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Merced Atwater March 2011

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MERCED-ATWATER CITY ANALYSIS RESEARCH AND OBSERVATION WATER : LIMITED RESOUCRES MICHELLE OBAMA PROMOTES UC MERCED Gives her only commencement speech of 2009 and commends the students and the focus of education in the central valley UC Chancellor Carol Tomlinson-Keasey calls for more culture WATER REUSE UNEMPLOYMENT DUE TO IMMIGRANT LABOR 6th Largest $ producing AG land in country URBAN NODES GROW- ING INDEPENDENTLY CALIFORNIA HIGH SPEED RAIL EASY ACCESS TO LA & SF IN FUTURE 33% of workforce in AG URBAN GROWTH INCREASE IN STUDENTS MONOCULTURE AGRICULTURE BASE - 3 ECOLOGICAL TRANSFORMATION IMAGE TRANSOFMATION (EDUCATION) LANDSCAPE ARTS ECOLOGY HISTORY DEMOGRAPHICS URBAN FABRIC EDUCATION INDUSTRY LEADERS ACCESSIBILITY INSTITUTIONS IDENTITY FUNDERS NETWORKS CULTURAL DEMAND GEOGRPAHY IMAGE PEOPLE CULTURE MERCED-ATWATER CA POPULATION:102,471 (CITY) / 245,321 (METRO) UC MERCED Sacramento MERCED-ATWATER San Francisco San Jose Los Angeles San Diego San Francisco MERCED-ATWATER Los Angeles 1:14 1:40 MERCED ATWATER Highway 140 Highway 99 Union Pacific Railroad Burlington Northern Santa Fe Raildroad Highway Rail CASTLE AIRPORT (MERCED COUNTY) CITY OF ATWATER CITY OF MERCED UC MERCED HIGH SPEED RAIL MERCED STATION With the California High Speed Rail completed by 2020, Merced-Atwater will have great opportunies for its future developments Looking at the exisng infrastructure, Merced-Atwater is at the juncture of freeways and railroads. The city developed because of the rail road and infrastructure remains an important part of the city. There are currently four major players in Merced-Atwater: Merced County, City of Merced, City of Atwater, and UC Merced. What would happen if these authories collaborated on how they can grow together?
Transcript
Page 1: Merced Atwater March 2011

MERCED-ATWATER CITY ANALYSIS

RESEARCH AND OBSERVATION

WATER : LIMITED RESOUCRES

MICHELLE OBAMA PROMOTES UC MERCEDGives her only commencement speech of 2009 and commends the students and the focus of education in the central valley

UC Chancellor Carol Tomlinson-Keasey calls for more culture

WATER REUSE

UNEMPLOYMENTDUE TO IMMIGRANT LABOR

6th Largest $ producing AG land in country

URBAN NODES GROW-ING INDEPENDENTLY

C A L I F O R N I AHIGH SPEED RAIL

EASY ACCESS TO LA & SF IN FUTURE

33% of workforce in AG

URBAN GROWTH

INCREASE IN STUDENTS

MONOCULTUREAGRICULTURE BASE - 3

ECOLOGICAL TRANSFORMATION

IMAGE TRANSOFMATION(EDUCATION)

LANDSCAPE

ARTS ECOLOGY

HISTORY

DEMOGRAPHICS

URBAN FABRIC

EDUCATION

INDUSTRY

LEADERS

ACCESSIBILITY

INSTITUTIONS

IDENTITY

FUNDERS

NETWORKS

CULTURAL DEMAND

GEO

GRP

AH

YIM

AGE

PEO

PLE

CULT

URE

MER

CED

-ATW

ATER

CA

POPU

LATI

ON

:102

,471

(CIT

Y) /

245,

321

(MET

RO)

UC MERCED

Sacramento

MERCED-ATWATERSan Francisco

San Jose

Los Angeles

San Diego

San Francisco MERCED-ATWATER Los Angeles1:14 1:40

MERCEDATWATER

Highway 140

Highway 99Union Pacific Railroad

Burlington Northern Santa Fe Raildroad

Highway Rail

CASTLE AIRPORT(MERCED COUNTY)

CITY OF ATWATERCITY OF MERCED

UC MERCED

HIGH SPEED RAILMERCED STATION

With the California High Speed Rail completed by 2020, Merced-Atwater will have great opportunities for its future developments

Looking at the existing infrastructure, Merced-Atwater is at the juncture of freeways and railroads. The city developed because of the rail road and infrastructure remains an important part of the city.

