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96MyMIDWEST May/June 2010
IN BUSINESS
man of science Novozymec ent t J on Moo e p ep e e gent fo u e n t e l .
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Re earch E
IN NorthC ro IN ,SCIENtIStS rEfINdINg INvES-torS wIth thE
E NS to kEthEIr BIg IdE S
rE It .
97 May/June 2010 MyMIDWEST
By
JacquELINEDEtwILEr
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t e univer i f r car linaa c apel hill and r car linas a e univer i .
B plen f er re eararea — ndiana’ P rd e e earPar , f r in an e—are rr nded b p alen . w a a e e
e ear trian le e f l?g vern en b ine in en ive
pla a r le, a d a prep nderan ef n ra re ear r aniza i nand a e rld- la edi alfa ili ie , b l al e pl er a
e bi e in i a rare penne ea r . “we’ve pr babl
15 18 differen llab ra i nin n,” a s an rid e Jr.,
n e ri n’ -f nder and c o.“ ne ien i r pan an
ave e al an er. B if ’ve i li le li e f e pie and
an find a friend d n eree ’ an er li e, and p e e er, ’ve
e in a a p en ialf r lvin a real pr ble .”
i erall and fi ra ivel en-ral alei / r a ’ bi e
ind r , e ear trian le Par ie perfe exa ple f i pe f
pera i n. abli ed in 1959 aa en er f r in er la i b ine
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100MyMIDWEST May/June 2010
IN BUSINESS
and re ear be een e, u c andc s a e, i e pin- panie
fr all f e area l , in l dinn e ri n, i ar ed a u c, andi -re l i n i a in e -
pan Bi p i en, i a b rn in ee univer i Bi edi al n ineer-
in epar en . man ar - p in epar are l a ed in i - e b ine
in ba r eq ipped i e lab pa ein addi i n n r al a eni ie (de ,
n erne a e ). e ear er r nan differen pi in l e pr xi i
ea er, and are idea a n l al erie , tP- ed f ball a e
and “te ie t e da ,” a par - ideee -and- ree . t ere’ a ra re rd f
e : t e an i- an er dr tax l, 3
l ra nd , uPc b l and r -rf ere all inven ed, devel ped and
ar e ed in e par .o ide f tP, b e a e v
ern en and e niver i ie pp rllab ra i n be een ien i
idea and inve r i e ean i ple en e . e, u c and cs a e ave ffi e a elp e re f
o Maha is briMMiN wi h iNs ira i N. it’ t eome of e teemed t t Jun K neko, o e t l ed “c e t v ty l y” n t e ld M ket l t ye . it
n nte n t on lly kno n nd e- ock cene (a k ny p te outs ddle C eek reco d ), nd t e bem Cente fo Contempo y a tng n t t f om ound t e glo e. m n t ve Jeff slo ot k
ee t c e t v ty t e found t on fo t t-up commun ty n c ty t t l e dy ome to one of t e o ld’ mo t ucce fulu ne men (w en buffett). slo ot k m de t m on to
cult v te s l con V lley-l ke tmo p e e n ometo n.
Slo ot k ’ o n t t-up, s l con e Ne (s N), c l o elmed y co-founde nd p tne Du ty D v d on nd
m n g ng ed to D nny sc e e , e pon le fo b g
m , t e 2009 confe ence c oug t to to n uc nnov -t ve nd v du l pe on l nd ng expe t y V yne c uk; J onF ed, co-founde nd p e dent of 37 gn l , g o ng we - ed
oft e comp ny; nd Jeff ey K lm koff, of e dle nd D ggf me. M tt Mullen eg, o e t t-up autom tt c e nd wo d-
e .com, ak met nd v t , one of t e c eduled e dl nefo t e econd ed t on, c t ke pl ce M y 13-15.
w le pl ce l ke s l con V lley nd r le g /Du m ve eenu ld ng t e t t-up commun t e fo ye , m t t eeg nn ng t ge . and t e f t tep fo ny u geon ng t t-up
commun ty, slo ot k y , to top t e n d n. Conv nce t ee t nd g te t t ey don’t ve to le ve. ident fy nd o c e
t lent. en nv te t e g k d —V yne c uk, F ed, K lm koff, etc.—to t e t le o t ey c n ee t t e c ty to offe nd tell you
o t ng e done. et people toget e . Le n f om nd n p eone not e . oceed c efully, ut—t mpo t nt— t out fe .slo ot k y one of t e mo t mpo t nt element fo n ent ep e-neu -f endly env onment to ve cultu e t t cele te k.
