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MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s...

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The WOW effect of printing Textile – Interior – Decorative – Out of Home – Industrial & 3D MEDIA KIT 2017
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Page 1: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

The WOW effect of printingTextile – Interior – Decorative – Out of Home – Industrial & 3D

MEDIA KIT 2017

Page 2: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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MEDIA KIT 2017

SPECIALISTS FOR OVER HALF A CENTURY

WIDE was born in the 50sas “Serigrafia” and then became “Serigrafia & Comunicazione Esterna”. Today it is a bimonthly publication on the specialized printing market, its applications (Textile, Interior Decoration, Product Decoration, Out-of-Home & Digital Out-of-Home, Industrial Printing and 3D) and its technologies(digital, screen printing, pad printing)

URBANDECOR

GADGETS

KEYBOARDS

CONTAINERS

MERCHANDISING

CURVEDGLASS

BADGES& PLATES

CASES

BILLBOARDS

BUILDINGCOVERING

POSTER

CARWRAPPING

SOFTSIGNAGE

FASHION

FASHIONACCESSORIZES

FURNITURE

ELECTRONICS

CERAMICS

AUTOMOTIVE

LIGHTS &FURNITURE

HOME

CORPORATE HOSPITALITY

POINTOF SALES

GLASS

3D

PRODUCTDECORATION

OOH & DOOHOut & DigitalOut Of Home

INDUSTRIALPRINTING

& 3D

INTERIORDECORATION

TEXTILE

Page 3: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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WIDE THE CORE OF SPECIAL PRInTIng

THE REAdERSWIDE speaks to the community of specialist, screen and digital printing producers and users. It proposes technological and strategic contents on applications and in-depth analyses on each of its five areas of interest: Textile, Out of Home, Interior Decoration, Product Decoration, Industrial Printing & 3D

THE AdVERTISERSWIDE brings to readers the voice of printing technology, machinery, media and material producers and of printers who wish to illustrate their production opportunities

THE TARgETEd SECTORS• Printing companies in the fields of Textile, Out of Home, Interior

Decoration, Product Decoration, Industrial Printing that use digital, serigraphic and pad printing

• Advertising and communication agencies• Architecture, planning and design studios

Page 4: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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MEDIA KIT 2017

WIdE EDITORIAL pLAN 2017

WIDE’s editorial plan includes the publication of 5 printed issues. The contents will develop the informative and educational programme that the publication outlined in mid 2016, when its restyling was announced, thanks to new resources and synergisms born within Stratego Group. Every issue will feature:

• Technological and business news and reports of events and exhibitions.

• 5 in-depth analyses dedicated to one of the areas WIDE uses to describe the market: Textile, Out of Home, Interior Decoration, Product Decoration, Industrial & 3D. Every section will analyse the market, present successful case histories, and interview opinion leaders.

• A special feature, 16 pages on average, dedicated to the analysis of one particular area.

• Tech In-Depth, a feature where national and international industry experts turn inside out a technological topic in an educational way.

#32 February-March 2017 Textile

#33 April-May 2017 Product Decoration

#34 June-July 2017 Interior Decoration

#35 September-October 2017 Out of Home

#36 November-December 2017 Industrial Printing & 3D

IssuEs anD sPEcIal fEaTurEs

Page 5: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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RATES & FORMATs

special position Back cover + 50% i Front and inside cover, inside back cover, first right hand page, page facing index +25%

All advertising appears both online and on paper

full page

2.000 e240x320 mm

aDvErTIsIng

aDvErTOrIal

1/2 page

1.250 eart box170x110 mmbleed240x130 mm

1/2 page

1.250 eart box110x245 mmbleed105x320 mm

1/4 page

600 ebleed45x320 mm

1/4 page

600 ebleed240x50 mm

1/3 page

850 eart box170x80 mmbleed240x110 mm

Box

450 eart box90x90 mm

The prestige of WIDE’s contents goes alongside companies’ communications to present a success story, enhance an achievement, tell a strategic change. WIDE staff’s professionalism guarantees the best result in editing texts, choosing images and layout.news

1.250 emax 250 words + 1 photo

Half Page

1.600 emax 350 words + 2 photos

full Page

3.000 emax 500 words + 2/3 photos

Double Page

5.500 emax 1000 words + 4/5 photos

Page 6: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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MEDIA KIT 2017

POWER spONsOR

Power Sponsors associate their brand for a whole year to one of the 5 areas of interest: Textile, Out of Home, Interior Decoration, Product Decoration or Industrial Printing, and they benefit of the following exclusive opportunities:

• Their logo on the front cover

• Their logo on the image of the sponsored area of interest

• Inside page with all the Power Sponsors’ logos

• Advertising or advertorial (1 page in each issue)

• One interview a year

• Highlighted featured news with the “News from Power Sponsors”

• Discounts to publish Case Histories

• Presence on Stampamedia portal

POWEr sPOnsOr 9500 €

Magazine size– 240x320 mm

Print – offset, four colour printing. On demand hexachrome, varnishing and other enrichment

ADV file – PDF in high resolution (min 300 dpi), CMYK (no RGB – no ICC profiles)

Image bleed – 5 mm for each side

Paper – matte gr. 115/mq

Distribution – 4.000 copies

TEcHnIcal DaTa

Page 7: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

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WIDE A mIx OF mEdIA FOR yOuR COmmunICATIOn

MagaZInE

Advertising

Inserts

Advertorials

Personalised mailing

Targeted distributionat exhibition and events

OnlInE

Newsletter

DEM

MarkETIng acTIvITIEs

Use of database

Events organisation

Video shooting

Page 8: MEDIA KIT - StrategoGroup · 2017. 2. 24. · 4 MEDIA KIT 2017 WIdE EDITORIAL pLAN 2017 WIDE’s editorial plan includes the publication of 5 printed issues.The contents will develop

WIDE and Stratego Group’s network

Synergies that give added value to your communication

EVENTS

PUBLISHING

a network company by

CONTACTS & INFORMATION

Claudio SanfilippoRancati Advertising

[email protected]. +39 02 70300088

Deborah FerrariStratego Group

[email protected]. +39 389 9004599

Mauro TironiStratego Group

[email protected] Ph. +39 02 49534500


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