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Media video analysis

Date post: 16-Apr-2017
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Michael Jackson- Billie Jean 1. Pop/ Post- Disco/ Rhythm & Blues. This is reflected when Michael Jackson is shown dancing through the street. 2. The camera man/ detective is shown trying to catch Michael Jackson in the act with a women who he had allegedly had a child with. 3. The images relate to the music as Michael Jackson is shown dancing and this reflects the genre of pop and post- disco. 4. The close up dancing is iconic and he shows some of his signature moves, this is his selling point as people all around the world recognise these moves. There are a lot of close ups with MJ to draw the audience in and watch what he’s doing, possibly to connect with the audience. 5. Michael looks into the camera whilst he is dancing and therefore ‘takes down the 4 th wall’ between himself and the audience, and therefore engages with them. There’s no reference to voyeuristic looking as there’s no women involved. 6. He detective with the camera could refer to the crime genre- the jacket, hat & shades. 7. The camera angles are simple in comparison to the editing which more advanced and fit well. 8. The narrative is about MJ allegedly had a child with a women who went to the press about it.
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Page 1: Media video analysis

Michael Jackson- Billie Jean 1. Pop/ Post- Disco/ Rhythm & Blues. This is reflected when Michael Jackson is shown dancing through the street.

2. The camera man/ detective is shown trying to catch Michael Jackson in the act with a women who he had allegedly had a child with.

3. The images relate to the music as Michael Jackson is shown dancing and this reflects the genre of pop and post- disco.

4. The close up dancing is iconic and he shows some of his signature moves, this is his selling point as people all around the world recognise these moves. There are a lot of close ups with MJ to draw the audience in and watch what he’s doing, possibly to connect with the audience.

5. Michael looks into the camera whilst he is dancing and therefore ‘takes down the 4th wall’ between himself and the audience, and therefore engages with them. There’s no reference to voyeuristic looking as there’s no women involved.

6. He detective with the camera could refer to the crime genre- the jacket, hat & shades.

7. The camera angles are simple in comparison to the editing which more advanced and fit well.

8. The narrative is about MJ allegedly had a child with a women who went to the press about it.

Page 2: Media video analysis

Psy- Gangnam style

1. K-pop. The dancing style and the way the song has been sung, in Korean, with a mix of English, had a huge impact and was a hit around the world for people of all ages. The Korean singing reflects the genre of the video.

2. The word “Gangnam” is a wealthy district in South Korea, and therefore the lyrics mean a wealthy style of living. The music video which includes flash cars, suits and plenty of women could possibly reflect this style of living.

3. The music is Korean pop, upbeat and exciting. The dancing and comedy aspect of the video can relate to this because the music is bubbly and can be danced to. The bright colours link to the music because its pop.

4. The artist Psy is sold through his dance, but he also has an image: combed back hair and glasses. His dance is done around the world and links to the music and is therefore his selling point.

5. Psy does face the camera, although the shades he wears cover his eyes so we are unable to see if he’s looking into the camera. Women are presented voyeuristically, being looked up and down, although the lead female is Psy’s counterpart. 6. no?

7. The camera is at a medium height when the chorus is sung on the first 2 occasions, because the dance takes place and it allows the audience to see the group of dancers in formation. The final chorus has a high shot of the group of dancers and takes different angled shots. The dancers are often in the same colour, although again, the final chorus has a mix of costumes.

8. There is a small narrative- the dance battle between the other man who arrives in his flash car, and the woman who Psy aims to dance with and make love to. Its selling point is that it isn’t structured and it’s random. That is possibly the reason it has done so well with 2.4 billion views- the most viewed video on youtube.

Page 3: Media video analysis

1. House. The music video is very different although the occasional dancing on the drop does indicate that it is a house tune.

MARTIN SOLVEIG & GTA- INTOXICATED

2. The images are very random and through this, it can relate to ‘Gangnam style’ which is also very random. But being a different genre means that this video is very different to usual house music videos.

3. The images show very oddly dressed men and women doing odd activities and this is possibly a selling point for the music video. The images have no reflection to the music other than the dancing.

4. The artist isn’t revealed in the music video because he’s a DJ, although the music video may reveal what the DJ wants his music to make people feel and that’s his selling point.

5. Looking is a big part of the close ups in the music video but because there is a lot of people dancing involved, eye contact is often lost. Shades are often used for a lot of the people, the only real eye contact made is by the woman who mouths the words. The women are voyeurised as the women wear less clothing and are looked up and down by the camera.

6. Unsure.

7. The people wear futuristic costumes, very colourful, possibly ideas from the 70’s of the future. The costumes are very colourful, like the two men in bright suits. The quick cuts make for a very scatty music video which makes it look very random and a lot going on.

8. There's no narrative, just very random scenes.


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