Media plan

Interpretive Media Plan for the USGS Upper Midwest Environmental Services Center

Created by:Cortney Adair, Christine Kuhn, Ryan Miller, Patrick Otero and Christopher Rada

Legend

Sand Prairie (0.10 Mile) Savanna Prairie (0.10 Mile)Oak Savanna (0.13 Mile)Floodplain Forest (0.15 Mile)Outdoor Classroom area/DockConnecting Trails

N

BLACK RIVERBACKWATER

DOCK/ OUTDOOR CLASSROOM

FLOODPLAIN FOREST

OAK SAVANNA

SAVANNA PRAIRIE

Image courtesy of USGS

USGS Upper Midwest Environmental Sciences Center Interpretive Plan USGS Upper Midwest Environmental Sciences Center Interpretive Plan32

Table of Contents Planning Triangle Mission and Goals

Audience

Resources

Themes

Conceptual Media Designs Environmental Interpretive Trails

Sand Prairie Signage

OverflowingwithLife

Fire! Fire! Fire!

Savanna Prairie Signage

AbundanceofLifeandBeauty

HumanRelianceonPlentifulPrairies

Oak Savanna Signage

OakSavannas,theLastStronghold

AnimalsoftheOakSavanna

Floodplain Forest Signage

IntheAirandDownBelow

LandStructureandProtection

OutdoorClassroom/DockSignage

TheWorldUnderwater

AWaterfullWorld!

Recommendations

Photography Credits

Introduction UniversityofWisconsin-StevensPointundergraduatestudentsCourtneyAdair,ChristineKuhn,RyanMiller,PatrickOtero,andChrisRadadevelopedthisplanasapartoftheirInterpretiveMediacourse.ThisplanisbeingdevelopedfortheUpperMidwestEnvironmentalServicesCenter,orUMESC,locatedinLacrosse,WI.TheUMESCisaresearchcenterfortheUnitedStatesGeologicSurvey,orUSGS.TheUMESCsiteislocatedonthebackwatersoftheMississippiRiver.Thesitehasavarietyofnaturalhabitats,includingprairies,riverbackwaters,anoaksavanna,andforests.Onthesite,thereisatrailsystemandanoutdoorlearningcenter.Thetrailsystemandoutdoorlearningcenterhavesomeinterpretivemediaonthem,butcanbedevelopedmuchfurther.ThisplanisbeingdevelopedtoupdatesomeexistinginterpretivemediaonthesiteandtodevelopnewmediatoenhancetheeducationalopportunitiesattheUMESC.


The Planning Triangle

Why?Mission

Who?Visitor

What?Resources

Interpretive Master Plan

Where?When?How?

Ourmediaplansarebasedoffofanorganizedtrianglethatasks3questionsthatwillunifyourconceptualplanforoursite:TheWhy?(ourmissionforthesite),theWho?(whoarethevisitors,whatdotheyhopetogain),andtheWhat?(thesiteanditsaspirations).Thesethreecomponentswillallowourteamtodevelopamediaplanthatwillstimulateourvisitor’semotionally,intellectuallyandbehaviorallytoactivelyengageintheexperiencethattheUpperMidwestEnvironmentalScienceCenterwantstoprovideforthepublic.WehopetocatalyzetheinvolvementofthevisitorusingtheUpperMidwestEnvironmentalCentercombinedwiththedevelopedmediaasachannelforrealizationthattheenvironmentisanintricatepartofthepublic’slife.

Planning Triangle continuedWhy? Mission: Weareusingthispartofthetriangletodiscovertheintentionsofourchosenorganization,andthereasonthatitexists.Questionssuchas:Whoarewe?(referringtoourteamandtheorganization),whatdowedo?,whodowedoitfor?,andwhydowedoit?,areallquestionsthatthissectionofthetrianglerepresent.MeetingwiththeUSGScenteranddiscoveringthequalitiesandcomponentsofthemwillhelpformthesequestions.

Who? Visitor:

Next,isthesectionforwhichthefacilityworkswith,thepublic.Understandingthevisitor’sneedsandwantswhenvisitingtheUMESCandwhattheyhopetoexperienceoraccomplishwillhelpthefacilitytogainaccesstohowwecanconformtotheiranticipatedoutcomes.Thevisitorisavitalcomponentinthetriangleaswellasforthewell-beingandstabilityforthefacility.

What? The Site:

TheUMESCisthemediumbywhichthevisitorcanmaketheiremotional,intellectualandbehavioralconnectionstotheirenvironment.Withtherightcomponentstoaidthemintheownpersonalenlightenmentwiththemselvesandtheirsurroundings,thevarioussitesatthefacilitywillfacilitatetheseconnectionswiththeuseofmediaandconnectedness.Wewillintegrateourownknowledgeintothesesitestoaccomplishthisgoal.

Thesethreecomponents,thewhy,whoandwhatwillformaconceptualplanthatwillhopefullybeusedattheenvironmentalcentertobestowtheknowledgeofthenaturalworldtothepublic,andstimulatemore people to act in regards to it.

