Media Pack 2009Media Pack 2009
Daily Express
“The Daily Express's front page emblem is The Crusader, and we truly are a crusading newspaper. We crusade on the issues that affect our readers and the wider public, such as inheritance tax; more than 350,000 of our readers signed a petition calling for its abolition. The Daily Express believes in traditional values: decency, politeness, personal responsibility and honesty. We are a progressive newspaper, we believe there is a great future for the Daily Express and we are investing in that belief. ”
Peter Hill, Editor
The Daily Express Heritage
1900 2009
Daily Express = Crusading Newspaper
Downmarket
Upmarket
Mid-market readership by age and social classes
Source: NRS Jan 09- June 09
Daily Express Circulation and Readership
725,284
ABC: April 09- September 09/ NRS Jan - June 09
Cover Price: 40pCover Price: 40p
1,655,000
CirculationCirculation
ReadershipReadership
Solus National Daily Readership: 63%Solus National Daily Readership: 63%
Daily Express Reader Profile
49%51%
16% 16%18%
16%14%
20%
56%
52%
48%
5% 4%
13%
18% 19%
40%
58%
Male Female 15-24 25-34 35-44 45-54 55-64 65+ ABC1
Population Daily Express
Daily Express Readers are more upmarket compared
to all GB adults
NRS: Jan 09- June 09
Average Age: 59Average Age: 59
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: Mark Grove
0207 908 2766
£85.00£97.00
Holidays & Travel, Gardening, Postal BargainsExpress Money
FEATURES (MINIMUM 5 SCC’S)
£4,250£500.00
Back Page SolusExpress Money Front Page Earpiece
SPECIAL POSITIONS
£31,500
£128.00
Page
SCC
PAGEDISPLAY OTR COLOUR
£97.00£85.00£36.00£19.00£60.50
Firm DayRun of WeekNorth (Including Scotland)Scotland OnlySouth
(Page size – 35cm x 7 columns = 245cm)
SCCDISPLAY MONO
Advertising Rates
Source: NRS Jan-June 2009
59%5962%
ABC1 ProfileAverage AgeSolus Readership
Daily Express Profile
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: Mark Grove
0207 908 2766
£85.00£97.00
Holidays & Travel, Gardening, Postal BargainsExpress Money
FEATURES (MINIMUM 5 SCC’S)
£4,250£500.00
Back Page SolusExpress Money Front Page Earpiece
SPECIAL POSITIONS
£31,500
£128.00
Page
SCC
PAGEDISPLAY OTR COLOUR
£97.00£85.00£36.00£19.00£60.50
Firm DayRun of WeekNorth (Including Scotland)Scotland OnlySouth
(Page size – 35cm x 7 columns = 245cm)
SCCDISPLAY MONO
Advertising Rates
Source: NRS Jan-June 2009
59%5962%
ABC1 ProfileAverage AgeSolus Readership
Daily Express Profile
Daily Express Regular Features
Saturday Magazine, Gardening, Travel, Fashion, Motoring ,SportSATURDAY
Day & Night, Be Happy, Weekend, Property, SportFRIDAY
Day & Night, Express Yourself, City & Business, SportTHURSDAY
Day & Night, Your Money, Travel, City & Business, SportWEDNESDAY
Day & Night, Your Health, City & Business, SportTUESDAY
Day & Night, Express yourself, City & Business, SportMONDAY
Your Health: Tuesdays
§ Health news§ Medical advice by Dr
Rosemary Leonard§ Diet § Fitness§ Real life
BE HAPPY: Fridays
§ Shopping guide covering fashion, gadgets and decoration ideas
§ Morals & Manners-problem solving
City & Business: Monday-Thursday
§ City & Business news
§ FTSE updates
§ Share prices
§ Market Reports by David Shand
Edited by PETER CUNLIFFE
Travel: Wednesdays and Saturdays
§ Great selection of holiday ideas
§ City breaks§ Cheap deals§ Long haul flights§ Beach and family holidays§ Adventure holidays§ Cruises around the world
Edited by JANE MEMMLER
Dream Gardens: Saturdays
§ Gardening
§ Food growing tips
§ Seasonal gardening guide
With ALAN TITCHMARSH
“A combination of an essential TV guide, review and an inspirational
lifestyle supplement.”
