Grumpy cat says, "I hated everything before I became
a meme ... and still do."
Sources:
1. Sniderman, Zachary. "How Non-Profits Are Tapping Internet Memes & Pop Culture." Mashable. N.p., 30 Aug. 2011. Web. 17 Feb. 2014. <http://mashable.com/2011/08/30/pop-culture-non-profits-memes/>.
2. Young, Takeshi. "How To Use Memes to Build EASY Backlinks & Traffic." Moz. N.p., 15 Mar. 2012. Web. 17 Feb. 2014. <http://moz.com/blog/how-to-use-memes-to-build-easy-backlinks-traffic>.
3. Kaplan, Avi. "Meme-Jacking for Social Good." Rad Campaign. N.p., 7 Mar. 2013. Web. 18 Feb. 2014.
4. Quinn, Jana. "7 Things Marketers Should Know About Memes." Quality Logo Products Inc RSS. N.p., n.d. Web. 03 Feb. 2014.
<http://www.qualitylogoproducts.com/blog/7-things-marketers-should-know-memes-faq/#ixzz2sCjHizZG>.
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an idea, behavior or style that spreads from person to person
within a culture
are shared
via
Memetics: The study of cultural information transfer
Good, Good
Meme: /mēm/
Memes for marketing
Ideas Symbols
Use a meme-maker
MemeGenerator.netQuickMeme.com
MemejackTake a popular
meme and make it yours — don’t worry
… it’s legal!
Image (macro) memeRe-captions a well-known image
InclusiveFunny
FamiliarSharable Easily understood
Great memes are …
It’s simple.
Viral memes can gain 1 million+ followers and
shares in less than 1 week
Grumpy Cat has an opinion on
effective memes
Make a meme even Grumpy Cat is impressed with
I read a meme once. It was awful.
Video memeViral video shared via social media
Make sure you get it
KnowYourMeme.com can help
See what’s trending
Reddit® StumbleUpon® Google® Trends
Are timely
Resonate with pop culture
Are relevant
More website traffic increased social media use
More money
+=
They ...
!
Word memeThink Twitter® hashtags and popular
phrases repeated over and over
Do your homeworkKnow your subject and
study the experts Be a critical authorPlay with the wording, be brief and produce
several drafts Have funRemember, memes
are meant to be silly!
Get feedbackAsk for input and
suggestions
Speech
Writing Rituals
Gestures
Photo memeImitates familiar position or action
I don't always meme,
but when I do, I prefer mine
IT’S THE ECONOMY, STUPID
Types of memes
Create a memetastic experience