LEVEL 2&3 CREATIVE

MEDIA GUIDE

MEDIA SECTORS, PRODUCTS, PLATORMS

By: Omario McKenzie

MEDIA SECTORS

What is synergy Synergy is where two are more products

working together and promote each other.

Products that is made are made to inform, promote and entertain people

Products that inform e.g.: e-newspaper Products that promote e.g.: film poster Products that entertain e.g.: magazine

movies

Synergy example (MAD MAX)

DVDGame

Film

Book CD COVER

Synergy link

Difference between analogue and digital Digital products are products calculating

zeroes and ones wild analogue products are products calculating linear from one point to another.

Digital products you can make then one same copy of an products for e.g. “ you can make two are more copy of one song and they are alike”. Analogue products each copy you make are unique, and must harder to make a same copy of an song.

Examples of analogue products

Examples of digital products

Digital media platforms Digital platforms is where you distribute

and send out informations digital products. A digital platforms can ether software are hardware such as: TV broadcast, pay-per-view, webpages, streaming, radio broadcast and DVD/CD these are same of all the digital media platforms

TV broadcast webpage

DVD Cinema release

Investigation of devices that access digital media There is a let of ways to access digital

media there are devices like :pc , laptops, radio, mp3 players, mobile phones,hand-held devices etc.