Media Trust Summit 2015: Shaping engagement for charities and communities SPONSORSHIP OPPORTUNITIES

The Media Trust Summit will bring together the great and good of the charity sector, media and creative industries for a day of creativity, collaboration and debate. A combination of inspiring talks, thought-provoking panels and interactive workshops from leaders in their field will challenge the way charities think and approach their communications.

The summit, which focuses on engagement, storytellingand digital media is a key event for non-profits and seniormarketing and media people to meet and share experienceand ideas at the cutting-edge of media communications.

An impressive line-up of speakers from leading mediacompanies (previous speakers include Twitter, Buzzfeed,Sky, the BBC, The Huffington Post) and innovative non-profits (Coppafeel, Comic Relief, Water Aid) share insightsand advice on making the most of multiple platforms andengaging audiences.

We anticipate attendance of over 200, including some ofthe most influential and dynamic people in thecommunications, media and charity sectors.

ENGAGE 2015

AUDIENCEMedia Trust’s Autumn 2014 conference, The Art of Engagement, was attended by 209 delegates. 56% were from charities with more than £2.5 million turnover and 36% with over £10 million turnover.

Charities attending one or more conference in the last two years include:

DELEGATES

By sponsoring the Media Trust Summit 2015, you will have access to senior communications professionals from the largest charities, funders and media companies in the UK. Previous delegates include:

Director  of  Marke-ng  and  Communica-ons  –  Macmillan  Cancer  Support  

Director  of  Communica-ons,  Policy  and  Campaigns  –  Shelter  UK  Communica-ons  Director  –  Change.org  

Head  of  PR  and  Communica-ons  –  Movember  UK  

Founder  and  CEO  –  Coppafeel  

Director  of  Communica-ons  –  The  Future  Leaders  Trust  Assistant  Director,  Marke-ng  and  Communica-ons  –  The  Scout  Associa-on  

Head  of  Publishing  and  Customer  Informa-on  –  Heritage  LoKery  Fund  

External  Engagement  Manager  –  RSPB  Global  Content  Producer  –  Amnesty  Interna-onal  

Head  of  Communica-ons  –  WaterAid  

Head  of  Marke-ng  –  Henshaws  Society  for  Blind  People  Head  of  Digital  –  vInspired  

Head  of  Communica-ons  –  Bri-sh  High  Commission,  Islamabad

SPEAKERS

Media Trust conferences attract high profile speakers from across the media and creative industries, as well as charities leading the way with strategic and innovative communications.

Jon Snow – C4 NewsCarla Buzasi, Editor-in-Chief – The Huffington Post

Nic Seton - Digital strategist, GreenpeacePete Picton, Editorial Director – Trinity Mirror

Liba Rubenstein, Director of Strategic Outreach, Causes and Politics – Tumblr Luke Lewis, UK Editor – Buzzfeed

Paul Isaacs - Senior Digital Editor, UNICEF

Jemima Kiss, Head of Technology – The GuardianColin Byrne, CEO of UK and EMEA – Weber Shandwick

Lewis Wiltshire, Director of Media Partnerships – Twitter UK

Philly Byrne, Creative Director – Buzzfeed Maggie Hitchins, Editor – Stylist.co.uk

Emma Sheppard - Head of Brand and Communications, St Johns Ambulance

SPONSORSHIP OPPORTUNITIES

MEDIA  TRUST  SUMMIT  Sponsorship  Opportuni-es  June    -­‐  November  2015       Pla-num   Gold   Silver  

