A SLIGHT OVERVIEW ON MICROSOFT

PRESENTED BY,CHRIS JOSEPH

BILL GATES AND PAUL ALLEN

About The Founders

BILL GATESWilliam Henry "Bill" Gates III (born October 28, 1955) is an American business magnate, philanthropist, investor, computer programmer, and inventor. Gates originally established his reputation as the co-founder of Microsoft, the world’s largest PC software company, with Paul Allen. During his career at Microsoft, Gates held the positions of chairman, CEO and chief software architect, and was also the largest individual shareholder until May 2014.He has also authored and co-authored several books.

PAUL ALLENPaul Gardner Allen (born January 21, 1953) is an American philanthropist, investor and innovator, best known as the co-founder of Microsoft alongside Bill Gates. As of January 2015, he was estimated to be the 51st richest person in the world, with an estimated wealth of $17.5 billion. Allen co-founded Microsoft with Bill Gates in Albuquerque, New Mexico, in 1975, and began marketing a BASIC programming language interpreter. Allen came up with the original name of "Micro-Soft," as recounted in a 1995 Fortune magazine article.

SATYA NADELLASatya Narayana Nadella (born 19 August 1967) is an Indian-American business executive. He is the current chief executive officer (CEO) of Microsoft.

He was appointed as CEO on 4 February 2014, succeeding Steve Ballmer. Before becoming CEO of Microsoft, he was Executive Vice President of Microsoft's Cloud and Enterprise group, responsible for building and running the company's Computing Platforms, Developer Tools and Cloud Computing Services.

HISTORY OF MICROSOFT

HISTORY OF MICROSOFT

HISTORY OF MICROSOFT

VISION Of MICROSOFT• Their vision is to create innovative

technology that is accessible to everyone and that adapts to each person's needs.

• Accessible technology eliminates barriers for people with disabilities and it enables individuals to take full advantage of their capabilities.

MISSION OF MICROSOFT

• At Microsoft, their mission is to enable people and businesses throughout the world to realize one’s full potential.

• They deliver on that commitment by striving to create technology that is accessible to everyone—of all ages and abilities.

• Microsoft is one of the industry leaders in

accessibility innovation and in building products that are safer and easier to use.

STRATEGY OF MICROSOFT

• Accessibility, as part of overall usability, is a fundamental consideration for Microsoft during product design, development, evaluation, and release.

• Microsoft endeavors to integrate accessibility into planning, design, research, development, testing, and documentation.

CSR ACTIVITIES OF MICROSOFT IN INDIA

• To promote a strategic and sustainable approach to CSR across the Company in line with our corporate vision to help individuals and businesses realize their full potential.

• To ensure that our CSR investments are relevant to the national agenda and contribute in a significant way to India’s inclusive development.

• To strengthen and deepen commitment across the organization through a sustained program for employee participation and engagement in the Company’s CSR and nation building agenda.

SWOT ANALYSIS OF MICROSOFTSTRENGTHS WEAKNESSES OPPORTUNITIES THREATS

Brand loyalty Poor acquisitions and investments

Cloud based services Intense competition in software products

Brand reputation Dependence on hardware manufacturers

Mobile advertising Changing consumer needs and habits

Easy to use software

Criticism over security flaws

Mobile device industry

Open source projects

Acquisition of Skype

Slow to innovate Growth through acquisitions

Potential lawsuits

DETAILS ABOUT THE LOGO• 1985: In 1985, Microsoft debuted the third logo, and made Windows 1.0.

• 1987: Microsoft "Pac-Man" logo, designed by Scott Baker and used from 1987 to 2012 with the 1994-2002 slogan "Where do you want to go today?".

• 2006-2011: Microsoft logo as of 2006–2011, with the slogan "Your potential. Our passion”.

• 2011-2012: Logo by Microsoft with the slogan "Be what's next.“

• 2012–present: Introduced on August 23, 2012, to symbolize the "world of digital motion" and Microsoft's "diverse portfolio of products".

VARIOUS LOGOS OVER THE YEARS

VARIOUS MICROSOFT DEVICES

VARIOUS MICROSOFT DEVICES

OTHER MAJOR PROUCTS

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