Planning Triangle Photograph Citation:Gross, M. & Zimmerman, R. (2002). Interpretive Centers: The history, design and development of nature and visitor centers. Stevens Point, WI: UW-SP Foundation Press, Inc.


Mission and Goals U.S. Geological Survey (USGS) Mission TheUSGSservestheNationbyprovidingreliablescientificinformationtodescribeand understandtheEarth;minimizelossoflifeandpropertyfromnaturaldisasters;managewater, biological,energy,andmineralresources;andenhanceandprotectourqualityoflife

USGS Upper Midwest Environmental Science Center (UMESC) Mission Oursciencecommunicationphilosophyistobetterinformthelocalandregionalpublicof USGSscienceprograms,toprovidehands-onscienceopportunitiesforadiversityofyouth, andtoengagetheCenterasastrongpartnerinthecommunity

Purpose Thepurposeofthismediaprojectistocreateaseriesofvisualmediathatwillenhancethe educationalresourcesalreadyinplaceatthefacilities.TheUMESCalreadyhasinexistenceafront lobbyvisitorcenterarea,atrailsystem,OutdoorClassroom,andaseriesofpre-settoursforstudent andcivicgroups.OurmaingoalsaretoenhancethetrailsystemandOutdoorClassroombycreating aseriesofunifiedtrailsignsandtrailheadkiosksforeachecosystemthatthetrailpassesthroughas wellasbyimplementingmorehands-onactivitiesatthesesites.

Audience Thecurrentaudiencethatattendsthissiteincludesawidediversityofvisitors,fromKindergartento99yearolds,includingfamilies,politicians,andprofessionals.Peakvisitationisspringthroughfall.TheprimarysourceofinterestatthissiteislearningabouttheenvironmentandtheMississippiRiver.Theclienthasexpressedinterestintargetingteachers,students,andfamiliesfortheoutdoorclassroomandtrailnetworkalreadyestablishedontheproperty(Hines,2012).Thisfacilityusesavarietyofsciencetechniquestoconductandimplementresearchpracticestorestoreandprotectecosystemswhichwillultimatelyimprovehumanqualityoflife(UMESC,2012).

Asof2010thepopulationofLaCrosseCountywas114,638.Amajorityofthispopulation(62%)arefamilyhouseholdswithchildrenbeingunder18yearsold(30%).Theaveragefamilysizeisthree.Themajorityofthispopulation(32%)hasahighschooldegreeorhassomecollegeexperiencewithnodegree(22%).Thepopulationenrolledinschoolhasthehighestdensitiesincollegeorgraduatestudents(38%),elementarystudentsgrades1-8(35%),andhighschoolstudents(18%).Kindergartenandpreschoolarethelowestdemographic(4%)(2012,Census).

Asof2000thepopulationforthecityofLaCrossewas51,638,ofthistherewere10,787children.Thecitycensushadmanysimilaritieswiththecountycensuswhichincludedamajorityofthispopulationhavingahighschooldegree(32%)orsomecollegeexperiencewithoutattainingadegree(23%).SimilartothecountycensusthecityofLaCrossepopulationhasahighdegreeofcollegeorgraduatestudents(56%),elementarystudents(23%),andhighschoolstudents(13%).Asmallpercentageofthepopulation(16%)isunder18yearsold(2012,Census).

PotentialaudiencesincludecollegestudentsatthelocalUniversityofWisconsin-LaCrosseandhighschoolstudentsattheCentralHighSchoolwhichmakeupalargedemographicinthecountyandcityofLaCrosse(2012,Census).Thissitecouldprovidethesedemographicswithclassroomapplicationsaswellasdemonstratefuturejobpossibilitiesinthefieldofscienceandresearch.


ResourcesSite Resources - Natural

Sand Prairie Thissectionofsandprairiehabitatislocatedinfrontofthebuildingandincludes:awalkingtrail(0.10Mile),kiosk,andsomeplantidentificationsignage.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacementplantidentificationonthetrailandthereplacementofcurrentsignageonthekiosk.Thisareaistheprimarypointformanygroupsvisitingandcouldpotentiallybeusedasthestartingpointforatheme/puzzlethroughoutthetrails.

Savanna Prairie Thesectionofsavannaprairiehabitatislocatedbehindthemainbuildingandincludes:awalkingtrail(0.10Mile)andsomeexistingplantidentificationsignage.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacementplantidentificationonthetrail.Itwasindicatedthatthisareaneededsomeformofadditionalsignagetoencouragemovementthroughtheareaandpotentiallyatrailheader.

Oak Savanna Thesectionofoaksavannahabitatislocatedbehindthemainbuildingandincludes:awalkingtrail(0.13Mile)andsomeexistingplantidentificationsignage.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacementplantidentificationonthetrail.Itwasindicatedthatthisareaneededsomeformofadditionalsignagetoencouragemovementthroughtheareaandpotentiallyatrailheaderaswell.

Floodplain Forest Thesectionoffloodplainforesthabitatislocateddirectlybehindthemainbuildingandincludes:awalkingtrail(0.15Mile),kiosk,andsomeexistingplantsignage.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacementplantidentificationsignsonthetrailandkiosksignage replacement.