There are currently four major players in Merced-Atwater: Merced County, City of Merced, City of Atwater, and UC Merced.

What would happen if these authorities collaborated on how they can grow together?

Page 2: Merced Atwater March 2011

1 hour

2 hours

3 hours

Sacramento High Speed Station

Merced High Speed Station

San Francisco Trans Bay

Union Station Los Angeles

Travel by the High Speed RailTravel by Car

UC RIVERSIDE2009 Enrollment: 19,439Traveling time to UC Merced:2 hrs 30 mins

UC SAN DIEGO2009 Enrollment: 29,110Traveling time to UC Merced:3 hrs 10 mins

UC IRVINE2009 Enrollment: 27,792Traveling time to UC Merced:2 hrs 20 mins

UC LOS ANGELES2009 Enrollment: 39,984Traveling time to UC Merced:2 hrs 40 mins

UC SANTA CRUZ2009 Enrollment: 16,775Traveling time to UC Merced:3 hrs 20 mins

UC BERKELEY2009 Enrollment: 35,843Traveling time to UC Merced:2 hrs 15 mins

UC SAN FRANCISCO2009 Enrollment: 4,493Traveling time to UC Merced:1 hrs 30 mins

UC DAVIS2009 Enrollment: 32,153Traveling time to UC Merced:1 hr 15 mins

UC MERCED2009 Enrollment: 3,414

UC SANTA BARBARA2009 Enrollment: 22,850Traveling time to UC Merced:4 hrs 40 mins

BERKELEYEstablished: 1868Urban CampusProximity Population: 7 millionNon-California Residents: 26.7%

DAVISEstablished: 1905Suburban CampusProximity Population: 2 millionNon-California Residents: 8.5%

IRVINEEstablished: 1965Suburban CampusProximity Population: 3 millionNon-California Residents: 7.8%

LOS ANGELESEstablished: 1919Urban CampusProximity Population: 15 millionNon-California Residents: 24.0%

MERCEDEstablished: 2005Suburban CampusProximity Population: 0.2 millionNon-California Residents: 1.6%

RIVERSIDEEstablished: 1954Suburban CampusProximity Population: 2 millionNon-California Residents: 3.0%

SAN DIEGOEstablished: 1959Suburban CampusProximity Population: 3 millionNon-California Residents: 15.7%

SANTA BARBARAEstablished: 1909Suburban CampusProximity Population: 0.4 millionNon-California Residents: 10.1%

SANTA CRUZEstablished: 1965Suburban CampusProximity Population: 0.3 millionNon-California Residents: 5.5%

UNIVERSITY OF CALIFORNIADATA COMPARISON

UNIVERSITY OF CALIFORNIA MERCEDTRAVEL TIME FROM OTHER UC’S

100,000 Students within One Hour Distance of Merced, CA

HWY 99

MERCED-ATWATER100,000

14%

FRESNO500,000

10%

CSU Stanislaus, 8,601 MODESTO

211,00013%

Merced College, 10,836

UC Merced, 3,414

CSU Fresno, 22,613

Fresno City College, 24,783

National University Fresno, 1,482

Fresno Pacific University, 2,436

Modesto Junior College, 18,034

University of The Pacific, Stockton, 6,251

STOCKTON300,000

2%

There are more than 100,000 students within 1 hour driving distance from Merced-Atwater, which is beneficial for the growth and development of the city, especially with the new University of California in Merced.

Students in the region will become aware of the growth and the projected success of UCM. Merced-Atwater can become a hub that is constantly on the students’ radar by hosting events that may be of interest to this demographic.

CITY NAMECITY POPULATION% OF STUDENTS IN CITY

100,000+ STUDENTS WITHIN ONE HOUR OF MERCED-ATWATER

Page 3: Merced Atwater March 2011

100,000+ STUDENTS WITHIN ONE HOUR OF MERCED-ATWATER

Travel Time and Distance fromUnion Station Los Angeles

Travel Time and Distance fromSan Francisco Trans Bay

Time by CarHigh Speed Rail to Merced-Atwater Additional Time by Public Transportation