Graham Bailey, Editor
Saturday Magazine Environment
§ Television focused interviews and articles
§ Film spread, soap box
§ Celebrity interviews
§ Shopping advice and fashion features
§ Beauty and lifestyle
§ Travel
§ Food
§ Property and interiors
§ Gardening
§ TV guide
Edited by GRAHAM BAILEY
Saturday Magazine Circulation and Readership
725,284
ABC: April 09- September 09/ NRS Jan 09- June 09
1,458,000
CirculationCirculation
ReadershipReadership
Solus Saturday Supplement: 69%Solus Saturday Supplement: 69%
Free with Daily ExpressFree with Daily Express
Saturday Magazine Reader Profile
49%51%
16% 16%18%
16%14%
20%
56%
49%51%
5% 5%
10%
18%21%
41%
58%
Male Female 15-24 25-34 35-44 45-54 55-64 65+ ABC1
Population Saturday Magazine
Saturday Magazine Readers are more upmarket compared to
all GB adults
NRS: Jan 09- June 09
Average Age: 59Average Age: 59
Special printing facilities i.e. fragrance & gummed cards on request. Minimum volume of inserts are 50,000
ADVERTISEMENT FEATURES£39,000On application
PageSponsorship Rates
£25.00£30.00£40.00£50.00 £40.00
Loose insert (sheet to 16 pages)Loose insert (16+ pages)Bound-inPost-itTips On (+page cost)
INSERTS
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: James Dallow
0208 612 7015
£35,000£32,500
Outside Back CoverInside Back/Front Cover
SPECIAL POSITIONS
£30,000Run of Magazine
PAGEDISPLAY COLOUR
Advertising Rates
Source: NRS Jan-June 2009
58%59
ABC1 ProfileAverage Age
Saturday Magazine Profile
Special printing facilities i.e. fragrance & gummed cards on request. Minimum volume of inserts are 50,000
ADVERTISEMENT FEATURES£39,000On application
PageSponsorship Rates
£25.00£30.00£40.00£50.00 £40.00
Loose insert (sheet to 16 pages)Loose insert (16+ pages)Bound-inPost-itTips On (+page cost)
INSERTS
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: James Dallow
0208 612 7015
£35,000£32,500
Outside Back CoverInside Back/Front Cover
SPECIAL POSITIONS
£30,000Run of Magazine
PAGEDISPLAY COLOUR
Advertising Rates
Source: NRS Jan-June 2009
58%59
ABC1 ProfileAverage Age
Saturday Magazine Profile
Sunday Express
Sunday Express Circulation and Readership
637,071
ABC: April 09- September 09/ NRS Jan 09- June 09
Cover Price: Cover Price: ££1.301.30
1,618,000
CirculationCirculation
ReadershipReadership
Solus National Sunday Readership: 55%Solus National Sunday Readership: 55%
Sunday Express Reader Profile
49%51%
16% 16%18%
16%14%
20%
56%
49%51%
10%8%
16%18%
35%
59%
14%
Male Female 15-24 25-34 35-44 45-54 55-64 65+ ABC1
Population Sunday Express
Sunday Express Readers are more upmarket than the
average GB adult
NRS: Jan 09- June 09
Average Age: 55Average Age: 55
(other special positions and North/South copy splits to 10% surcharges)
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: Mark Grove
0207 098 2766
£4,250£9,800£7,000£500.00
Back Page Solus (15cm x 2 columns)Front page strip Finance (7cm x 7 columns)Front page strip ‘Your Money’ (7cm x 7 columns)Express Money front Page Earpiece (3cm x 1 column)
SPECIAL POSITIONS
£166.00£105.00
Firm DayTwo Week Option(Page Size – 35cm x 7 Columns = 245cm)
DISPLAY OTR COLOUR
£116.00£85.00£36.00£19.00£60.50
Firm DayRun of WeekNorth (Including Scotland)Scotland OnlySouth(Page size – 35cm x 7 columns = 245cm)
SCCDISPLAY MONO
Advertising Rates
Source: NRS Jan-June 2009
59%5556%
ABC1 ProfileAverage AgeSolus Readership
Sunday Express Profile
(other special positions and North/South copy splits to 10% surcharges)
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: Mark Grove
0207 098 2766
£4,250£9,800£7,000£500.00
Back Page Solus (15cm x 2 columns)Front page strip Finance (7cm x 7 columns)Front page strip ‘Your Money’ (7cm x 7 columns)Express Money front Page Earpiece (3cm x 1 column)
SPECIAL POSITIONS
£166.00£105.00
Firm DayTwo Week Option(Page Size – 35cm x 7 Columns = 245cm)
DISPLAY OTR COLOUR
£116.00£85.00£36.00£19.00£60.50
Firm DayRun of WeekNorth (Including Scotland)Scotland OnlySouth(Page size – 35cm x 7 columns = 245cm)
