I N N O V A T I V E T H I N K I N GI N N O V A T I V E T H I N K I N G YOU & YOUR BUSINESS IN TODAY’S NEW ECONOMY YOU & YOUR BUSINESS IN TODAY’S NEW ECONOMY

Trade 19501950

Research 19601960

Phone Calls 19801980

e-Mail 19941994

SMS 20012001

Mail 19701970

/Weeks/Weeks

/Days/Days

/Minutes/Minutes

/‘Now’/‘Now’24x7/24x7/

Instant/Instant/

GlobalisedGlobalised

No Barriers

Tech-filledTech-filled

Cooperative

IdealisedIdealised

Stressed

We have becomeWe have become

reactivereactive;

we are no longer we are no longer pro-activepro-active

Avoiding the

deadly business sins

7

Be Be pro-active pro-active & disregard dogma& disregard dogmaFocus on your Focus on your core competencycore competency & &

take responsibilitytake responsibility Stick to the Stick to the key key

business issuesbusiness issues ( ( work / work / cash / health / technology cash / health / technology ))

Be Be accountableaccountable for for what you do what you do

Today’sToday’s customers have all the knowledgeknowledge, options,options, choiceschoices && thethe powerpower What they lack...Loyalty & TrustLoyalty & Trust

How on earthHow on earthdo we do we managemanage

all this all this changechange?

Avoid the

deadlymodern business

sins

7

1

Coveting image at all costs without regard to

ethics, people or the environment

2

3

4

Laziness & indifference wrapped in complexity, policy &

procedures 5

6

7

Then Then NowNow

No barriersNo barriers CooperationCooperation Skill sharingSkill sharing SolutionsSolutions Customer-centricCustomer-centric GlobalGlobal

Divide & ruleDivide & ruleSecrecySecrecy

Silo mentalitySilo mentalityProductsProducts

Business–focusedBusiness–focusedNationalNational Major international trade flows of refined copper

Focused brand Focused brand identityidentity

StrongStrong people people & & technologytechnology focusfocus

Understand the new Understand the new economic mindseteconomic mindset

AlwaysAlways on on

Always Always availableavailable

Always Always differentdifferent

&& Always Always changingchanging

AdaptAdaptAnnounce Announce

ChangeChangeIntended Intended

ResultResult((TimeTime))

AngerAnger

FrustrationFrustration

SurpriseSurprise

FearFear

BeliefBelief

DenialDenialAcceptanceAcceptance

TrialTrial

Accept /Accept /DeclineDecline

CommitmentCommitment

ProgressProgress

DeliveryDelivery

DisappointmentDisappointment

We must confront ourselves in order to achieve growth & deal with the issues of today

T H A N K Y O UT H A N K Y O Umichael@theothermichaeljackson.commichael@theothermichaeljackson.com