[Mediba] Electro Bike ads

Copyright © mediba Inc. All Rights Reserved.

Copyright © mediba Inc. All Rights Reserved. HCMC, 14th September 2015

ADVERTISING CAMPAIGN

To : mr. Vũ Văn Hiển


about

Company Information


About mediba

mediba is a strategic mobile service and advertising company for the KDDI Group KDDI is Top 3 telecommunications operator with 40 million mobile subscribers in Japan

Company Name mediba inc

Establishment Dec. 2000

Location HQ : Tokyo

Branch : Osaka , Okinawa

Overseas: Vietnam

Number of Employees 396 (as of Dec 2014)

Capitalization 10.3 mil USD

Shareholders KDDI 、Hakuhodo、ADK、Dentsu


Advantage of mediba①

Reliable and Safe management

mediba has managed mobile career portal and advanced Ads safely and securely for many years.

Connections mediba has good connections with many famous agencies, advertisers and alliance partners in Japan.

＜Agency＞

＜Advertiser＞

45 agencies/month

200 advertisers/month

＜alliance partner＞

Make portal service Sell Ads


HQ: Tokyo Sibuya

Ho Chi Minh City

Osaka

Okinawa

Overseas Expansion

Besides in Japan , mediba has expand Business in overseas. Now We have office in Vietnam

and Myanmar , and considering

to expand into other countries

in Asia

Yangon

Since 2012

Since 2015

Since 2000


About Vietnam Market

Advertising Agency

■Online Ads Fixed banner (PC mobile),ADNW, facebook, PR articles creative making… ■Offline Ads Ads in Taxi, Bus ,Airplane Billboard, Electric bike …

Media business

We focus on providing sales and consulting services for online and offline Ads. Also make original products and media.

＜Under consideration＞・Introduce of Japan and matching site

http://vietlinkads.com/


Our Clients

Copyright © mediba Inc. All Rights Reserved. 8

NEW TECHNOLOGY

ELECTRO BIKE


PRESENTATION

Advertising on Mobile Bikes are patrolling streets with the best exposure. The

bikes travel with the speed low enough to deliver messages to pedestrians

and car drivers while pictures on wheels fascinate passers-by, allowing for

creating a buzz in selected areas, also on the SNS. Clearly more impactful

than conventional outdoor advertising, such high-reach campaigns are a novel

method to raise or kick-start brand awareness in specific locations.

Illustration video :

https://www.youtube.com/watch?v=qBNRmOkXU9w&feature=youtu.be

Travel mode Stationary mode

https://www.youtube.com/watch?v=qBNRmOkXU9w&feature=youtu.be


RESEARCH

88% of respondents believe Bike-Advertising are noticeable.

96% of respondents believe Bike-Advertising are more impactful than

billboards.

98% of respondents believe Bike-Advertising create a positive image for the

event.

Source : source: Old Bond London (Kino-modisplay), N=98 people


QUOTATION

Number of bike and riders : 4 bikes x 4 riders

Active time : 2 days x 2 hours/day

Non-life insurance included

Artwork set-up fee onto the wheels included

Artwork file : 700x700 pixel (JPG, GIF, PNG)

License application fee included

Price : 3,500 USD

Notes： • VAT, design fee are excluded.

• The design fee is : 500 USD / artwork (if any)

• The system is appropriate for all weather use in city streets.


DEMO

Client: MINISTOP Convinience Store

Place: HUTECH University

Time: 10~12/9/2015

Type: non-moved

Performance: 90% user see the ads when passed by the store


NEW TECHNOLOGY

HOLLOW BOX


PRESENTATION

Consumers today have grown accustomed to the old fashioned and static

Point of Purchase (POP) marketing material.

Thinking about a breakthrough idea to present your product ranges at

premise?

We are going to make your product standout in store.

Be the first, be the leader in Vietnam to present using the new era technology.

“The Holobox”


PRESENTATION

Illustration video :

https://www.youtube.com/watch?v=rnSLUvkdPNc&feature=youtu.be

https://www.youtube.com/watch?v=rnSLUvkdPNc&feature=youtu.be


QUOTATION

Holobox dimension : 480mmH x 810mmL x 510mmW

Type: MB322 Trio with standard display stand

Projector size : 32 inches

Cover materials :

- Side : Laminate (2mm)

- Back and top : Acrylic (2mm)

Build-in sound

HD resolution 3D hologram film

Price : 4000 USD / month

Production fee of Holo effect film : Base upon the specific request of clients

Notes： • Venue renting fee, electricity fee, and VAT are excluded.

• Installation and maintenance fee is included.


TAXI ADVERTISING


• Focus on AB classes.

• Running 7 days/week, 24 hrs/day, average 200 km/day,

potential effectiveness ad format.

• Since 80% population of Vietnam prefer to go out , and

the more time people spend in traffic, the longer they are

exposed to this ad channel.

• More cost-saving with a widely network throughout the

country.

Why Taxi Ads?


Education

Profession Monthly revenue

Age

Passenger characteristic

Why Taxi Ads?


Why Taxi Ads?

• Total number of taxi in Ho Chi Minh city: around 10000 taxis

(7000 7-seaters INNOVA and 3000 4-seaters).

• A taxi served daily average 25-30 clients with an outrageous

impression quantity toward it.

• Around 9000 impressions / day or 270.000 impressions

/month.


Corporate clients


Full Rear Door

• Size : 118cmW x 90cmH

• Stick on 2 side of vehicle

• Available in Mai Linh taxi

Ad poster: Format 1


Ad poster: Format 1

Model：7-seater（INNOVA)

Minimum unit and duration：100 taxis & 3 months

Price : 65 USD / taxi / month

Artwork change during the minimum contract : 30 USD / taxi



Seat Cover

• Available only in Mai Linh taxi

• Size : 38cmW x 40cmH

• Car seat pockets (flyer/poster)

• Hang on behind the front seats

Ad poster: Format 2


Model：7-seater and 4-seater

Minimum unit : 100 taxis & 2 months

Price：35 USD / 2 front seats / month


Ad poster: Format 2


THANK YOU

ありがとうございます 31F, Saigon Trade Center, 37 Tôn Đức Thắng

Ward Ben Nghe , District 1 , HCM city

Tel : (08) 3910 7431

NGUYEN QUANG NHUT （ニュット）

Representative Officer

Mobile: 0908-936-414

Email: [email protected]

Date post:	13-Apr-2017
Category:	Marketing
Upload:	vu-van-hien
View:	697 times
Download:	0 times

[Mediba] Electro Bike ads

Marketing