SCCDISPLAY MONO
Advertising Rates
Source: NRS Jan-June 2009
59%5556%
ABC1 ProfileAverage AgeSolus Readership
Sunday Express Profile
Sunday Express Regular Features
Football, Racing, Rugby, Tennis, Comments from our chief sport correspondent Jim Holden, Inside stories from Harry Harris
SPORT
Property in the UK, Overseas property, House of the week by Paul ValePROPERTY
Weather, Motoring, The Cool Zone- Fun Facts and Things To Do, Selection of Puzzles and Crosswords, Birdman with Stuart Winter
SUNDAY AFTERNOON
Latest Travel Information, Holiday Hotspots, Travel TipsTRAVEL
Lifestyle and Fashion, Films, Music, Theatre, Opera and Dance, Books, TV and Radio
REVIEW
Business News, Personal Finance, Enterprise, Markets Rates and Share Prices
FINANCIAL
Sunday Express: Financial
§ 12 page supplement covering:
§ Business news§ Personal Finance§ Enterprise§ Market rates and share prices
§ Edited by TRACEY BOLES
Sunday Express: Review
§ Supplement containing:
§ Lifestyle and fashion§ Films§ Music§ Theatre, Opera and Dance§ Books§ TV and radio
Sunday Express: Property
§ Property in the UK§ Overseas property§ House of the Week by Paul
Vale
§ Edited by JANE SLADE
“S Magazine is a mid-market glossy magazine aimed at women. It is realistic for the reader with the aim of being aspirational yet affordable, fun not frumpy”
Louise Robinson, Editor
S Magazine Environment
§ Glossy magazine
§ Luxury and aspiration
§ Celebrity interviews
§ Modern life, parenting
§ Health and beauty pages
§ Fashion focus, latest trends, shopping advice
§ Food and wine - recipes and recommendations
§ Homes & interiors
§ Gardening
Edited by LOUISE ROBINSON
S Magazine Circulation and Readership
637,071
ABC: April 09- September 09/ NRS Jan 09- June 09
1,251,000
CirculationCirculation
ReadershipReadership
Solus Sunday Supplement: 60%Solus Sunday Supplement: 60%
Free with Sunday ExpressFree with Sunday Express
S Magazine Reader Profile
49%51%
16% 16%18%
16%14%
20%
56%
46%
54%
6% 7%
17%20%
37%
62%
14%
Male Female 15-24 25-34 35-44 45-54 55-64 65+ ABC1
Population S Magazine
S Magazine Readers are more upmarket compared to all GB
adults
NRS: Jan 09- June 09
Average Age: 57Average Age: 57
Special printing facilities i.e. fragrance & gummed cards on request. Minimum volume of inserts are 50,000
ADVERTISEMENT FEATURES£35,750On application
PageSponsorship Rates
£25.00£30.00£40.00£50.00 £40.00
Loose insert (sheet to 16 pages)Loose insert (16+ pages)Bound-inPost-itTips On (+page cost)
INSERTS
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: James Dallow
0208 612 7015
£33,000£30,000
Outside Back CoverInside Back/Front Cover
SPECIAL POSITIONS
£27,500Run of Magazine
PAGEDISPLAY COLOUR
Advertising Rates
Source: NRS Jan-June 2009
62%57
ABC1 ProfileAverage Age
S Magazine Profile
Special printing facilities i.e. fragrance & gummed cards on request. Minimum volume of inserts are 50,000
ADVERTISEMENT FEATURES£35,750On application
PageSponsorship Rates
£25.00£30.00£40.00£50.00 £40.00
Loose insert (sheet to 16 pages)Loose insert (16+ pages)Bound-inPost-itTips On (+page cost)
INSERTS
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: James Dallow
0208 612 7015
£33,000£30,000
Outside Back CoverInside Back/Front Cover
SPECIAL POSITIONS
£27,500Run of Magazine
PAGEDISPLAY COLOUR
Advertising Rates
Source: NRS Jan-June 2009
62%57
ABC1 ProfileAverage Age
S Magazine Profile
www.express.co.uk§ Up-to-date breaking news and information
§ Outstanding content provided internally and via external partners that attracts a high quality audience
UNIQUE VISITORS: 1,937,030PAGE VIEWS: 5,523,454
Source: Google Analytics, October 09Source: Google Analytics, October 09
N&SPortfolio
WORLD HEADQUARTESThe Northern & Shell BuildingNumber 10 Lower Thames StreetLondon EC3R 6ENTelephone: 0208 612 7000+44 (0)208 612 7000 (outside UK)
ADVERTISING CONTACTS:
HEAD OF TRADING: Melanie DanksADVERTISMENT CONTROLLER: Jane PutleyGROUP HEAD: Mark Grove
0207 098 2766