Presenter NamePresenter TitleMicrosoft Corporation

Microsoft Business IntelligencePeople Ready BI

People Drive Performance

Today's BI Reality for Most Organizations

DifficultTo Use

Fragmented

Inflexible

Departmental

Costly

“Foreign” tools inhibit adoption and use

Functionality split across multiple tools

Rigid and unable to change with the business

Narrowly deployed without a complete view

Too costly for broad deployment

Delivered through a familiar environmentIntegrated into a business productivity infrastructureBuilt on a trusted & extensible platform

Microsoft Vision & StrategyDemocratizing Business Intelligence

Improving organizations by providing business insights to all employees leading to

better, faster, more relevant decisions

Empower Your People

Self-Service

access & insight

Familiar interface & tools you

own today

Improve Organizational Effectiveness

Alignment, Accountabi

lity & Ownership

Collaborative across your value

chain

Enable IT Efficiency

Trusted, scalable &

secure

IT Management

& Interoperabili

ty

Low Total Cost of Ownership

Leverage your existing Infrastructure

Microsoft Business IntelligenceInvestment Strategy

BUSINESS PRODUCTIVITY INFRASTRUCTURE

BUSINESS USER EXPERIENCE

DATA INFRASTRUCTURE & BI PLATFORM

Microsoft Business Intelligence Offering

Data Infrastructure & BI Platform

Analysis ServicesReporting ServicesIntegration ServicesData MiningData Warehousing

Business Productivity Infrastructure

Dashboards & ScorecardsExcel ServicesWeb based forms & workflowCollaborationSearchContent ManagementLOB data integration

Delivered through a Familiar Interface

Self-Service access & insightData exploration & analysisPredictive analysisData visualizationContextual visualization

Familiar Environment Drives BI AdoptionAmplify the impact of your people with the tools you already know how to use

Bridging the gap between end users and IT

Empower Your People

Enable IT Efficiency

Improve Organizational Effectiveness

Collaboration

SOA

Next Gen Web

Content Manageme

nt

SearchUnified

Communications

BI Integrated into a Business Productivity Infrastructure

Supported By A Trusted BI PlatformYour data, any place, any time

Pervasive Insight

Dynamic Development

Beyond Relational

Enterprise Data Platform

Mobile andDesktop

OLAP

FILE

XMLRDBMS

Services

Query

Analysis

Reporting Integration

Synch

Search

CloudServer

Changing The BI Market DynamicsNew economics encourage widespread deployment

For Similar Customer BudgetsBI Users Departments Served

Typical BI deployment

Helping you in a Down EconomyEmpower employees to make smarter, faster, more relevant decisions

Access and gain insight from corporate data to make the right decisions.

Which projects to cut and which to invest in?Who are our most profitable customers?Which campaigns are leading?

Share business data with colleagues in a secure and central manner to ensure accuracy.

Monitor and analyze corporate performance to take action where necessary.

Microsoft Business Intelligence Delivers

Insight wherever it’s needed in the organizationEconomical to buy and deploy for all BI usersAgile enough to handle the complexity of your organizationTrusted to handle your enterprise demandsThru the familiar Microsoft Office environmentSo you candrive businessperformancethroughoutyour organization

www.microsoft.com/bi

© 2009 Microsoft Corporation. All rights reserved.This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.

Microsoft, Azure, BizTalk, Microsoft Dynamics, the Microsoft Dynamics logo, the Office logo, SharePoint, SQL Server, Windows, the Windows logo, Windows Server, and Your potential. Our passion. are trademarks of the Microsoft group of companies.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.Microsoft Corporation • One Microsoft Way • Redmond, WA 98052-6399 • USA

Appendix

BUSINESS PRODUCTIVITY INFRASTRUCTURE

BUSINESS USER EXPERIENCE

DATA INFRASTRUCTURE & BI PLATFORM

Microsoft Business Intelligence Offering

Transparent Organizations

One Worldof Business

Changing Workforce

Always On, Always Connected

The IT Dilemma With Business Intelligence TodayDeliver business needs while managing cost and complexity

Other ERP

Thinking Bigger About Business Intelligence

In most organizations, the majority of content for decision making is not in the ERP domain, or even a databaseThe tools required to get the information are rigid and hard to learnThe issue is not “BI for BI sake”But “How does BI fit into the way I make decisions today?

Market Trends & Business Drivers

Top 10 Technology Priorities

1 Business Intelligence

2Enterprise Applications (ERP, CRM and others)

3Servers and storage technologies (virtualization)

4 Legacy application modernization

5 Collaboration technologies

6Networking, voice and data communications

7 Technical infrastructure

8 Security technologies

9Service-oriented applications and architecture

10 Document Management

Top 10 Business Priorities

1 Business process improvement

2 Reducing enterprise costs

3Improving enterprise workforce effectiveness

4Attracting and retaining new customers

5Increasing the use of information/analytics

6Creating new products or services (innovation)

7Targeting customers and markets more effectively

8 Managing change initiatives

9Expanding current customer relationships

10Expanding into new markets and geographies

Top Executive Priorities

Source: Gartner EXP (January 2009)

Gartner’s BI Magic Quadrant Reflects Our Vision and Market Momentum

Gartner, Inc. “Gartner Magic Quadrant for Business Intelligence Platforms, 2008,” James Richardson et al., Feb. 1, 2008

The Magic Quadrant is copyrighted February, 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

BI Roadmap Announcement

21

Analytics

Monitoring

H1 CY10

Planning

Mid CY09

PPSService Pack 3 Support to 2017

SharePoint “14” PerformancePoin

t Services

Analytics

Monitoring

PPS Product Licensing Roadmap

Today(Effective April 1st,

2009)Summer 2009 Wave 14

Monitoring

PPS 2007As an entitlement of

MOSS 2007 Enterprise CAL Software

Assurance

no changeSharePoint “14” Enterprise CAL

Analytics no change

PlanningSP3 for PPS 2007

Available for all owners of PPS 2007

maintenance