Mike VailPresident and Chief Operating Officer Sweetbay Supermarket

 The Confidence and Courage 

to Lead in Tough Times

• What is Confidence & Courage• My Leadership Journey• My Experiences in Tough Times• Sweetbay Behaviors• Case Study• Q&A

AgendaAgenda

“Inaction breeds doubtand fear. Action breeds

confidence and courage.If you want to conquer

fear, do not sit home And think about it.

Go out and get busy.”

– Dale Carnegie

Tough TimesTough Times

Challenges and tough times are part of the human condition

RelationshipsCareer AdvancementPersonal LossFinancesNew JobHealthFamily

Delhaize Group

1985-2001 > Hannaford Retail Management Trainee Store Manager District Manager Category Manager Director of Deli Merchandising

2001-2004 > Kash n’ Karry Vice President of Merchandising Vice President of Retail Operations

2004 -2009 > Sweetbay Senior Vice President of Retail OperationsChief Diversity Officer President & COO

Confidence & CourageConfidence & Courage

Tough TimesTough Times

Tough Times at Kash n’ Karry’• Leveraged Buyout      in the 80’s• Dropped from 1st to 3rd      in Market share• Nine presidents in 20 years

Tough Times at Sweetbay•   Overcoming a stagnant culture•   Converting 108      Kash n’ Karry stores•   Credit card breach•   New President; establish         confidence & credibility•   New executive team•   Viability to Excellence...      Not out of the woods yet...

Leading from both sides…

rational(mind)

State of spirit that enables one to

face danger

courage

emotional(heart)

What are Confidence & Courage?

What are Confidence & Courage?

Trust or reliance in one’s own or another’s ability

confidence

Four behaviors that speak to how we lead with confidence and courage, in and out of crisis…

confidence

jump in.

courage

get real

engage others

Confront what is real; bring candor to conversations

Engage the organization in the handling of crisis

know your stuff.

confidence

courage

use your experience

trust the experts

Build on your experienceas an impetus to act

Find and trust in the experts

make the call.

confidence

courage

take action

trust your instincts

Move swiftly; clear the way for others to do so

Listen to and consider what your gut thinks is right

look around.

courage

use crisis to evolve

keep a pulse

Look for the opportunity to become stronger

Notice if the organization is coming with you

confidence

Leading in a Crisis

Leading in a Crisis

Case StudyHurricane Charley 2004“Nightmare Scenario”

Case StudyHurricane Charley 2004“Nightmare Scenario”

jump in. know your stuff.

make the call. look around.

confidence to get real

Management team frozen; Confronting the fact that the company’s viability was at risk

confidence to take action and courage to trust your instincts

Making a statement: Most damaged store will open in 5 days (need crane!)

courage to trust the expertsMobilizing resources; spawning others into action; HR sourcing RV’s, Distribution Center delivering generators

confidence to use crisis to evolve

Developed new sense of resiliency and willingness to take risks, part of new DNA

What’s Your Hurricane Opportunity?

Where can you have a long-lasting leadership impact?

When have you stepped out and taken a risk?

confidence couragerational(mind)

emotional(heart)

jump in.

know your stuff.

make the call.

look around.

get real engage others

use your experience

trust the experts

take action

trust your instincts

keep a pulse

use crisis to evolve

Sweetbay’s Behaviors in CrisisSweetbay’s Behaviors in CrisisSweetbay’s Behaviors in CrisisSweetbay’s Behaviors in Crisis

Questions & Answers

Mike VailPresident & COOSweetbay Supermarket