Backwater River Thesectionofbackwaterriverhabitatislocatedbehindthemainbuilding.IthasanOutdoorClassroomonalong,woodendock.TheOutdoorClassroomcontains:learningstationsconsistingofboxesfilledwitheducationalmaterialsandafloatingareautilizedinwatersamplingforeducationalpurposes.Theareasharesakioskwiththefloodplainforestarea.Thereissomeexistingsignageintheareaaroundthedock.Potentialneworreplacementinterpretivemediaforthisareawouldincludenewsignagefortheinsidelidoftheeducationalboxes,replacementofexistingsignagearoundthearea,andalso a kiosk signage replacement.

Site Resources - Main BuildingFoyer Displays Afoyerislocatedimmediatelyuponenteringthebuildingandcontainsmanydisplaysthatshowtheinteractionbetweenscientificresearchandunderstandingthenaturalworld.Thesedisplayscontainvastamountsofinterpretivemediainvaryingformsincluding,butnotlimitedto:posters,stickers,pamphlets,paintings,handouts,anddisplays.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacingcurrentsignageanddisplaysandnewsignage.

Amphibians/Reptiles Themainbuildingcontainsamphibiansandreptilesyearround,includingtheUpperMidwestEnvironmentalSciencesCentermascot.Nosignagewaspresentatthetimeofthevisit.Potentialneworreplacementinterpretivemediaforthisareawouldincludenewsignage.

Rearing Area Thisrearingareaisusedtoraiseandstorefreshwaterfish.ItcontainsmanynativefishtotheMidwest,fishagesvaryfromroeto17yearoldlakesturgeon.Primarysignageconsistsofwarningstovisitorsaboutconductandcontamination,alsofishidentificationsignage.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacingcurrentsignageandnewsignage.

Project Resources continued


Project Resources continuedInvasive and Exotic Species Area Thisarea,sealedofffromtherestofthewatersupply,isusedforexperimentsandtestingoninvasiveandexoticspecies.Theareacontainscarpandotherinvasivespecies.Primarysignageconsistsofconductandcontaminationwarnings.Potentialneworreplacementinterpretivemediaforthisareawouldincludereplacing current signage and new signage.

Conference Room Thisareaislocatedinthemainbuilding.Itiscurrentlyutilizedforvaryingactivitiesincludingmeetings,speakers,andlargepresentations.Thismainentryareacontainsalargeemptyalcove.Potentialneworreplacementinterpretivemediaforthisareawouldincludenewsignageforthealcove.

ThemesPrimary Theme

TheUSGSUpperMidwestEnvironmentalScienceCenterutilizesitsresearchintoecologicaldiversehabitatstoshowpeopletheimportanceofthenaturalenvironmenttoMidwesternsociety.

Sub-themes1. Prairies

Prairiesprovideavarietyofimportantecologicalcharacteristicswhichincludefoodfor manyspeciesofbirdsandsmallmammalsaswellasfoodandmedicineforhumans.

2. Oak Savanna

Theoaksavannaisahighlydiminishedecosystemthatconnectsprairieandforest environmentsprovidingbountifulopportunitiesforfoodandshelterforanimals,anda uniquemixtureofdifferentplantspecies.

3.FloodplainForest

Thefloodplainsshelterandembracemanyspeciesthatdependonitsaquaticand terrestrialvegetation,andprovidesprotectionagainstthethreatoffloodsandwater table contamination.

4.OutdoorClassroom/Dock

Theoutdoorclassroom/dockoffersaglimpseintotheaquaticworld;backwaterareas containmanydifferentaquatic,amphibious,andterrestrialspeciesduetotheshelter andforageprovided.


Conceptual Media Designs Environmental Interpretive Trails (Created by Ryan Miller) Purpose: Thispamphletwillinformvisitorsaboutthetrailsystemonsite.Itwillprovide assistancewithnavigationandhelpprovideatake-homemessage.Thepamphletwill alsoprovideafunscavengerhuntactivityforchildren.

Description: Thispamphletistheprimaryunifyingpiecethattiestheindividualtrailsintoone completesystem.Theintendeddistributionsitesforthispamphletiswherevisitorsare greetedoratthesandprairiekiosk.Thepamphletcontainsa“USGSJuniorScientist” scavengerhuntareathatisusedforacquiringrubbingsfromtrailsignsoneachtrail. Thefrontpagewillcontainamodifiedlogofortheeducationalseries,andfonts usedthroughoutthesystem.Thetwofoldoutswiththefrontpagewillcontainanup datedmapofthesiteandtrailsalongwithinfo,hours,andacknowledgments. Theinteriorofthepamphletwillcontaintheloopthatwillbeusedtotrackprogress throughthetrailsystem.This“loop”willbedividedinto5sections(onepertrail) usedfortherubbings.Thecolorationofeachareawillmatchthenewcolorsofthe trailmapandwillbeusedthroughouttocontinueunity.Eachofthetrailswillhavetwo locationswhererubbingsareprovided,thesearetoberaisedcirclesapproximately2 inchesindiameterwithafittingimageforthetrailcutintothem.