Travel Distance

SFM

OMA

Yerba Buena Center for th

e Arts

San Francisco Opera

University of California Berkeley

San

Fran

cisco

Art

Insti

tute

Academy of Art College

Californ

ia Colle

ge of t

he Arts

Zellerbach Hall- UCB

Davies Symphony Hall

Paramount Theater

de Young Museum

Asia

n Ar

t Mus

eum

Palace of Fine Arts

Berkeley Art Museum

Oakland Museum of California

LACM

A

A+D Museum

MOCA

Art Center College of Design

University of Southern California

Fashion Institute of Design & Merchandising

Calif

orni

a In

stitu

te o

f the

Arts

Barnsdall Art Park

The Getty Villa

Otis

Col

lege

of A

rt &

Des

ign

Southern California Institute of Architecture

Walt Disney Concert Hall

Ahmanson Theatre

Norton Simon Museum

Los Angeles Opera House

Arm

and

Ham

mer

Mus

eum

of A

rt

The Getty Center

Universi

ty of C

alifornia

Los A

ngeles

MERCED-ATWATERfrom San FranciscoTime: 1hr 14minsDistance: 131 miles

from Los AngelesTime: 1hr 40minsDistance: 311 miles

1 hour

1 hour

10 miles

20 miles

10 miles

20 miles

2 hours

2 hours

MAJOR CULTURE VENUES AND INSTITUTIONSTRAVELING TIME TO MERCED-ATWATER

AIRPLANE AND HIGH SPEED RAIL TRAVELBETWEEN SAN FRANCISCO AND LOS ANGELES

Arrive 1 hr 30 mins early for check-in and security30 mins - SF to SFO 1 hr 15 mins flight 30 mins disembark 45 mins - LAX to Downtown LA

AIRPLANE | SAN FRANCISCO TO LOS ANGELES | $160* | 4 HRS AND 30 MINS

HIGH SPEED RAIL | SAN FRANCISCO TO LOS ANGELES | $110* | 3 HRS AND 10 MINS

2 hrs 40 min. train rideArrive at station 20 mins early for check-in 10 mins disembarke

There is an opportunity for cultural development in Merced-Atwater

When compared to traveling on the future high speed rail, traveling between San Francisco and Los Angeles by airplane will take longer and potentially be more expensive. It is likely that the new way of traveling between these two cities will be the high speed rail.

If people will be using the high speed, why not give them a reason to stop in Merced-Atwater?

SAN FRANCISCOThere are more than 90 cul-ture venues and institutions in the Bay Area, most of which are around 45 minutes away from Downtown San Francisco.It takes 50 minutes on public transportation from Down-town San Francisco to the UC Berkeley Art Museum.It will take 75 minutes on the high speed rail from Down-town San Francisco to Mer-ced-Atwater.

LOS ANGELES There are more than 100 culture venues and institu-tions in Greater Los Angeles, most of which are more than 1 hour away from Downtown Los Angeles.It takes 1 hour and 50 min-utes on public transporta-tion from Downtown LA to the Getty Center or the Getty Villa.In contrast, it will take 1 hour and 40 minutes on the high speed rail from Downtown Los Angeles to Merced-At-water.

MERCED-ATWATERWith the high speed rail, Merced-Atwater becomes closer to the two major cities in California. For example, it will be easier and faster for a person to go to Merced-Atwater, than to get from Orange County to the Getty Center.

Page 4: Merced Atwater March 2011

What if the cities were connected with a new type of public infrastructure?

What if UC Merced expands into downtown Merced and is linked directly to the High Speed Station?

CASTLE AIRPORT(MERCED COUNTY)

CITY OF ATWATERCITY OF MERCED

UC MERCED

HIGH SPEED RAILMERCED STATION

CASTLE AIRPORT(MERCED COUNTY)

CITY OF ATWATER CITY OF MERCED

UC MERCED

HIGH SPEED RAILMERCED STATION

MOVING FORWARD

PRECEDENT : LILLE, FRANCE

London

LILLE

Paris

Koln

Den Haag

Amsterdam

Rotterdam

Brussels

Antwerp

Liege

Luxemburg

Reims

Metz

Rouen

Le Harve

Dortmund

Dasseldorf

Bonn

NancyStrasboarg

Gent

If UC Merced expands into downtown Merced and links to the high speed sta-tion, it becomes a network with other institutions in California.

Other major cities which will help its growth and diversify the environment around it.

By having UCM linked to the high speed station, UCM will have the opportuni-ties to host cultural or art events that can attract visits from both Northern and Southern California.

City of Merced and UC Merced are growing and expanding at a rapid pace, and the City of Atwater is relatively stable.

One observation is that the residents of Atwater often visit Merced, but rarely do Merced residents visit Atwater.

Introducing a new type of public infra-structure can promote interest in not just one direction (Atwater to Merced), but an exchange. This can challenge the boundaries between the cities and the county and increase interest in explor-ing different parts of the cities.


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