Date post: | 12-Aug-2015 |
Category: |
Design |
Upload: | milestoneindonesia |
View: | 153 times |
Download: | 1 times |
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The design and information contained herein are confidential and intended solely for the use of Milestone Advertising & Communication presentation only. Unauthorized publication, use, dissemination or disclosure of this contain , either in whole or in partly are strictly prohibited.
A full service agency providing: Strategic planning and direction Creative communication Branding Integrated marketing campaign Interactive and Multimedia Competitive media placements
Interactive
Loyalty Program
Annual Report
Website
Digital Advertising
Video Profile
Sales Promotion
TV Commercial
Radio Direct Mail
Newspaper
Outdoor Media
Newsletter
Magazine
Packaging
Activation
Viral Advertising
Brand Identity
Public Relation
Social Media
Advertising
Background
• 85% market share in Indonesia
• Competitors posed long term threat to the market share by offering cheaper options.
Challenge
• To enhance image and justify the quality & price.
Solution offered
• A response oriented campaign targeted at a wider audience supported by store level activity (contact rewards program).
• P.R. campaign
Results
• Over 3000 corporate responses from across the country.
• Attracted new clientele from previously untapped segments.
• Maintained their leadership position..
• Active participation in the rewards program ensured loyalty.
Handy Talkies
We have unparalleled resources in both ABL & BTL
Bulk buyers of media resulting in better discounts and bonuses
High importance to cost efficiency
We are strategic and innovative
We deliver results for our clients