Objectives: Intellectual:Visitorswillenjoyanincreasedawarenessofallthelocationsoftrails. Emotional:Visitorswillfeelsecureinlocationanddirectionwhichwillincrease enjoyment. Behavioral:Visitorswillcontinueandfinishallofthetrails.

Sand Prairie Panels (Created by Christine Kuhn) Sand Prairies: An Abundance of Life Purpose: Thispanelwilldrawthevisitor’sattentiontothevarietyoflifethatexistswithin asandprairieandgenerallygoesoverlooked.Itwillshowasmallsampleofthe differenttypesofplantsandanimalscommonlyseen.

Description: Thispanelwillbeapproximately4’X3’(whichistheprintingsizethatcan beaccommodatedatthefacilities)andwilltakeupthespaceononesideofthekiosk panelalreadyinexistenceonthesite.ThePanelwillshowascenefromasandprairie withmagnifiedplantsandanimalsthatcanpossiblybeseenintheprairie.Eachplant oranimalwillhaveasmalltextboxthatgivessomeinformationaboutthespecies. Alargertextboxbeneaththetitlewillgivemoregeneralinformationaboutsandprairie floraandfaunaingeneralaswellasageneraldescriptionofthehabitat.Eachtextbox fortheimagepopoutswillbeslightlyopaquewiththeplantoranimalpartiallyover theboxsothatthetextwrapsaroundthepicture.Therubbingwillbelocatedinthe bottomrightcorner.

Objectives: Intellectual:Visitorswilllearnthatthereisanabundanceoflifethatcanbefound withinaprairie. Emotional:Visitorswillbefascinatedbytheamountofanimalsthatcanbefoundin suchasimplelookinghabitat. Behavioral:Visitorswilllookforbirds,insectsandsnakesinthegrassesoftheprairie aswellastakeacloserlookattheplantstoseeiftheycanidentifythem Themes:Sub-theme1


Fire! Fire! Fire! Purpose: Thispanelwillshowvisitorstheimportanceofdisturbancetoprairiehabitats andtheconnectionbetweendisturbanceanddiversity.

Description: Thispanelwillbe2’X1’insizeandwillbelocatedontheoppositesideofthe kioskalongsideotherpre-existingpanels.Thepanelwilldiscusstheimportance offireasadisturbancethathelpsmaintainahealthyprairiehabitat.The backgroundimagewillbeofaprairieonfire.Threelargepictureswillbeplaced overthebackground,theywillcontainasequenceofeventsshowingaprescribed burnandhowitlooksbeforeandaftertheburn.Therewillbeatextboxgrouped withthepicturelocatedjustbeloweachone.Thepicturesandtextboxeswill haveaunifiedstroke thatframesthembothtoconnectthemvisuallytogether. Thetextboxitselfwillbefilledwithaslightlyopaquecolortobedetermined. Beneaththetitlewillbeatextboxwithnofillthatbrieflydiscussesthe importanceofdisturbance.Inthewhitespacebetweentheotherpictureswillbe othersmall,non-filledtextboxesthataddlittlebits ofinformationaboutthetopicaswell.Therubbingwillbeplacedinthebottom rightcorneraswell.

Objectives: Intellectual:Visitorswillunderstandthatsandprairiesrequireperiodicdisturbance suchasfiretoremainhealthy. Emotional:Visitorswillbefascinatedbytheideathatprairiesthriveafterafire,whichis normallythoughttobeadevastatingnaturaldisaster. Behavioral:Visitorswilllookforsignsofdisturbanceintheprairie.

Themes: Sub-theme1

Savanna Prairie Panels (Created by Cortney Adair) Abundance of Life and Beauty Purpose: Thispanelwillshowthatthereareanabundanceofbirdsandsmallmammals thrivinginprairies.

Description: Thissignwillconsistofalargepictureofaprairieinthebackground.Inthe foregroundtherewillbeavarietyofpicturesincludingfloweringprairieplants, wildlife,andbirds.Therewillbetextboxesaccompanyingthesepictureswhichwill detailhowtheprairieisvitalforsurvival.Theunifyingthemeswillalsobepresent inthissign:therubbinginthelowerrightofthesignandtitleformatatthetopof thesign.ThissignwillbelocatedatthebeginningoftheSavannaPrairietrailand suggestedsizeis2’by3’.

Objectives: Intellectual:Visitorswilldiscoverhowsmallmammalsandbirdsforageandcreate shelterinthisecosystem. Emotional:Visitorswillgainawarenessforthehighamountofimportanceplaceupon prairies. Behavioral:Visitorswillwonderhowtocreatetheirownprairiesandwonderabout prairiesfoundintheircommunities.Visitorswillalsolookfortheabundanceof wildlifeintheprairie.

Themes: Sub-theme1


Human Reliance on Plentiful Prairies Purpose: Thispanelwillshowthatprairiesareimportantecologicalsystemsforhumans.

Description: Thissignwillalsoconsistofalargepictureofaprairieinthebackground.The floweringprairieplants,animals,andbirdswillalsobeintheforegroundagain.There willbetextboxesnexttothesepicturesandthesetextboxeswillcontainhowhumans reliedontheorganismswithprairies.Theunifyingthemeswillalsobepresentinthis sign:therubbinginthelowerrightofthesignandtitleformatatthetopofthesign. ThissignwillbelocatedattheendoftheSavannaPrairietrailandthesuggestedsizeis 2’by3’.