£10,000   £5,000   £3,000  PRE  EVENT  MARKETING              Promo&on  in  two  pre  event  newsle0ers  to  11,000  mailing  list   50  words   25  words      Brand  and  URL  in  pre-­‐event  email  marke&ng     5   3   1  Brand  and  URL  included  in  &cket  confirma&on  email  to  every  delegate   x          Brand  and  URL  on  Media  Trust  Summit  webpage   X   x   x  Company  descrip&on  on  Media  Trust  Summit  webpage   150  words   100  words   75  words  Men&ons  on  social  media  channels  (total  of  50,000  followers  across  Twi0er,  Facebook  and  LinkedIn)   10   5   3  Branding  on  event  flyer   x   x     x    Men&on  in  Media  Trust  Summit  press  release   Quote   Men&on   Link  ACCESS              Delegate  list  -­‐  2  weeks  in  advance  (job  &tles  and  organisa&on  only)   x   x  Media  Trust  Summit  passes   6   3   1  Discount  on  addi&onal  Media  Trust  Summit  passes   50%   25%   10%    ON  THE  DAY  MARKETING              Main  stage  branding  –  banner  and  on  screen  holding  slide   x          Foreword  in  Media  Trust  Summit  programme   200  words   100  words      Brand  logo  on  Media  Trust  Summit  programme   x   x   x  Men&ons  on  social  media  channels  (total  of  50,000  followers  across  Twi0er,  Facebook  and  LinkedIn)   3   2   1  Lunch&me  branding  opportunity   x   x      Workshop  30  second  sponsorship  video  (1  workshop)   X   x      Drinks  recep&on  branding   x   x   x  Exhibitor  stall     x   x  Insert  in  delegate  packs  –  A4/A5  flyer,  USB,  branded  item   x   x   x  POST  CONFERENCE  MARKETING                Post  event    email  message   50  words          Brand  and  URL  included  in  post  event  e-­‐newsle0er  to  delegates   2   1   1  Brand  and  URL  on  Media  Trust  Summit  resources  webpage   x          Brand  on  Media  Trust  Summit  keynote  films  endplate   x          Blog  Post  on  Media  Trust  Summit  resource  webpage   3   2   1  

BURSARY TICKETS

There are 164,000 charities in the UK. Eight out of ten raise less than £100,000 per year.  •  Many don’t have the skills, resources, money or connections to invest in the communications they need to spread the word about the work they do and the needs they meet.  

•  Over 27% of conference delegates are small charities like these. With your help, we can offer this invaluable learning and networking opportunity to more charity staff working to increase visibility and reach of their work.  

Small charities ticket bursary - £3,000  •  Sponsor 20 places for small charities  •  Your logo on all Summit marketing promoting the bursary spaces to small charities  •  Branding on Summit programme and insert in Summit delegate packs  •  Your logo and link to webpage on Summit website  •  Promotion as a sponsor through Media Trust social networking sites, including Facebook, LinkedIn and Twitter activity. This will reach over 50,000 followers across both the non-profit and media sectors  

•  Acknowledgement of your support on two pre conference instructions to delegates (over 250 attendees)  

•  One delegate place for a member of your organisation including lunch and drinks reception  

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PROFILE WITHIN THE MEDIA INDUSTRY

Media Trust Board of Trustees

•  Richard Eyre CBE, Chairman, Chairman of the IAB, and Next 15 plc

•  Andy Duncan - CEO, Camelot UK Lotteries: Former Chief Executive, Channel 4

•  Matt Brittin - Google, Vice President, Northern & Central Europe•  Sarah Davis – Group Commercial Legal Director, Guardian Media

Group plc•  Rupert Howell - Trinity Mirror, Group Transformation Director•  Ian Pearman - CEO, AMV BBDO

•  Jerry Buhlmann - CEO, Dentsu Aegis Network•  Shirley Watson, Retired – formerly Chief Financial Officer,

adam&eveDDB  •  John Ryley, Head of Sky News

Our Corporate Members are:By sponsoring Media Trust’s Summit 2015, you will be in great company. We are supported by some of the most prestigious brands in the world. You will be acknowledged in our Annual report circulated to all members and Trustees, reaching the biggest names in the media industry.

CONTACT US

Jon Snow – C4 NewsCarla Buzasi, Editor-in-Chief – The Huffington Post

Pete Picton, Editorial Director – Trinity MirrorLiba Rubenstein, Director of Strategic Outreach, Causes and Politics – Tumblr

Luke Lewis, UK Editor – BuzzfeedJemima Kiss, Head of Technology – The Guardian

Colin Byrne, CEO of UK and EMEA – Weber Shandwick

Lewis Wiltshire, Director of Media Partnerships – Twitter UK Philly Byrne, Creative Director – Buzzfeed

Andrew Hawken, Head of Digital – Sky News

Maggie Hitchins, Editor – Stylist.co.uk David Higgerson, Digital Publishing Director – Trinity Mirror Regionals

John Shields, Assistant Editor – BBC Radio 4 Today programme

Jenny Walton – Head of Communications Services

Jennyw@mediatrust.org 0207 871 5645

www.mediatrust.org @Media_Trust

“Communication skills are vital for all organisations, and if the voluntary sector is to play a full part in society, its work must be seen and heard. This is what Media Trust provides.” Jon Snow