Date post: | 15-Jul-2015 |
Category: |
Business |
Upload: | christopher-williams |
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MeetTheBoss TV is an established online channel devoted to offering its users exclusive access to the
business arena’s most progressive leaders and the decisions they make.
Going behind the scenes to unveil exclusive insights, MeetTheBoss TV focuses on delivering the
conversations that matter.
We partner with GDS International, a leading B2B event company, whose C-level only delegation
contributes to our senior executive mix.
MeetTheBoss TV allows its users to become a tangible part of the conversation through its virtual
roundtable format – where six qualified members discuss key challenges and solutions surrounding a
specific topic of interest.
Who are We?
Our membership database is comprised of over 100,000 senior executives from across the globe. Below is
a broad breakdown of our current membership pool:
Who are our members?
reGIoN
34 %emea
08 %resT oF WorLD
41%NorTh amerICa
INDusTryJob roLe
17%aPaC
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C-L
evel
, Hea
d of
Dire
ctor
, Man
ager
Pro
ject
Man
agem
ent
Oth
er
45% 50%
0%
07% 42% 06% Pharma & Healthcare
19
8
8
3 4
20
18
10
5 5
Technology Telecoms / Coms
Media & Advertising Other Financial Services
Prof Services Retail Manufacturing
Energy & Utilities
Producing the right content means everything to us at MeetTheBoss TV. As a result, we handpick
interviewees who can provide more than just boilerplate answers. Why? Because offering original
perspectives and valuable insights allow us to take our conversations to the next level.
Who Do We INTervIeW?
• Herbert Hainer, CEO & President, Adidas
• Liane Hornsey, VP Operations, Google
• Vincent Cerf, Vice President & Chief Internet
Evangelist, Google
• Jeff Weiner, CEO, LinkedIn
• Randi Zuckerberg, Founder of R To Z Studios &
Former Head of Marketing, Facebook.
PasT INTervIeWees INCLuDe:
It’s important to us that everyone we work with receives as much as possible from their experience. As a
MeetTheBoss TV interviewee, you can expect:
• The opportunity to educate senior executives and place yourself as a thought-leader
• A platform to promote both yourself and your company, embedding your achievements amongst the
world’s business leaders
• A professional video and case study to include for any personal and professional branding and marketing
initiatives external to MeetTheBoss TV
• The leverage to promote a positive brand message for you and your organisation
• To build your professional network through both the MeetTheBoss membership and its private intranet
forums
• The option to contribute to the MeetTheBoss TV official blog
• Our entire service at no expense to yourself or your organisation
WhaT are The beNeFITs?
While every interview is tailored around its interviewee, a typical interview process will include:
WhaT Does aN INTervIeW eNTaIL?
Agreeing a time and date for filming your interview
Sending out pre-interview questions for approval from yourself and any
necessary internal departments
Conducting the interview virtually – from the comfort of your own office or board
room – using Vidyo, an advanced video conferencing platform
Sending a draft edit of the interview for feedback and approval. From the time
this is sent, you will typically have five working days to confirm approval
Putting together a final edit and providing relative parties with a digital copy for
respective marketing purposes
[Example: Deutsche Bank placed a MeetTheBoss TV interview on their Investor
Relations page to give investors an insight into their executive leadership]