Objectives: Intellectual:Visitorswilldiscoverhowhumanshavehistoricallyandcurrentlybenefit fromahealthyprairie. Emotional:Visitorswillbesurprisedathowinfluentialprairiesusedtobeandcontinue to be. Behavioral:Visitorswillwonderhowtocreatetheirownprairiesandwonderabout prairiesfoundintheircommunities.Visitorswillalsolookforthewealthof foodandmedicineintheprairie.

Themes: Sub-theme1

Oak Savanna Panels (Created Patrick Otero) Oak Savannas, the Last Stronghold Purpose: Thissignwilleducatethevisitorsaboutthenearcompletelossofoaksavanna habitatintheupperMidwestregionandshowthereasonsforthisloss.

Description: Thepanelwillhaveaunifiedheaderalongwithalloftheotherpanelsbeing puttogetherforthisproject.ThispanelwillhaveapictureofaBurrOakinthe background.Itwillhavetextboxesabouthowoaksavannaswereformed,whattheir importanceis,andwhythereismuchlessofthem.Itwillalsohaveabeforeandafter pictureofareasintheMidwestthathadpreviouslybeenoaksavannahabitatversus currentoaksavannahabitat.Itwillbelocatedasanindependantsignonthetrail.

Objectives: Intellectual:Visitorswilllearnthatcurrentlytheamountofoaksavannaacreageinthe upperMidwestregionisaminisculefractionfromwhatitwasinpre-settlement times,andwhythelossofoaksavannashasoccurred. Emotional:Visitorswillbeconcernedaboutthenearcompletedegradationofan importantnativehabitattype. Behavioral:Visitorswilltrytoseesomeofthedifferentanimalspecieshighlightedon thepanel.

Themes: Sub-theme2


Animals of the Oak Savanna Purpose: Thispanelwillinformthevisitorsabouttheabundantwildlifethatliveandbenefit fromtheuniquetransitionalzonesthatoaksavannasprovide.

Description: Thepanelwillhaveaunifiedheaderalongwiththeotherpanels.Thepanel willhaveapictureofanoaksavannainthebackground.Itwillhaveconvey whyoaksavannasareimportanttodifferentanimalspeciesforfoodandshelter.Itwill alsohavetextboxeswithpicturesaboutsomeofthewildlifethatcanbeseeninanoak savanna.Itwillbelocatedasanindependantsignonthetrail.

Objectives: Intellectual:Visitorswilllearnaboutdifferentwildlifespeciesthatusetheoaksavannas forsurvival,andwhyitisgoodhabitatforthem. Emotional:Visitorswillrelatetothedifferentanimalspeciesthatusetheoaksavanna fortheirsurvivalnecessities. Behavioral:Visitorswilltrytoseesomeofthedifferentanimalspecieshighlightedon thepanel.

Themes: Sub-theme2

Floodplain Forest Panels (Created by Christopher Rada) In the Air and Down Below Purpose: Thispanelwillenablevisitorstoembraceandunderstandanecosystemthat defendsourlifestylesandtowidenthehorizonsofthosewhoseeknaturefortheir personalintellect,curiosityandwell-being.

Description: Thispanelwillbeplacedinaneasilyaccessibleareaatthestartofthe floodplainareaoverlookingthewatertolandinterface.Thepanelwillbehalved horizontallytoshowcreaturesintheairandontheground,aswellassomeofthe bioticfactorsthatarenotvisiblewiththenakedeye.

Objectives: Intellectual:Visitorswilllearnaboutdifferentspeciesthatinhabitthefloodplain,as wellasgainknowledgeaboutfloodcontrolandwaterpurificationprocesses. Emotional:Visitorswillperceivetheconnectionbetweenthefloodplainandtheir personalandenvironmentalresources,andacknowledgethesustainmentof theseareas. Behavioral:Visitorswillseethelandscapeandcontemplatehowthefloodplainand otherecosystemsservicetheirwaysoflife.

Themes: Sub-theme3


Land Structure and Protection Purpose: Thispanelwillshoweachvisitorthevastarrayofwildlifethatexistsintheairas wellasontheland.Itwillalsohelpthemtogainanappreciationforthedependencyof theseorganismstothefloodplainsandthefloodplainstothecreatures.

Description: Thispanelwillbeplacedinanareaofthepathwithabetterviewofaquatic andaeriallifethatvisitsthearea.Thepanelwillshowhowsoil,treephysiologyand geologicformationsactasfilterintheprotectionofourwatertable,andhavewater storingcapabilitiesthatprotectourhomesandenvironments.

Objectives: Intellectual:Visitorswillattainknowledgeaboutmigratorybirds/seasonalbirds,and learnaboutbioticdependencyoflifeofthefloodplains. Emotional:Visitorswillfeelasenseofresponsibilitytowardstheprotectionof migratorybirds. Behavioral:Visitorswilllookforthediversityofwildlifeandperhapsparticipatein conservationeffortsatalaterpoint. Themes: Sub-theme3

Outdoor Classroom/Dock Panels (Created by Ryan Miller) The World Underwater Purpose: Thispanelwillallowvisitorstomakediscoveriesaboutthemanyspeciesthat inhabitfreshwaterareas.Itwillshowthevisitorwhatcanbeunderthewater’s surface.