“ nce e got p t t e po nt of e ng ‘ loed’—eve yone tt e e d do n, o k ng d on o e o n de — e t tedto le n to em ce f lu e nd t ke k ,” slo ot k y . “‘F l f t
nd f l m t’ omet ng t t n’t n tu l to ou cultu e e e, utt t’ c ng ng.”
sL b sKi’s C N rib i N to t e c ll “ n ent ep eneu leco y tem” eg n t $200 Fl p d g t l c mco de nd log.slo ot k ent ound to n, poke t people out t e tec
t t-up nd e -de gn comp n e , nd po ted t e conve t onon t e te. No , s l con e Ne(siliconprairienews.com) get
out 15,000 un que v to mont , nd t e c ty’ nnov to ,ent ep eneu , t t-up nd oc l med dd ct e t t up.
b g m , s N’ gge t p oject to d te, old out n t f t yend fueled t e f e d v ng t e c ty’ ent ep eneu , o t oug t
t t m y e, ju t m y e, t ey ouldn’t ve to eloc te to ee t e
NEtwoRk iN PRogREssEvery start-up community has to, well,start somewhere. It helps to have the rightingredients—creativity, ambition, money—and someone like Jeff Slobotski , who isattempting to create a “Silicon Prairie” inOmaha, to bring them all together.By kalani Simps n
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in f r viable inven i n devel pedn a p , ile a a e ide
25% ax redi f r an el inve ren ra e ien i e p
p in r car lina in ead f vin re radi i nal e
devel p en area . “t e inve rax redi i ne f e p -
erf l l a an b d an ere
tec d e m come to f u t on. e e’money n m , slo ot k gue ,
nd one of s N’ m on to con-
nect t t t e c ty’ c e t ve cl .D cu on u ound ng ne
med t t-up often ound l ke unc of uzz o d . and to ome,
t e o k of slo ot k m g t look l kemo e fl t n u t nce. (s N
eve l te nd t ff mem e ,ut only one p d employee, le
slo ot k m elf jo d ectoof nnov t on nd ne med fo t eaiM in t tute.) but fo no , t t’ t epo nt. buzz t c u e out de ,
o ng expo u e nd potent lu ne t t em, to t ke clo e
look. it’ t m g t encou ge onemo e ent ep eneu to t nk out jump ng nto t e pool. it pu e loc lto keep t e uzz go ng y uppo t ng
n ent ep eneu -f endly env on-ment. e gge t e fl , t e gget e oom.
m fe cl m to f me.buffett. s ddle C eek. it m ge
ole ome c ty on t e pl n .
slo ot k op ng t t t ll l o ended t e c e t ve cente of t e
M d e t, pl ce e e nnov t onnd ent ep eneu p t ve. e
element e ll t e e, o t nyluck— nd t people l ke slo ot kputt ng t e ped l to t e met l—t ec ty’ tec commun ty could t elf
oon move out of t e t t-up p end ecome omet ng muc g e te .
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102MyMIDWEST May/June 2010
IN BUSINESS
a p in pla e pp r e devel-p en f e e aller panie ,”
rid e a . t a ’ be a e, nli edire - -b ine ax in en ive f rre ear and devel p en , pr per andeq ip en , i f e n e individ al are li el a e a differen e
a ien i i a bi idea and n f nd-in : inve r .
e pi e all e e e , ee ear trian le e i n a ad i e -
ba : n Jan ar 2010, ne pl enrea ed 9.7%, e a e a e na i nalavera e and a re rd i f r e area, i avera ed be een 3% and 4% bef re e 2002 re e i n. rid e ainve en in ne panie ave al
l ed e a . s ill, l al b ineexper are nvin ed a e re i n illreb nd q i l . “wi r diver e ix
f panie and an inn va i n-ba ede n , e e ear trian le e i ni pi all ne f e la in and fir
f a re e i n,” a c arle ha e ,
pre iden and c o f e ear trian le e i nal Par ner ip, an r aniza i n pp r b ine r in e area. l n a e inn va i n eep p rin f niver i lab , e
trian le and a n p—and i pr babl ill, an alei / rpanie ’ eff r ed a e f re enera i n . several ave nder ri en
ien e an fa rin pr ra a l al l . “t e di verie a r niver i ie are r l a azin ,” ha e a . “ e ear er a c s a e r
il r and a pider and rea ed a eb a i r n a e ’re li a an al erna ive kevlar.”
B lle pr f ve - a in pider- r a nd i pr bable, b —li e dra ed bl d and bi l i all p i ized n li ffin — e are exa l
f ien ifi fan a a e ear trian le lab are a in a reali . “see ver ere?” a rid e in i i s ern dra l, andin in e n e ri n’ lab pa e and p in in ard an a id -l in re ear e
in a i r pe. “ ear, e’ in re lz ei er’ di ea e. ’ le f re and i pe ple li e a , an, i l bri .”
breadwinner Novozyme c ent t J on holme o k t enzyme t t keep e d f e longe .
Last year, the Research TriangleRegion garnered approximately$1.9 billion in new investmentsand created more than 10,360 jobs.