under number 2615. Rates are per

placement in Euro, bases on full colour placement, excluding 21% VAT. Contract period: 12 months.

Date of entry: date of first placement only. Changes may be subject to conditions. Nog rights can be derived from the information on this card.

A special newsletter “partner mailing” is a special e-newsletter which can be sent out to our subscribers. The advertisement position is above editorial messages. The editors select the editorial messages, and the advertiser delivers his advertisement. This message is sent exclusively to the address database from Pomp NL, thus ensuring a high click rate on the advertisement.

Advertising in the special partner mailing has several advantages: - extra large advertisement space to highlight your products/ company profile- suitable for special offers/ announcements- a large number of readers - direct response - more traffic to your website

Once a month, we can send this special newsletter to the e-newsletter subscribers of :- Pomp NL- Recycling International - Recycling Magazine Benelux- Aandrijftechniek- Bulk- TTM.nl- Warehouse Totaal- Metaal Magazine

SpecificationsAvailable upon request

Pricing€ 1.730,- per mailing (Pomp NL)

Page 6: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Product spotlight

Tariefkaart 2019

Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder

nummer 2615. Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum

uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend

Branded content

Branded Content Pomp NL

Product Spotlight

Client Case

Client Case

Product Spotlight

Branded content is content that is paid or produced by theadvertiser. It is designed to build brand awareness and caninclude video, article, blog/column, or other elements that bringvalue to the consumer. The content is designed to be similar tothe editorial content. The message is conveyed subtly so thatthe reader will not experience this as promotional material. The key is to grab the attention of our customers, your target group, and to drive real engagement through this smart content.

In Client Case is a technique, method of work or activity centralthat has proven to be more effective, so that the project withfewer problems and unforeseen complications less could becarried out. In client case is the supplier in question orproducer via his customer with its product, service or machine depicted.

Package on the homepage of pompnl.nl with a click-thru to a page on the website. an announcement on the Pomp.nl newsletter 2/1 page in magazine Pomp NLOther options available upon request.

Specifications• text 1000 words• 3 a 4 photos (JPG / 1 Mb min.)

Rate € 2.575,- (magazine, website, newsletter)

Innovative and other special products deserve to be in our“spotlight” section. The unique selling points of the product are presented attractively to the target group in a comprehensibleway. This is a highly suitable medium for new product launches.

Package pompnl.nl homepage with a click-thru to a page on thewebsite. an announcement on the pompnl.nl newsletter

Specifications• text: 500 words• 3 images up to 300 pixels wide

Rate € 375,- per month

Page 7: Media kit - Adverteren bij Eisma · Media kit Date: 1 January 2019 Rates up to 20 grams: attachement leaflet 1 pagina A4 not possible 2.180 2 paginas A4 3.050 2.600 3 paginas A4 3.650

Tariefkaart 2019

Op alle orders en leveringen zijn onze algemene leveringsvoorwaarden van toepassing, zoals gedeponeerd bij de Kamer van Koophandel te Leeuwarden onder

nummer 2615. Prijzen zijn per plaatsing in Euro, gebaseerd op plaatsing in full colour, exclusief 21% BTW. Contractperiode:12 maanden, ingangsdatum

uitsluitend datum eerste plaatsing. Wijzigingen onder voorbehoud. Aan deze tariefkaart kunnen geen rechten worden ontleend

Branded Content Pomp NL Expertblog

Video

Video

Expertblog

Video

With an expert blog/column you can communicate personallywith the customer. By bloggin as a director, consultant, manager or employee, your expertise about a specific area is highlighted.

Your personal story creates a more accessible branding based on experiences, thoughts, visions or tips, or by addressing a practical problem that metal companies encounter. You can also suggest a subject for discussion to inform or convince (potential) customers. Publishing a new blog on a regular basis will boost publicity and help to build a committed audience.

Pomp NL offers a platform – online and in the magazine – whereexperts in the field of business, technology can share their views

And expertice. Topics/areas of interest: business, market, innovation, technology.

Package pompnl.nl homepage with a click-thru to a page on the website. an announcement in the newsletter of pompnl.nlSpecifications• 500 words, including an introduction of up to 40 words and sub-header• images: 1 photo of the expert and two relevant photos of thediscussion topic in expert blog.

RateTo publish your blog € 250,- per monthFreelance costs writing the blog starts from € 400,-.

1 x block on the expert’s section on the homepage (one of the three) 1 x on the weekly newsletter 1 page editorial in the magazine

€ 2.500,-

It’s hard to imagine why online video would be missing from yourcommunication mix because telling stories in this format has never been more accessible and is increasingly preferred by users of digital platforms. At Eisma, we can create the video for uou as we have years of expercience in making a wide range of videos. We take care of the sciript, film, editing, voice-over and subtitling– all-in close consultation with you.

Package 1,5 minutes displayed on the homepage of pompnl.nl on therectangle banner an announcement in our weekly newsletter

Specifications Availeble upon

Rate Publication on our website € 425,- per month format frame video € 100,- Production of all aspect of the video starts from

€ 1.560,-.


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