Description: Thispanelcanbeplacedonthekioskattheheadoftheareaorpostedalong thedock.Thepanelbackgroundwillbeunderwater.Thiswillallowtheplacement ofpicturesofspecieswithtextboxesinareasthatthespecieswouldbelocatedin. Theheaderwillbethestandardforthisproject,USGSlogowithagradientacrossthe entiretytothecolorforthissection(blue).Onthebottomcorneraraisedrubbingarea willbepresentwiththelogoforthedock/outdoorclassroomtrail.

Objectives: Intellectual:Visitorswillattainknowledgeaboutspeciesthatusefreshwaterareas. Emotional:Visitorswillbegintoreevalutetheirvalues. Behavioral:Visitorswillmodifytheirbehaviorbecauseofknowledgeoftheecosystem.

Themes: Sub-theme4


Outdoor Classroom/Dock Panels A Waterfull World Purpose: Thispanelwillinvitethevisitortogainadeeperunderstandingofwaterandits importancetolifeforallspecies.

Description: Signpanelbackgroundofpeopleenjoyingwatersports.Itwillcontainaunified headerusingtheprojectstandardattop.Theraisedareaforrubbingswillbelocated inthelowerrightcornerofthepanel.ApictureoftheGreatLakeswithtextboxwill beincluded.Otherpicturespertainingtofreshwaterwillbeusedalongwithtextboxes toinformvisitors.

Objectives: Intellectual:Visitorswillgainknowledgeaboutfreshwaterfactsanditsimportance. Emotional:Visitorswillbesurprisedtolearnhowtheirwaterusagepracticesmightbe harmingwaterquality. Behavioral:Visitorswillunderstandandstopharmfulorwastefulwaterpractices.

Themes: Sub-theme4

RecommendationsMaterials and Cost analysis. DuetothecapabilitiestheUMESChasonsitetoprintitems,wewillnotbeincludingthe pamphletinthisanalysis.

Signage:9panelsat24x36in.=54sq.footofprinting. 1panelat36x48in.=12sq.footofprinting.

SupportStands:Aretoberoughwoodwithaweatherproofboxtoholdrubbingmaterials.Costwillbebased onnumberofposts;thisisexpectedtovary

RubbingCircles:Thiswilldependoniftheactualrubbingcirclesareusedorastampsystemisutilized tworecommendationswillbepresentedforthesesituations.Ifusingactualrubbingareas,ahigh densityresin/plasticormetalslug2inchesindiametershouldbeetchedintotheemblemfor eachtrailarea.Thisistobeattachedoverthelocationindicatedoneachsign.Thiswillallowtheuse ofcharcoalorchalktoberubbedacrosstheraisedarealeavinganemblemonthepamphlet.Usingthe circlesforstampblanksisanadditionaloption.Ifastampsystemisutilizedtheweatherproofboxes onthesignagelegswouldnotbeneeded,howevertherewouldbeadditionalinteractionneededwith eachvisitor.2rubbingcirclespertrail,withadifferentemblemforeachtrailbringthetotaltoten (10)raisedareas.

Material Recommendations Duetothelargeamountofsunlightthatwillbepresentonmanyofthesignsourprimary recommendationformaterialtousewouldbeHighPressureLaminateofatleastone-half(1/2)inch inthickness.Usingthisthicknesswouldremovetheneedforadditionalframingforthesignsandhelp keep costs low. Oursecondaryrecommendation,duetothecapabilitiestheUMESChasonsitetoprintitems andlaminatewouldbetoprintandlaminatethemasneeded.Howeveradditionalsignbackingwillbe neededifthisisthechosenroute.

Costs Accordingtocurrentmanufacturersitesanestimateof$65-$85perfootwouldbeappropriateforathicknessofone-half(1/2)inchinthickness.TotalCost:66ft.x$65-$80=$4290-$5280for1/2in.highpressurelaminatesignagetotalestimatedexpense.


Photography Credits Sand Prairie Panels An Abundance of Life 1. Eastern Meadowlark Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/western-meadow lark-bird-pictures/western-meadowlark-bird-sturnella-neglecta.jpg.html 2. Mesic Sand Prairie Source:MichiganNaturalFeaturesInventory(DNR) http://mnfi.anr.msu.edu/communities/community.cfm?id=10696 3.NorthernHarrier Source:KevinCole(WikimediaCommons) http://commons.wikimedia.org/wiki/File:Northern_Harrier_taking_off. jpg 4.Grasshopper Source:PiccoloNamek(WikimediaCommons) http://commons.wikimedia.org/wiki/File:GrassHoppah.jpg 5.MeadowVole Source:MaximusRex(WikimediaCommons) http://commons.wikimedia.org/wiki/File:Meadvole.jpg 6.BigBluestem Source:U.S.FishandWildlifeService http://photogallery.nrcs.usda.gov/Detail.asp 7.PalePurpleConeflower

