2. Introduction This is going to be an evaluation on the
components of a music magazine that I created they are the front
cover, contents page and a double page spread my chosen genre for
this magazine is the rock genre, I researched the other magazines
that are currently in production as I knew that this is a genre
that will have some tough competition so I looked at the other
magazines and used their colour schemes that were similar to each
other anyway and I created one myself based on the other ones. I
also made notes on how the layout was used on them to better get an
idea on what the target audience wanted from a music magazine from
the colour scheme to the features that the magazines are
advertising to the public.
3. Examples Front cover Here is a few examples of the rock
genre music magazine: Contents Page Double Page spread
4. Techniques in which the music magazine I created uses the
current There is multiple ways techniques that other magazines use
in the same genre as mine (rock) these are the colour schemes of
the rock magazines that I analysed were very similar and I also
used a colour scheme that was in line with those other magazines.
So the audience will recognise the genre and if they read that type
of magazine then they will purchase the magazine. These are two
examples of rock/ metal magazines and I have included their colour
schemes they are very similar in colour. They both use black and
white with two different shades of red. This shows me that the
colour scheme is reflecting the typical view that rock music is
dark and angry due to red being seen as a colour that reflects the
most powerful emotions like anger and passion.
5. My colour scheme in my front cover This is my colour scheme
for my music magazine project I used these colours because I think
that they are similar to the other music magazines and the
magazines target audience would recognise the type of magazine that
it is and be curious to pick it up and buy the product. The colours
themselves are used because I feel that the magazine needs to have
some contrasting colours in it for example the black and white
would be good to use for the background and the background of the
textboxes. This is my front cover that I created for my chosen
genre I have taken into account the other magazines that I reviewed
in my colour scheme for example the colour scheme has contrasting
colours ( the black and white). Also I have included the a few red
points on the cover as I feel that it will be in tune with the
other magazines that I had analysed as they both included red in
their colour schemes.
6. Representing the target audience My magazine I think
effectively represents the type of people that read the magazine
because the majority are fans of the metal themed music that the
magazine offers to its viewers. The ways in which I think that the
music magazine represents the target audience is the fact that it
will display content that will appeal to the target audience and
the activities in which they engage in for example on the front
cover along the top it lists various concerts that will appeal to
the target audience as the ones lists on the cover are renown for
playing a large variety of genres of music that will appeal to a
large This is an example of the number of people. download festival
that is listed on my front cover. As you can see there is thousands
of people present at the event and will all be fans of the music
that will be played there, which is predominantly rock and
alternative genres of music. Also here is a poster with the line up
of the various artists and bands that will be performing in the
event.
7. Attracting the target audience The techniques that I used to
attract and entice the target audience were the familiar colour
scheme that followed a pattern of other music magazines of the same
genre. The layout of the main image is also similar to others but
with a twist. It has a feature that will make the audience
intrigued to see what it is all about this is a feature that I have
not seen on any other rock/metal music magazine. This will attract
them into buying the product as it will feature advertisements that
they can relate to.
8. Premises that might sell my magazine The kind of media
institution that might distribute the music magazine that I created
would be the newsagents in and around the UK because they mainly
sell newspapers and magazines with other goods. Also in the modern
age the normal shops and supermarkets will sell these kinds of
magazines to the general population. So the magazine will have lots
of different places to be purchased in by the target audience. This
will be a mass marketed product. That will be sold to companies
that would like to buy it this could be record shops or bookshops
for example because most book shops also sell magazines or other
reading material.
9. Audience The audience for my magazine would be the type of
people who are interested in rock music and the magazines that it
offers, they could be of both genders and the age would be late
teens (16+) however most people over this age could read the music
magazine that I have created . For example the magazine will be
presented in a way that is suitable for the target age and they
will be able to understand the language that it will use in its
information. It will also feature advertisements that we be
appealing to the target audience as they will be interested in the
upcoming dates for rock music festivals for example or the
advertisements in the classified section of the magazine which will
feature companies who will specialise in genre appropriate
merchandise.
10. Advertising methods The methods that I will use to
advertise my magazine and promote it will be the in newsagents in
the shop windows and the posters that are in bus stops these forms
of promotion are cheap and effective and I think that the target
audience of the magazine will see this because the target audience
uses these premises where the magazine will be sold in. To come to
this decision I have conducted some research into the activities of
the target audience such as their main form of transport which was
the public transport system, so it was the most logical step to
advertise the product in those locations as the advertisements
would be seen by the correct target audience. This is an example of
the advertising methods that I will use for my magazine project as
the advertisement itself is in a location that has a high foot flow
due to the transport located nearby, if I was to advertise this
product to the public I would feel confident that it would be
viewed by a large number of people and the target audience would
also see this as they are prone to using this system quite often,
so in theory they would see this advertisement and be tempted to
buy said product.
11. Techniques that I have learnt I have learnt some techniques
in designing the magazine they are mainly adopting and maintaining
a colour scheme that was similar to other music magazines in the
same genre as mine. This is because the target audience would
recognise my design of a music magazine and might be tempted to
pick it up and read it. Also the positioning of the main image on
the front cover was an important technique that I learnt as well
because it was a portrait front cover then the image had to be
adjusted this was achieved by making the image compact and covering
on a person in the image up in white with a question mark and
creating a story behind it. This made the image narrower and better
suited to the portrait set up.
12. The technology that I have learnt about during this project
During this media studies project I have used many different
software programmes and internet webpages to create and research my
music magazine for example the whole project is displayed on a blog
programme called Blogger this allowed the pages of information to
be displayed to people who also have blogger this programmes also
allows the users to comment on other peoples work suggesting
improvements or giving praise to them. Also the main programme that
I used to create the music magazine project was called fireworks
CS6 . This allowed me to import images and lots of other
programmes. Also I used Microsoft power point 2010 edition this
allowed me to present any written work in a suitable format such as
the evaluation. Another programme that I used was on called Slide
Share which allowed me to turn files into a suitable programme that
could be presented on Blogger such as PowerPoint
presentations.
13. Screenshots of the programmes I have used in the production
of my music magazine This is the main programme that I have used to
design and create my music magazine it is called Fireworks CS6 and
I has many different features that have helped me to create this
media project. An example is the tool bar on the far left side of
the page that gives the user a large amount of different options in
the creation of the music magazine. This is an online blog that has
provided me with a stable platform in which I can easily and safely
display my work for the examination board and others to see. This
also has helped me to keep all my work organised and secure on the
internet and for other like minded people to observe my work. It
also allows me to see other students work that I have followed so I
can get inspirations and ideas from which will benefit my own
work.
14. Advancements between prelim task and the music magazine.
Prelim Front cover Course work
15. Contents page Prelim Coursewor k
16. Double page spread Coursework only
17. Audio about music magazine This is a recording of the
factors I took into account when designing my music magazine.