Source:OriginalphotobyChristineKuhn

Photography Credits continued Sand Prairie Panels Fire! Fire! Fire! 1.ControlledBurn Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=2637&CISOBOX=1&REC=4 2.ForestofFire Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=10701&CISOBOX=1&REC=2 3.PresribedBurnBefore/After Source:WilliamWieler(grantedpermission) http://williamweilerstewardship.files.wordpress.com/2012/03/wild-fire. jpg 4.SuccessionGraph Source:MinnesotaDNR http://files.dnr.state.mn.us/assistance/backyard/privatelandhabitat/ben efits_prescribed_burning.pdf

Savanna Prairie Penels Abundance of Life and Beauty 1.Bobolink Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=4382&CISOBOX=1&REC=1 2.LinedGroundSquirrel Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Spermophilus_tridecemlinea tus_.jpg


Photography Credits continued 3.IndianGrass Source:U.S.EPAGreatLakesNationalProgram http://www.epa.gov/glnpo/image/viz_native2.html 4.ButterflyWeed Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Butterfly_Weed_Asclepias_tu berosa_Umbel.jpg 5.AmericanKestrel Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Falco_sparverius_-Canadian_ Raptor_Conservancy,_Canada_-flying-8a.jpg 6.GrassandButterflyRubbing Source:OriginalphotobyCortneyAdair 7.WisconsinPrairie Source:OriginalphotobyCortneyAdair

Human Reliance on Plentiful Prairies 1.FlowerWalk Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=9859&DMSCALE=100&DMWIDTH=700&DMHE IGHT=700&DMX=1958&DMY=974&DMMODE=viewer&DMTE XT=%20prairie&REC=12&DMTHUMB=0&DMROTATE=0 2.FlowersofWhiteWildIndigo Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Baptisia_alba_MLA.jpg

Photography Credits continued 3.SandhillCrane Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Grus_canadensis_-Sacramen to_River_National_Wildlife_Refuge,_Dayton,_California,_USA_-fly ing-8.jpg 4.PrairieChicken Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=5078&CISOBOX=1&REC=1 5.YellowConeflower Source:U.S.EPAGreakLakesNationalProgram http://www.epa.gov/glnpo/image/viz_native4.html 6.RosinWeed Source:U.S.EPAGreakLakesNationalProgram http://www.epa.gov/glnpo/image/viz_native3.html

Oak Savanna Panels Oak Savannas: The Last Stronghold 1.PileatedWoodpecker Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=14174&CISOBOX=1&REC=8 2. Oak Savanna Range Source:WikimediaCommons http://en.wikipedia.org/wiki/File:Upper_Midwest_Forest-Savanna_Tran sition_Zone_map.svg 3.OakLeafClipArt Source:wpclipart.com(copyrightfree) http://www.wpclipart.com/plants/leaf/fall_leaves/oak_leaf_fall.png.html


Photography Credits continued 4.OakSavanna Source:USBureauofLandManagement http://www.blm.gov/wo/st/en/bpd.html

Animals of the Oak Savanna 1.DeerClipArt Source:wpclipart.com(copyrightfree) http://www.wpclipart.com/animals/D/deer/deer_4.png.html 2.WildTurkey Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Gall-dindi.jpg 3.White-tailedDeer Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:White-tailed_Deer,_female.jpg 4.Acorn Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:WikiVoc-acorn.svg 5.Red-headedWoodpecker Source:U.S.FishandWildlifeService http://digitalmedia.fws.gov/cdm4/item_viewer.php?CISOROOT=/natdig lib&CISOPTR=395&CISOBOX=1&REC=19 6.OakTree Source:WikimediaCommons http://commons.wikimedia.org/wiki/File:Quercus_englmannii_sillouette. jpg

Floodplain Forest Panels In the Air and Down Below 1.Four-toedSalamander Source:MichiganDNR http://www.michigan.gov/dnr/0,4570,7-153-10370_12145_12201- 61176--,00.html

Photography Credits continued 2.WoodTurtle Source:MichiganDNR http://www.michigan.gov/dnr/0,4570,7-153-10370_12145_12201- 33033--,00.html 3.GirlwithBinoculars Source:U.S.FishandWildlifeService http://www.public-domain-image.com/people-public-domain-images- pictures/children-kids-public-domain-images-pictures/blonde-girl- watching-with-binoculars.jpg.html 4.ManwithFishingPole Source:U.S.FishandWildlifeService http://www.public-domain-image.com/sport-public-domain-images-pic tures/fishing-and-hunting-public-domain-images-pictures/seasoned-fly- fisherman-fishing-in-fast-stream.jpg.html 5.Bluegill Source:MIDNR http://www.michigan.gov/dnr/0,4570,7-153-10364_18958-45644--,00. htm. 6.Warbler Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/warblers-pictures/ male-prothonotary-warbler-sings-from-a-branch-protonotaria-citrea.jpg. html 7. Garter Snake Source:MIDNR http://www.michigan.gov/dnr/0,4570,7-153-10370_12145_12201- 61200--,00.html 8.GreenFrog Source:MIDNR http://www.michigan.gov/dnr/0,4570,7-153-10370_12145_12201- 60117--,00.html


Photography Credits continued 9.FishIDImages Source:MichiganDNR http://www.michigan.gov/documents/dnr/fish-ID_272353_7.pdf 10. Snag Source:USGSEMESC ftp://ftpext.usgs.gov/pub/er/wi/la.crosse/outreach/UWStevensPoint_In terpretiveMedia/Floodplain%20Forest/ 11.BaldEagle Source:MichelleBuntin http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/eagle-birds-imag es/bald-eagle-pictures/bald-eagle-bird-haliaeetus-leucocephalus.jpg.html 12.Red-headedWoodpecker Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/woodpecker-bird- pictures/red-headed-woodpecker-bird-melanerpes-erythrocephalus.jpg. Land Structure and Protection 1.HowWetlandsWork Source:WestlandTownship http://westfieldtownshipwatchdogs.com/Floodplains101.aspx Permission: From:[email protected][westfieldwatchdogs@ gmail.com] Sent:Thursday,April19,201210:13PM To:Rada,ChristopherD Subject:Re:Media Feelfreetousethegraphic.However,pleasedownloadittoyourlaptopfor yourpersonaluse.We’dloveyourfeedbackonournewsitewhenweelevatein thenextcoupleofweeks!WegiveinformationtoinformourCommunityabout factsandissuesgoingoninourarea.Thanksforusingoursiteforinformation toincreaseyourstudies! -WestfieldWatchdogsAdmin

Photography Credits continued 2. Floodplain Forest Source:U.S.FishandWildlifeService http://www.public-domain-image.com/nature-landscapes-public-do main-images-pictures/forest-public-domain-images-pictures/bottom land-hardwood-forest.jpg.html 3.FloodedHouse Source:U.S.FishandWildlifeService http://www.public-domain-image.com/events-happenings-public-do main-images-pictures/housing-and-other-facilities-were-flooded.jpg. html 4.Tree(rubbing) Source:DusanBicanski http://www.public-domain-image.com/New-Free-Public-Domain-Photo graphs/slides/alone-tree-in-water.html 5.RiverBirch,AmericanElm,PricklyAsh,Jack-in-the-PulpitandArtist’sConch Source:USGSUMESC ftp://ftpext.usgs.gov/pub/er/wi/la.crosse/outreach/UWStevensPoint_In terpretiveMedia/Floodplain%20Forest/ 6.SilverMaple Source:WIDNR http://dnr.wi.gov/wetlands/checklist/checklist_b0306a.html 7.GreenAsh Source:WIDNR http://dnr.wi.gov/wetlands/checklist/checklist_b0307a.html 8.Cottonwood Source:WIDNR http://dnr.wi.gov/wetlands/checklist/checklist_b0305a.html 9.SwampWhiteOak Source:WIDNR http://dnr.wi.gov/wetlands/checklist/checklist_b0308a.html 10. Soil Structure Source:OHDNR http://www.dnr.state.oh.us/H_Nav2/Soils/OhiosSoils/Introductionto Soils/tabid/17818/Default.aspx


Photography Credits continued

Outdoor Classroom/Dock Panels TheWorld Underwater 1.DataTable Source:USGSUMESC http://ga.water.usgs.gov/edu/wateruse-total.html 2.WaterTreatment Source:USGSUMESC http://ga.water.usgs.gov/edu/qa-home-drinksafe.html 3.WaterCycle Source:USGSUMESC http://ga.water.usgs.gov/edu/watercycle.html 4.Rubbing Source:OriginalphotobyCortneyAdair 5.LilyPads Source:USGS http://fl.biology.usgs.gov/Snakehead_circ_1251/html/flyer.html

A Waterfull World 1.FishImages Source:USGSUMESC ftp://ftpext.usgs.gov/pub/er/wi/la.crosse/outreach/UWStevensPoint_In terpretiveMedia/ 2. Rubbing Source:OriginalphotobyCortneyAdair

Environmental Interpretive Trails Pamphlet 1. Original Map ftp://ftpext.usgs.gov/pub/er/wi/la.crosse/outreach/UWStevensPoint_Interpre tiveMedia/trailsBrochure.pdf

Photography Credits continued 6.Mallard Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/duck-mallard- pictures/close-view-of-mallard-flying-in-open-sky.jpg.html 8.GreatBlueHeron Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/heron-bird/great- herons/great-blue-heron-bird-ardea-herodias-flies-off-with-its-catch.jpg. html 9.Egret Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain-im ages-pictures/birds-public-domain-images-pictures/egret-bird-pictures/ great-egret/great-egret-bird-catching-fish-casmerodius-albus.jpg.html 10.SandhillCrane Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/cranes-pictures/ sandhill-crane/sandhill-crane-bird.jpg.html 11.WoodDuck Source:U.S.FishandWildlifeService http://www.public-domain-image.com/fauna-animals-public-domain- images-pictures/birds-public-domain-images-pictures/duck-mallard- pictures/wood-ducks/wood-duck-male-in-water.jpg.html

Date post:	01-Nov-2014
Category:	Design
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